Grow Your Business with & Social Media. A simple marketing plan for small businesses & not-for-profits

Size: px
Start display at page:

Download "Grow Your Business with Email & Social Media. A simple marketing plan for small businesses & not-for-profits"

Transcription

1 Grow Your Business with & Social Media A simple marketing plan for small businesses & not-for-profits

2 Tamsin Fox-Davies Small Business Marketing Mentor Constant Contact UK

3 Grow with Constant Contact (stand 72) Get results fast, with affordable, easy-to-use engagement marketing tools and free coaching. Marketing EventSpot Social Campaigns Online Survey Send personalized newsletters and expand your audience with our list-building tools. Manage your events online: send invites, create an event homepage, and promote registration. Turn fans into customers with coupons, downloads, and contest on Facebook and get new likes and sign-ups. Transform your communications into conversations with online surveys and polls. 3

4 Facebook LinkedIn Twitter Pinterest Instagram Youtube 4

5 MARKETING HAS CHANGED traditional marketing find convert keep new marketing find convert keep Flip The Funnel: Retention is the New Acquisition -- Joe Jaffe 6

6 the new word-of-mouth is ENGAGEMENT 7

7 you have an advantage you can be your authentic self 8

8 at its core, marketing is about eliciting a physical and measureable RESPONSE 9

9 an agenda and framework for marketing that works 1 set marketing and GOALS 2 run CAMPAIGNS on the CHANNELS that matter 3 get measurable RESULTS 10

10 marketing reach new customers drive repeat business nurture leads engage members and advocates increase donations 11

11 get more specific with GOALS drive donations this month deliver content to tradeshow leads fill seats on a Sunday night 12

12 an agenda and framework for marketing that works 1 set marketing GOALS and 2 run CAMPAIGNS on the CHANNELS that matter 3 get measurable RESULTS 14

13 what is a CAMPAIGN? PUSH {content} PULL {response} 15

14 types of CAMPAIGNS discussion offers + promotions information sharing build your network event invites + updates fundraising 16

15 WHICH CHANNELS MATTER? depends on your audience and what you want them to do 17

16 + SOCIAL you have to use both amplify your drive traffic back to your list, , etc. 18

17 NOW, LATER OR NEVER three little words that rule your world who is it from? what s the subject? when do you send your communication? 19

18 SUBJECT OR HEADLINE winning the battle of priorities SECONDS WORDS TODAY 20

19 WHEN TO TO SEND && POST for social media 3-5 times a week to start with use automated tools to help for monthly is most common when are they likely to take the action you want? 22

20 an agenda and framework for marketing that works 1 set marketing GOALS and 2 run CAMPAIGNS on the CHANNELS that matter 3 get measurable RESULTS 23

21 at its core, marketing is about eliciting a physical and measureable RESPONSE 24

22 RESULTS ARE MEASUREMENTS OF ACTIONS click or download come to the shop or office schedule a session donate call 25

23 TOOLS YOU NEED marketing is hard to beat lots of physical, measurable response easy to brand with colors + logos helps to measure and monetise social media 26

24 TOOLS TO EXPAND YOUR REACH Simple Share tool 27

25 TOOLS TO EXPAND YOUR REACH social media buttons 28

26 TOOLS TO BUILD YOUR LIST OFFLINE at the till with the bill at end of the meal on registration forms on checkout/thank you page 29

27 BE YOURSELF. 33

28 60 DAY FREE TRIAL AND GET A FREE COACH TOO want more help? CALL A COACH UK freephone:

Grow Your Business with Email & Social Media simple marketing strategy for small business & nonprofits

Grow Your Business with Email & Social Media simple marketing strategy for small business & nonprofits Grow Your Business with Email & Social Media simple marketing strategy for small business & nonprofits Bonnie Kantor President, Pressing Issues, Inc. Constant Contact Authorized Local Expert bonnie@pressingissues.com

More information

Email Marketing to Boost Sales

Email Marketing to Boost Sales Email Marketing to Boost Sales Presented by: Patrick Launspach Thank you to our Sponsors: Media Sponsor: Email Marketing: simple strategies for success Patrick Launspach Marketing Specialist TheNextMarketplace

More information

Build Your Marketing Toolkit

Build Your Marketing Toolkit 2014 Halfmoon Yoga B B Q Build Your Marketing Toolkit Grow Your Business with Email & Social Melanie Diehl Your Social Media Gal Social Media Strategist & Email Marketing Consultant Constant Contact Authorized

More information

Campaigns That Compel Action: Newsletters & Announcements Learn How to Drive More Business with The Power of Email Marketing.

