Social media guidelines
|
|
- Meghan Alison Norman
- 8 years ago
- Views:
Transcription
1 Social media guidelines
2 Introduction Social networking tools and media sites are two-way communication channels to share information, express creativity and connect with others. If used correctly social media can provide a rich experience for collaboration and the sharing of knowledge, ideas and experiences. Through these tools we have the opportunity to create awareness of our programs and services, engage with our audience, actively listen and build communities. The following set of guidelines will help ensure that your programs social media align with the U of S position and best practices and reduce reputational risk while helping you achieve better results. University of Saskatchewan Social media guidelines 1 / 5
3 Strategy tips With many social media channels available it can be difficult to understand which channel is the most appropriate for your purpose. Before implementing a social media tactic in your planning, find out if there is an existing U of S social media site that will suit your needs. If the answer is no, consider the following: 1. Purpose: What strategic purpose does the social media presence serve? 2. Objective: What exactly do you want to achieve through social media, and how will you measure success? 3. Audience: Who is your audience, and how do they want to be interacted with? 4. Strategy: Which tool is best for your chosen purpose, and how does that tool fit into your overall plans? 5. Operation: Who will be responsible for overseeing and executing your social media activities over time? How will this change as your audience grows? University of Saskatchewan Social media guidelines 2 / 5
4 General guidelines for institutional social media and best practices 1. Personal social media On personal sites, ensure you are not portraying yourself as representing the University of Saskatchewan. Remember that even though you are acting in your own personal capacity, any inaccurate or illegal content that is injurious to the university, or content that reveals confidential university information may result in action pursuant to university policies, collective bargaining or employment agreements, or the law. Be respectful Participation in social media should always be done in a professional and respectful manner. Such interactions reflect the quality and professionalism of faculty, staff and students at the University of Saskatchewan. Add value by ensuring what you post will be of interest to your audience. Be responsive to the community by listening and responding to comments and questions in a timely manner. Take the time to respond appropriately. It may not be in the best interests of the university to automatically or arbitrarily censor a negative post. When in doubt, please contact marketing@usask.ca for guidance. Maintain confidentiality and post accurate information Use good ethical judgment and follow university policies. Don t post confidential or proprietary information about the U of S, its students, its alumni or your fellow employees. Respect the privacy of individuals and be informed of the university s privacy statement (usask.ca/privacy.php). Ensure postings are accurate. Gather all of the facts before you post. It is better to take the time to have it right the first time than to write a correction or retraction later. Take care to separate your opinions from the facts. Follow the university guidelines regarding confidentiality (usask.ca/university_secretary/policies). Be consistent with the U of S brand Make yourself familiar with the U of S brand (communications.usask.ca). Departments or units that have a University of Saskatchewan social media page or would like to start one should contact the Marketing Department who will be able to provide an approved logo and other images to ensure consistency. Naming of a social media account should include University of Saskatchewan or Usask followed by a department or unit identifier. Post photos of the U of S campus, an event or students and alumni. Check out the usask Flickr page for photo ideas (flickr.com/photos/usask). Maintenance and monitoring To ensure adequate coverage more than one staff member should have administrative access to the site. Best practice states that three people in your department or unit should have access to your social media sites. Information you publish should be up-to-date and accurate. Plan for regular, consistent postings and updates. Consider a plan for monitoring activity after-hours, on weekends, and on holidays. Have a plan in place if an issue arises on your social media channels. Follow your social media communications plan and review it regularly to measure success, and to revise your goals and your targets. Follow your social media communications plan and update it regularly to ensure you are achieving your goals and hitting your targets. University of Saskatchewan Social media guidelines 3 / 5
5 Policy considerations Participation in social media should follow all applicable federal and provincial laws and university policies. The use of university facilities and equipment is also governed by University of Saskatchewan policies, including but not limited to: the computer use and policies; departmental policies; employment contracts; copyright policy; access and privacy; and policies of external organizations and associated codes of ethics and conduct and terms of usage. University of Saskatchewan Social media guidelines 4 / 5
6 Contact If you have questions about what constitutes personal information please contact the access and privacy officer at Guidelines for specific social media platforms to come. This working draft is being maintained by University Marketing. If you have suggestions, please contact University of Saskatchewan Social media guidelines 5 / 5
How To Use Social Media For A University
SOCIAL MEDIA AT BLOOMSBURG UNIVERSITY Guidelines for University Communications and Marketing Professionals October 2010 These guidelines were created by Bloomsburg Office of Marketing and Communications.
