WMRN Premium Profile Offer > Overall Summary

Transcription

1 WMRN Premium Profile Offer > Overall Summary General Background: WealthManagement.com is the digital resource for REP. and Trust & Estates serving 620,000 wealth professionals. The Resource Network is a fully integrated channel created for companies and individuals looking to target professionals who manage high-net-worth clients for a business opportunity. Premium Offer: The Premium Profile Offer is an integrated package that includes a premium listing, blasts, ad placements, traffic reporting, and professional service support. This provides members an ongoing optimized presence to market brand messaging and generate leads from high-net-worth investors and wealth professionals. Offer Specifics: Premium listing = We ll set and maintain it for you throughout your membership Two blasts = Promoting your listing to targeted Wealth Professionals and High-Net-Worth Investors One banner advertisement on WealthManagement.com = Increase awareness and leads Feature placement = Spotlight your listing and noteworthy content Custom reporting = Keep tabs on your listing and content activity on the network *Package is priced at addresses per blast, Banner advertisement is a bottom ROS for 2,500 impressions. Feature Member placement 3x for 30 days, Feature Content placement 3x for 30 days. Setup and maintenance of profile and reporting is estimated at 1 hour a month. 1

2 WMRN Premium Profile Offer > Profile Page Overview 2 A premium listing will be set up on the Resource Network that will provide a snapshot of your business. Your listing will be categorized for users to find you based on specific business needs More Member Info shows member business card information to users for follow. Resource and Product content is shown beneath main member description containing a snapshot and a link to a separate page for more information. Resource and Product pages are searchable both on the network and in the main website by content type and topic. Resource and Product pages can protected thereby requiring user authentication which is passed to members as leads. Screenshot example of our profile

3 WMRN Premium Profile Offer > Member Spotlight Overview The two blasts will leverage the Member Spotlight template (see screen shot on right) Member Spotlight template consists of: Profile snapshot with link to it on network Resource and/or Product content snapshots (3 total) with Download links for recipients to immediately access the content or if gated be authenticated first for lead generation A View Page will also be provided for each Resource and Product to direct users back to the network Each blast will be distributed to addresses that include high-net-worth investors and wealth professionals selected by members via our database by target demographic Reporting will be provided from each blast including opens, views and lead information 3

4 WMRN Premium Profile Offer > Feature Showcase Overview Premium members will have their profiles featured three times for 30 days each as a Featured Member Main WealthManagement.com Site Main WMRN Landing Page Premium members will select either a Resource and/or Product to feature as Featured Content. The same content can be shown three times for 30 days each or two separate pieces of content. Feature Placement Feature placements will appear both on the main Resource Network landing page and in a module in the right rail throughout the main website. 4

5 WMRN Premium Profile Offer > Banner Advertisement Overview A 728x90 banner ad is placed in the bottom ROS position across WealthManagement.com Up to 2500 impressions is included within the Premium Package offer but additional impressions can be purchased for an additional charge if needed Banners creative can leverage static or animated content you already have or we can assist you in creating the ad for an additional charge if needed Placed banners can link to your website and/or your network profile and content for added awareness and leads Main WealthManagement.com Site 5

6 WMRN Premium Profile Offer > Profile Management & Reporting We will consult with you on development of your profile via your target objectives and best practices for content selection that you have available. If none exists, we ll advise you on options for custom content development that is available for an added charge We will also work with you on development of your blasts, ad and advise you on appropriate times for feature placement On an ongoing basis we ll leverage your custom reporting results and best practices to ensure you have an optimal presence on the network including keeping tabs on messaging you develop for possible use in your network profile. Custom reporting on things like page views, unique visits, average time spent is provided monthly for profile pages and all resource and product pages Ongoing Profile Management Sample Custom Report 6