Campaigns That Compel Action: Newsletters & Announcements Learn How to Drive More Business with The Power of Email Marketing. Campaigns That Compel Action: Newsletters & Announcements Learn How to Drive More Business with The Power of Email Marketing. 2014 Javed S. Khan Accredited Authorized Local Expert, Constant Contact javed@empression.ca

More information

Welcome 10/16/2015. Connect With Your Customers And Grow Your Practice Simple Marketing Strategies for Audiologists and Speech Language Pathologists

Welcome 10/16/2015. Connect With Your Customers And Grow Your Practice Simple Marketing Strategies for Audiologists and Speech Language Pathologists Welcome Constant Contact 2015 Connect With Your Customers And Grow Your Practice Simple Marketing Strategies for Audiologists and Speech Language Pathologists Constant Contact 2015 Ken Fehner Owner- The

More information

Grow Your Business with Email and Social Media

Grow Your Business with Email and Social Media Grow Your Business with Email and Social Media Simple Marketing Strategies for Small Businesses and Nonprofits Constant Contact 2015 Welcome Rebecca Esparza, MBA Authorized Local Expert, Constant Contact

More information

B B Q. Campaigns That Drive Action ~ Newsletters & Announcements featuring Email and Social Engagement

B B Q. Campaigns That Drive Action ~ Newsletters & Announcements featuring Email and Social Engagement 2014 Halfmoon Yoga B B Q Campaigns That Drive Action ~ Newsletters & Announcements featuring Email and Social Engagement Anissa Starnes Director, National Organizations astarnes@constantcontact.com facebook.com/anissactct

More information

Grow Your Business with Email and Social Media Simple Marketing Strategies for Small Businesses and Nonprofits. Constant Contact 2015

Grow Your Business with Email and Social Media Simple Marketing Strategies for Small Businesses and Nonprofits. Constant Contact 2015 Grow Your Business with Email and Social Media Simple Marketing Strategies for Small Businesses and Nonprofits Constant Contact 2015 Grow with Constant Contact All the channels that matter. Email. Mobile.

More information

How-To Guide: Facebook Marketing. Content Provided By

How-To Guide: Facebook Marketing. Content Provided By How-To Guide: Facebook Marketing Content Provided By About Facebook Facebook is the world s largest social network, with more than 900 million users Facebook is a place where you can share photos, videos

More information

USING SOCIAL MEDIA EFFECTIVELY TO MAKE

USING SOCIAL MEDIA EFFECTIVELY TO MAKE [Type text] 3/23/2012 HMI USING SOCIAL MEDIA EFFECTIVELY TO MAKE THE MOST OF YOUR FARM BUSINESS Contents What Is Inbound Marketing?... 2 Part I: Introduction to Inbound Marketing... 3 Part II: Get Found

More information

Online Donor Acquisition and Retention Course

Online Donor Acquisition and Retention Course Online Donor Acquisition and Retention Course Beginner Donor Acquisition Module 1a-c Introduction to Donor Acquisition What happens when someone shows up at your website? Key Performance Indicators: What

More information

Social Media for Small Business Alameda County SBDC Workshop

Social Media for Small Business Alameda County SBDC Workshop Social Media for Small Business Alameda County SBDC Workshop Presented by David Mitroff, Ph.D. Our Speaker David Mitroff, Ph.D. Founder, Chief Consultant Piedmont Avenue Consulting David@PiedmontAve.com

More information

Oracle Social Relationship Management (SRM): Professional Services for Branded Solution Delivery

Oracle Social Relationship Management (SRM): Professional Services for Branded Solution Delivery Oracle Social Relationship Management (SRM): Professional Services for Branded Solution Delivery The Social Delivery team provides professional services to brand, extend, and customize your social media

More information

Current Seminars. Updated 8/13/14. 110 East Grand River Howell, MI 48843 Phone: 517.294.8149 candy@webworldadvantage.com www.webworldadvantage.

Current Seminars. Updated 8/13/14. 110 East Grand River Howell, MI 48843 Phone: 517.294.8149 candy@webworldadvantage.com www.webworldadvantage. 110 East Grand River Howell, MI 48843 Phone: 517.294.8149 candy@webworldadvantage.com www.webworldadvantage.com Current Seminars Updated 8/13/14 Social Media Marketing Email Marketing Marketing Consulting

More information

Campaigns That Drive Action

Campaigns That Drive Action Campaigns That Drive Action Events and Online Registration Constant Contact 2015 BE A MARKETER All it takes is Constant Contact #BeaMarketer What are campaigns? Push content Pull response 3 What are campaigns?