More informationHow do members of the MSU community engage online? What it means to engage online is no different than what it means to engage offline.
PAGE 1 OF 7 Introduction The Michigan State University (MSU) Guidelines for Social Media apply to Michigan State University faculty, staff, and student employees and interns who create or contribute to
More informationHow To Use Social Media For A Community College
Page 1 of 6 UNIVERSITY OF HAWAI`I COMMUNITY COLLEGES POLICY UHCCP #2.211 Social Media Site and/or Account Use and Management May 2011 I. Purpose This policy is intended to ensure that any and all social
More informationOFFICE OF EXTERNAL RELATIONS
OFFICE OF EXTERNAL RELATIONS Social Media Policy I. Purpose Social media encompass a wide variety of Internet networking and communication tools, including but not limited to sites such as Facebook and
More informationBuilding Your Business With Social Media. Dial-in Info: 1-855-319-8830 Conference # 20014033. Thursday, May 15th at 2:00PM EDT
Building Your Business With Social Media Thursday, May 15th at 2:00PM EDT Dial-in Info: 1-855-319-8830 Conference # 20014033 Thanks for joining us! The webinar will begin shortly Imagination at work. Building
More informationOverview. Here to serve, Cedarville University Marketing Department Tyler 212 Suite cedarville.edu/marketing
Social Media Policy Overview... 2 Using Social Media on Behalf of Cedarville University... 3 Content Management... 4 Best Practices... 4 Facebook... 5 Twitter... 5 Blogs... 6 Photos... 6 Video... 6 Comments
More informationGuidelines for University Communications and Marketing Professionals
Guidelines for University Communications and Marketing Professionals These guidelines were created by Penn State's Division of University Relations. For more information, contact Lisa M. Powers, director,
More informationGateway Technical College Social Networking Policy
Gateway Technical College Social Networking Policy Social media sites like Facebook, Twitter, YouTube and Flickr have become increasingly important communication channels for supporting Gateway Technical
More informationSocial Media Policies and Guidelines
Administrative Regulation 10:4 Responsible Office: Information Technology / Public Relations and Marketing Date Effective: 5/06/2011 Supersedes Version: No Prior Version Social Media Policies and Guidelines
More informationNSW Government. Social Media Policy and Guidelines
NSW Government Social Media Policy and Guidelines December 2012 Table of Contents 1 Policy 1 1.1 Policy Statement 1 1.2 Context 1 1.3 Objectives 2 1.4 Guiding principles 2 1.5 Scope 3 1.6 Definitions 3
More informationUniversity of Wisconsin- Milwaukee Social Media Guidelines Updated: 9-13- 12
1 University of Wisconsin- Milwaukee Social Media Guidelines Updated: 9-13- 12 University of Wisconsin- Milwaukee Social Media Guidelines... 1 Introduction... 2 About social media at UWM... 2 Tips on getting
More informationSocial Media Guidelines
Social Media Guidelines Overview: Social Media and Existing University Policy The Social Media Guidelines at Mercer University are designed to be a seamless integration with existing University policies
More informationSocial Media User Guide
1 Social Media User Guide Northern Arizona University Created by the Northern Arizona University Social Media Subcommittee, July 2011 2 Getting Started Social media is a great way to broaden your ability
More informationSOCIAL MEDIA GUIDELINES For employees at Southeast Regional College
SOCIAL MEDIA GUIDELINES For employees at Southeast Regional College Why do we need guidelines for social media? This document outlines the guidelines for Southeast Regional College employees communicating
More informationLearning Objectives. To increase level of confidence of participants in identifying their priorities for SM policy/procedures/protocols
Managing AGENDA Learning Objectives To increase level of confidence of participants in identifying their priorities for SM policy/procedures/protocols To engage all participants in discussion of relevant
