Media on AWS. Consulting, DevOps & Managed Services. sales@cloudcover.in

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1 Media on AWS Consulting, DevOps & Managed Services 1

2 Trusted, Focused, Cloud Led Parent Company: ActivElement Software Years in Existence: 12+ years ActivElement architecting, developing, migrating, optimizing and deploying missioncritical Line-of-Business (LOB) applications since past 12+ years Working with key Enterprise Cloud Platforms since 2006 CloudCover.In founded in 2013 Founder: Vishal Parpia HQ: Pune, India Sales Offices: US, Oman, Singapore Team of 15 Industry-certified Solutions Architects, Infrastructure Specialists, Developers, Sales Professionals Over 70+ active clients Over 100+ active engagements on Cloud Clients based in India, US, EU, EMEA & APAC regions 2

3 From Web Development to Cloud Services ActivElement built a brand new text based ad network for an American company from Palm beach, Florida. At its height, it served over 12 million ads a day. ActivElement began work with a start-up based in California called MetroGuild. Their product MetroLeads was completely developed by ActivElement and was eventually deployed completely on Amazon Web Services. ActivElement in conjunction with OML jointly created and launched NH7.in, a music and alternative culture web site focussed on independent Indian music. We built the system from the ground up using AWS, heavily utilizing SimpleDB, EC2 and RDS along with several Open Source development stacks ActivElement was founded. Focus on web development & design consulting. In initial years, we built several web sites and e- commerce stores for companies like TemplateZone, Extentia, MTV Networks and Geometric Software. We were contracted by a start-up to build a browser and instant messaging client that worked inside PC games. We acquired indepth knowledge of low-level Windows API calls, DirectX, Mozilla hacking, jabber protocols and client-server architecture. We began working with EPRS, a provider of prepaid recharge services primarily for satellite TV and cellular carriers in India. EPRS is an Indo-Israeli joint venture. ActivElement were engaged to rebuild and modernize their transaction platform. They make heavy use of SimpleDB, RDS, EC2, SNS, SQS, NoSQL, EMR and VPC. ActivElement chooses to focus heavily on Cloud consulting, solutions & managed services. CloudCover.In was born. Working with AWS since

4 Technology Platform Capabilities 4

5 Certification 5

6 DevOps Automation Services 6

7 Deploy, Optimize & Manage Your Cloud 7

8 Key Offerings BUILD IDE Collaboration (JIRA) Build (Maven/Ant) Source Code Management (GIT/GitHub) Continuous Integration (Jenkins/Bamboo) Artifact Repository (Nexus/Artifactory) RUN Pubic Cloud: - Amazon Web Services - Microsoft Azure - Rackspace - IBM SoftLayer Private Cloud: - CloudStack - VMware vcloud Suite - OpenStack Infra Automation: - Dynamic Provisioning - Dynamic Configuration (Chef/Puppet) MANAGE Application Monitoring: - CloudCover Dashboard - AWS Management Console - Azure Console Log Monitoring: - Automated Scripts System Monitoring: - New Relic/Nagios 8

9 DevOps Methodology Insight - CloudCover DevOps Consultant inspects the environment for immediate and actionable strategic roadmap. Provides insights BUIL into your environment, showing components that could be automated, where and how by stacks, platform, resources & tools. Discovery CloudCover delivers a dynamic and fully-pluggable service that allows you to take advantage of any data source or real-time query results to quickly locate, identify and group resources for easier automation and faster results. Provisioning CloudCover delivers provisioning and configuration of bare metal, virtual, and private or public cloud capacity. We save time getting your cloud projects off the ground by reusing the same configuration modules you set up for your physical deployments. Configuration Management CloudCover delivers a declarative, model-based approach that automates repetitive tasks and eliminates configuration drift. We define the desired state of your infrastructure, and enforce this state, freeing you to work on tougher projects. Orchestration CloudCover deploys critical updates, like security patches, across the entire setup. We also run the DevOps environment to to update configurations and report changes. We provide you with an easy-to-use, orchestrated, controlled, multi-step operations to targeted collections of nodes, giving you complete control over your infrastructure changes. 9