More information

Effective Email Marketing: How to Increase Existing Customer Sales

Effective Email Marketing: How to Increase Existing Customer Sales Effective Email Marketing: How to Increase Existing Customer Sales Jenny Klimisch Marketing Coordinator VerticalResponse Page 1 VerticalResponse, Inc. Agenda Why email marketing works Building your list

More information

FACEBOOK FOR NONPROFITS

FACEBOOK FOR NONPROFITS SOCIAL MEDIA TIPS & TRICKS FACEBOOK FOR NONPROFITS 10 Tips to Get the Most Out of Facebook 1. Be helpful. If someone asks a question on your Facebook page, respond. If someone shares feedback, thank them

More information

The Ultimate Facebook. Marketing Guide. How to get more leads with Facebook Marketing. yinc. info@yincmarketing.com

The Ultimate Facebook. Marketing Guide. How to get more leads with Facebook Marketing. yinc. info@yincmarketing.com The Ultimate Facebook Marketing Guide How to get more leads with Facebook Marketing 1 info@marketing.com The Ultimate Facebook Marketing Guide. How to profit from Facebook Ads and Achieve Greatness. In

More information

EDIT YOUR FUNDRAISING PAGE AND MANAGE YOUR HEADQUARTERS

EDIT YOUR FUNDRAISING PAGE AND MANAGE YOUR HEADQUARTERS EDIT YOUR FUNDRAISING PAGE AND MANAGE YOUR HEADQUARTERS TABLE OF CONTENTS Related To: Subject Page(s) Edit Your Fundraising Page Access Your Personal Fundraising Page 3 Edit Your Fundraising Page Update

More information

2016 Seminar Catalog

2016 Seminar Catalog 2016 Seminar Catalog A GUIDE TO IMPACTFUL WORKSHOPS DESIGNED TO GROW YOUR BUSINESS Dear speaker/educational coordinator I'm a Constant Contact Authorized Local Expert in the Jacksonville area. In collaboration

More information

50 Simple Ways to Grow Your Email List

50 Simple Ways to Grow Your Email List 50 Simple Ways to Grow Your Email List 50 SIMPLE WAYS TO GROW YOUR EMAIL LIST EMAIL WORKS Often abused and overused, email has gotten a bad reputation. But if done well, email can still deliver extraordinary

More information

90% of home buyers searched online during their real estate process

90% of home buyers searched online during their real estate process 90% of home buyers searched online during their real estate process Source: 2012 Profile of Home Buyers and Sellers; Google Internal Data, Q3 2012 52% of first time home buyers start online Source: 2012

More information

Email + Social = Success

Email + Social = Success How to grow your business and attract new customers with an email + social strategy 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business Email and social media have

More information

Five Email Campaigns to Improve Subscriber b Loyalty

Five Email Campaigns to Improve Subscriber b Loyalty Five Email Campaigns to Improve Subscriber b Loyalty Michelle Novak Manager, Client Sales & Services Presslaff Interactive Revenue 203 857 4277 mnovak@presslaff.com PRESSLAFF INTERACTIVE REVENUE Company

More information

Social Media Management

Social Media Management Social Media Management Stand out from the crowd from just 250.00 per month How can social media increase sales? Provide One-to-One Contact Social media can help create relationships between customers

More information

Manu Marketing. Boutique marketing services. Web Development & SEO Social Media Marketing Video Production Mobile Applications

Manu Marketing. Boutique marketing services. Web Development & SEO Social Media Marketing Video Production Mobile Applications Boutique marketing services List of services To stay competitive in today s market you need a website that will work for your business to keep your audience informed and connected to your message. Manu

More information

Online & Offline Correlation Conclusions I - Emerging Markets

Online & Offline Correlation Conclusions I - Emerging Markets Lead Generation in Emerging Markets White paper Summary I II III IV V VI VII Which are the emerging markets? Why emerging markets? How does the online help? Seasonality Do we know when to profit on what

More information

How to Make a Smashing B2B Content Marketing Plan

How to Make a Smashing B2B Content Marketing Plan Marketing Automation How to Make a Smashing B2B Content Marketing Plan. Table of Contents Content Marketing - an Integral Part of Inbound Marketing Build a Content Marketing Plan - Set Your Company Goals

More information

Charity Donation Platforms and When To Use Them

Charity Donation Platforms and When To Use Them The Top ➒ Charity Donation Platforms and When To Use Them A FREE GUIDE BY Introduction The development of the social web has resulted in lots of exciting ways to raise money for your charity online. It

More information

Anetwork - The First Digital Media Agency in Iran

Anetwork - The First Digital Media Agency in Iran 2 0 1 5 Who we are Who we are Who we are About Anetwork Founded in 2010 as CPC Advertising Network with around 5 to10 staff, Anetwork currently owns an intelligent team of 47. In 2015, With an annual growth

More information

Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business. February 19 th, 2015

Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business. February 19 th, 2015 Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business February 19 th, 2015 About the Speaker Steve Weaver CEO, GrowthWeaver Steve Weaver is a successful entrepreneur,

More information

Marketing Best Practices Hints & Tips Leveraging Social Media. Copyright 2011 Constant Contact, Inc.

Marketing Best Practices Hints & Tips Leveraging Social Media. Copyright 2011 Constant Contact, Inc. Marketing Best Practices Hints & Tips Leveraging Social Media Copyright 2011 Constant Contact, Inc. Thank you for attending today s workshop! Ask plenty of questions remember to introduce yourself Take

More information

Bridging SOCIAL. with your WEB. Online Sales Funnel. - Mike Gingerich. @Mike_Gingerich www.tabsite.com www.digitalhill.com www.mikegingerich.