More informationMontana State University Department of Athletics
I. Social/New Media Guidelines A. Purpose statement Montana State University Department of Athletics Athletics Employee Social Media Policy Bobcat Athletics is dedicated to fostering a community of stakeholders
More informationAuburn University at Montgomery Policies and Procedures
Auburn University at Montgomery Policies and Procedures Title: Responsible Office: Social Media Policy University Relations I. PURPOSE This policy outlines the procedures governing social media pages created
More informationSLCC WEB PUBLISHING GUIDELINES AND PROCEDURES
SLCC WEB PUBLISHING GUIDELINES AND PROCEDURES The purpose of the Web Publishing Guidelines and Procedures document is to ensure consistency, compliance and provide standards and direction for the advancement
More informationSocial Media Guidelines and Best Practices January 2016
Social Media Guidelines and Best Practices January 2016 Social media has changed the way the world communicates. As an institution of higher education, Youngstown State University embraces new technologies
More information[MOUNT WACHUSETT COMMUNITY COLLEGE SOCIAL MEDIA GUIDELINES] Updated: 4 February 2011, Prepared by the Marketing & Communications Department
[MOUNT WACHUSETT COMMUNITY COLLEGE SOCIAL MEDIA Updated: 4 February 2011, Prepared by the Marketing & Communications Department Table of Contents Overview of Document.. 2 General Guidelines..... 4 Social
More informationSocial Media. Policies & Handbook
Social Media Policies & Handbook Centenary College supports the use of social media to connect with students, colleagues, and alumni. This handbook explains how to do so effectively and safely within the
More informationGuidelines of Proper Use of Social Media for State of Vermont Government. State of Vermont
Guidelines of Proper Use of Social Media for State of Vermont Government State of Vermont Introduction With the increasing popularity of social networking sites, both personally and professionally, the
More informationBest Practices for the Use of Social Media Summer 2011. Belmont University Athletics
Best Practices for the Use of Social Media Summer 2011 Belmont University Athletics Overview The rapid growth of social media technologies combined with their ease of use and pervasiveness make them attractive
More informationHOWARD UNIVERSITY POLICY
HOWARD UNIVERSITY POLICY Policy Number: 700-001 Policy Title: SOCIAL MEDIA Responsible Officer: Executive Director of University Communications Responsible Office: Office of the President Effective Date:
More informationVersion 2.1 ROM Web and Social Media Standards
Version 2.1 ROM Web and Social Media Standards What is Social Media? Social Media can be simply defined as online social conversation. The word conversation is key. Traditional media delivers content one
More informationGUIDELINES FOR THE USE OF SOCIAL MEDIA. January 2010
GUIDELINES FOR THE USE OF SOCIAL MEDIA January 2010 Revised July 2010 Prepared by: The Voices Technology and Best Practice Team TABLE OF CONTENTS Overview of Document...2 General Rules to Follow...3 Social
More informationSocial Media Guidelines
MARKETING AND MEDIA RELATIONS Social Media Guidelines Emporia State University Last Updated: July 09, 2011 Introduction What is Social Media? Social media consists of web-based tools used to interact with
More informationSocial Media Charter
Social Media Charter 1. Internet, social media, web 2.0 interface and on-line communication "Social media" and "web 2.0" interface are generic terms which designate different activities integrating technology,
More informationWake County Social Media Guidelines
Wake County Social Media Guidelines SUMMARY Wake County uses social media as a way to communicate with stakeholders, media, employees and our residents. These guidelines outline how Wake County will use
More informationSocial Media Statement
Social Media Statement Social media is changing the way our society interacts and engages in conversation and dialogue. It has become an important and influential communication channel for the University.
