THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY ORGANIZATION IN THE GLOBAL ECONOMY



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THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY ORGANIZATION IN THE GLOBAL ECONOMY David S. Taylor, Sam Houston State University, mis_dst@shsu.edu ABSTRACT As organizations have become more complex over the past twenty years, so have the structures and governance mechanisms that control them. Similarly, with the growth of various computer technologies, has become increasingly complex in terms of hardware, software, and architecture. Thus, the governance and structure of reflects both organizational and technological changes. During the 20 th century, four major governance structures have emerged: centralized, centralized hybrid, decentralized hybrid, and decentralized. However, not all organizations are entirely one of the four structures. Instead, structures are hybrid arrangements, where the three major functions of : infrastructure, use, and project are governed by different structures, depending on the nature of the corporation. Many different variables influence how an department governs and structures themselves, including corporate governance, economies of scope, and absorptive capacities. Nonetheless, as corporate structures continue to evolve and technology becomes increasingly complex, governance and structure will continue to adapt to meet the changing needs of tomorrow's global business. Keywords: governance, organizational structure, infrastructure, organizational alignment EVOLUTION OF STRUCTURE During the past 20 years, Information Technology structure has become increasingly more complex. In the same time period, corporate structures have also become more complicated. Historically, up until the 1920's, corporate structures were mainly centralized. Centralized organizations can be conceptualized as large, formalized, functional bureaucracies with standardized work processes. In the 1920's, companies began setting up decentralized, multidivisional structures in order to become more efficient, with the leaders of the movement including the E.I. du Pont de Nemours and Company; General Motors Corporation; Standard Oil Company; and Sears, Roebuck, and Company [6]. Twenty years later, in 1946, Peter Drucker visited General Motors again to examine their corporate structure. After interviewing executives at GM, Drucker noticed a change in the corporate structure. He ascertained that "information and decisions must flow continually in two directions: from central to the divisions, from the divisions to central " [8, p. 60]. Thus, Drucker concluded, a more accurate description of GM's structure would be to characterize it as a federal union between centralization and decentralization. By taking the research of Drucker and Chandler [6] together, there are three main types of corporate structure: centralized, decentralized, and a federal union. These 3 types of structures were later applied to Information Technology departments and identified as centralized, 611

IACIS 2002 THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY decentralized, and distributed. Under the context of networking and processing of data, these three hardware structures can be defined as: Centralized computing: A system that is based on processors located in one site (except for microcomputers and remote workstations) Decentralized computing: A number of processors deployed in different locations, not connected to a common network and functioning autonomously Distributed computing: A number of processors deployed in different locations and linked in a common communications network [1]. These are displayed graphically below in Figure 1. Centralized Decentralized Distributed Computing Figure 1 Three Typologies of Structures Despite the growth in the diversification of corporate structure through the 1960's and 1970's, structure was mainly centralized [20]. Blumenthal [2] argued, Computers offer the opportunity to substantially enhance rather than further erode the importance of the individual within the enterprise. Whether or not this ultimately occurs, a period of increasing centralization will first have occurred, and has already started. However, in the 1980's, researchers discovered that, with the advent of client-server architecture, the distribution of data processing activities was spreading, and resources and responsibility for activities had finally begun to be decentralized. Researchers also discovered that not all activities devolved and it was concluded that the federal structure was then the dominant structural form in multi-business companies. From a structural perspective, the federal structure is defined as: "A distributed function, with each business unit containing and largely controlling its own capability. However, there is in addition a central IS unit reporting to corporate which has responsibility for defined aspects of policy and architecture across the organization, and which may deliver some common or shared services. It may or may not be coincident with the IS unit for corporate HQ" [11, p. 162] In an effort to further sharpen the typologies of structure, researchers proposed a four-factor model of structure. The new typology included a centralized and decentralized hybrid. The centralized hybrid has 50% of responsibility devolved, while the decentralized hybrid has 70-612

THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY IACIS 2002 80% of responsibility devolved. This is in contrast with the centralized structure having 10-15% of devolved and the decentralized structure, where all activities are fully devolved. The hybrid solutions are what Drucker would label a federal union of centralized and decentralized governance structures. Table 1 displays the four structures. Table 1 Profile of the Four Management Structures Management Average amount of Process decentralization 2 Intercomputer communication 2 Amounts of Shared Data Organizational Structure 2 Structure corporate responsibility 1 and applications 2 Centralized All Low Low Low Functional Centralized Most Low High High Functional Hybrid Decentralized Some High High High Matrix/Product Hybrid Decentralized None High Low Low Product References: 1: Main and Short [14] 2: Fiedler, Grover, and Teng [10] STRUCTURES FOR THE GLOBAL ECONOMY Nonetheless, it is not enough to simply characterize four typologies of structures, for more modes of structure have been found in practice. In order to further investigate the typologies of Information Technology, the various spheres of activities need to be input into the understanding of the structures. Sambamurthy and Zmud [16, p. 262] explain these three general activities as: infrastructure : "decisions that address the nature of hardware and software platforms, annual enhancement to these platforms, the nature of network and data architectures, and the corporate standards for procurement and deployment of assets" use : "decisions that address applications prioritization and (shortterm and long-term) planning, budgeting, and the day-to-day delivery of operations and services" Project : "blending knowledge of infrastructure capabilities and capacities with knowledge associated for the conceptualization, acquisition, development, and deployment of information systems applications" In deciding what structure to utilize for these activities, there are typically three stakeholders that govern decisions: corporate, divisional, and line. Governance represents "an organization's -related authority pattern" (Sambamurthy and Zmud, 1999). Thus, when the three activities of are governed by corporate, divisional, and line in the three types of structures (centralized, decentralized, and combining the two hybrids to form a federal structure), patterns emerge in the locus of authority as shown in Table 2. 613

IACIS 2002 THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY Table 2 Modes of Governance Feasible in Practice (Adapted from Sambamurthy and Zmud [16]) Centralized Governance Mode Spheres of Activities Patterns in the Locus of Authority infrastructure Corporate use Corporate Project Corporate Decentralized Governance Mode Sphere of Patterns in the Locus of Authority Activities Pattern Pattern D2 Pattern D3 Pattern D4 Pattern D5 D1 infrastructure Divisional Divisional Divisional Divisional use Divisional Divisional Project Divisional Divisional Federal Governance Mode Spheres of Patterns in the Locus of Authority Activities Pattern F1 Pattern F2 Pattern F3 infrastructure Corporate Corporate Corporate use Corporate Divisional or line Divisional or line Project Divisional or line Corporate Divisional or line In attempting to determine why patterns exist within the different modes, many explanations have been offered in research including types of industry, firm size, corporate strategy, and corporate structure [9, 15]. However, current research is proposing that there is not just one reason for why patterns exist. A contingency model is needed in order to better understand why companies chose a particular governance system. The categories of factors include: Corporate governance, including overall governance mode (centralized vs. decentralized) and firm size (small vs. large) Economies of scope, including diversification mode (internal growth vs. acquisition growth), diversification breadth (related markets vs. unrelated markets), and exploitation strategy for scope economies (enterprise-wide consolidation of assets vs. enterprise-wide line/ partnerships) Absorptive capacities, including knowledge (low vs. high) When these three factors are considered in conjunction with one another, a more robust explanation of firms' governance structures can be found. 614

THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY IACIS 2002 Research into governance has further evolved into examining the relationships between the business units and. Within decentralized firms, often implements coordination mechanisms [5], where a position such as a relationship manager is placed within the business units to understand the technology-related projects that are needed within that specific context. The move toward context-specific perspectives of governance [4] has resulted in the creation of a different conceptualization of governance, where the objective of research is to understand the managerial rationale for designing and evolving specific organizational arrangements in response to an enterprise s environmental and strategic imperatives [17] rather than understanding how activities are governed. This movement marks a shift in governance research from an attempt at controlling user activity to becoming partnerships within firms using a specific mechanism. Recent research has sought to understand the architectures in place that firms are using, along with success metrics that are used to ensure business- alignment success [18]. As corporate structures continue to evolve, so will governance and structures. Many new organizational forms will affect the future of. Some future areas of interest to researchers include studying the phenomenon of flatter and more flexible overall organizational forms and the role that these new structures will play on governance. Further, with frequent acquisitions and spin-offs being commonplace in American business, these changes will have profound impacts on the future of. Lastly, with the rise of the Internet, virtual linkages are being created across organizational boundaries that will prove to be a challenge for. Thus, from the centralization of the past to decentralized structures in the 1920's to the hybrid structures that exist today, structure of has and will continue to evolve and prove to be challenging for those that govern its' existence. IMPLICATIONS FOR MANAGEMENT The research on the governance and structure of Information Systems has implications for. Management must realize that many forms of structure and governance exist for. While many options exist, there are a few guidelines for to follow. structure must: Remain in alignment with organizational and environmental contexts Reflect current decision-making processes in their organizations. Not be deficient in their capabilities, for the influence of structure can be overridden by deficiencies. Reflect the nature of the integration and structure of the organization. A decentralized function would be inappropriate in a centralized corporation and, conversely, a centralized style would be inappropriate in a decentralized company. Reflect the competitive strategy of the organization. As managers seek to evaluate the structure of the function, they must also look at the broader organizational environment and not be afraid to transform the department to better adapt to the organization. Management must realize that they are not constrained to a particular governance solution. Hybrid solutions exist that will allow them to better serve the needs of the individual business units. However, the key to governance decisions is communication and a 615