Bridging SOCIAL. with your WEB. Online Sales Funnel. - Mike Gingerich. @Mike_Gingerich www.tabsite.com www.digitalhill.com www.mikegingerich. Bridging SOCIAL with your WEB creating an INTEGRATED Online Sales Funnel - Mike Gingerich @Mike_Gingerich www.tabsite.com www.digitalhill.com www.mikegingerich.com ABOUT YOUR DRIVER Reluctant Dad of new

More information

Start your business transformation now!

Start your business transformation now! If you re like most of the small businesses and organizations we know, you want to find new customers and grow relationships with the ones you have. Follow these easy steps and you ll get a real handle

More information

SOCIAL MEDIA STRATEGIES

SOCIAL MEDIA STRATEGIES SOCIAL MEDIA STRATEGIES How to develop a concept consisting of Strategy and Goals to increase ROI TANGRAM MEDIA INC. SVEN SCHAEFER 877-426 - 8880 SVEN@TANGRAMMEDIA.COM WWW.TANGRAMMEDIA.COM I believe that

More information

8. Online Surveys that Work to Grow Your Business... 9 9. Events and Registration... 10

8. Online Surveys that Work to Grow Your Business... 9 9. Events and Registration... 10 2015 Seminar Catalog Contents 1. Build Your Marketing Toolkit... 2 2. Campaigns That Drives Action: Newsletters and Announcements... 3 3. Getting Started with Constant Contact Email Marketing... 4 4. Social

More information

MATH. Social MEASUREMENT. Measure, track and analyze social media performance and business results. Social Business Textbook

MATH. Social MEASUREMENT. Measure, track and analyze social media performance and business results. Social Business Textbook MATH Social MEASUREMENT Measure, track and analyze social media performance and business results Social Business Textbook Spredfast Social Business Textbook 1 Chapter IV Math IV MATH [Social MEasurement]

More information

SOCIAL MEDIA CAMPAIGNS

SOCIAL MEDIA CAMPAIGNS 5 BEST SOCIAL MEDIA CAMPAIGNS to Drive Customers Through Your Sales Funnel Stages a publication 5 Best Social Media Campaigns to Drive Customers Through Your Sales Funnel Stages 2 5 Best Social Media Campaigns

More information

7 Tips to Boost Buyers Using Google Adwords & Analytics. Andrew R Edwards info@andrewredwards.com

7 Tips to Boost Buyers Using Google Adwords & Analytics. Andrew R Edwards info@andrewredwards.com 7 Tips to Boost Buyers Using Google Adwords & Analytics Andrew R Edwards info@andrewredwards.com About Me 9 Years Full Time Internet Marketing Google's advertising system in which advertisers bid on certain

More information

PRESENTS. Increasing Trade Show ROI using Online Marketing and Tools. Mar 3, 2011 www.activeconversion.com & United Safety Solutions

PRESENTS. Increasing Trade Show ROI using Online Marketing and Tools. Mar 3, 2011 www.activeconversion.com & United Safety Solutions PRESENTS Increasing Trade Show ROI using Online Marketing and Tools Agenda Marketing Automation Trade Shows Issues Lead Nurturing Before/During/After tradeshow Lead Nurturing Automation Lead Management

More information

SOCIAL MEDIA ADVERTISING STRATEGIES THAT WORK

SOCIAL MEDIA ADVERTISING STRATEGIES THAT WORK SOCIAL MEDIA ADVERTISING STRATEGIES THAT WORK ABSTRACT» Social media advertising is a new and fast growing part of digital advertising. In this White Paper I'll present social media advertising trends,

More information

The Connected Consumer: Brand Advocacy Trends from 100+ Social Campaigns

The Connected Consumer: Brand Advocacy Trends from 100+ Social Campaigns The Connected Consumer: Brand Advocacy Trends from 100+ Social Campaigns About Us SocialTwist is a powerful, easy-to-use referral marketing platform that drives customer acquisition strategies for businesses,

More information

B2Best Practice. Landing Pages

B2Best Practice. Landing Pages B2Best Practice Landing Pages Fill out the information below to download ÒThe Guide to Landing PagesÓ white paper. Lead Capture First Nam e Last Name Email Company Phone Submit What are landing pages?

