BRUNO BARRETO DE GÓES March 2015

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1 BRUNO BARRETO DE GÓES March 2015 Ph.D. Candidate in Strategic Management & International Business The Fox School of Business, Temple University Philadelphia, Pennsylvania, USA Phone: (267) (cell) Skype: brunodegoes EDUCATION Degrees: Ph.D. Candidate (ABD) Bus. Admin., Fox School of Business, Temple Univ., Philadelphia PA, U.S.A. (Fall Spring 2015 Exp.) Specializations: Strategic Management and International Business. Dissertation Title: Sustainable Supply Chain Management and Competitive Advantage: Theoretical and Empirical Perspectives. Dissertation proposal defended in September, Dissertation Committee: Prof. Masaaki Kotabe Ph.D., Temple University, (Chair). Prof. J. Jay Choi Ph.D., Temple University. Prof. Sheryl Winston Smith Ph.D., Temple University. Prof. Ronaldo Parente Ph.D., Florida International University (External Member). M.Sc. in Business Administration, COPPEAD Graduate School of Business - UFRJ, Rio de Janeiro, Brazil ( ) Specializations: Marketing and International Business. Dissertation Title: International Expansion to China: Case Study of a Brazilian Firm. Bachelor of Arts (Cum Laude), St. John's University, Collegeville, MN, U.S.A. (Fall Fall 1999) Major in Philosophy. Minor in French. Academic Exchange Programs: Erasmus University, Rotterdam School of Management, Rotterdam, The Netherlands. (Fall 2004) Exchange M.Sc. Student. WHU Koblenz, Otto Beisheim Graduate School of Management, Vallendar, Germany. (Spring 2004) The Changing Environment for International Business in Europe. College International de Cannes, Cannes, France. (Fall 1996) Diplôme de Langue Française de l'alliance Française de Paris; Diplome d'etudes en Langue Française l er Degrè. Intern, Service de Communication de la Mairie de Cannes, France, Bruno Barreto de Góes - Page 1 of 6

2 PUBLICATIONS Refereed Articles (In Press): 1. de Góes, B. B., da Rocha, A. International expansion of Marcopolo (A): Adventures in China, Journal of Business Research, Available online 12 October 2014, ISSN , ( (JBR Impact Factor = 1.306) 2. da Rocha, A., Arkader, R., de Góes, B. B. International expansion of Marcopolo (B): Manufacturing in the other side of the world, Journal of Business Research, Available online 12 October 2014, ISSN , j.jbusres ( (JBR Impact Factor = 1.306) Non-Refereed Articles 3. de Góes, B. B. "A expansão internacional para a China: estudo de caso de uma empresa brasileira." M.Sc. diss., Universidade Federal do Rio de Janeiro, Conference Presentations and Proceedings: 4. de Góes, B. B. da Rocha, A. International expansion of Marcopolo (A): Adventures in China, The Business Association of Latin American Studies (BALAS), Lima, Peru, March da Rocha, A., Arkader, R., de Góes, B. B. International expansion of Marcopolo (B): Manufacturing in the other side of the world, The Business Association of Latin American Studies (BALAS), Lima, Peru, March de Góes, B. B. Masullo, D. Voluntary Environmental Reporting and the Reduction of Moral Hazard - Impacts on Firm Performance in Brazil (Extended Abstract), SMS Special Conference in Brazil, Rio de Janeiro, Brazil, March de Góes, B. B., da Rocha, A. Learning and Strategic International Expansion to Psychically Distant Markets: A Case Study of a Brazilian Firm., Academy of International Business (AIB) Annual Conference, San Diego, CA, U.S.A., June de Góes, B. B., da Rocha, A., Arkader, R., Entering BRIC Markets: A Case Study (Extended Abstract), Consortium for International Marketing Research (CIMAR), Rio de Janeiro, Brazil, June de Góes, B. B., da Rocha, A. The Geostrategic Logic of Business Expansion: Case Study of a Brazilian Firm (Extended Abstract), III Encontro de Estudos em Estratégia (3E s), ANPAD, São Paulo, Brazil, May de Góes, B. B., International Expansion to China: The Marcopolo Case, V Workshop on Business Internationalization, COPPEAD, Rio de Janeiro, Brazil, October Works in Progress: 11.de Góes, B. B., Kotabe, M. Sustainable Supply Chain Management: A Multi-Theoretical Approach 12.de Góes, B. B., Kotabe, M. Sustainable Supply Chain Management: A Network Perspective 13.de Góes, B. B., Kotabe, M. CSR Reporting and Diffusion within Global Supply Chains Book Edited: 14.de Carvalho, Antonio Carlos Campos, Diógenes de Almeida Campos, and Luiz Bevilacqua. Science in Brazil. Brazilian Academy of Sciences, TEACHING EXPERIENCE The Fox School of Business, Temple University, Philadelphia PA, USA Instructor: Spring 2014: IB Fundamentals of International Business. Class size: 37 students. Average evaluation score: 4.16/5.00 Fall 2013: IB Fundamentals of International Business. Class size: 19 students. Average evaluation score: 4.50/5.00 Bruno Barreto de Góes - Page 2 of 6

