2015 Cybersecurity Campaign. Improving Today, Protecting Tomorrow

Transcription

1 2015 Cybersecurity Campaign Improving Today, Protecting Tomorrow

2 THE STATE OF U.S. CYBERSECURITY: OUR NATION S ECONOMIC AND NATIONAL SECURITY ARE AT SIGNIFICANT RISK Hackers have breached the computer systems of Homeland Security, Justice, Defense, State, Labor, Energy, Commerce, the Federal Reserve, EPA, the FDA, and more. U.S. businesses were hit harder financially by cybercrime relative to other countries in recent years. 7% of U.S. organizations lost $1 million or more (compared with 3% globally) 19% of U.S. organizations lost $50,000$1 million (compared with 8% globally) In 2012, 31% of all targeted attacks were aimed at businesses with fewer than 250 employees. Sources: Senate Homeland Security and Government Affairs Committee s The Federal Government s Track Record on Cybersecurity and Critical Infrastructure; PwC s 2014 Global Economic Crime Survey; and Symantec s 2013 Internet Security Threat Report, Volume 18

3 2015 CYBERSECURITY CAMPAIGN Create a national forum to educate, inform, and inspire businesses about the framework through the workgroup Curated and original content Educational tools Facilitate dialogue between task force members and wider business community Nonpartisan, informative Engagement with experts, thought leaders, and other stakeholders Leverage U.S. Chamber distribution channels Social and digital media (e.g., cybersecurity advocacy and toolkit pages) Local, on the ground, and online Scale to additional cybersecurity issues, audiences, and outcomes

4 Background: Cybersecurity framework launched February 2014 The White House released version 1.0 of the Framework for Improving Critical Infrastructure Cybersecurity (the Framework), which was developed over the past 12 months by NIST in collaboration with the U.S. Chamber s National Security Task Force/Cybersecurity workgroup and other private sector organizations. The framework is largely a process designed to help organizations start a cybersecurity program or improve an existing one. It features industryvetted actions that businesses can take to assess and strengthen their state of security over time. The framework provides organizations including their customers, partners, and suppliers with easy-to-understand language for: Understanding their cybersecurity posture Setting goals for cybersecurity improvements Monitoring progress toward their goals Fostering communications with their internal and external stakeholders

5 2014 Cybersecurity Campaign Recap Regional Roundtable Events: The Chamber hosted four half-day regional roundtable events in Austin, Chicago, Everett, and Phoenix. Roundtables featured more than 45 government and industry speakers, cybersecurity principals from the White House, DHS, NIST, and local FBI and Secret Service officials. The Chamber and its partners urged businesses to adopt fundamental Internet security practices to reduce network and system weaknesses and make the price of successful hacking increasingly steep. Third Annual Cybersecurity Summit: Washington, D.C. 27 speakers including 9 government speakers One-day event featuring two keynote sessions by White House Cybersecurity Coordinator Michael Daniel and Admiral Michael Rogers, Commander, U.S. Cyber Command and three panel discussions including a Q&A session with Sens. Diane Feinstein (D-CA) and Saxby Chambliss (R-GA). Media Coverage: Thirty print publications and television affiliates covered the Chamber s 2014 Cybersecurity Campaign. The 2014 Cybersecurity Summit generated the most media coverage in its history.

6 SPONSORSHIP VALUE PROPOSITION Co-Branding Power of Convening Influential Access Widespread Reach Distributed Content Networking Opportunities

7 CYBERSECURITY CAMPAIGN OVERVIEW

8 REGIONAL CYBERSECURITY EVENTS 2015 Event Locations: Washington, DC (America s Small Business Summit) June 9 Longview, TX (Roundtable) June 18 Atlanta, GA (Roundtable) July 15 Minneapolis, MN (Roundtable) September 16 Las Vegas, NV (Roundtable) September 30 Washington, DC (Fourth Annual Cybersecurity Summit October 6) 2015 Featured Speakers: Michael Daniel, Special Assistant to the President and Cybersecurity Coordinator, the White House Mark Guiliano, Deputy Director, FBI Dr. Phyllis A. Schneck, Deputy Under Secretary for Cybersecurity, National Protections and Programs Directorate, U.S. Department of Homeland Security Adam Sedgewick, Senior Information Technology Policy Advisor, National Institute of Standards and Technology (NIST)

9 SPONSORSHIP LEVELS

10 Gold Sponsorship Advance Promotion: Logo inclusion in pre-event blasts Logo on event website with hyperlink Opportunity for company representative to submit a blog to the Chamber s blog, Onsite Participation and Promotion: Speaking opportunity (panel, speaker introduction, or 15 minutes presentation Table-top display with draped table and two chairs Full-page color ad and 100-word company description in program guide VIP reserved seating for up to 10 guests Branded host table sign Prominent signage with your company logo at the registration area Recognition during program Company logo slide during event One-time use of post-event attendee contact information Cost: $25,000 (max of 2 Gold Sponsors per event)

11 Silver Sponsorship Advance Promotion: Logo inclusion in pre-event blasts Logo on event website with hyperlink Opportunity for company representative to submit a blog to the Chamber s blog, Onsite Participation and Promotion: Speaking opportunity (panel, speaker introduction, or 15 minutes presentation Table-top display with draped table and two chairs Half-page color ad and 75-word company description in program guide VIP reserved seating for up to 10 guests Branded host table sign Prominent signage with your company logo at the registration area Recognition during program Company logo slide during event One-time use of post-event attendee contact information Cost: $15,000 (max of Four Silver Sponsors per event)

12 Bronze Sponsorship Advance Promotion: Logo inclusion in pre-event blasts Logo on event website with hyperlink Onsite Participation and Promotion: Speaking opportunity (panel) Table-top display with draped table and two chairs Quarter-page color ad and 50-word company description in program guide VIP reserved seating for up to 10 guests Branded host table sign Prominent signage with your company logo at the registration area Recognition during program Company logo slide during event Cost: $5,000 (max of 6 Bronze Sponsors per event)

13 Keynote Luncheon Sponsorship Advance Promotion: Logo on event website with hyperlink Logo on event website with hyperlink Opportunity for company representative to submit a blog to the Chamber s blog, Onsite Participation and Promotion: Opportunity to introduce keynote speaker Table-top display with draped table and two chairs Half-page color ad and 75-word company description in program guide VIP reserved seating Branded host table sign Prominent signage with your company logo at the registration area Recognition during program Company logo slide during lunch One-time use of post-event attendee contact information Cost: $10,000 (max of 1 Keynote Sponsors per event)

14 Agenda-at-a-Glance Sponsorship Logo on event website with hyperlink Logo included in agenda and program guide Cost: $2,500 (max of 4 Agenda Sponsors per event

15 U.S. Chamber Contacts For more information, please contact Ann Beauchesne Senior Vice President Matthew Eggers Senior Director Vincent Voci Policy Manager Call