IACIS 2002 THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY full understanding of the business unit and organizational structure. The communication must result in sharing of knowledge, commitment, and decision-making. By analyzing the various elements of the organization, the best fit between and organizational structure can be achieved. The results of a perfect "fit" between organizational and structure will be an increased ability to better meet the needs of the organization, an increased likelihood of successful implementation of future projects, and the ability for to become a strategic partner in the future of the organization. REFERENCES 1. Ahituv, N., Neumann, S., and Zviran, M. (1989). Factors Affecting the Policy for Distributing Computing, MIS Quarterly, (13: 4), 388-401. 2. Blumenthal, S. C. (1969). Management Information Systems: A Framework for Planning and Development. Englewood Cliffs, N.J.: Prentice-Hall. 3. Brown, C. V. (1997). Examining the Emergence of Hybrid IS Governance Solutions: Evidence from a Single Case Site, Information Systems Research, (8: 1), 69-94. 4. Brown, C. V. and Magill, S. L. (1994). Alignment of the IS Functions with the Enterprise: Toward a model of Antecedents, MIS Quarterly, (18: 4), 371-403. 5. Brown,C. V. (1999). Horizontal Mechanisms Under Differing IS Organization Contexts, MIS Quarterly (23:3), 421-255. 6. Chandler, A. D., Jr. and Salisbury, S. (1971). Pierre S. Du Pont and the Making of the Modern Corporation. New York, NY: Harper & Row. 7. Cross, J., Earl, M. and Sampler, J. (1997). Transformation of the Function at British Petroleum, MIS Quarterly, (21: 4), 401-423. 8. Drucker, P. F. (1946). Concept of the Corporation. New York, NY: The John Day Company. 9. Ein-Dor, P., and Segev, E. (1982). Organizational Context and MIS Structure: Some Empirical Evidence, MIS Quarterly (6: 3), 55-68. 10. Fiedler, K., Grovere, T., and Teng, J. (1996). An Empirically Derived Taxonomy of Information Technology Structure and Is Relationship to Organizational Structure, Journal of Management Information Systems, (13: 1), 9-34. 11. Hodgkinson, S. K. (1992). Structures for the 1990s: Organization of Functions in Large Companies, Information and Management, (22: 3), 161-175. 12. Khan, E. H. (1991). Organization and Management of Information Systems Functions, Information & Management, (21), 73-85. 616

THE GOVERNANCE AND STRUCTURE OF THE INFORMATION TECHNOLOGY IACIS 2002 13. Leifer, R. (1988). Matching Computer-Based Information Systems with Organizational Structures, MIS Quarterly, (12: 1), 62-73. 14. Main, T. J. and Short, J. E. (1989). Managing the Merger: Building Partnership Through Planning at the New Baxter, MIS Quarterly, (13: 4), 469-484. 15. Olson, M.H. and Chervany, N.L. (1980). The Relationship Between Organizational Characteristics and the Structure of the Information Services Function, MIS Quarterly (4:2), 57-68. 16. Sambamurthy, V. S. and Zmud, R. W. (1999). Arrangements for Information Technology Governance: A Theory of Multiple Contingencies, MIS Quarterly, 23: 2), 261-290. 17. Sambamurthy, V. and Zmud, R. W. (2000). Research Commentary: The Organizing Logic for an Enterprise s Activities in the Digital Era A Prognosis of Practice and a Call for Research, Information Systems Research, (11: 2), 105-114. 18. Schwarz, A. and Hirschheim, R. (2002). An Extended Platform Logic Perspective of Governance: Managing Perceptions and Activities of, Working paper, 2002. 19. Tavakolian, H. (1989). Linking the Information Technology Structure with Organizational Competitive Strategy: A Survey, MIS Quarterly, (12: 3), 309-317. 20. Wetherbe, J.C. and Whitehead, C. (1977). A Contingency View of Managing the Data Processing Organization, MIS Quarterly, (1: 1), 19-25. 617