ProMedia Suite Optimized Multiscreen Production and Delivery Workflows



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HIGHLIGHTS Complete family of multiscreen processing and delivery applications Provides the best possible picture quality at the lowest possible bitrates Independent nodes scale to support a growing number of services/streams Integrates with numerous, and AMS vendors Fits easily into existing video infrastructures Supports all mobile and web services Enables insertion of advertising and localized blackouts in live streams Demand for more video on more devices continues to grow. For content creators and service providers, the challenge is to implement a video processing infrastructure that can support the required variety of acquisition, production and output file formats. In the production environment, media companies must transcode source content for editing and then again for playout. For operators, offering multiscreen services requires file-based workflows that support the delivery of video assets to multiple applications including live streaming, video on demand (VOD) and live-to-vod using multiple streaming formats. Harmonic s ProMedia family of integrated software and hardware appliances optimizes multiscreen production and delivery workflows with new levels of scalability, efficiency and flexibility. The first integrated, carrier-grade transcoding solution for live and file-based content, the comprehensive ProMedia suite performs a broad range of processing and streaming functions to enable high-quality video creation and delivery to all mobile and IPconnected devices. ProMedia applications offer high performance and premium video quality for today s multiformat video services. The products can be deployed individually or as a complete, end-to-end video processing and adaptive bitrate streaming solution. They integrate with leading digital rights management () systems, media asset management systems and content distribution networks (s) in addition to other Harmonic products, including ProView integrated receiver-decoders, Spectrum media servers, Electra encoders, ProStream stream processors with ACE transcoding modules, and Harmonic MediaGrid shared storage. 1

ProMedia Software Family Capture Video Carbon File-Based Transcoder Xpress High-Performance Transcoder Live Real-Time Transcoder Package Stream Origin Streaming Server WFS File-Based Media Processing & Control ProMedia Application Servers NMX Real-Time Digital Service Manager ProMedia Capture The ProMedia Capture video ingest engine is the high-speed first link in an optimized ProMedia workflow. It s an integrated software/hardware solution for acquiring prerecorded SD and HD video assets in real time and encoding them directly into the most-common editing and playout file formats. The ability to ingest media directly into the Harmonic MediaGrid shared storage system makes this content available to a variety of processing applications simultaneously, resulting in faster workflows. ProMedia Carbon Powered by Harmonic s Rhozet technology, ProMedia Carbon is a file-based transcoder that supports a vast array of acquisition, editing, broadcast, web and mobile formats. The system scales to support an automated multinode transcoding farm under the control of our WFS file-based workflow system, and includes an open API that allows for the creation of custom workflows and third-party applications. For media professionals desiring cloud-based transcoding services, ProMedia Carbon MP is available on the Amazon Web Services Marketplace. ProMedia Xpress ProMedia Xpress enables faster-than-real-time transcoding for the delivery of broadcast-quality VOD applications. Employing Harmonic MicroGrid parallel-computing technology, the application splits large H.264 transcoding jobs into thousands of tiny ones, each of which is completed concurrently, dramatically improving transcoding performance over traditional processing platforms. The application includes stream packaging functionality originally developed for the ProMedia Package application, enabling a highly efficient, file-based multiscreen workflow. ProMedia Live ProMedia Live is a real-time, carrier-grade video processor and transcoder featuring enhanced video codec technology. The application transcodes SD/HD MPEG-2 or MPEG-4 AVC content into multiple H.264 streams optimized to deliver the best picture quality for the bandwidth. Adaptive bitrate encoding can be split across multiple machines for efficient media processing at maximum speed. ProMedia Package The carrier-grade ProMedia Package adaptive stream preparation system packetizes content for secure delivery to high-value Internet video services. It can scale to support hundreds of simultaneous streams, and accommodates all major adaptive streaming protocol standards in use today, including Apple HTTP Live Streaming (HLS), Microsoft Smooth Streaming, Adobe HTTP Dynamic Streaming (HDS) and MPEG-DASH. ProMedia Package also offers the flexibility to package to different formats from a single H.264 source. Encryption is made simple thanks to integration with multiple vendors. is an HTTP streaming video server for hosting a broad range of multiscreen services on a scalable, enterprise-class platform. Leveraging industry-standard streaming protocols, enables pay-tv services such as VOD, catch-up TV, start-over TV and ndvr to connected devices. The application ensures maximum interoperability with target devices and support from technology partners such as Adobe, Apple and Microsoft. is optimized to work with Harmonic MediaGrid shared storage and can scale to support thousands of simultaneous streams. 2

