Connecting you to over three million gluten free consumers

Connecting you to over three million gluten free consumers

Table of Contents About Us... 3 What We Do.................................................. 4 Who Our Consumers Are...5 Find Me Gluten Free... 6 Gluten Free & Allergen Friendly Expo...7 Send Me Gluten Free... 9 Contact Us... 10 GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 2

ABOUT US We make gluten free life easier. The Gluten Free Media Group is the leading U.S. integrated media company dedicated to promoting the gluten free lifestyle, with a captive audience of more than three million gluten free consumers. We offer marketing solutions through our restaurant-finder mobile app, monthly subscription box, consumer expo tour, websites, e-newsletters, custom email blasts, blogger outreach and social media interaction. Click above to see a video highlighting the value of the Gluten Free & Allergen Friendly Expos to our clients. GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 3

WHAT WE DO We provide custom marketing solutions to connect your business with the right consumers. Total Marketing Reach We reach more than three million targeted gluten free consumers each year: 2,364,000+ Find Me Gluten Free website unique visitors 500,000+ Find Me Gluten Free active app users 90,000+ GFAF Expo website unique visitors 18,000+ annual Expo attendees 90,000+ social media followers 90,000+ email subscribers Grassroots & Community Outreach In addition to our mainstream marketing channels, we have an extensive consumer outreach program through support groups, bloggers, colleges, farmer s markets and more. Custom Email Blasts You provide the content and we send it to our list of over 130,000 gluten free consumers and or 1,600 gluten free bloggers. Websites Findmeglutenfree.com Gfafexpo.com Sendmeglutenfree.com Social Media Facebook Twitter Google+ Instagram LinkedIn Youtube Mobile App Features Restaurant Finder Product Reviews Updated News Recipe Database Expo Opportunities Distribution Brand Awareness Product Sampling and Selling Click to download the eblast Media Kit GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 4

WHO OUR CONSUMERS ARE Here are some great statistics about the gluten free community and the future of the market. U.S. Gluten Free Market stats: $5.4 $8.8 BILLION for 2012 1 for 2014 1 BILLION $14.2 BILLION Projected 2017 GF sales 1 OVER 60% of gluten & allergen free consumers rank TASTE as their #1 priority 2 5-10% of U.S. wheat-based categories are going to be gluten free in 3-5 years 3 How many Americans are on special diets? More than 18 MILLION Americans are on a gluten free diet 4 Over 3 MILLION Americans have Celiac Disease 5 Over 2 MILLION Americans have Autism 6 More than 100 MILLION Americans have dietary restrictions 7 1. Spins; Information Resources, Inc./Mintel 2. GlutenFreePassport Global Perspectives of Consumers, Hospitality and Food Service Market Research 2008 http://glutenfreepassport.com/wp-content/uploads/2011/02/executive_summary1.pdf 3. Boulder Brands: 5-10% of US wheat-based categories are going to be gluten-free in 3-5 years. 2013. http://www.foodnavigator-usa.com/markets/boulder-brands-5-10-of-us-wheat-basedcategories-are-going-to-be-gluten-free-in-3-5-years 4. Non-Celiac Gluten Sensitivity. 2011. http://www.celiaccentral.org/non-celiac-gluten-sensitivity/ 5. NFCA, What is Celiac Disease? 2011. http://www.celiaccentral.org/celiac-disease/21/ 6. What is Autism? 2013. http://www.autismspeaks.org/what-autism 7. Special Diet Market. http://glutenfreepassport.com/food-service-how-to-serve-guests/celiacallergies-prevalence/ GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 08.18.15 5

FIND ME GLUTEN FREE FMGF is the category leader for finding gluten free friendly businesses locally & when traveling. Mobile Restaurant Finder App We help consumers find over 55,000 gluten free friendly businesses nationwide and share their experiences with other people in the gluten free community. Our community has left over 127,000 business/ restaurant reviews on our app/website. The App & Website offer advertising solutions to reach consumers on a national, local and now international level. Currently focusing on restaurants and businesses, FMGF will expand to offer other gluten free listings in 2016, as well as expand further into the European market. Ad options to fit your needs We offer several ad placement options to fit your budget and company needs. Download our media kit by clicking the link below to get more information about cost and coverage details. Click to download the FMGF media kit The app is downloaded 800-1200 times a day by new users The app is opened 839,000 times per month 272,000 unique website visitors 131,000 active monthly mobile app users 1,100,000 searches per month for gluten free friendly restaurants *These numbers are averaged statistics GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 6

GFAF EXPO The Gluten Free & Allergen Friendly Expos are the biggest special diet consumer events in the US. Consumer Expo Tour Started in 2007, the events are professionally managed and have expanded from one to seven cities throughout the United States. In addition to meeting the needs of the Celiac community, the Expo welcomes those with gluten sensitivities, auto-immune/ inflammatory diseases and autism. Athletes and the health conscious community also benefit from the Expos. The Expos will have an attendance of over 18,000 consumers in 2016. 2016 Dates Southern California Show San Diego, CA - Feb. 20 & 21 Mid-Atlantic Show Atlanta, GA - Apr. 2 & 3 Midwest Show Schaumburg, IL - May 14 & 15 New England Show Worcester, MA - July 23 & 24 Southern Show Dallas, TX - Sep. 10 & 11 NY Metro Show Secaucus, NJ - Oct. 15 & 16 Southwest Show Phoenix, AZ - Nov. 12 & 13 2,000 consumers 2,000 consumers 5,000 consumers 2,000 consumers 2,000 consumers 3,000 consumers 2,000 consumers GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 7

GFAF EXPO Why are our Expos different from other gluten free expo tours? The GFAF Expos are professionally managed by a team with over 25 years of trade show experience Proven marketing techniques guarantee thousands of consumers to the Expos Throughout the year, we promote your products and services to our Expo attendees through our extensive database, website and social media outlets Our Expo entrance fee guarantees that those attending the event are truly looking for your products, not just free food samples Our large venues and 6-12 hour events allow you to have enough time and space to educate consumers and buyers about your products and services Click to download the exhibitor registration kit 18,000+ yearly visitors 71% 500+ exhibitors of visitors buy products at the Expo 98% plan to continue buying brands they found at the Expo GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 8

SEND ME GLUTEN FREE SMGF bridges the gap between the GFAF expos and our three million gluten free consumers. Monthly Subscription Box Everyone should get the chance to experience the wonderful products at our Expos, and now they can with our new gluten free monthly subscription program. Gluten free consumers can receive the best gluten free has to offer, right at their doorsteps. Our program is beneficial for both brand and consumer. Participating brands benefit by getting their product in front of a larger audience, allowing for the possibility to expand into new markets. Consumers benefit by the convenience of product trial and coupons. How is our box different? Right now there are many gluten free box programs out there. None include full and sample size products, as well as both food and toiletry type items. As a trusted network in the gluten free community, we want to truly give our customers a great experience and get the feedback brands are looking for. Click to download the SMGF media kit GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 9

CONTACT US Reach out to make sure all of your marketing needs are met. Interested in combining our diverse marketing solutions for your brand? We can come up with a plan to fit any budget. We offer packages for 12-month periods. There are a limited number available, so act quickly! For general marketing inquiries: Director of Sales - Tina Ferruolo 630-796-5120 tina@glutenfreemg.com Director of Sales - Stacy Rafkin 646-346-4919 stacy@glutenfreemg.com Visit www.glutenfreemg.com GLUTEN FREE MEDIA GROUP - MEDIA KIT - Last updated 1.11.16 10