More information

Engagement Marketing Corissa St.Laurent, Constant Contact

Engagement Marketing Corissa St.Laurent, Constant Contact Engagement Marketing Corissa St.Laurent, Constant Contact Email & Social Media Differences Email Marketing Trust and Authority Personal, Relevant, Anticipated Top of Mind Awareness Social Media Marketing

More information

Set-up a Donation Option in Facebook

Set-up a Donation Option in Facebook Set-up a Donation Option in Facebook The opportunity to turn your social networking fans into active donors and financial supporters just got easier! Since 2009, ShopTab has helped thousands of clients

More information

-A Scavenger Hunt for College Students

-A Scavenger Hunt for College Students -A Scavenger Hunt for College Students 2015 Event Sponsorship Proposal The Finders Keepers Scavenger Hunt is an exciting and challenging hunt involving students who search their campus to solve cryptic

More information

1 www.socialscoup.com

1 www.socialscoup.com www.socialscoup.com 1 Index Revision History Revision Date Description 01 Jan 2015 Socialscoup User Guide 1.0.1 Contents 1. Login 6 1.1 Using Facebook 6 1.2 Using Google+ 7 1.3 Using Registered mail id

More information

Email Marketing Primer

Email Marketing Primer Email Marketing Primer Today, it s an undisputed fact among marketers: email marketing has become the most cost-effective way to acquire and retain customers. According to Gartner Research, more US businesses

More information

HOW TO OPTIMIZE your LEAD GENERATION STRATEGY

HOW TO OPTIMIZE your LEAD GENERATION STRATEGY HOW TO OPTIMIZE your LEAD GENERATION STRATEGY HOW TO OPTIMIZE your LEAD GENERATION STRATEGY TABLE OF CONTENTS Introduction 2 PART ONE: Creating Content to Generate Leads 3 Optimizing Landing Pages to Increase

More information

Enterprise Social Media Marketing Software. Evaluation and Selection Guide

Enterprise Social Media Marketing Software. Evaluation and Selection Guide Enterprise Social Media Marketing Software Evaluation and Selection Guide Summer/Fall 2013 How to use this guide Today s enterprises increasingly recognize that they need a technology solution to manage

More information

Mailing List Growth Strategies. A guide to increasing the size of your mailing list. November 2012 Version 0.2

Mailing List Growth Strategies. A guide to increasing the size of your mailing list. November 2012 Version 0.2 Mailing List Growth Strategies A guide to increasing the size of your mailing list November 2012 Version 0.2 Contents Introduction... 3 Lightboxes... 4 Implementation advice... 6 Social Media... 8 Implementation

More information

Add Social Media to Your Event Strategy

Add Social Media to Your Event Strategy Add Social Media to Your Event Strategy Tips on how to build buzz & boost attendance 2012 Copyright Constant Contact, Inc. 12-XXXX BEST PRACTICES Guide Social Media MARKETING An event be it a networking

More information

Website Visitor Tracking and Follow-Up Campaigns. Bernie Turner FanOne Marketing Marketing Manager and Digital Strategist

Website Visitor Tracking and Follow-Up Campaigns. Bernie Turner FanOne Marketing Marketing Manager and Digital Strategist 1 What Is A Web Tracking Script? Code placed into a web page Enables visibility of cookied web visitors and identifies individuals to retarget Works with all internet browsers Very important component

More information

Social Media Analytics, from Data to Deliverables. REQUEST A FREE TRIAL. Visit www.simplymeasured.com or call 855-530-6040

Social Media Analytics, from Data to Deliverables. REQUEST A FREE TRIAL. Visit www.simplymeasured.com or call 855-530-6040 Social Media Analytics, from Data to Deliverables. REQUEST A FREE TRIAL Visit or call 855-530-6040 Measure all your social media channels in one place Analyze the performance of your social profiles with

More information

Introduction to Social Media Marketing. Using social media to promote your events.

Introduction to Social Media Marketing. Using social media to promote your events. Introduction to Social Media Marketing Using social media to promote your events. What is Social Media Marketing? Social media marketing is the process of gaining awareness, driving traffic and engaging

More information

3 Keys to a Successful Lead Generation Campaign

3 Keys to a Successful Lead Generation Campaign 3 Keys to a Successful Lead Generation Campaign Ken Horst 612-251-8237 http://digitalmarketingwingman.com If you haven t noticed, more and more companies are starting to use marketing automation and nurture

More information

Attract traffic to your website. Convert traffic into leads. Convert leads into customers

Attract traffic to your website. Convert traffic into leads. Convert leads into customers The 4 Step Guideline To Online Marketing Success Intermediate Understanding and Winning with Online Marketing is as Simple as Understanding the Following Four Areas Attract traffic to your website Convert

More information

How To Use Digital Media Marketing to Boost Fundraising

How To Use Digital Media Marketing to Boost Fundraising How To Use Digital Media Marketing to Boost Fundraising Lucy Sytov Marketing and Annual Fund Manager, Central Scholarship LSytov@central-scholarship.org Before You Jump In Determine what you want to get

More information

REAL ESTATE FIRMS INVESTMENT FIRMS INSURANCE FIRMS CUSTOM DIGITAL MARKETING SOLUTIONS FOR ALL

REAL ESTATE FIRMS INVESTMENT FIRMS INSURANCE FIRMS CUSTOM DIGITAL MARKETING SOLUTIONS FOR ALL REAL ESTATE FIRMS INVESTMENT FIRMS INSURANCE FIRMS CUSTOM DIGITAL MARKETING SOLUTIONS FOR ALL Targeted Email Newsletters Showcase your properties Target the right group of customers. Promotional emails