3 The COPPEAD Graduate School of Business/UFRJ, Rio de Janeiro, Brazil Instructor: 2008: Evaluation of International Markets Pre-Experience Program in Int. Business. Modes of Entry in Foreign Markets Pre-Experience Program in Int. Business. International Negotiation Strategies Pre-Experience Program in Int. Business. Average evaluation score: 4.61/5.00 Introduction to Marketing Business and Mathematics Joint Undergraduate Program with the Mathematics Institute. 2007: Evaluation of International Markets Pre-Experience Program in Int. Business. Modes of Entry in Foreign Markets Pre-Experience Program in Int. Business. Average evaluation score: 4.76/5.00 International Negotiation Strategies Pre-Experience Program in Int. Business. Average evaluation score: 5.00/ : Evaluation of International Markets Pre-Experience Program in Int. Business. Average evaluation score: 5.00/5.00 International Negotiation Pre-Experience Program in Int. Business. Average evaluation score: 3.85/4.00 (Old Scale) 2005: Evaluation of International Markets Pre-Experience Program in Int. Business. GRANTS & AWARDS The Fox School of Business - Temple University, Philadelphia PA, U.S.A. University Fellowship The COPPEAD Graduate School of Business - UFRJ, Rio de Janeiro, Brazil. M.Sc. Fellowship, Brazilian National Council of Scientific and Technological Development (CNPq). St. John's University, Collegeville, MN, U.S.A. St. John's Presidential Scholarship for academic achievement, leadership and service skills. Eldon Siehl Scholarship for academic achievement. Charles Merrill Trust Scholarship for academic achievement in Economics (1st Place). Erasmus University, Rotterdam School of Management, Rotterdam, The Netherlands. Winner of International Business Project Competition (1st Place). (Fall Spring 2011) ( ) (Fall Fall 1999) (Spring Fall 1999) (Spring 1997) (Fall 2004) OTHER ACADEMIC APPOINTMENTS The Fox School of Business, Temple University, Philadelphia PA, USA Research Assistantship to Prof. Masaaki Kotabe, Strategic Management & International Business Department (3 semesters) Research Assistantship to Prof. Susan Feinberg, Strategic Management & International Business Department (1 semester) Research Assistantship to Prof. Robert McNamee, Strategic Management & International Business Department (1 semester) Center for Research into the Internationalization of the Firm (NUPIN/COPPEAD), Rio de Janeiro, Brazil ( ) Research Coordinator, Marketing & International Business. The COPPEAD Graduate School of Business/UFRJ, Rio de Janeiro, Brazil. Program Director - Pre-Experience Program in International Business. ( ) Executive Coordinator - In-Company Program in Advanced Management for Petrobras S.A. ( ) Executive Coordinator - In-Company Program in Project Management for Carioca Engenharia LTDA. (2008) Executive Coordinator - COPPEAD Advanced Graduate Programs Post-MBA ( ) OTHER RELEVANT CONFERENCES ATTENDED Engaging Suppliers in Sustainability Conference, Ethical Corporation, London, England. (November 2010) Desafios Emergentes (Emerging Challenges), Brazil-China Business Council, São Paulo, Brazil. (April 2007) O Efeito China (The China Effect), Brazil-China Business Council, São Paulo, Brazil. (October 2005) Perspectives and Challenges in China-Brasil Commercial Relations, IBEF, Rio de Janeiro, Brazil. (March 2005) Social Competence Seminar China, University of St. Gallen, St. Gallen, Switzerland. (December 2004) IV Workshop on Business Internationalization, COPPEAD, Rio de Janeiro, Brazil. (November 2003) Bruno Barreto de Góes - Page 3 of 6

