Internet of things and cloud computing. Espen Braathe IM Tigerteam Europe

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1 Internet of things and cloud computing Espen Braathe IM Tigerteam Europe

2 We know the world is becoming smaller and flatter. Something else is going on that may ultimately have a greater impact on business and society. The world is about to become smarter. This is quite literally about how the world works the world s infrastructure is becoming intelligent.

3 In 2001, there were 60 million transistors for every human on the planet... by 2010 there will be 1 billion transistors per human each costing 1/10 millionth of a cent.

4 Millions of units shipped 2,000,000 1,000, ,000 Internet of Things 10,000 5,000 1,000 S/360 IBM PC World Wide Web Source: IDC, SSR and IBM Market Insights

5 In 2005 there were 1.3 billion RFID tags in circulation by 2010 there will be 33 billion.

6 Worldwide mobile telephone subscriptions reached 3.8 billion in 2009 and expected to reach 5 billion by the end of this year

7 An estimated 2 billion people will be on the Web by and a trillion connected objects cars, appliances, cameras, roadways, pipelines comprising the "Internet of Things."

8 In distributed computing environments 85% of computing capacity sits idle. In six years the power consumption of a server has risen from 8 watts to more than 100 watts per $1,000 worth of technology. On average, for every 100 units of energy piped into a data center, only 3 units are used for actual computing. More than half goes to cooling the servers.

9 Instrumented Interconnected Intelligent Companies, Institutions, Industries Man-Made Systems Nature s Systems

10 IBM cloud computing Yet today s IT infrastructure is under tremendous pressure and is finding it difficult to keep up It will reach a breaking point 85% idle In distributed computing environments, up to 85 percent of computing capacity sits idle 66% 66 percent is spent on maintaining current IT infrastructures versus adding new capabilities 82% Percentage of executives who report a security breach and aren t confident they can prevent future breaches 78% Percentage of CIOs who want to improve the way they use and manage their data IBM Corporation

11 Dynamic infrastructure: Helping build a smarter planet By 2011, the world will be 10 times more instrumented then it was in Internet connected devices will leap from 500M to 1 Trillion. Exabytes 1,800 1,600 1,400 1,200 1, x growth in five years RFID, Digital TV, MP3 players, Digital cameras, Camera phones, VoIP, Medical imaging, Laptops, smart meters, multi-player games, Satellite images, GPS, ATMs, Scanners, Sensors, Digital radio, DLP theaters, Telematics, Peer-to-peer, , Instant messaging, Videoconferencing, CAD/CAM, Toys, Industrial machines, Security systems, Appliances Approximately 70% of the digital universe is created by individuals, but enterprises are responsible for 85% of the security, privacy, reliability, and compliance IBM Corporation

12 IBM Sensor Solutions Agile businesses will embrace the reality and the possibilities Our world is becoming INSTRUMENTED Sensors New Data Our world is becoming INTERCONNECTED Event Processing & Integration New Insights All things becoming INTELLIGENT Visualization & Tuning Process Innovation New & Optimized Business Processes Leaders today are benefiting from new sensor data when combined with IBM s business process management, event processing & business optimization capabilities 12 IBM Confidential 2009 IBM Corporation

13 Dynamic infrastructure: Helping build a smarter planet However, our infrastructure systems are reaching a breaking point. Explosion of data, transactions, and digitally-aware devices strains IT infrastructure and operations. Exponential growth in communications subscribers and services exposes bandwidth limitations. Supply inefficiencies and demand spikes tax energy and utility systems. Clogged and congested roadways impact productivity. Networks, supply chains, and borders face a proliferation of new risks and threats. Meanwhile, customer expectations and competitive pressures are increasing IBM Corporation

14 IBM cloud computing and address the challenges IT groups are facing today. Doing more with less Reduce capital expenditures and operational expenses Reducing risk Ensure the right levels of security and resiliency across all business data and processes Higher quality services Improve quality of services and deliver new services that help the business grow and reduce costs Breakthrough agility Increase ability to quickly deliver new services to capitalize on opportunities while containing costs and managing risk IBM Corporation

