EDUCATING ENTREPRENEURS FOR THE WORLD. MSc IN SPORTS INDUSTRY MANAGEMENT JOIN.

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1 EDUCATING ENTREPRENEURS FOR THE WORLD MSc IN SPORTS INDUSTRY MANAGEMENT JOIN

2 2 x MSc in Sports Industry Management MSc IN SPORTS INDUSTRY MANAGEMENT A HIGH-PERFORMANCE INDUSTRY THRIVES WITH ELITE LEADERSHIP ACHIEVE The global sports industry is not like other industries, and companies that operate in this highly international, and competitive environment need managers who fully understand the mechanics of this sector and who know how to adapt their knowledge to the particular dynamics of their market. I really enjoy the programme which gives me both strong general business knowledge and specific insights into the sports and outdoor industry. Pierre H. MSc in Sports Industry Management student In response to the specific recruitment needs of this continuously growing industry, EMLYON Business School successfully unites its expertise in international management with the market experience of some of the world s major sports and outdoor companies, always looking for young talent with a global outlook, in the MSc in Sports Industry Management. As a student of this programme, you will acquire fundamental management knowledge that will form the basis of your profession, specialist skills and techniques necessary for success in the sports industry and broad knowledge of the dynamics of this market. In addition, the semester on EMLYON s Asian Campus in Shanghai will add both an international experience as well as business knowledge of this fastgrowing region to your resume. Through a strong curriculum combining both academic knowledge and hands-on experience, this MSc in Sports Industry Management, with a special focus on outdoor sports, will allow you to fully master the specifics of the sports industry and give you the necessary tools to face the challenges of this highly coveted business environment. The outlook for jobs is very strong in the sports and outdoor industry and this MSc in Sports Industry Management will help you shape the future of the international sports industry. KEY BENEFITS Pascal Aymar Programme Director, Director of Sports at EMLYON, Vice President, Outdoor Sports Valley l Study management as it relates specifically to the sports industry l Gain privileged access to a network of sports and outdoor business contacts l Study in Lyon, the Alps, and Shanghai, with students from all over the world l Learn from internationally renowned faculty members and industry experts l Gain tangible work experience in this highly competitive industry

3 4 x Programme Structure GIVE YOURSELF THE POWER TO ACHIEVE The MSc in Sports Industry Management offers you a true multi-campus, multi-national experience. In this programme, you acquire the basics of management, learn how to apply specialist management knowledge to the sports industry, experience the differences in international business cultures, and gain tangible work experience through the internship and business projects that are an integral part of the curriculumall you need for a successful career in the global sports industry. Learn How to Navigate Different Business Environments As a manager in the sports industry, you will certainly be selling to, supplying from and competing with companies from Asia. Studying in both Europe and Asia, meets the need for future managers to gain experience in two key markets, understand the specifics and challenges companies operating in these business environments face, and enter the professional world well prepared to successfully navigate in this booming international industry. Academic Elements September October FUNDAMENTALS OF Market Intelligence I Financial for Managers I International SPORTS Sports history, Sociology and Main Actors of the Sports Industry I I Sports Marketing and Main MANAGEMENT Analysis I Macro Economics Contracts in a Global Economy December INDUSTRY SPECIALISATION COURSES Economics I Consumer behaviour in Sports I Product marketing I Future Evolutions and Trends for Retail I Sports Communication Sponsorships I Specific legal frameworks for Sports and Outdoor I Players in Retail and Their Strategies I April July ASIAN BUSINESS ENVIRONMENT Sourcing, manufacturing & supply chain I Market, marketing and retail specificities in Asia I Environmental issues & social responsibility I Cross cultural communication & negotiation I August MASTER S DISSERTATION PREPARATION DISSERTATION PRESENTATION December GRADUATION Develop Your Capacity To Manage Intercultural Teams Students of the MSc in Sports Industry Management hail from a multitude of cultures and nationalities. Sharing your learning experience with fellow students from all over the world teaches you how to work with and lead international teams. Since the sports industry cultivates itself in a global environment, these skills are essential to your future success as an international manager. Benefit from Outdoor Sports Valley s Expertise Headquartered in Annecy, in the heart of the Sports and Outdoor Industry, the Outdoor Sports Valley is an official industry cluster and trade association with the key role to federate, represent, and contribute to the development of the outdoor sports industry. As OSV is the official partner of the MSc in Sports Industry Management, students benefit both from the professional expertise of OSV members as well as the professional network of this cluster. Experiential Elements Careers Services Study Location Lyon, FRANCE EMLYON European Campus CAREERS SERVICES TRACK A full range of workshops, tools and events to help manage your career SHANGHAI IN-COMPANY PROJECT (consulting for a company in Asia) EMLYON FOREVER: immediate access to the alumni network and its advantages Annecy, FRANCE Heart of the European Sports and Outdoor Industry Shanghai, CHINA EMLYON Asian Campus INTERNSHIP (4 months minimum) or FIRST JOB ANYWHERE IN THE WORLD