Harmonic Comprehensive Multiscreen Workflow Delivery Customer Premises Broadcast Encoder IRD ProView Media Server Spectrum Electra Broadcast/Multiscreen Transcoder ProStream with ACE Stream Packager ProMedia Package Broadcast Network Legacy STB Hybrid STB Engine ProMedia Capture Real-Time Transcoder ProMedia Live CMS File-Based Transcoders ProMedia Xpress ProMedia Carbon Origin Server Shared Storage MediaGrid Internet On-Net ABR STB Connected TV Connected Devices Workflow Manager WFS NMX Digital Service Manager ProMedia Application Servers A family of application servers is available to host ProMedia software applications. Designed to address the concerns of deploying Windows based platforms in mission-critical real-time environments, all ProMedia servers deliver the highest levels of system security and stability. They feature web-based GUIs to enable remote monitoring and management, and can also be controlled with Harmonic s NMX Digital Service Manager. ProMedia 1100 & 1104 Choose from two 1-RU servers for hosting ProMedia Live and/or ProMedia Package. ProMedia 1100 features four GbE ports, RS-422 support and VDCP ingest; ProMedia 1104 adds four SD-SDI/HD-HDI ports to the feature set. ProMedia 1200 ProMedia 1200 is a 1-RU server for hosting ProMedia Live and ProMedia Package, either individually or as a seamlessly integrated solution. ProMedia 2000 Two ProMedia 2000 configurations are available for hosting the ProMedia Origin streaming server: a 1-RU base model with 300 GB of usable storage for live-only deployments, and a 3-RU system with 6 TB of storage for small-scale VOD deployments. ProMedia 3102 ProMedia 3102 is a 2-RU server for hosting the ProMedia Capture video ingest engine. ProMedia 5200 Series A 1-RU family of servers for hosting ProMedia Xpress, ProMedia Carbon and WFS, the ProMedia 5200 series leverages its Intel multicore architecture to achieve remarkable transcoding speed. Control & Management For large-scale transcoding requirements, the WFS file-based workflow system combines and manages multiple ProMedia Carbon nodes in a transcoding farm. Powered by Harmonic s Rhozet technology, the application enables automated media processing that merges file-based transcoding and quality control into one unified workflow. The distributed nature of WFS allows for automated processing of highvolume transcoding tasks; failover support; job distribution, prioritization and notification; load balancing; FTP transfer; and status monitoring. To aid network configuration, monitoring and management, ProMedia Live, Package and Origin can be controlled using the Harmonic NMX Digital Service Manager. NMX encompasses a powerful set of tools for managing the full range of digital video and audio services and systems, including Electra broadcast encoders and ProStream stream processors. The system can monitor and control local and remote units across the video infrastructure, and scales to support hundreds of channels. 3

Pictured from top: 1) Monitoring for ProMedia Live and Package; 2) ProMedia Live transcoding; 3) ProMedia Capture video ingest 4

REAL-TIME WORKFLOWS Over-the-top streaming of live video including sports and breaking news to connected TV and mobile video devices can be quite a challenge. The ProMedia suite allows you to efficiently stream this content in multiple delivery formats while adding the ability to provide viewers with time-shifted, live-to-vod services such as start-over TV, catch-up TV and long-term catch-up (or npvr). Targeted advertising and localized blackouts can also be inserted into your video streams without adding workflow complexity. Live Streaming In a typical broadcast television workflow, live content is received from multiple sources, decoded by an IRD, and then sent to broadcast encoders/transcoders for digital transmission (terrestrial, satellite, cable or IPTV). For multiscreen applications, IRD or TSD outputs in SDI or IP can be used to achieve optimal quality and lower delay. Alternatively, encoded IP streams can be fed to ProMedia Live, which takes the input and transcodes it to the different formats required, then outputs a multi-bitrate transport stream. ProMedia Package creates the playlist for Apple HLS, Microsoft Smooth Streaming, Adobe HDS or MPEG-DASH and generates fragments according to the respective protocol specification. In addition, ProMedia Package performs encryption for Apple AES-128 and Microsoft PlayReady s. Communication with servers is managed according to Harmonic s Key Management Server specification. Once the content is prepared for streaming, the assets are stored on, which functions as the original publishing source for distribution to remote caches. uses existing HTTP protocols to communicate with the edge server, which can be located on-net or off -net. Delivery Customer Premises IRD ProView Real-Time Transcoder Stream Packager Media Server Spectrum ProMedia Live ProMedia Package Internet CMS Origin Server ABR STB Connected TV IP Feed On-Net Connected Devices NMX Digital Service Manager 5