More informationSocial Media Guidelines
Anchorage School District Social Media Guidelines Social media includes the various online technology tools that enable people to communicate easily over the Internet to share information and resources.
More informationDescription of the ten core competencies
Description of the ten core competencies You can use this document as a reference when assessing competency development on the Competency Assessment form. Introduction to competencies Competencies are
More informationMaria College Communications Policy
Maria College Communications Policy The Office of Maria College s Marketing and Communications (Maria Marcom) is responsible for telling the college s story and upholding its image and reputation, as expressed
More informationElectronic Communication with Students
Electronic Communication with Students Electronic Communication with Students Connie Varnhagen Undergraduate Research Initiative Department of Psychology Social Media http://scm-l3.technorati.com/11/04/09/31207/social-media-sites2.jpg?t=20110409154552
More information6.9 Social Media Policy
Policy Statement It is the policy of the to encourage clear and effective communication with all Nova Scotians using a variety of accepted tools, including social media. Social media is helping government
More informationEastern University Social Media Policy & Guidelines for Use
Eastern University Social Media Policy & Guidelines for Use Office of University Relations August 2015 Table of Contents Eastern University and Social Media Personal Social Media Use How to Get Started
More informationHolyoke Community College Social Media Guidelines Adopted: May 3, 2010 by the HCC Web Team Revised February 17, 2012
Holyoke Community College Social Media Guidelines Adopted: May 3, 2010 by the HCC Web Team Revised February 17, 2012 Introduction Social media offers HCC a tremendous opportunity to connect with and better
More informationTHE CITADEL The Military College of South Carolina 171 Moultrie Street Charleston, SC 29409. MEMORANDUM 19 August 2011 NUMBER 7-4 SOCIAL MEDIA
THE CITADEL The Military College of South Carolina 171 Moultrie Street Charleston, SC 29409 MEMORANDUM 19 August 2011 NUMBER 7-4 SOCIAL MEDIA 1. PURPOSE The Citadel recognizes that social media sites have
More informationCCAC Social Media Guide. Revised October 14, 2013
CCAC Social Media Guide Revised October 14, 2013 1 CCAC Social Media Guide Introduction 3 CCAC Social Media Objectives 3 How does the college define Social Media? Objectives Measuring Success CCAC Social
More informationOnline Content Policies & Guidelines
Online Content Policies & Guidelines Introduction The College of Liberal Arts (CLA) provides Web systems and services to authorized organizations for University related information and education. The CLAʼs
More informationWest Virginia Wesleyan College Office of Marketing and Communication Guide to Services
West Virginia Wesleyan College Office of Marketing and Communication Guide to Services The Office of Marketing and Communication is part of the Office of Advancement. The mission of Advancement (Alumni/Parent
More information1.Title: Title of Immediate Supervisor: Manager, Public Affairs
C A R L E T O N U N I V E R S I T Y POSITION DESCRIPTION PART A Employee Name: Title of Immediate Supervisor: Manager, Public Affairs OFFICER USE ONLY 1.Title: 2. Position No: 3. Level: Position Title:
More informationPUBLIC INFORMATION ASSISTANT/READY COORDINATOR
Are you Ready to join us? PUBLIC INFORMATION ASSISTANT/READY COORDINATOR FOR THOSE INTERESTED IN: Exploring exciting and challenging issues in the cutting-edge field of emergency management. Working alongside
More informationModel Policy for a Law Enforcement Agency s use of Social Networking
Model Policy for a Law Enforcement Agency s use of Social Networking Disclaimer: This is a model policy was designed to provide a guide to writing a policy related to social networking use. This model
More information[FIRM NAME] Social Media and Social Networking Policies and Procedures
Practice Resource Model policy Social media and social networking [FIRM NAME] Social Media and Social Networking Policies and Procedures Social media encompasses a broad range of online sites, services
More informationCOMMUNICATIONS AND OUTREACH. I. Purpose. II. Audiences and Key Communications Needs