More information

Creating an Effective Online Member Acquisition Strategy

Creating an Effective Online Member Acquisition Strategy Creating an Effective Online Member Acquisition Strategy Marketers historically have paid close attention to site traffic, time on site and page view metrics. Success on today s Internet, the social web,

More information

Reasons to use Mobile Marketing. The statistics behind Mobile Marketing are even more convincing

Reasons to use Mobile Marketing. The statistics behind Mobile Marketing are even more convincing Reasons to use Mobile Marketing Instant Delivery: Active campaigns can reach your audience in next to no time. Mobility: Connect with your audience even when they are on the move. They are no longer limited

More information

Amplify Conversations to Convert Prospects to Customers. B2B Event Marketing Tactics Workbook

Amplify Conversations to Convert Prospects to Customers. B2B Event Marketing Tactics Workbook Amplify Conversations to Convert Prospects to Customers B2B Event Marketing Tactics Workbook In this part-guide, part-workbook, get to know the tactics of B2B event marketing and how to make it work for

More information

Whitepaper. 10 ways to integrate email marketing and social media

Whitepaper. 10 ways to integrate email marketing and social media Whitepaper 10 ways to integrate email marketing and social media 10 ways to integrate email marketing and social media If your company is looking at email and social media as two separate and parallel

More information

The Multiple Benefits of Email Marketing

The Multiple Benefits of Email Marketing The Multiple Benefits of Email Marketing From Reader Rewards to Revenue, Email marketing can help you forge stronger reader relationships while bolstering circulation and sales. Walk into this session

More information

Lead Generation in Emerging Markets

Lead Generation in Emerging Markets Lead Generation in Emerging Markets White paper Summary I II III IV V VI VII Which are the emerging markets? Why emerging markets? How does online help? Seasonality Do we know when to profit on what we

More information

Social media 101. Social Enterprise East of England: Boot Camp. 5 June 2014

Social media 101. Social Enterprise East of England: Boot Camp. 5 June 2014 Social media 101 Social Enterprise East of England: Boot Camp 5 June 2014 Programme How you can build a great personal social media presence Social media strategy essentials How to measure success Community

More information

INBOUNDMARKETING. For Beginners. Everything you need to know to get started.

INBOUNDMARKETING. For Beginners. Everything you need to know to get started. INBOUNDMARKETING For Beginners Everything you need to know to get started. 2 Bill is a Certified Inbound Marketing Specialist with Honors with 18 years of marketing experience. Not only is Bill an Inbound

More information

Revenue Generating Conversion Rate Optimization (CRO) Strategies

Revenue Generating Conversion Rate Optimization (CRO) Strategies Revenue Generating Conversion Rate Optimization (CRO) Strategies AWG s recommendations are based upon intuitive testing and tracking via Google Analytics and other programs specifically purposed to measure

More information

Management Summary 3. Role within the organization 4. For what purposes do you use social media? 5. What social channels does the company use?

Management Summary 3. Role within the organization 4. For what purposes do you use social media? 5. What social channels does the company use? 1 Index Subject Page Management Summary 3 Role within the organization 4 For what purposes do you use social media? 5 What social channels does the company use? 5 Does your organization use a blog? 6 How

More information

Digital Marketing for Cosmetic & Plastic Surgeons and Medical Spas DIGITAL MARKETING FOR COSMETIC & PLASTIC SURGEONS AND MEDICAL SPAS DELIGHT INBOUND

Digital Marketing for Cosmetic & Plastic Surgeons and Medical Spas DIGITAL MARKETING FOR COSMETIC & PLASTIC SURGEONS AND MEDICAL SPAS DELIGHT INBOUND DIGITAL MARKETING FOR COSMETIC & PLASTIC SURGEONS AND MEDICAL SPAS DELIGHT INBOUND 1 BIGSHOT ' s ALL-INCLUSIVE MARKET ING SOLUTION...can provide you with the right content, expert design work, and marketing

More information

Email Marketing in the 21 st Century THE MID ATLANTIC CHESAPEAKE CONFERENCE

Email Marketing in the 21 st Century THE MID ATLANTIC CHESAPEAKE CONFERENCE Email Marketing in the 21 st Century THE MID ATLANTIC CHESAPEAKE CONFERENCE Thursday, November 3, 2011 Who is WhatCounts? 2 1 3 Company Snapshot Our Vision Recognized for our flexible technology and solutions

More information

At Robintek, we are focused on creating effective & beautiful online solutions for your business

At Robintek, we are focused on creating effective & beautiful online solutions for your business PHONE 614-888-3001 WEBSITE www.robintek.com EMAIL info@robintek.com At Robintek, we are focused on creating effective & beautiful online solutions for your business Robintek offers custom web design and

More information

Start Time: 1:00 pm Central. 10 Keys to Achieving your Goals with Email Marketing

Start Time: 1:00 pm Central. 10 Keys to Achieving your Goals with Email Marketing 2014 Start Time: 1:00 pm Central 10 Keys to Achieving your Goals with Email Marketing Becky Deitenbeck Co-Founder, Performance Tech Solutions Constant Contact. Authorized Local Expert www.performancetechsolutions.com

More information

Developing a Social Media Strategy. Now that you ve built it, how do you get them there?