Live-to-VOD Live-to-VOD in a multiscreen environment is best accomplished by caching assets in chunk format. performs this function by capturing the live channel in a sliding window buffer; the content can then be retrieved through a standard HTTP download. With this architecture, it is possible to offer start-over TV or catch-up TV services using the same infrastructure. Long-lasting catch-up TV content can be extracted from the sliding window buffer to become normal VOD content under the supervision of the Content Management System (CMS) using an open API. integrates tightly with MediaGrid shared storage. Both systems scale independently, so users can add more Origin servers as their network grows and more MediaGrid storage as their library grows. This dual scalability delivers workflow efficiency and simplifies the ability to open new revenue streams with expanded service offerings. Delivery Customer Premises IRD ProView Real-Time Transcoder Stream Packager Media Server Spectrum ProMedia Live ProMedia Package Internet CMS Origin Server ABR STB Connected TV IP Feed Shared Storage On-Net Connected Devices MediaGrid NMX Digital Service Manager 6

FILE-BASED WORKFLOWS For applications such as tapeless production and over-the-top VOD, ProMedia software provides a reliable, fast and highly scalable solution. Tapeless Production Post-production facilities are tasked with preparing content for more purposes than ever before, and ProMedia Capture and ProMedia Carbon provide the ideal solution for ensuring that all delivery formats are accommodated. ProMedia Capture efficiently ingests baseband SD and HD content, and can either store it locally prior to transfer to network-attached storage or send it directly to a shared storage system, such as MediaGrid, for subsequent processing by ProMedia Carbon. In addition to providing scalable active storage, MediaGrid speeds up the workflow by allowing editors to begin working the moment the content is acquired. Under the direction of WFS, ProMedia Carbon can perform high-volume transcoding, as well as preemptive special case jobs. Over-the-Top VOD Transcoding speed and video quality are inherent challenges for service providers that deliver over-the-top VOD services. A workflow featuring ProMedia Xpress or WFS and ProMedia Carbon addresses these pressures by enabling the highly efficient transcoding, packaging and publishing of broadcastquality video. With ProMedia, users can transcode VOD assets once and package them multiple times, reducing the need to perform repetitive, processorintensive tasks and making it easier to accommodate a wide spectrum of delivery formats, including HLS, Smooth Streaming, HDS, Flash FLV or MPEG-4. In a multi-node farm configuration, users benefit further from the addition of high-performance MediaGrid shared storage. Once the packaged content is available, it is transferred either directly to the server or to MediaGrid for later use by Origin. Delivery Customer Premises Engine ProMedia Capture CMS File-Based Transcoders ProMedia Xpress Origin Server Shared Storage Internet ABR STB Connected TV ProMedia Carbon Workflow Manager MediaGrid On-Net Connected Devices WFS NMX Digital Service Manager 7

MAXIMIZE CAPACITY & FLEXIBILITY The software-centric approach of ProMedia applications helps optimize workflow capacity and computational resources in myriad ways: Live and VOD services can be performed on the same hardware, increasing system versatility for operators. When launching new multiscreen services, the full VOD library needs to be encoded for peak load. With ProMedia, only refreshed content needs to be subsequently encoded. When new transcoding capabilities are required to accommodate increased content flow, ProMedia Carbon and ProMedia Xpress nodes can be brought online very quickly. In live streaming applications, special events such as sports tournaments often require high levels of support for multiple matches in the early rounds, but less support in later rounds as fewer matches are played. Thus, the multiscreen workflow needs to accommodate various load and storage requirements. ProMedia delivers this flexibility. Modular and scalable, ProMedia applications are adaptable to both architecture design and operator preferences. If some users prefer to transcode and package in the same system but others want to package remotely and pair that function with the origin server, no problem. The ProMedia suite supports either approach. Easily added to existing broadcast video infrastructures, the ProMedia suite fulfills today s requirements while assuring quick adaptation to future standards and devices. Managing the challenges presented by multiscreen production and delivery just got much simpler. ProMedia transcoding applications accelerate content processing for multiple screens while delivering amazing video quality. 2013 Harmonic Inc. All rights reserved. Harmonic, the Harmonic logo, and the Omneon logo are trademarks, registered trademarks or service marks of Harmonic Inc. in the United States and other countries. Other company, product and service names mentioned herein may be trademarks or service marks of their respective owners. All product and application features and specifications are subject to change at the sole discretion of Harmonic at any time and without notice. 03.22.13 8