15 IBM cloud computing There are three ways to acquire IT capabilities Software, hardware and services Pre-integrated systems and appliances Provided as services Cloud computing is a new delivery and consumption model or methodology spanning all 3 ways IBM Corporation

16 IBM cloud computing What is different about cloud computing? Without cloud computing With cloud computing Virtualized resources Automated service management Standardized services Location independent Rapid scalability Self-service Software Hardware Storage Networking Software Hardware Storage Networking Software Hardware Storage Networking Note: Elements of cloud computing taken from NIST, Gartner, Forrester and IDC cloud computing definitions IBM Corporation

17 IBM cloud computing Cloud computing delivers IT and business benefits Virtualized Higher utilization Economy of scale benefits Lower capital expense Doing more with less Standardized 17 Automated Easier access Flexible pricing Reuse and share Easier to integrate Faster cycle times Lower operating expense Optimized utilization Improved compliance Optimized security End user experience Higher quality services Breakthrough agility and reducing risk 2010 IBM Corporation

18 Security as an enabler for doing business Cloud Computing Cloud er en IT-tjeneste leveransemodell Cloud vokser på konvergensen av tre viktige trender: tjenesteorientering, virtualisering og standardisering av databehandling gjennom Internett. - Gartner 18 6/5/2010 9/15/ IBM Corporation

19 Security as an enabler for doing business 3 basistyper av IT tjenester I skyen Collaboration CRM/ERP/HR Business Processes Industry Applications Software as a Service Web 2.0 Application Runtime Java Runtime Middleware Database Development Tooling Platform as a Service Servers Data Center Fabric Networking Storage Infrastructure as a Service 19 6/5/2010 9/15/ IBM Corporation

20 Dynamic Infrastructure Today there are three primary delivery models that companies are implementing for cloud Enterprise Traditional Enterprise IT Private Cloud Hybrid Cloud Public Clouds 20 Private Cloud IT activities/functions are provided as a service, over an intranet, within the enterprise and behind the firewall Key features include: Scalability Automatic/rapid provisioning Widespread virtualization Chargeback ability Source: IBM Market Insights, Cloud Computing Research, July Hybrid Cloud Internal and external service delivery methods are integrated, with activities/functions allocated to based on security requirements, criticality, architecture and other established policies. Public Cloud IT activities/functions are provided as a service, over the Internet Key features: Scalability Automatic/rapid provisioning Standardized offerings Consumption-based pricing Multi-tenancy 2009 IBM Corporation

21 What our clients are telling us: Some workloads are ready for cloud delivery Sensitive Data Analytics Infrastructure Storage Information intensive Highly customized May not yet be ready for migration Isolated workloads Not yet virtualized 3 rd party SW Industry Applications Mature workloads Complex processes & transactions Regulation sensitive Collaboration Ready for Cloud Workplace, Desktop & Devices Preproduction systems Business Processes Batch processing Development & Test Infrastructure Compute 2010 IBM Corporation 21

22 IBM Sensor Solutions Business Visibility gir et sentralt nervesystem i forretningen som støtter beslutninger med intelligent informasjon og handlingsrom. Synlighet og kontroll på forretning og verdikjede Etabler et synkronisert syn på forretning, eksterne faktorer og avhengigheter. Innhent, prosessèr, analysèr, vis og del planlegging og driftsinformasjon. Styr ved unntak Varslingsystem; forslå tiltak og inititer riktig respons til muligheter og risiko. 22 IBM Confidential 2009 IBM Corporation

23 IBM Sensor Solutions Business Visibility implementations integrate new data, derive new insights and orchestrate the best response Event Rules & Patterns Visualization Dashboards KPIs, Analytics Master Data Management Business Rules Sensor Event Services Device Interfaces Asset Management Tools Optimization Tools Process Models, Runtime & Adapters 23 IBM Confidential 2009 IBM Corporation

24 IBM Sensor Solutions We ve only just begun to uncover what s possible. The world will continue to become smaller, flatter. In the age of the globally integrated economy, society and planet we have an opportunity to think and act in new ways. The question is, what will we do? 24 IBM Confidential 2009 IBM Corporation

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