4 6 x Study in 3 Key Locations DEVELOP A GLOBAL VIEW IN THREE LOCATIONS OUTDOOR SPORTS VALLEY: THE OFFICIAL PARTNER OF THE MSc IN SPORTS INDUSTRY MANAGEMENT The programme is structured for you to discover three key business environments and to teach you how to navigate them successfully. You start the programme at EMLYON s European campus with fundamentals of management, followed by industry-specific courses. Then you further develop your knowledge of this industry in the Alps with more specific courses along with the unique opportunity to meet sports and outdoor companies. You then move on to EMLYON s Asian Campus to experience the Asian business environment and its demands first hand. Mastering the Basics and Initiation to the Industry in Lyon, France EMLYON s European Campus provides you with the perfect environment for taking the basics of general management and the MSc in Sports Industry Management programme s initial level of specialisation courses. You will learn from an internationally renowned faculty consisting of over 100 members, 40% of which are non-french, with a student body of over 2,800 students from more than 80 nationalities. Located in the heart of Europe, the city of Lyon grants all of a big city s advantages while preserving the local and historic character that is important to this highly dynamic region of France. The city serves as a central location providing ease of access to other major European cities. Lyon proves to be a major education capital in Europe, educating over 147,000 students. Developing Specialist Knowledge in the Alps, The Heart of the European Outdoor Industry You will spend the second part of your studies in the French Alps, the main hub of the outdoor sports industry in Europe today. The region is an exceptional geographic and strategic location, the ideal place to be for outdoor sports enthusiasts and the outdoor sports industry, hosting more than 100 outdoor sports brands. You will work closely with Outdoor Sports Valley, who will provide you with privileged access to their member companies and professionals within the sports and outdoor industry. The city of Annecy offers the opportunity to practice a wide range of sports all year round: mountain biking, rock climbing, trail running, hiking, stand up paddle, kayaking, paragliding, kite surfing in the summer, and alpine skiing, alpine touring, snowboarding, cross-country skiing, ice climbing, speed flying in the winter. Getting Ready for Tomorrow s Challenges in Shanghai, China Asia plays a key role in the sports and outdoor industry. Not only does it serve as the head and tail of the value chain, Asia shows significant demographic and economic growth, providing endless development opportunities for global companies. At the same time, local brands are on the rise and will soon become some of the universal sports and outdoor market s top competitors. Your time on the EMLYON Asian campus provides you with firsthand perspectives on the challenges and opportunities in this unique business environment and the awareness necessary for succeeding in this industry. Your time in Asia will help you develop a truly global perception, and make you stand out to recruiters in the sports and outdoor industry job market. Acquiring Practical Experience The In-Company Project, which is an integral part of the curriculum in Asia, provides you with a tangible setting to put your newly acquired academic knowledge into practice, allowing you to enter your internship or first job with solid experience. Lyon, France Annecy, The Alps Our goal, by partnering with EMLYON Business School in the MSc in Sports Industry Management programme, is to invest in the future by training students for careers in product management, marketing, sales, management accounting, etc., before they hopefully move on to becoming the future executives of our industry. Jean-Luc Diard OSV President As a student of the MSc in Sports Industry Management, you will work closely with OSV allowing you privileged access to companies and professionals within the sports and outdoor industry. Outdoor Sports Valley is an expression that refers to both a region and a cluster of industries dedicated to outdoor sports. This area spans the Alps from Grenoble to Innsbruck, and encompasses tens of thousands of employees from the sports and recreation industries, the headquarters of most outdoor industry companies, and represents one of the planet s most unique playgrounds. Currently covering the Haute-Savoie area, OSV s role is to federate, represent, and contribute to the development of the outdoor sports industry. Guided by sustainable development principles for all actions, OSV is organised around three core functions: education, business services for members and events. OSV has grown quickly in two years, already counting more than 120 member companies, with the long term plans to reach across the Rhône-Alpes region and the entire Alps. Shanghai, China

