Beverage Packaging Congress th -17 th October, 2018, Brussels, Belgium. Confirmed speakers 2018:

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1 Beverage Packaging Congress th -17 th October, 2018, Brussels, Belgium Confirmed speakers 2018: Shameem Kazmi - Director of R&D, Britvic Olivier Depas Global Category & Channel Sales Development Director, Nestlé Waters Hans van Bochove - Vice-President Public Affairs and Government Relations, Coca-Cola Santiago Navarro CEO, Garçon Wine Kirstie McCosh - Marketing Director Europe & Regional Manager Nordics, Treasury Wine Estates Anna Hagemann Rise, Communication Director, Fazer Lifestyle Foods Michael Codd - Digital Marketing & Innovation Lead Europe, AB Inbev Dominic Cakebread - Director of Consulting, Packaging, GlobalData Myles Donneky - Co-Founder, Cantails Claudia Christnach - Senior Export Manager, Rhodius Mineralquellen Mischa Stähli - In-house Startup Builder and Business Development Manager, Rivella Thomas Adner Founder, Caliente Beverages International Raissa De Haas - Co-founder, Double Dutch Ltd Kinda Meri - Export Manager, Gallimaté Caitriona Murphy - Global Brand Manager, The Absolut Company Stuart Forsyth Director, Minor Figures Coffee Ruben Gonzalez CEO, Raw Superdrinks Joyce De Haas - Co-founder, Double Dutch Ltd Kit Donneky - Co-Founder, Cantails Michael Delle Selve - Senior Communications Manager, FEVE Marcus Weise - Head of Sales & Marketing, Kübler & Niethammer Papierfabrik Nathalie Jude - Regional Market Development Director, Aptar Nicole O'Donoghue, Account Manager - Tonejet Limited Leticia Dellong, Business Development Specialist Sustainco2 The Beverage Packaging congress is an established European event which brings together over 170 alcoholic and non-alcoholic brand owners and service providers to discuss the latest trends and the most recent disruptive technologies taking place in the packaging industry. This is a must attend event for those who want to network with the most prestigious beverage brands, to learn about the latest strategies and innovations regarding sustainability, consumer behaviour and technology development.

2 Beverage Packaging Congress I October 16 th 2018 I Day One 08:15 Registration and refreshments 08:50 Chair s opening remarks GlobalData Opening Address: Exploring the changing beverage packaging landscape to identify the innovations to drive revenue 09:00 Pinpointing which key consumer behaviour and packaging trends are driving revenue in the global beverage market to understand buying behaviour and influence their purchasing decision Delving deeper into the current packaging trends to keep your brand competitive across Alcoholic & Non-Alcoholic sectors Considering changing market conditions such as the rise of multi-channel distribution and Ecommerce to understand how this is influencing the development of alternative packaging design Underlining disruptive technological advancements and the increase in intelligent packaging apps to enhance the customer experience Dominic Cakebread, Director of Consulting Packaging, GlobalData Key Presentation: Delving deeper into Coca-Cola s sustainability strategy 09:30 Delving deep into European sustainability regulations to understand how these will affect the packaging industry in the near future Presenting how to build an effective sustainability strategy to earn the trust of stakeholders and consumers Evaluating implementation plans for recycled plastic (rpet) How sustainability challenges can be transformed into opportunities Hans van Bochove - Vice-President Public Affairs and Government Relations, Coca-Cola Overcoming market saturation through product customization: How to stand out and increase customer loyalty 10:00 Pinpointing the current cost challenges of brand customisation and determining how to maintain profit margins Understanding how to achieve product individualisation without compromising filling speed Building emotional bonds and promoting brand advocacy through product customisation Implementing sustainability whilst maintaining personalisation steps for reducing resource use during production Claudia Christnach - Senior Export Manager, Rhodius Mineralquellen 10:30 Morning refreshments and networking

3 Enjoy refreshments and visit the Vendor Lounge for a break and to network with brand owners from all over Europe Case study: How integrating technology with packaging has increased consumer engagement for brands 11:00 Uncovering the limitless potential of intelligent labels to increase consumer touchpoints How to bring the business along with you Do s and don ts of leveraging smart technology successfully Kirstie McCosh - Marketing Director Europe & Regional Manager Nordics, Treasury Wine Estates Case Study: Outlining Gallimaté packaging solutions to understand the best practice when launching a product into a foreign country 11:30 Examining how to adapt a successful European product for the Asian market Analysing market trends to determine how to capture consumers attention and make products stand out on the shelf Navigating the legal requirements a European brand has to comply with when launching a product in a non-european country Reviewing cost implications of packaging re-design to understand how to do so on a tight budget Kinda Meri - Export Manager, Gallimaté Promoting sustainability with beverage plastic closures to change the consumer experience Understanding how brands can comply to the current regulations to reduce their ecological footprint 12:00 Addressing new market requirements producers need to align to, and how to do it without reducing profit Navigating new trends in rigid and flexible packaging to promote innovation Defining and exploring innovative materials to tackle the challenge set by the Plastic Pact Nathalie Jude - Regional Market Development Director, Aptar Following Fazer Lifestyle Foods packaging strategy to discover how they are reducing plastic use during production Investigating how to effectively communicate sustainability transparency with consumers and avoid greenwashing Assessing recent packaging commitments at Froosh since becoming part of the Frazer group Analysing s Frazer s challenges and successes in finding environmentally sustainable packaging solutions Anna Hagemann Rise, Communication Director, Fazer Lifestyle Foods

