Fixed-Mobile Convergence & Mobile VoIP Inside and Outside the Working Place

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1 Fixed-Mobile Convergence & Mobile VoIP Inside and Outside the Working Place Claudio Adriani Chief Technology Officer March

2 IP Communications We are in the middle of a revolution and what most people see is just the tip of the iceberg Single-service Networks Multi-service Network Applications/Services Control Convergence Common IP Core Agnostic Access PSTN DSL GSM WLAN Copper Fiber WiFi/WiMAX 3G/4G 2

3 Fixed-Mobile Convergence (FMC) Network Convergence Lifestyle Convergence Device Convergence Fixed-Mobile Convergence Service /Application Convergence 3

4 Network Convergence Integration, simplification, and transparency of network infrastructures to services and applications Today s Telecom Networks Next Generation Networks (NGNs) Source: Adapted from OFCOM 4

5 Wireless Access Technologies End-to-end IP, more capacity, and more choices ahead 5

6 The Growth of Wireless LAN Source: Infonetics Research March

7 The Growth of WiFi Hot Spots Today, 3G is not the only option in town to get IP connectivity when outside the working place 7

8 Mobile VoIP and Wireless Technologies A realistic scenario 8

9 Lifestyle Convergence The growing need to communicate and share information anytime, anyplace In the Office Out of the Office In the Move At Home Above all, users care about easy of use, convenience and productivity 9

10 The General Trend Steady growth of mobile services, also at the expense of traditional fixed telephony, and the trend is not driven by cost, but by convenience 10

11 Enterprise Mobility Today Almost two-thirds of voice and data minutes now occur 'at work' or 'at home More than one-third of the employees regularly use their mobile phone around the office Over two-thirds of laptop users have WiFi, though over one-third 'rarely ' or 'never' use it Over 40 percent of the interviewed people are interested in a mobile extension of their PBX Half are interested in wireless , with attachment handling and QWERTY-enabled text composition, which is deemed essential by about one-third Source: "Understanding Usage, Proficiencies & Pain Points in Western European Business Cellular Users - Strategy Analytics, August

12 Service/Application Convergence Growing capability of Services and Applications to integrate and be independent from networks and devices Person-to-Person - Communication Services are still the most critical services Source: ETSI 12

13 VoIP Market Evolution & Drivers From Basement Technology to Legitimate Voice Service Source: Telsyte,

14 Business VoIP Growth 1 Showing significant growth year after year Source: Juniper Research,

15 Business VoIP Growth 2 with a significant share made of Hosted PBX/IP-Centrex services Hosted Business VoIP Revenues Source: Juniper Research,

16 Device Convergence Growing capability of devices to access different services & applications from different networks An example: Windows Mobile-based Dual-Mode Smartphones Mobile Mobile Voice Fixed Voce Portable PC Dual-Mode Smartphone Different devices Null or scarce integration All together, complex to use Increased total costs Single device Highly integrated Easy to use Reduced total costs 16

17 Mobile VoIP and Dual-Mode Phones Consistent growing expectations from market analysts "FMC will drive the adoption of next-generation handsets, primarily dual-mode Wi-Fi/cellular handsets, which will enable users to seamlessly handover from a cellular mobile network to a WiFi one and vice versa, so as to provide optimum quality of service Source: Frost & Sullivan - November 2006 The fastest growing segment in the market by far is the dual-mode WiFi/cellular VoIP phone, with worldwide units shipping at a phenomenal rate: the 5-year forecasts is for a compound annual growth rate of 198% between 2006 and Source: Infonetics Research - January 2007 Worldwide VoIP over Wi-Fi equipment revenues are expected to reach over $82bn by North America will lead the market at $35bn in revenues, along with EMEA (Europe, Middle East Africa) with $23bn and Asia Pacific with $21bn. Dual Mode Mobile Handsets (Cellular/VoIP over WiFi) will dominate this market generating almost $68bn in revenues by 2012 Source: Juniper Research - February

18 In a Nutshell The full vision of FMC is for people to use one device with one number, one address book and one voice mailbox, always using the lowest cost network for connectivity. FMC leverages dual-mode devices to take advantage of less expensive, high-speed connectivity within the office, the home or a public hotspot location, while enjoying wide-ranging mobility on existing mobile phone networks. 18

19 IMS IP Multimedia Subsystem IMS seems today to be the most promising approach to fully accomplish the FMC vision to deliver compelling next generation communication services to people: It is based on IP and compatible with SIP (the winning VoIP signaling standard),. thus it will also be capable of smoothly integrating the current IP-Centrex VoIP platforms. However, some more time is needed to see IMS completely defined and implemented and fully exploit it. 19

20 IMS Timing An optimistic view 20

21 What About UMA/GAN? UMA/GAN (Unlicensed Mobile Access/Generic Access Network) is an opportunistic FMC solution from the mobile operators world: It extends mobile voice and data GSM/GPRS services over unlicensed spectrum technologies (including both WiFi and Bluetooth) Whilst of some interest for Consumers, it is not a viable solution for Businesses (as it does not provide a true integration between the enterprise telephony systems and mobile voice networks) It also does not integrate well with SIP and it has not a clear migration strategy towards IMS 21

22 UMA/GAN vs. SIP/VoIP Forecast Worldwide Total VoWLAN Handset Market Volume, by Type Dual-mode UMA/GAN Dual-mode SIP/VoIP Single-mode million units Source: Disruptive Analysis, June