COMMUNICATIONS AND OUTREACH I. Purpose Communications plays two critical roles within Weinberg s departments and programs: To provide key information about the curriculum. This includes course information,
More informationISO Social Media Guidelines
YES, YOU CAN TALK TOO! ISO Social Media Guidelines ISO 2014, you can use the content under Social media : any form of online participation that involves sharing information and generating content. TWITTER
More informationSOCIAL MEDIA POLICY. Presented by: Jaffe PR. 727 Kirkwood Avenue - Atlanta, GA - 30316 404.885.9100 - www.theremsengroup.com
SOCIAL MEDIA POLICY Presented by: Jaffe PR 727 Kirkwood Avenue - Atlanta, GA - 30316 404.885.9100 - www.theremsengroup.com Presented By Jaffe PR Revised January 1, 2012 SOCIAL MEDIA POLICY 1 NOTE: At Jaffe
More informationSocial Media Guidelines
Northern Virginia Community College Social Media Guidelines social networks, social media, blogs, wikis and virtual worlds April 2013 (revised) 04.11.13 Page 1 Table of Contents Introduction 3 Connect
More informationANNUAL SECURITY RESPONSIBILITY REVIEW
ANNUAL SECURITY RESPONSIBILITY REVIEW For Faculty and Staff Who Use Computers Minimally in their work May 2012 Training Topics What is Information Security? Review Security Vulnerabilities Phishing email
More informationSMM Brochure. #discoverdigital
SMM Brochure Certification in Facebook Marketing Certification in Twitter Marketing Certification in LinkedIn marketing Professional Diploma in Social Media Marketing Online Mode Classroom Mode #discoverdigital
More informationCommunications Protocol
Communications Protocol Category: Governance Number: Audience: All University Personnel Issued: April 12, 2015 Owner: VP Academic Approved by: Board of Governors Contact: Director of Communications, 306-790-5950
More informationWhile we are excited about these resources, we want to make sure that you - our social media users - are aware of your rights and boundaries.
SOCIAL MEDIA POLICY 2015 About What is Social Media? Social media is a general term used to reference sites and activity on sites like Facebook, Twitter, YouTube, LinkedIn or any other virtual hub where
More informationAgent Social Media Policy
Agent Social Media Policy Addendum to the Agent Advertising Guidelines November 2013 For agent use only. not to be used for consumer solicitation purposes. Addendum to Agent Advertising Guidelines Agent/Producer
More informationEngaging through social media. Carl Holloway, Senior Communications Officer, Preston City Council
Engaging through social media What are the benefits of using social media? o Cost effective most channels are free or have a small cost aside from staff time. o Instant direct communication with a mass
More informationJob Description. Job Title Media Manager Function PR & Corporate Communications Reporting to Director of PR & Corporate Direct Reports Media Officer
Job Description Job Title Media Manager Function PR & Corporate Reporting to Director of PR & Corporate Direct Reports Media Officer Working Hours Standard 35 hours per week Normally working Mon Fri 9:30
More informationCounty of Orange County Executive Office Information and Technology PURPOSE. County Social Media Use Policy and Procedure SOCIAL MEDIA USE
County of Orange County Executive Office Information and Technology PURPOSE SOCIAL MEDIA USE County Social Media Use Policy and Procedure Subject: Number: County Social Media Use Policy SM-001 Approved
More informationCommunications Policy
[insert organisation name/logo] Communications Policy Document Status: Draft or Final Date Issued: [date] Lead Author: [name and position] Approved by: [insert organisation name] Board of Directors on
More informationNorth Carolina EFNEP Social Media Guidelines
North Carolina EFNEP Social Media Guidelines This document gives guidance to the publication of and commentary on social media by employees of NC EFNEP. For the purposes of this document, social media
More informationEach site affiliated with the Harrison School of Pharmacy will have at least two (2) total site administrators, as follows:
HARRISON SCHOOL OF PHARMACY AUBURN UNIVERSITY Social Media Guidelines The Harrison School of Pharmacy supports the official use of social media to reach diverse audiences important to the School, such
More informationCarleton University s SOCIAL MEDIA STRATEGY
Carleton University s SOCIAL MEDIA STRATEGY Carleton s social media strategy A university-wide approach to social media @ Carleton Social media is immediate, it is engaging and it builds relationships.