4 ACADEMIC SERVICES Ad Hoc Reviewer: Journal of International Management, (7 Full Length Articles). Journal of Business Research, (1 Full Length Article). Journal of Supply Chain Management, (2 Full Length Articles) Other Service Activities: Assisted in the organization of the Academy of International Business (AIB) Annual Conference, Washington D.C., USA (2012) Assisted in the organization of the 3 Is Conference, Temple University, Philadelphia PA, USA. (Nov. 2011) Assisted in the organization of the Conference on Diaspora Investment (Temple University, Philadelphia PA, USA. (Oct. 2011) Assisted in the organization of the VI Workshop on Business Internationalization, COPPEAD, RJ, Brazil. (Nov. 2007) Assisted in the organization of the International Conference on Science and Mathematics Education, RJ, Brazil. (Sep. 2002) Assisted in the organization of the 27th General Assembly of the Intl. Council for Science (ICSU), RJ, Brazil. (Sep. 2002) Assisted in the organization of the Open Meeting of the Human Dimensions of Global Environmental Change (Oct. 2001) Research Community (IHDP/ICSU), Rio de Janeiro, Brazil. LANGUAGE SKILLS Portuguese Native. French Proficient written and spoken. English Fluent written and spoken. Spanish Good working knowledge. OTHER GRADUATE COURSES AND ACADEMIC TRAINING Foxcode Inc., Philadelphia PA, U.S.A. (Fall Spring 2014) Director for International Business Development (Academic Training). The COPPEAD Graduate School of Business, Rio de Janeiro, Brazil. (Summer 2008) Teaching with case method (Instructor Training). The COPPEAD Graduate School of Business, Rio de Janeiro, Brazil. ( ) Advanced Graduate Programs: Negotiation Strategies; Brazilian Business Scenarios; Marketing Leadership for Brazilian Companies; Anthropology of Consumption; Business Development and Strategic Selling; Coaching and High Performance Leadership (in cooperation with the Integrated Coaching Institute). ACADEMIC MEMBERSHIPS Academy of Management (Since 2010) Academy of International Business (Since 2010) Strategic Management Society (Since 2010) BOARD MEMBERSHIPS Brazil - Pennsylvania Chamber of Commerce (BRAPACC), Philadelphia, PA, U.S.A. (Since 2014) Founding Member, Vice-President and Member of the Board of Directors. Marola Empreendimentos e Participações S.A., Rio de Janeiro, Brazil. (Since 2012) Member of Advisory Board (Privately Held Medium-Size Holding Company). Bruno Barreto de Góes - Page 4 of 6