23 Pre-IMS Mobile VoIP Today Example Elitel Futura TWIN In every place in which there is available a Wi-Fi access point Private Inside an office, building, campus,... At home,. Public At the airport, station, In a hotel, coffee shop, it is already possible to easily exploit many of the functional and economical advantages of Mobile VoIP using commercial dual-mode phones/smartphones that have started to appear on the market 23

24 Pre-IMS A First Step Towards Mobile VoIP With stand-alone Dual-Mode Phones working independently both as cellular phone and, when under WiFi coverage, as mobile VoIP phone Outside Enterprise / WiFi Coverage PSTN Fixed Network Core IP Network & VoIP Services Inside Enterprise / WiFi Coverage GSM Cellular Network GSM IP Access Network a normal cellular phone Dual-Mode Phone GSM/WiFi-VoIP WiFi-VoIP-SIP a mobile extension of the organization telephony system 24

25 Pre-IMS A Second Step Towards Mobile VoIP With more intelligent Dual-Mode Smartphone that, in conjunction with a Continuity Controller in the VoIP platform, can seamless provide a consistent user experience across the mobile cellular network and WLANs Outside Enterprise / WiFi Coverage PSTN Fixed Network Core IP Network & VoIP Services Inside Enterprise / WiFi Coverage Continuity Controller GSM Cellular Network GSM IP Access Network WiFi-VoIP-SIP Dual-Mode Smartphone GSM/WiFi-VoIP 25

26 Elitel Futura VoIP Services IP-Centrex approach, to provide full PBX replacement outsourcing Competitive (feature-wise and price-wise) enhanced services, easy to use both inside and outside the working place Personal Services Call Forking, Simultaneous Ring, Bridged Line Appearances, Caller ID/Caller Name, Call Park/Pickup, Call Logs, Click-to-Call (via phone displays or browsers) Call Forwarding (Always, Busy, No Answer, Selective), Find-Me/Follow-Me Hosted Directory List (Personal, Group) Group Services ACD, Call Groups, Delegated Access/Group Administration Directory List, Flexible Dial Plans, Hunt Groups On-Net Calling Unified Messaging Mobility options 26

27 Elitel Futura Architecture & Implementation Neatly layered blueprint, for better manageability and future-proof design Standard-based SIP and MGCP signaling protocols G.729 and G.711 voice codec T.38 for true Fax support Carrier-grade platform built integrating market leading products Sylantro Softswitch & Application Server Iperia Unified Messaging Juniper Session Border Controllers Convedia Media Servers Netsynt SIP-SS7 Media Gateways Cisco IP infrastructure (routers, switches, firewalls) Fully redundant implementation, to provide maximum service reliability Operations Support Layer Access Application Layer Control Layer Core Network Layer IP-MPLS Access Access Access Access Layer Access 27

28 Elitel Futura Architecture & Implementation Complete integration with the company s CRM, Billing, and Network Management systems: Highly automated flow-through provisioning Efficient customer care Extended 7x24 monitoring End User Devices Choice of IP phones and adapters/gateways Integration of Dual-Mode phones & smartphones (Futura TWIN) True Plug & Play deployment and maintenance (fully automatic configuration & firmware upgrade) Elitel Futura TWIN By 28

29 Elitel Futura Functional View Application Layer Application Servers CDR Server Media Servers Operations Support Layer Control Layer Access Layer WLAN LAN Admin Servers Session Border Controllers Presence Servers Broadband IP Access Network LAN Control Servers Media Gateways Core Network Layer LAN SS7 Elitel TDM Network Web Servers IP-MPLS SS7 Legacy PBX PSTN / Mobile Network VoIP Carriers IAD Dual-Mode Phone IP Phone ATA Digital Gateway SIP 29

30 Elitel Futura End User Portal Phone Management Among other things, I can decide how my phones will have to ring. for example, here my fixed IP phone and mobile Dual-Mode Phone will both ring at the same time 30

31 Elitel Futura End User Portal Call Log and Click-to-Call I can easily track all my calls (e.g., the missed ones) and I can call back a number with a simple click of the mouse 31

32 Elitel Futura End User Portal Follow-Me/Find-Me If a want so, I can be always reachable (but without making known my other number e.g., the cellular phone number) I can manage in a very personalized way the calls of important people 32

33 Elitel Futura End User Portal Unified Messaging Automatic Notification When I receive a message, I can be automatically notified: via , through a phone call, or the lightning the Message Waiting Indicator (MWI) on the Phone 33

34 Elitel Futura End User Portal Unified Messaging Message Handling I can also manage all my messages from the Portal and, for example, I can listen to my voic s with a simple click of the mouse 34

35 Conclusions Fixed-Mobile Convergence is multifaceted, as it is not all about network technologies. The spreading of wireless LANs and the growing availability of reliable and reasonably priced dual-mode phones is accelerating the adoption of Mobile VoIP. Looking at solutions, IMS, and not UMA/GAN, seems today to be the most promising approach to fully accomplish the FMC vision and deliver compelling next generation services in the mid-long term. In the meantime, there is already the possibility to concretely take advantage of the first significant benefits of FMC. In particular, mobile VoIP solutions based on dual-mode phones connected over WiFi to IP-Centrex platforms, like Elitel Futura TWIN, can provide Business customers with seamless access to the organization s telephony system, inside and outside the working place; as well as save significantly on telecommunications costs. 35

36 Thank You for Your Attention Claudio Adriani 36