More informationAT&T s Code of Business Conduct
August 2015 AT&T s Code of Business Conduct To All AT&T Employees Worldwide: The most basic commitment we make to our customers, our shareholders, and each other is to always conduct ourselves in an ethical
More information8 Tips for creating a savvy Social Media Policy
8 Tips for creating a savvy Social Media Policy Introduction In today s modern world, the number of people using social media continues to rise on a daily basis. Whether or not you re using social channels
More informationexperts in your field Get the profile: Managing your online reputation A Progressive Recruitment career guide Managing your online reputation
experts in your field Get the profile: A Progressive Recruitment career guide Contents Introduction... 2 Why you need an online reputation... 3 Monitoring your online reputation... 3 How to protect your
More informationYWCA Metro St. Louis Social Media Policy
YWCA Metro St. Louis Social Media Policy I. Purpose Social media encompasses a growing collection of online technologies and tools that allow and encourage users to interact and build relationships by
More informationAANIIIH NAKODA COLLEGE Social Media Policy Handbook
AANIIIH NAKODA COLLEGE Social Media Policy Handbook Draft Version: 1.0 Date: 6/16/2011 - PASSED BY ANC BOARD OF DIRECTORS AUGUST 10, 2011 REVISED FOR NAME CHANGE: JANUARY 31, 2014 BY HAROLD HEPPNER Table
More informationCOLORADO COMMUNITY COLLEGE SYSTEM SYSTEM PRESIDENT S PROCEDURES OPERATION OF OFFICIAL SOCIAL MEDIA ACCOUNTS AND STUDENT/EMPLOYEE SOCIAL MEDIA CONDUCT
Page 1 of 5 COLORADO COMMUNITY COLLEGE SYSTEM SYSTEM PRESIDENT S PROCEDURES OPERATION OF OFFICIAL SOCIAL MEDIA ACCOUNTS AND STUDENT/EMPLOYEE SOCIAL MEDIA CONDUCT SP 3-125f APPROVED: April 20, 2011 EFFECTIVE:
More informationMINNETONKA PUBLIC SCHOOLS
MINNETONKA PUBLIC SCHOOLS Policy #470: Employee Use of Social Media I. PURPOSE As a national leader in using technology as an accelerator of learning, the Minnetonka School District recognizes the value
More informationBossier Parish Community College
Bossier Parish Community College Department of Cyber Information Technology Welcome to the Program! Network Security & Networking Tracks Code of Conduct This marks the beginning of your journey through
More informationGwinnett United In Drug Education, Inc. Social Media Policy. Page 1 Updated 1-11-15
Gwinnett United In Drug Education, Inc. Social Media Policy Page 1 Updated 1-11-15 Introduction Gwinnett United in Drug Education, Inc. (GUIDE) recognizes the importance of social media to interact with
More informationWEB GUIDELINES Last Updated July 22, 2014
WEB GUIDELINES Last Updated July 22, 2014 Contents INTRODUCTION... 3 GOVERNANCE STRUCTURE... 4 TECHNOLOGY COUNCIL... 4 WEB ADVISORY COMMITTEE (WAC)... 4 WEBMASTER... 4 ADMINISTRATION AND DEPARTMENT HEADS...
More informationSocial Media Policy & Guidebook
Social Media Policy & Guidebook NAU Social Media The Lumberjack community is a large online community. Students, faculty, alumni, colleges and organizations are all voices for Northern Arizona University.
