Compliance/Ethics Programs Risk Assessments Internal/External and Linking to elearning. Alexander F. Brigham, Corpedia

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Compliance/Ethics Programs Risk Assessments Internal/External and Linking to elearning Alexander F. Brigham, Corpedia Society of Corporate Compliance & Ethics September 2005 About PLI-Corpedia Practising Law Institute One of the most respected organizations in legal training. Not-for-profit founded in 1933 200 leading corporations and law firms are privileged members Leading provider of continuing legal education Leading legal publisher Corpedia Best of the Web for corporate elearning. - Forbes.com Compliance/Ethics elearning and risk assessment firm founded in 1998 Exclusive faculty of internationally recognized individuals and institutions One of the oldest and most experienced online education firms Created risk framework behind OCEG

Last Friday s NY Times Dealbook Email Bernard Sainte-Marie, a former banker at Lazard, lashed out at Bruce Wasserstein in an email message to his colleagues as he left the firm last week. "I am leaving on the high note of the IPO of Lazard with the knowledge (i) that I will be contributing to the stated intent of reducing the employment costs at Lazard by a total of more than US$ 180 million per year and (ii) that I will not have to comply with the non-disparagement provisions contained in the agreement between Lazard and the "Historical Partners,'" he wrote. [Editor's Note: If you have a copy of an internal communication at your firm that you think is newsworthy or if you have other tips, please pass them along to dealbook@nytimes.com.] Topics of Discussion Why conduct risk assessment - LEGAL Objectives and goals - OPERATIONAL Underlying components Current processes Outcomes

Does your organization conduct periodic Risk Assessments? 35% 65% Source: Corpedia ECERA Database Yes No Why assess risk? Legal and culture

Why assess risk? Legal FSG organization shall periodically assess the risk of criminal conduct [and] prioritize their compliance and ethics programs to target those potential criminal activities that pose the greatest threat in light of risks identified to be effective this process must be ongoing. SEC PCAOB 404 Guidance Standard #2 strong indicators of the existence of a material weakness include an ineffective regulatory compliance function in regulated companies, where violations of the law could have a material effect on financial reporting. A view from the inside on FSGO 8B2.1(b)(4) Here is what I can absolutely guarantee you some employee is violating, however obscure, some state, local and heaven forbid, possibly federal law some place in our company every single day. The key is prioritizing and determining which laws we need to make sure that employees obey first and build a culture of ethics to help us towards the rest - Statement to CEO and Audit Committee Chair by Chief Compliance & Ethics Officer of diverse, $10 billion corporation with more than 50,000 employees

Why Assess Risk - The problem with corporate culture 46% of employees observe one or more specific types of misconduct 1 in 3 employees respect peers who success is based on unethical conduct Younger & newer employees are most vulnerable 2x the pressure to commit misconduct but less than half as likely to report Of those who witness misconduct, 44% don t report it due to belief: (1) no corrective action will be taken; (2) information will not be confidential Systems awareness is NOT the same as systems credibility National Business Ethics Survey, 2003, Ethics Resource Center What is Your Workforce s Awareness? Source: Corpedia ECERA Database 48% feel there is a good understanding of compliance throughout company 42% feel there is only basic understanding and have little or no training

Why assess risk? Operational Why assess risk? Beyond the legal: practical elements Cost-effective ROI application of limited compliance and ethics budgets Including prioritization and budgeting of training Reduction of events Protect company reputation and brand Relationships with customers, suppliers and partners Link between ethical companies and superior performance Productivity Lower cost of risk Lower turnover Focused on competitiveness

Why assess risk? Reporting and Communications Why Conduct Risk Assessment? The report audience General Counsel CEO and Executive Team Board of Directors DOJ SEC NY State Corporate Citizenship Report Internal communications strategies and resources beyond training

Who s Driving the Program? Source: Corpedia ECERA Database 61% say driven by legal department 35% driven by Board (7%), Chairman/CEO (20%) or CFO (8%) It starts by defining risk

What is Enterprise Impact Risk? Does the risk assessment examine ethical and/or reputation risks? 24% 76% Source: Corpedia ECERA Database Yes No