Developing a Social Media Strategy. Now that you ve built it, how do you get them there? Developing a Social Media Strategy Now that you ve built it, how do you get them there? What you will learn today Why a marketing strategy is necessary. What are the components of a marketing strategy.

More information

Building an Email List that Builds Your Business

Building an Email List that Builds Your Business Building an Email List that Builds Your Business A Step-by-Step Guide to Collecting Customer and Member Email Addresses Need help getting started? Call 1-866-876-8464 Get the steady response you need to

More information

The Greatest Strategy. For Social Media Marketing

The Greatest Strategy. For Social Media Marketing The Greatest Strategy For Social Media Marketing Table of Contents The Greatest Strategy for Social Media Marketing 03 Introduction: Why Social Media Marketing? 07 Part 1: Attracting Target Audience 12

More information

Building Your List Can Be a Thing of Beauty

Building Your List Can Be a Thing of Beauty Building Your List Can Be a Thing of Beauty A step-by-step guide to collecting customer and member email addresses 2011 Constant Contact, Inc. 11-2267 BEST PRACTICES GUIDE EMAIL MARKETING Get the steady

More information

Tradeshow Public Relations:

Tradeshow Public Relations: Tradeshow Public Relations: A How-To Guide Get the Most Out of Your Tradeshow Investment Education: Wednesday, september 16 saturday, september 19 sands expo & convention center Las vegas,nv VisionExpoWest.com

More information

Socioboard. User Guide 2.1

Socioboard. User Guide 2.1 Socioboard User Guide 2.1 Index Revision History Revision Date Description 01 Jan 2014 Socioboard User Guide 1.0.1 02 Jun 2014 Socioboard User Guide 1.0.2 03 Oct 2014 Socioboard User Guide 2.0 04 April

More information

A Business Owner s Guide to: Landing Pages

A Business Owner s Guide to: Landing Pages A Business Owner s Guide to: Landing Pages A Business Owner s Guide to: Landing Pages Are you looking to increase your online conversion rates? Are you tired of getting traffic but not having anything

More information

How an Innovative Email Marketing Strategy Can Pave the Way to New Customers

How an Innovative Email Marketing Strategy Can Pave the Way to New Customers How an Innovative Email Marketing Strategy Can Pave the Way to New Customers AN EMAIL MARKETING STRATEGY WHITE PAPER EMAIL MARKETING PROGRAMS According to the Direct Marketing Association, email marketing

More information

oneforty. Social Media KPIs and You: A Love Story Janet Aronica Directory, Marketing & Community oneforty

oneforty. Social Media KPIs and You: A Love Story Janet Aronica Directory, Marketing & Community oneforty oneforty. Social Media KPIs and You: A Love Story Janet Aronica Directory, Marketing & Community oneforty Social Media KPIs and You: A Love Story Establishing a social media measurement plan is a crucial

More information

GET OPTIMIZED! HOW TO OPTIMIZE YOUR SHOPPING CENTER IN THE ONLINE ENVIRONMENT

GET OPTIMIZED! HOW TO OPTIMIZE YOUR SHOPPING CENTER IN THE ONLINE ENVIRONMENT GET OPTIMIZED! HOW TO OPTIMIZE YOUR SHOPPING CENTER IN THE ONLINE ENVIRONMENT THINK DIFFERENTLY BUSINESS OBJECTIVE: GET MORE SHOPPERS TRADITIONAL STRATEGY EVENT OR PROMOTION RADIO PRINT DIRECT MAIL ONLINE

More information

Social Media Marketing: Brand-powered social site is 4thlargest traffic source for nonprofit

Social Media Marketing: Brand-powered social site is 4thlargest traffic source for nonprofit Need help? Have a suggestion? Comment? Aug 18, 2011 How To #HOW31988: Social Media Marketing: Brand-powered social site is 4thlargest traffic source for nonprofit SUMMARY: Blogs, forums and social profiles

More information

STATE OF DIGITAL MARKETING REPORT

STATE OF DIGITAL MARKETING REPORT 2011 STATE OF DIGITAL REPORT Executive Summary This report contains results of the first annual Webmarketing123 State of Digital Marketing Survey, which spans across the areas of Search Engine Optimization

More information

Building Your Brand Through Social Media Kimi Davidson

Building Your Brand Through Social Media Kimi Davidson Building Your Brand Through Social Media Kimi Davidson Objectives Be aware of the rules Who are you trying to reach? How are you trying to reach them? Why are you trying to reach them? When are you trying