More informationBusiness and Non-Instructional Operations AR 3523.2
SOCIAL MEDIA USE The District s decision to embrace social media shall be a risk-based business decision approved by the Assistant Superintendent of Instruction or designee and the District s Chief Information
More informationSOCIAL MEDIA GUIDELINES FOR CANADIAN RED CROSS STAFF AND VOLUNTEERS
SOCIAL MEDIA FOR CANADIAN RED CROSS STAFF AND VOLUNTEERS INTRODUCTION Communities have the power to make the world a better place. We know this because we see it happen every day through the work of staff
More informationAPPENDIX A: SOCIAL MEDIA PRINCIPLES, POLICIES AND GUIDELINES FOR PARISHES, SCHOOLS AND PROGRAMS OF THE ARCHDIOCESE OF SEATTLE
APPENDIX A: SOCIAL MEDIA PRINCIPLES, POLICIES AND GUIDELINES FOR PARISHES, SCHOOLS AND PROGRAMS OF THE ARCHDIOCESE OF SEATTLE In the digital world there are social networks which offer our contemporaries
More informationSalisbury Township School District Guidelines for Guiding Staff, Students and Parents in Use of Social Media
What is social media? Social media is defined as any form of online publication or presence that allows end users to engage in multidirectional conversations in or around the content on the website. (Online
More informationPublic Relations (Ontario College Graduate Certificate) Program Standard
Public Relations (Ontario College Graduate Certificate) Program Standard The approved program standard for Public Relations program of instruction leading to an Ontario College Graduate Certificate delivered
More informationCommunications Policy
Communications Policy Policy Overview The Communications Policy describes how the Halifax Regional School Board (HRSB) will engage in proactive, two-way communication. This policy applies to all forms
More informationSocial Media in the Workplace
Social Media in the Workplace A Guide for CWU Members CWU Youth Committee 2013 CONTENTS Introduction... 3 Social Networking in Ireland... 4 Guidelines for using Social Media Responsibly... 5 2 INTRODUCTION
More informationSocial Media Guidelines School Year 2014-2015
Version 1.0, 10/1/2014 - Page 1 Social Media Guidelines School Year 2014-2015 Version 1.0, 10/1/2014 - Page 2 INTRODUCTION: Why Social Media? As school district communications move into the 21 st century,
More informationMarketing Compliance: The Ethics of Messaging
Marketing Compliance: The Ethics of Messaging J E A N N O B L E, U R B A N F I N A N C I A L G R O U P T E A G U E M C G R A T H, A A G S T A C E Y R A Y B U R N, G E N E R A T I O N Marketing Compliance:
More informationCambridge Judge Business School Further particulars
Cambridge Judge Business School Further particulars JOB TITLE: REPORTS TO: ONLINE COMMUNICATIONS OFFICER HEAD OF ONLINE COMMUNICATIONS Background As part of the School of Technology, Cambridge Judge has
More informationSTAFF SOCIAL MEDIA GUIDELINES
Geneva Community Unit School District 304 A Tradition of Excellence Communications Office P: 630-463-3011 F: 630-463-3009 communications@geneva304.org STAFF SOCIAL MEDIA GUIDELINES Overview Geneva Community
More informationBuilding Your Brand Through Social Media Kimi Davidson
Building Your Brand Through Social Media Kimi Davidson Objectives Be aware of the rules Who are you trying to reach? How are you trying to reach them? Why are you trying to reach them? When are you trying
More informationIowa County Government Social Media Use Policy
Iowa County Government Social Media Use Policy This policy outlines appropriate use of social media, as it relates to Iowa County, by employees and departments for official and personal use. This policy
More informationEvents & Operations Coordinator
Events & Operations Coordinator 12 Month Fixed Term Contract The Sydney Cricket & Sports Ground Trust has the responsibility and privilege of managing two of Australia s premier sporting venues. Highlighting
More informationCommunications Council Best Practice Guide
Communications Council Best Practice Guide Social Media Code of Conduct social media code of conduct Purpose In the past few years social media has become an important and integral part of the marketing
More informationIntegrated Marketing, Communications and Engagement. February 13, 2013
Integrated Marketing, Communications and Engagement February 13, 2013 What is integrated marketing and communications and why is it important? An integrated marketing and communications plan is: -- comprehensive,
More informationCreating a Training Program and Learning Culture in Your Organization
Creating a Training Program and Learning Culture in Your Organization Common Roadblocks: 1. No manager support/accountability Use it or lose it We often forget this building block for all training and
More informationWhen soliciting constituent comments to include discussions, State agencies must:
7.13 Social Media The purpose of policy 7.13 Social Media is to assist departments who participate in Internet-based social media outlets to be effective and conscious while using the resources of social
More informationJOB DESCRIPTION. To provide leadership to the organization related to the Human Resources activities of the organization.