5 8 x Careers Services TURN YOUR AMBITION INTO ACHIEVEMENT Maarc Pérennès Head of Careers Services & Employer Engagement To see the video, scan the QR code or visit our site Students of the MSc in Sports Industry Management programme share a strong desire to learn and work in management positions in large international sports and outdoor companies. This passion is mirrored in a programme designed to develop those skills that will be most useful for the student s future career, as well as to provide each student with the support necessary to obtain their internship and job. The Careers Services Department provides continual support in identifying career goals and developing action plans to achieve them. With various workshops, tools, and one-on-one time with the Careers Services Consultants, you further develop strengths and identify possible areas of improvement while building a resume fit for the global business world. Careers Workshops to help you prepare your job and internship search: by providing you with a proven methodology and the opportunity to get to know yourself better through self-assessment tools and individual coaching, you will be better able to identify the internship or job that perfectly meets your career s requirements. Careers Tools to help you find out more: icareers, EMLYON s online careers centre, provides you with an abundant source of careers-related information. Databases with internship and job offers, information on partner companies, and sector-specific resources are only a few of the many tools you can use to help you prepare for your interview. Careers Events: Over 200 companies visit the EMLYON campus each year, and provide students with continuous access to the business community. Careers Days, Expert Panels, Learning From Entrepreneurs events are only a few of the occasions at which you will be able to meet with high-profile executives and recruiting companies. The MSc in Sports Industry Management programme prepares you for management careers within companies operating in the sports and outdoor industry. Opportunities in publicity, marketing, sales and sponsorships, finance and accounting, operations, legal, and business exist within teams, governing bodies, and outside sports management and marketing agencies. The Kind of Careers You Can Aspire To Positions within the marketing field are vital to the success of every sports-related activity, and are present in many international organisations. Sales and sponsorship jobs come in after the marketing teams have targeted their potential customers. Account executives, sales managers and sponsorship coordinators are further examples of positions within the sport and outdoor sales field. Financial accounting posts are highly prized as employees keep track of all transactions, revenue and expenditures and company budgeting within the industry. Positions may include accounting managers and financial analysts. Operations managers also serve as a big part in the sports and outdoor industry. These positions require effective management skills for both projects and people on a large scale. Lastly, negotiation skills are required for any job as an agent and talent manager, as they represent sports personalities and work with clients and their professional contracts. PROGRAMME PARTNERS

6 10 x About EMLYON Business School A DIPLOMA TODAY, A PROFESSIONAL SUPPORT NETWORK FOR LIFE EMLYON FOREVER is a key alumni networking resource that goes beyond remaining in close contact with former classmates, graduates, and current students. As a graduate of the MSc in Sports Industry Management, you hold lifelong membership and will be given possibilities to expand your professional connections on a global level through a network made up of more than 23,000 alumni in 107 countries. OUR MISSION: EDUCATING ENTREPRENEURS FOR THE WORLD While building on the Careers Services Track which serves as an integral part of the programme s curriculum, EMLYON FOREVER offers you exclusive access to career development information. You will be given the chance to share your own personal experiences and career developments throughout your professional lives. ADMISSION CONDITIONS The Application & Selection Process Selecting the right participant is about more than just test scores. At EMLYON Business School we take an applicant s entire potential into account. Motivation and background are equally important. Our online application procedure will be available from November onwards. Applicants who have been found eligible after review of their duly completed online application (including all test scores and supporting documents) will be invited for an interview. Requirements The programme welcomes students from various backgrounds and countries around the world. Admission is based on the following requirements: l Bachelor s Degree in any field l GMAT/GRE test score l English Proficiency Score (TOEIC, TOEFL, IELTS) TUITION FEES 2014/2015 For EU: 21,000 For non-eu citizens: 26,000 Pricing is for the academic year of 2014/2015 and may be subject to change. All fees mentioned include tuition, enrolment fees, and lifelong membership of EMLYON FOREVER. Our Mission: Educating Entrepreneurs for the World EMLYON Business School is a European Institution devoted to lifelong learning for entrepreneurial and international management. l Its entrepreneurial and educational project consists in stimulating the social responsibility of its participants, thus giving them all the support needed to achieve business success in the various cultural and economic systems around the world. l Its know-how in training is based both on theory and on day-to-day company management. l Its distinctive expertise is founded on teaching innovation and an entrepreneurial approach to management education. Main Rankings Financial Times l #13 Business School in Europe Top 75 Business Schools in Europe - December 2013 l #11 Master of Science in Management in the world Top 70 Masters in Management Programmes - September 2013 Founded in 1872, EMLYON Business School is affiliated to the Lyon Chamber of Commerce and Industry. FACTS & FIGURES l Founded in 1872 l Over 2,800 students, 40% non-french, representing 80+ nationalities l 111 permanent faculty members l Over 120 foreign partners: universities and business schools l An international network of more than 500 industry experts and visiting faculty l Campuses in Lyon and Shanghai l 23,000 alumni in 107 countries l 30,000 m 2 campus located in a green setting on the outskirts of Lyon EMLYON Business School is among the select few business schools worldwide awarded 3 international accreditations. This programme is certified by the label Conférence des Grandes Écoles

7 Website or scan the QR code Facebook Page or scan the QR code Information +33 (0) outdoor@em-lyon.com EMLYON Business School EUROPEAN CAMPUS 23 avenue Guy de Collongue CS Ecully cedex - FRANCE ASIAN CAMPUS East China Normal University Global Education Center 3663, Zhongshan Rd North Shanghai CHINA EMLYON Business School - December Non-contractual document - All trademarks are registered - Photos: J. Wildgoose - M. Leroy - J.M. Favre/Wooloomooloo - Code : GE32/13.