10 Support Active Monitoring & Issue Management CloudCover offers dedicated server monitoring and issue management for cloud servers. We offer active monitoring of your servers by highly trained and Amazon certified engineers, architects and administrators. Assigned administrators manage your cloud personally with deep understanding of your systems and the backing of our proprietary management and monitoring platform. Constant optimization guarantees the lowest cost and most efficient utilization of your cloud infrastructure. Risk mitigation and security reviews ensure the most reliable and fault tolerant systems. Active Monitoring is offered in 2 flavors with different service level agreements. 12 hours 7 days a week Pricing: contact for a quote Free Solution Architect Level Issues: 5 per month SLAs Monitoring (attended) Fault reporting - Within 1 minute Issue Response - Within 10 minutes during the 12 hour period, 4 hours outside it. 24 hours 7 days a week Pricing: contact for a quote Free Solution Architect Level Issues: Unlimited SLAs Monitoring (attended) Fault reporting - Within 30 seconds Issue Response - Within 10 minutes 10

11 Support Complete Infrastructure Management CloudCover offers a completely managed infrastructure solution. We effectively become your IT administration and operations arm and take care of everything associated with your company s cloud presence. We manage all servers, services, networking, security, upgrades and maintenance transparently. CloudCover will build additional tools (and provide you with a perpetual license for the same) to manage and maintain your unique infrastructure. Our team of software engineers and cloud specialists will tweak your network, optimize your servers and recommend new architectural improvements to better leverage the cloud. Complete management is only offered as a fully managed service. It is usually priced as either a negotiated lump sum per month or a percentage of the total Cloud Hosting cost. 11

12 Featured Client Portfolio 12

13 Featured Client Portfolio 13

14 Customer Speak 14

15 Case Study 15

16 Case Study: Touchmedia DevOps for a leading Digital Marketing & Contextual Advertising agency in Africa. Serves over a million ad impressions per week catering to the entire French-speaking countries in Africa. Touchmedia is a leading advertising and digital marketing company in Africa; with one of the largest and fastest growing ad etworks across the continent. With over a million ad impressions weekly, Touchmedia is looking to scale operations to be able to serve out million ad impressions daily (Aim: 50Million Ad Impressions per Month) CHALLENGES SOLUTION BUSINESS BENEFITS Single server setup resulted in poor scalability at peak usage hours Platform suffered from reliability issues Security needed to be overhauled DevOps automation was needed SLA-driven 24*7*365 Managed Services was needed to monitor the entire setup on AWS DevOps Services Provided by CloudCover Migration and setup of servers on AWS was carried out by CloudCover Using AWS allowed Touchmedia to scale the number of servers during peak ad impression serve out hours Use of VPC s customized firewalls made the application more secure Use of SQS and SimpleDB allowed breaking the system into smaller modules and distributed the load evenly during volatility, resulting in a more robust system CloudCover NOC provides SLA-driven 24*7*365 Managed Services Uptime of the service is now % Touchmedia serves out over 1 Million ad impressions weekly Zero downtime (used to suffer outages regularly previously) Monthly turnover has increased by over 1500% with lower CapEx & OpEx than before Still growing on a daily basis DevOps tooling and configuration management Puppet provided an automated administrative engine for dozens of Linux servers Administrative tasks (such as adding users, installing packages, and updating server configurations) based on a centralized specification was achieved Using Docker containers we manage the installation of Puppet, orchestrate containers, and build images. The integration works both ways. 16

17 Architecture on AWS 17

18 Questions? Contact us at: or call us at: +91-(20) Alternatively, you can directly contact: Mr. Subhasish Ghosh Director Sales, Marketing & Alliances e: m: (84460-CLOUD) 18