JOB DESCRIPTION Title: Status: Responsible to: Director of Human Resources Full Time Executive Director Purpose: To provide leadership to the organization related to the Human Resources activities of the
More informationSocial Media Handbook
Social Media Handbook Fairfield University Division of Marketing and Communications December 2014 Table of Contents I. Introduction 3 II. Social Media Strategy 3 III. Social Media Policy 3 A. Social Media
More informationJob Description. Director, Corporate Communications and Community Engagement
Job Description February 2014 JOB TITLE: REPORTS TO: JOBS REPORTING: DIVISION/DEPARTMENT: LOCATION: Director, Corporate Communications and Community Engagement Senior Director, Health System Performance
More informationMSU INVESTMENT PROPOSAL FOR INSTITUTIONAL PRIORITIES
MSU INVESTMENT PROPOSAL FOR INSTITUTIONAL PRIORITIES PROPOSAL OVERVIEW Title Media Tracking Software Request Date 01/18/2012 Department University Communications Email tcalcagni@montana.edu Requestor Tom
More informationTable of Contents OVERVIEW 1 GENERAL INFORMATION 1 10 QUICK TIPS 1 ENGAGEMENT 1 PARTICIPATION 3 TECHNICAL APPLICATION 5 SAFETY ON THE SOCIAL WEB 6
Social Media Guidelines & Best Practices 2016 Table of Contents OVERVIEW 1 GENERAL INFORMATION 1 10 QUICK TIPS 1 ENGAGEMENT 1 COMMUNICATING VIA SOCIAL MEDIA Know Your Audience Social Technographics Building
More informationApproval Date 2014. Review Date 2019. Contact Person/Department Director of Education
ADMINISTRATIVE PROCEDURE Approval Date 2014 Review Date 2019 Contact Person/Department Director of Education Replacing All previous procedures Page 1 of 9 Identification BD-2021 COMMUNICATIONS 1.0 PURPOSE
More informationHow To Use Social Media At Monmouth University
MONMOUTH UNIVERSITY POLICIES AND PROCEDURES Policy Name: University Social Media Policy Original Issue Date: May 10, 2011 Revision Date: Page 1 of x Pages (Plus One Appendix) Issued By: President s Cabinet
More informationCentre for Learning and Development
The Leadership and Management Development Strategy was developed to endorse learning and development opportunities to strengthen the leadership and management capacity of the Newfoundland and Labrador
More informationTHE DEFINITIVE GUIDE EYE CARE PRACTICE TO MARKETING YOUR. Copyright 2015 Call Box. All rights reserved.
THE DEFINITIVE GUIDE TO MARKETING YOUR EYE CARE PRACTICE Copyright 2015 Call Box. All rights reserved. TABLE of CONTENTS 2 THE MAIN FOCUS What are the keys to a successful marketing strategy? Highlight
More informationSOCIAL MEDIA BEST PRACTICES
SOCIAL MEDIA BEST PRACTICES These guidelines outline standards and best practices for faculty, students and staff to use in the creation and administration of official Rockefeller University social media
More information