5 OTHER PROFESSIONAL EXPERIENCE Foxcode Inc., Philadelphia PA, U.S.A. (Nov May 2014) Director of International Business Development. Developed project leads in Brazil, India and China. Coordinated international projects in the areas of real estate (Brazil), energy generation (India), and higher education (China). Agência Nacional do Cinema (Brazilian National Cinema Agency) ANCINE, Rio de Janeiro, Brazil. (2008) Strategy Consultant Worked in a team of consultants from The COPPEAD Graduate School of Business in charge of developing and implementing a methodology for the development of the Brazilian National Agency for Cinema s 5 year strategic plan. Fundação Petrobras de Seguridade Social-PETROS, Rio de Janeiro, Brazil. (2005 & 2007) Marketing Consultant Worked in of a team of consultants from The COPPEAD Graduate School of Business in charge of developing and implementing customer satisfaction research and developing the company s marketing plan. Public Defenders Office of Rio de Janeiro, Rio de Janeiro, Brazil. (2005) Research Consultant Coordinated a research project aimed at identifying the characteristics of heavily indebted consumers in the city of Rio de Janeiro. Results were used to support the formulation of legislation proposals on the matter. The COPPEAD Graduate School of Business/UFRJ, Rio de Janeiro, Brazil ( ) Assistant to the Dean and Business Development Associate Assisted in the development of institutional mechanisms for rendering in-company training programs and business consulting services; sought and developed new clients; personally implemented and coordinated some of the projects. Cytec Industries Inc., Botlek, The Netherlands. (2004) Marketing Consultant Worked with a team of business students of different nationalities to implement and analyze a Business to Business Customer Satisfaction Survey for Cytec Europe. This project was part of the International Business Project Competition held by the the Rotterdam School of Management, Erasmus University, for which this team was awarded 1st Prize. El Paso Oleo e Gás do Brasil Ltda., Rio de Janeiro, Brazil. (2004) Market Analysis Consultant Worked with a group of international MBA students from The COPPEAD Graduate School of Business and the University of San Diego in developing a strategic plan to commercialize the surplus of purified water generated by El Paso s thermoelectric power plant in the area of Macaé, Rio de Janeiro. Brazilian Academy of Sciences, Rio de Janeiro, Brazil. ( ) Editing Consultant Coordinated a team to edit and translate the Commemorative Year Book of the Brazilian Academy of Sciences Assistant Editor and Translator Edited and translated the Year Book of the Brazilian Academy of Sciences, Assistant for International Affairs Organized large national and international scientific conferences; worked as a liaison with international entities such as the International Council for Science (ICSU) and the Chinese Academy of Sciences, Co-Editor and Translator Edited and translated the book Science in Brazil, a compilation of essays describing the cutting edge research in each one of the Academy s ten areas of knowledge, Carlson Marketing Group, Plymouth, MN, U.S.A. (Jan Jan 2001) Travel Coordinator Coordinated and supervised incentive and meeting programs in North and Central America and Europe for companies including Daimler Chrysler, General Motors, Subaru, Saab, Lucent Technologies, IBM Pharmacia, Astra Zeneca, Host Marriott, Morgan Stanley Dean Witter. Ensured accurate logistics for large events (100 to 3,000 people in attendance). Negotiated and resolved issues with individuals with diverse cultural and economic backgrounds. Bruno Barreto de Góes - Page 5 of 6

6 INTERVIEWS, SPEECHES AND MIDIA APPEARANCES Interview - Guia 2007 para Educação Corporative e Executiva, Rio de Janeiro, Brazil Guide to Corporate & Executive Education" On the Value of Management Education to small and medium firms wishing to establish competitive advantage in Brazilian market. Class Orator - COPPEAD Graduate School of Business, Rio de Janeiro, Brazil. TV Interview - Sistema Brasileiro de Televisão (SBT), São Paulo, Brazil. During the second edition of the event Meeting the Market - COPPEAD". Spokesman at the event Meeting with the Market - COPPEAD, São Paulo, Brazil. Representing the graduating class COPPEAD s M.Sc. in Business Administration on the institution s profile and the quality of the professionals there educated to an audience comprised of large company executives from the São Paulo area. TV Interview - Globo News, Rio de Janeiro, Brazil. Representing the graduating class COPPEAD s M.Sc. in Business Administration during Recruitment Week at COPPEAD. TV Interview - Rede Record de Televisão, Rio de Janeiro, Brazil. Representing the graduating class COPPEAD s M.Sc. in Business Administration during the second edition of the event Meeting with the Market - COPPEAD. (2007) (Dec 2005) (Aug 2004) (Aug 2004) (Jul 2004) (Jul 2004) OTHER VOLUNTARY ACTIVITES Doctoral Student Association, Fox School of Business, Temple University, Philadelphia, PA, U.S.A. Founding Member, First Elected President. Projeto Compartilhando (Project Sharing), Rio de Janeiro, Brazil English and Mathematics teacher to young disadvantaged children. CSB/SJU Karate Club, St. John's University, Collegeville, MN, U.S.A. Karate Instructor (Black-Belt) and organizer of exams sanctioned by the American Amateur Karate Federation and Japan Karate Association to university students and residents from surrounding communities. (Spring Spring 2011) (Spring 2004) (Fall Fall 1999) Bruno Barreto de Góes - Page 6 of 6

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