More information

How to Dominate Your Local Market Online Now

How to Dominate Your Local Market Online Now How to Dominate Your Local Market Online Now Get Leads Contacting You For Your Products And Services Quickly and Accurately Like A Gunslinger with Local PPC Who Jesse Anema? I am the owner and founder

More information

Email Marketing for Hoteliers: A Step-by-Step Guide

Email Marketing for Hoteliers: A Step-by-Step Guide Email Marketing for Hoteliers: A Step-by-Step Guide Tactics to Boost your Email Marketing ROI Table of Contents Introduction...1 Step 1: Build Your Email List...2 Step 2: Develop Your Content Strategy...3

More information

AN INTRODUCTION TO PINTEREST FOR BUSINESS.

AN INTRODUCTION TO PINTEREST FOR BUSINESS. AN INTRODUCTION TO PINTEREST FOR BUSINESS. A setup and strategy guide for marketers. A publication of 2 CONTENTS. 04 10 Why Use Pinterest? How to Create a Pinterest Business Account 15 15 Pinterest for

More information

Is your website generating leads for your business?

Is your website generating leads for your business? Is your website generating leads for your business? By Denis Finnegan Finn Media Ltd Sales Focused Digital Marketing Twitter: @finnmediamkt @denispfinnegan For event : #DEW Web: www.finnmedia.ie Facebook:

More information

Online Marketing Strategy and Tactics to Drive Volunteer Recruitment and Awareness

Online Marketing Strategy and Tactics to Drive Volunteer Recruitment and Awareness Online Marketing Strategy and Tactics to Drive Volunteer Recruitment and Awareness 2015 Texas CASA Conference San Marcos, Texas November 6, 2015 43 Applicants 26 Advocates October 2014 September 2015 1

More information

CORPORATE & ORGANIZATIONS Sweater Parties & Other Sweater Fundraising Events

CORPORATE & ORGANIZATIONS Sweater Parties & Other Sweater Fundraising Events GUIDE TO ONLINE FUNDRAISING FOR MAKE THE WORLD BETTER WITH A SWEATER CORPORATE & ORGANIZATIONS Sweater Parties & Other Sweater Fundraising Events Thank you for your interest in registering to start or

More information

SHORT GUIDEBOOK TO UNDERSTANDING. Email Marketing and Social Media

SHORT GUIDEBOOK TO UNDERSTANDING. Email Marketing and Social Media SHORT GUIDEBOOK TO UNDERSTANDING Email Marketing and Social Media Table of Contents Email Marketing is proven to be effective 1 Email marketing helps you achieve your goals 1 Social Media has HUGE Potential

More information

Understand how PPC can help you achieve your marketing objectives at every stage of the sales funnel.

Understand how PPC can help you achieve your marketing objectives at every stage of the sales funnel. 1 Understand how PPC can help you achieve your marketing objectives at every stage of the sales funnel. 2 WHO IS THIS GUIDE FOR? This guide is written for marketers who want to get more from their digital

More information

Metrics for Social Media Success

Metrics for Social Media Success Metrics for Social Media Success Why did Facebook go public? Because they couldn t figure out the privacy settings, either. Obstacles to measuring 30% of the respondents pointed to "dedicated resources.

More information

Pinterest Beginner s Guide for Attorneys

Pinterest Beginner s Guide for Attorneys Pinterest Beginner s Guide for Attorneys Are you looking for an additional source of website traffic and leads? Pinterest can deliver them. This guide will walk you through setting up your account, how

More information

Why Social Media Marketing?

Why Social Media Marketing? OMG LOL Why Social Media Marketing? 10 ways social media can help grow your business 2013 Constant Contact, Inc. 11-2286 BEST PRACTICES Guide Social Media MARKETING If you re a business owner, chances

More information

Creative Dynamic Marketing

Creative Dynamic Marketing Creative Dynamic Marketing ROI MAKES A BUSINESS SUCCESSFUL. THE CHOICE OF BUSINESS IS UP TO YOU. We help businesses succed via dynamic Internet marketing strategies. Launching a website is just the beginning

More information

NuWave Commerce SEO & Social Media Packages

NuWave Commerce SEO & Social Media Packages NuWave Commerce SEO & Social Media Packages nuwave commerce is uniquely positioned NuWave Commerce is uniquely positioned to offer SEO and Social Media Management services unlike most others. Companies

More information

Inbound Marketing White Paper: What Every CEO/CMO/CFO Should Know. By Cary Baskin Managing Partner The Marketing Department Malvern, PA

Inbound Marketing White Paper: What Every CEO/CMO/CFO Should Know. By Cary Baskin Managing Partner The Marketing Department Malvern, PA Inbound Marketing White Paper: What Every CEO/CMO/CFO Should Know By Cary Baskin Managing Partner The Marketing Department Malvern, PA Copyright, November 2013, The Marketing Department, Malvern, PA. All

More information