4 13.00 Marcus Weise - Head of Sales & Marketing, Kübler & Niethammer Papierfabrik Lunch Break and Networking Enjoy refreshments and visit the Vendor Lounge whilst networking with brand owners from all over Europe 14:00 Mischa Stähli - In-house Startup Builder and Business Development Manager - Rivella 14:30 Nicole O'Donoghue, Account Manager - Tonejet Limited Afternoon refreshments and networking 15:00 Enjoy refreshments and visit the Vendor Lounge whilst networking with brand owners from all over Europe Exploring Britvic R&D strategies to deliver novel packaging solutions Debating the properties and limitations of packaging material to determine which packaging solutions are more versatile and sustainable Exploring Britvic processes from idea to prototype and how effectively develop a stand out packaging solution Debating the importance of packaging to communicate brand values Developing transformational strategies beyond insight and trends to develop commercially attractive packaging solutions 16:00 16:45 Shameem Kazmi - Director of R&D - Britvic Live Panel Debate followed by Q&A with the Congress Technical and Sustainability Experts Debating the future of packaging evaluating the current trends affecting the industry Discussing what needs to be done to achieve the Circular Economy Targets Uncovering the effects of the Plastic Pact and what this means for small producers across Europe Evaluating communication strategies to educate consumers on sustainability Michael Delle Selve - Senior Communications Manager, FEVE Anna Hagemann Rise, Communication Director, Fazer Lifestyle Foods :00 Leticia Dellong, Business Development Specialist Sustainco2 17:00 Chair s summary and drink reception

5 Enjoy refreshments offered by our sponsor Sustainco2 whilst networking with brand owners from all over Europe

6 Beverage Packaging Congress I October 17 th 2018 I Day Two 08:15 Registration and refreshments 08:50 Chair s opening remarks Speaker Hosted s Interactive roundtable sessions offer a unique opportunity to come together with your peers to share best practice and develop solutions to critical challenges facing the industry as a whole. Hosted by industry experts and each focused on a single issue, roundtables are an exciting, interactive way to build your 09:00 personal network and learn from the experience and expertise of others. Each roundtable session lasts for 45 minutes, and delegates may attend up to 2 roundtables 1 Arguing the benefits and cost implications of adapting a regional product to an international market Kinda Meri - Export Manager, Gallimaté 2 3 Innovation with a purpose: combining functionality with with emotional benefits Speaker from Garçon Wine TBC Discussing digital packaging innovations with smart technologies Michael Codd - Digital Marketing & Innovation Lead Europe, AB Inbev 4 Debating communication strategies to educate the public on sustainability 5 Examining the opportunities of joining an e-commerce platform to implement regional product customization Morning refreshments and networking :00 Enjoy refreshments and visit the Vendor Lounge whilst networking with brand owners from all over Europe Spotlight Case study: Provide experiences beyond products. Following Malibu bottles digital transformation into interactive touchpoints Uncovering the potential of the IOT: how Malibu started the journey towards Connected Bottles From consumer to advocate: how to communicate brand values through smart campaigns that drive consumer engagement and relationships

7 Evaluating different European launches to analyse successes and challenges and learn from production, communication and content Delving deeper into the future of packaging: NFC and beyond 11:30 Caitriona Murphy - Global Brand Manager - The Absolute Company Case study: Disrupting wine delivery & retailing: engaging consumers with an eco-friendly solution Delving deeper into the invention of flat wine bottles an innovation with a purpose and a solution to create an emotional bond with consumers through convenience Innovating whilst balancing the functional, emotional and traditional Analysing the importance of functionality and sustainability when adopting 100% PCR-PET packaging Sharing the sustainability message to inform consumers how the right plastic packaging is ecofriendly Exploring the challenges brands face when promoting innovation in an industry steeped in heritage Santiago Navarro, CEO & Co-Founder - Garçon Wines 12:00 Ruben Gonzalez CEO, Raw Superdrinks 12:30 13:30 14:00 Lunch and networking Enjoy refreshments and visit the Vendor Lounge whilst networking with hundreds of brand owners from all over Europe Online vs Instore shopping: analysing packaging differentiation to identify and engage a targeted audience Analysing the key factors to develop a successful packaging design designated for a omni-channel model Understanding the strategic differences between retail packaging and online packaging and what brands can learn to identify and engage their target audience Examining how packaging can be a key enabler to valorize the consumer proposition enhancing customer engagement From standardization to personalized packaging: uncovering consumer trends to design the ideal packaging solution Olivier Depas - Global Sales Development Director / Global Ecommerce Lead, Nestlé Water Uncovering AB-Inbev technology innovations and how they are enhancing their packaging functionality Pinpointing the value of digital printing technologies to enhance packaging design customization Analysing connected packaging data to drive business value Exploring how smart packaging communication tools have reviled new possibilities to connect with customers Michael Codd - Digital Marketing & Innovation Lead Europe - AB-Inbev

8 14:30 15:00 Joyce De Haas and Raissa De Haas - Co-founders, Double Dutch Ltd Afternoon refreshments and networking Enjoy refreshments and visit the Vendor Lounge whilst networking with hundreds of brand owners from all over Europe 15:30 Myles Donneky and Kit Donneky - Co-Founder, Cantails 16:00 Chair s summary and close of conference

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