Does risk assessment examine risks of law violations (criminal/non-criminal conduct)? 14% Source: Corpedia ECERA Database Yes No 86% Measurement of Enterprise Impact Risk Civil/Criminal Penalties Employee & Intellectual Property Customer/Market Reputation Systemic Business Model Impact Increased Future Cost of Compliance Headlines & highest profile but Collectively, these have 10-40x proven long-term economic impact on the organization out of the SAME EVENT

Manifestation of Enterprise Impact Risk Example - Marsh Problem: Bid Rigging Incidents Estimated Cost of Settlement: $1 billion Other Impacts: Systemic change in business model Loss of market share Market Capitalization Loss: $10+ billion Example - Merck Problem: Vioxx Product Liability Est Cost of Settlement: $5-10+ Billion Other Impacts: Top sales & researchers left Expensive employee retention plan Market Capitalization Loss: $40 billion Last 200 corporate scandals resulted in permanent loss of $800 billion in market cap Prioritized by likelihood & impact Yet >60% do not quantify risk Source: Corpedia ECERA Database

Underlying components to risk assessments Underlying components To be effective a risk assessment must: Be objective Be comprehensive on risks Engage division and functional leadership in the dialogue Engage line employees (at least statistically)

Processes that we typically observe Audit Audit Committee Committee Vetting Vetting Council Council (GC, (GC, CFO, CFO, etc ) etc ) >25% Independent Independent Advisor Advisor >50% Primary Primary Responsible Responsible Party Party >70% Industry Industry Trade Trade Review Review Interviews & Workshops (>50%) Books, Books, Records, Records, Evidence Evidence Review Review >25% Division Leadership Division Leadership Division Leadership Division Leadership Division Leadership Division Leadership >10% >10% Line Line Employee Employee Line Line Employee Employee Regularly conduct organizational health surveys? Source: Corpedia ECERA Database 73% say that they do but are they integrated to risk assessment and actionable?

Some measured metrics Knowledge Controls, policies and procedures Corporate/organizational culture Awareness Effectiveness of tone from the top Measurement against peers Legislative trends and prosecutorial guideline Gap analysis where things could break Who Runs Risk Assessment? 6% 3% 18% 45% 28% Source: Corpedia ECERA Database Entirely by in-house personnel (e.g. lawyers and finance) Primarily by in-house personnel with help from outside advisors It was a combined effort by in-house personnel and outside advisors Primarily by outside advisors with help from in-house personnel Almost entirely by outside advisors

Where can risk assessments help drive the compliance program? Outcome from risk assessment may affect Compliance department structure and staffing Compliance department budgets and priorities Board reporting Code of conduct Training curriculum Disclosures and reporting systems Enterprise compliance training curriculum Workforce communication strategies and resources

Is there Code of Conduct Training? Code of Conduct Training? If Code Training Exists, What % of Workforce? 32% have none Source: Corpedia ECERA Database 21% train < 50% of workforce Supporting Communication Strategies Dedicated resource center on corporate intranet Case studies and resources Good, Bad, and Ugly newsletter; posters, table tents, speakers Get the leadership team to visibly talk and live it ncompass PLI-Corpedia interviews www.leadersonethics.org Goal: to keep the dialogue going and support a culture of credibility surrounding the program and executive tone from the top

www.leadersonethics.org David Brennan, CEO Michael Capellas, CEO Ray Gilmartin, CEO Knight Kiplinger, Editor-in-Chief Bob Stevens, CEO Bill Swanson, CEO And many more Should your organization s leader be here? LOE Interviews Collected interviews address such topics as: Conflicts of interest Competitive intelligence Trade secrets Antitrust & collusion Retaliation for reporting misconduct Gifts & gratuities Sexual harassment Financial misreporting; & Many more

Common problems to avoid DISCOVERY AND DOCUMENTATION IVORY TOWER INTIMIDATING FORMAT CLOSING COMMUNICATION LOOP REAR-VIEW MIRRORS DON T SHOW HAZARDS AHEAD LIMITED ACCOUNTING FOR CONTROL/PROCESS IMPACT Summary considerations for an Effective Risk Assessment Objective Repeatable, systematic methodology Examines all risk areas Takes into account both internal and external factors Measures effectiveness Engages Executive Leadership