introducing efs EFS covers ThE Following ESSEnTial FEEDBacK requirements:

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1 introducing efs QuestBack s EFS is a powerful, uniquely complete and easy-to-use feedback platform that puts you one step ahead of your competitors. Engineered from the ground up for fast, efficient working, it easily adapts to your research and business needs. EFS covers ThE Following ESSEnTial FEEDBacK requirements: Feedback collection and consolidation across multiple online channels Complete respondent data management Community management Social media integration Data analysis, reporting and dashboard distribution 2

2 efs survey & Data collection powerful. EaSy. responsive. EFS Survey & Data collection is the most powerful online survey tool in the market it s about far more than just survey creation and results collation. it s about facilitating every step of the surveying process: from set up and pre-testing, right up to respondent management, monitoring, data analysis, reporting and follow-up activities. This enables increase of delivery speed and reduction of cost. whatever survey you want to create, this module helps you design and execute it flawlessly. Key Features advanced and comprehensive questionnaire editor with flexible layout options multiple and flexible sets of question types, including multimedia and dynamic content Dynamic elements such as filters, random selection and random rotation for complex routing and triggering of events multiple respondent recruitment methods e.g. links, banners and layers, social media integration or via personalized or anonymous invitations responsive design for an optimal respondent experience on a wide range of devices including smartphones, tablets, notebooks and desktop computers coverage of the entire survey process from setup and testing, to access management, field statistics and reporting integration with other EFS modules for optimal workflows and process automation Your Benefits Ease-of-use with no scripting skills required increased efficiency with a single platform for the entire survey process research innovation through flexible survey design increased response rates through a more engaging survey experience Faster, more cost-efficient surveys through rapid set up high data quality through plausibility checks and automated test tools more complete respondent profiles through integration of data from multiple sources peace-of-mind through greater data security» Did you know? responsive design, multimedia capabilities and integration with the EFS Data hub & panel module ensure maximum survey participation through a personalized, engaging and convenient respondent experience. 4

3 EFS People Data Hub & Panel Professional. Feature-rich. Extensible. QuestBack s People Data Hub & Panel is a highly scalable data repository built specifically for managing people data. It can manage thousands of attributes and scale up to millions of members. Its service layer architecture allows you to integrate it seamlessly with your existing IT systems. Plus, it includes comprehensive Panel Management functionality, supporting all the workflows you need to build effective survey panels, and manage the lifecycle of panel members. Key Features Coverage of entire panel member lifecycle, from recruitment to participant administration, surveys, evaluation, rewards and communications Sophisticated grouping and sample management support for even the most advanced use cases in market research and beyond Process and workflow support Multi-channel recruitment of panel members through campaigns or external systems Optional website featuring personalized pages with information about the platform and available research projects Extensible into a community solution that combines qualitative, quantitative, structured and unstructured feedback Reuse of profile data ensuring efficient survey execution Self-service reward shop for panel members Your benefits Fast, smooth panel setup through sophisticated invitation management and easy integration with external systems/ recruitment sources Increased participation rates through panelist recognition that avoids double entry of details across multiple surveys Higher panelist retention through attractive surveys featuring multimedia content and an integrated reward system» and Did you know? The Online Panel feature within People Data Hub & Panel offers a completely integrated shopping incentive system to reward panelists for their time. 5

4 EFS Analytics & Dashboards Visual. Intuitive. Fast. EFS Analytics & Dashboards provides the ultimate multi-user and multi-project set of tools for turning all your respondent Big Data into Smart Data that delivers actionable insight. It consists of three key elements: Data Voyager 2.0 Analyst: A powerful analyst suite for the user- and role-specific analysis of complex online survey data from multiple sources, QuestBack Data Voyager 2.0 Analyst enables a fresh, intuitive and flexible approach to exploring survey results. Unlike most other solutions that are focused on the timeconsuming production of inflexible reports, QuestBack s approach enables deep exploration of even the most complex survey data sets in real time. The solution provides rights-based access to customizable analysis tools, and uses hierarchies to conveniently categorize sets of survey responses by question or other defined criteria. The ability to analyze results during the survey period and schedule regular data updates ensures projects can be completed faster and more cost-effectively than with report-oriented alternatives. Data Voyager 2.0 Dashboard: The perfect complement to Data Voyager Analyst 2.0, Dashboard makes it easy to interpret the results of your EFS-based project with beautiful visual presentation of results from even the most complex data sets. Responsive design ensures dashboards automatically adapt to any size of screen for intuitive use on multiple devices. Reporting+: An easy-to-use yet powerful table and chart generator both for ad-hoc reporting as well as for simple, fast evaluations. It features a drag and drop editor, descriptive statistics and the ability to export reports to PDF, Excel and PowerPoint formats, and distribute them with a single click. 8

