Basic Economic Development Strategies



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Role of Entrepreneurship & Innovation in Regional Economic Development Dr. Barb Fails, Assoc. Director, Entrepreneurial Communities Program, MSU Land Policy Institute Basic Economic Development Strategies 1. Business retention (which includes basic business assistance and targeted assistance with acceleration focuses on keeping what you have and helping it grow) 2. Business attraction (as economic hunting ) Incentives and policies that recruit companies to move into a community and create jobs. Many leave as soon as conditions are more competitive elsewhere. 3. Entrepreneurship (as economic gardening ) Investments that build on community assets and human capital. Entrepreneurship creates new ventures with strong community roots. Creating entrepreneurial communities is a concept that recognizes the role communities can play in supporting entrepreneurs. Economic development and community development are two sides of the same coin. 1

Entrepreneurs in Your Community If we cultivate entrepreneurs who are already here, we don t have to expend resources trying to attract them. We just have to help them become successful. There are many types of entrepreneurs. Some create a lifestyle business to support a family. Others are serial entrepreneurs who start and sell (and sometimes fail) many businesses. Entrepreneurs exist in all demographic groups, both in rural and urban communities, range in their experience and competence, and start businesses in all sectors Their need for support varies accordingly, and depends on stage of business development. Many are starting ventures under the radar in your community and are not being served well, or at all. We Cannot Predict Who Will Succeed Which entrepreneurs succeed? Those who grow enterprises at rapid rates (such as 10-15%/yr.) or more for at least 5 years are gazelles (3-5% of entrepreneurs) Those who (at least initially) create most jobs are: Start up enterprises (Kauffman Foundation) Established firms, on average 25 years old, with sales over $1,000,000 (Zoltan Acs of George Mason University) How can we predict winners from losers? We can t! All start at the same place, stage one. Communities need a diverse pipeline of entrepreneurs. We need to help them to maximize potential for success in the state. 2

How Entrepreneurial Is Michigan? Kauffman Foundation Index of Entrepreneurial Activity Based on Current Population Survey data, collected by U.S. Bureau of the Census Percent of population aged 20 to 64 who spend 15 hr./week or more on a business as their main job Michigan 0.28% vs. United States 0.32% (2008) That means an average of almost 3 new businesses starts per 1,000 adults/month Michigan 0.25% vs. USA 0.29% (avg. index past 12 yr.) Regional indices: Midwest 0.23% Northeast 0.29% West 0.42% South 0.33% Who Is More Likely to Start a Business? 2008 data % of adults starting a business each Gender month Men 0.42 Women 0.24 Ethnicity White 0.31 Black 0.22 Latino 0.48 Asian 0.35 Nativity Native born 0.28 Immigrant 0.53 Age 20-34 0.26 35-44 0.35 45-54 0.35 55-64 0.36 Kauffman Foundation Entrepreneurial Index (2008) Photo: Pure Michigan 3

Establishments in Michigan Category Number of Businesses % of Businesses Number of Jobs % of Jobs Noncommercial 4,189 7.1 722,993 13.7 Commercial 602,942 92.9 4,554,331 86.3 Total 607,131 100.0 5,277,324 100.0 www.youreconomy.org 2007 data Edward Lowe Foundation Business by Stage (defined as no. of employees) Number of Businesses % of Businesses Number of Jobs % of Jobs Self employed 216,746 35.7 274,421 5.2 One (2-9) 321,779 53.0 1,303,499 24.7 Two (10-99) 63,749 10.5 1,889,282 35.8 Three (100-499) 4,250 0.7 891,868 16.9 Four (>500) 607 0.1 918,254 17.4 Total 607,131 100.0 5,277,324 100.0 Two-Part Strategy for Communities Develop a Pipeline of Entrepreneurs (people) Education (K-12 and post secondary) Entrepreneurship networks Culture of entrepreneurship Entrepreneurial activity creates enterprises. Some of those enterprises will be wildly successful. You don t know which ones! Build Systematic Support for Entrepreneurs (systems) Assets/Resources Infrastructure support Policy 4

Develop a Pipeline of Entrepreneurs Education Improve high school and college graduation rates Youth workshops and 4-H Job shadowing experiences Mentors and advisors Curriculum Student clubs Working with businesses on cases, projects Internships Intercollegiate idea pitch contests Youth expos Adult and lifelong learning Photo: Michigan Tech Develop a Pipeline of Entrepreneurs Entrepreneurship Networks Entrepreneurship Clubs Incubators SCORE chapters Mentors Business networking organizations Community Expos Idea pitch events Third place coffee shops Social media connections Young professionals Faith-based groups Photo: Issue Media Group 5

Develop a Pipeline of Entrepreneurs Culture of Entrepreneurship Awards, celebrations, events Media recognition, stories Community attitudes, values Supportive environment Role models Dynamic communities Risk tolerant Failure is OK Build Systematic Support for Entrepreneurs Assets/Resources Capital start-up and expansion, bridge loans, working capital Equity investment capital Educated workforce Affordable real estate Community heritage and cultural assets 6

Business Incubators Retail Artist Kitchen Technology Professional service Mixed business Virtual Student TechArb in Ann Arbor The Starting Block in Hart The National Business Incubation Association (NBIA) defines business incubation as a support process that accelerates the successful development of start-up and fledgling companies by providing entrepreneurs with an array of targeted resources and services. Michigan Business Incubator Assoc. K M L Michigan SmartZones/Incubators For more information: Michigan SmartZones/Incubators Michigan Business Incubator Association Benefits: Low cost space and shared resources Business environment and address Business coaching Networking/ partnering Promotion and visibility Proximity to university resources, often Accelerators introduce investment capital 7

Build Systematic Support for Entrepreneurs Infrastructure Support High-speed internet Transportation Business services SBTDC programs Education, training Business resource centers Information, market data Public libraries Public marketplaces Community websites Entrepreneurial Support Organizations Michigan Small Business and Technology Development Centers (SBTDC) Great Lakes Entrepreneurs Quest (GLEQ) Economic Development Corporations SCORE (Service Corps of Retired Execs) Microenterprise Development Programs Economic Area Partnerships and Alliances Michigan Economic Development Corp (MEDC) Michigan Department of Energy, Labor & Economic Growth Build Systematic Support for Entrepreneurs Local Policy Small business friendly Minimize financial risk Leverage and allocate community assets to support and encourage enterprise development Buy local, independent businesses Reduce confusion and limit regulation for small business owners Choose investments in economic gardening, developing local entrepreneurial talent Welcome immigrants Photo: Pure Michigan, Kalamazoo 8

Community-Driven Actions What Can You Do? Embrace a spirit of collaboration, optimism, tolerance, and inclusion View the long term and extend beyond community to the region Think globally and innovatively Build on existing assets and invest in people and systems Monitor your community entrepreneurial activity Create an Entrepreneurial Development Systems (EDS) or Ecosystem Integrated Collaborative Systems approach CEC Entrepreneurial Development Systems Coaches and mentors Professional services Information Education Workforce Capital Space Faith & community based groups E support professionals Business groups No wrong doors Third places Social media E Clubs Risk tolerant Diversity valued Messages/ media Welcoming to all Youth engagement Awards and recognition Zoning Reporting Incentives Regulation Public policy Public institutional support 9