NewZapp Managed Service Email Marketing performs at its best when part of a complete digital strategy. Outsourcing your email campaigns to NewZapp gives you the power to focus on other business goals whilst we create, send and track your email marketing. Saving you time & money Email campaign management starts with setting out your strategy, based on your goals and expectations. Your dedicated account manager will deliver this strategy with you. Monitoring the results closely to ensure total success. Account managers are carefully selected based on their experience with existing clients in your sector. If you re looking to save time & money, learn email marketing skills and improve response rates, our campaign management team will take your email marketing to the next level. The reasons we decided to use NewZapp were: Their professional and easy to use website, a full free trial was so easy to set up and the system itself so easy to use and finally, we were just as impressed with their excellent and friendly customer service. We have been working with NewZapp for three years and have built up a great relationship with the team. Their customer service has remained at such a high-level throughout and are always on hand when we need them. We would recommend NewZapp to any business large or small. Carlene Holton, Marketing Officer at PG Mutual 1
Campaign Strategy Day one, what are you looking to achieve? We ll spend time getting to know your goals so we can deliver an email strategy with measurable performance that maximises your brand and your vision. Vital to the success of any email marketing, this strategy meeting will form the foundation for achieving your objectives. You can call them with any question no matter how big or small. They also call you to see if you are happy with everything too which is wonderful and so rare these days. Training Develop your own email marketing skills under the guidance and training of a specialist. Use the knowledge and marketing experience of your account manager to help grow your own individual skillset. Our specialists have a minimum of 5 years in email marketing working with clients such as Royal Mail, Network Rail, Leeds University and Burts Chips. 2
Responsive Email Design Our design team will take a brief, proof it back, build and then test a HTML template for you to create professional emails with every time. Using NewZapp ensures your template is designed to match your brand, fully mobile responsive, displays correctly on all e-mail clients and devices and looks fantastic when it is delivered to your subscriber s inbox. You create one email, NewZapp ensures it looks fantastic on all devices across desktop and mobile. "NewZapp have created a superb template for our email campaigns coupled with an exceptional service and great value for money" Database Management Poor quality data can effect deliverability and brand reputation so we cleanse your database after each import & campaign. We ll ensure your email campaigns are driven to the specific targets in your database, improving response rates and ROI. We ll work closely with you to ensure your lists are segmented and targeted to ensure maximum response rates. 3
Delivery With mobile devices, email clients and spam filters changing almost daily it s never been more important to ensure all of your boxes are checked before sending. Our managed service campaigns take this burden off your shoulders. Every email sent is checked and verified before distribution via our UK based globally white-listed servers, getting you into your target market inboxes. What we were looking for was a cost effective email marketing supplier, and NewZapp fitted the bill perfectly. Email Analytics Real-time email tracking backed up with industry expert levels of analysis and recommendation. All managed service campaigns come with a full report detailing the impact of your email. Open & click rates, email client monitoring, A/B split testing and visual hotspot tracking. Everything you need to build a successful email strategy. For more information on getting the most from your NewZapp account, visit our Help Centre or contact us on hello@newzapp.com. 4