5 EFS Analytics & Dashboards Key Features Explorative approach: Unique software architecture enables standardized but flexible ad hoc exploration of your survey data Multi-project support: Easy switching between analysis of multiple projects Multi-user platform: Rights-based access to different projects, analysis tools and levels of detail Hierarchies: Flexible categorization of respondents, access rights and query criteria Virtual categories: Unique ability to create virtual units by combining hierarchical knots or sample units Time series analysis: Comparison of quarterly results and identification of relevant trends High-performance and scalable architecture: for Big Data processing capabilities User invitations: Analyst invitations based on customizable templates Smart Update: Eliminates waiting times for access to the latest survey results, and allows for scheduled updates within and between time zones Filters: Intuitive standardized and customizable rights-based filtering of survey responses for flexible extraction of information, tailored to insight requirements Splits: Allows clear, fast comparisons of different sample groups Anonymity criteria and rules: To protect privacy and support compliance fulfilment Clear performance overview: At-a-glance view of started interviews, completed interviews and other KPIs User interface: Single pane of glass for navigation of analysis criteria and presentation of analysis results. Your benefits Fast deployment and delivery for low project complexity Outstanding cost-efficiency and project speed Lower total cost of ownership by using a single solution for data collection, consolidation, analysis and distribution Ease of use for junior and experienced market research/analytics professionals, minimizing training time and costs Greater agility through near real-time insight generation that enables appropriate action to be taken quickly KPI innovation through the flexible preparation, analysis and evaluation of survey data, and the ability to combine different questions and variables Easier alignment of actions with strategic objectives through hierarchical analysis that enables actions to be mapped to specific groupings within the organization» your Did you know? EFS Analytics & Dashboards enables you to analyze and interpret data throughout the course of survey, making it easy to optimize your research methodology during the project. 9

6 What our customers say about us Hilti AG The deployment of the QuestBack platform has enabled us to measure customer satisfaction across all our market touch points in real time. Dr. Steffen Müller, Head of Corporate Market Research The QuestBack software has contributed significantly to the productivity of our operational market research, and is an important factor in how we structure our organization around the changing market requirements in the publishing industry. Matthias Teichmann, Head of Marketing Research With QuestBack we get a closer connection to our customers. We now know exactly what the customers expect from us! Thomas Pollet, Outbound Manager Northern Europe, NESPRESSO Thanks to QuestBack, we can better understand the experiences of our customers across the entire buying cycle from the first enquiry about a test drive, to the completion of a purchase. Markus Lundstrom, CRM-Manager 10

7 6 reasons to choose EFS from QuestBack Powerful A powerful, easy-to-use and customizable solution requiring no programming or scripting skills Secure First-class data security and protection from foreign legislation, with all data held in a BSI and ISO certified data center located in Germany Future-proof Future-proof through continuous innovation, regular updates, the scalability to meet research requirements as they grow and change, and a clear product roadmap shaped together with our customers. Centralized A single centralized research technology platform reducing cost and increasing delivery speed by covering the entire online data collection, alerting, panel management, community management, data analysis, dashboard presentation and report distribution process Smart Deep insight and analysis tools that help you turn Big Data into Smart Data Responsive Comprehensive and responsive design that enables the collation and analysis of research data from multiple countries, channels and devices, including social media, smartphones and tablets 11

8 yalk to us about Your research platform requirements today company profile FounDED in 2000, QuESTBacK is headquartered in oslo, norway. with 19 offices worldwide and more Than 300 EmployEES representing 40 DiFFErEnT nationalities and languages, QuESTBacK is ThE BiggEST FEEDBacK and market research vendor in EuropE with annual TurnovEr of 50m usd. business contact us now to learn more about what EFS from QuestBack can do for your research or department. QuestBack uk great Tower Street london, Ec3r 5ar united Kingdom phone: +44 (0)