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1 G Redes I P de N u ev a en er a c i o n ( I P N G N ) Habilitando la tr ans ic ion h ac ia los N u e v os s e r v ic ios p e r s onaliz ados y de V alor anadido Junio Walter Sanchez C i sco Sy stem s P eru 1

2 Requerimiento d e l os C l ientes Aplicaciones sob rr e II PP NN ecesit an SS er vv icios PP rr iv ad os II P P IP Intranet IP E x tranet R emote O f f i c es Customers S up p l i ers P a rtn ers T el ec ommuters ob i l e U sers 2

3 W W s s L a s 3 ma s a l ta s p riorid a d es p a ra G a stos en O f ic ina s remota s el Security, Voice and irel es s A re B ranch O f f ice us t H av es F i r e w a l l V i r u s P r o t e c t i o n I P T e l e p h o n y I P S E C V P N S S L V P N I n t r u s i o n P r e v e n t i o n S y s t e m I n t r u s i o n D e t e c t i o n S y s t e m W i r e l e s s a n d o b i l e S u p p o r t V o i c e m a i l V i d e o C o n f e r e n c i n g C o n t e n t D e l i v e r y S o f t w a r e D i s t r i b u t i o n C e n t r a l i z e d C a l l P r o c e s s i n g U n i f i e d e s s a g i n g C a c h i n g e b C o n f e r e n c i n g a n d C o l l a b o r a t i o n U R L F i l t e r i n g C o n t e n t F i l t e r i n g S t r e a m i n g V o i c e C o n f e r e n c i n g I Source: Y ank ee Surv ey J an #1 #2 #3 n=

4 Dilema en el o d elo d e N eg o c io s d e lo s S P s Total Retail Calls B Total Retail D ata an d I n ter n et 5. 2 m 5 T erab i ts p er d ay B 2. 6 m B Acelerando 1 la. 5 m v eloci dad 1 del k B 7 00K k B 4 00K k redes de los S P s B 1 00K 8 1 k B 7 5 K $Billions cam b i o es F u ndam ent al en la B 0 5 0K Rep r esen ts a c om p ou n d an n u al g r ow th r ate ( CA G R) of % f r om

5 Q ue esta n b usc a nd o l os S P s SS er vv icio ss DD ii ff ee rr ee nn cc ii aa cc ii oo nn LL ee aa ll tt aa dd II nn gg rr ee ss oo ss Eficiencia OPEX CC AA PEX RR ee nn tt aa bb ii ll ii dd aa dd II PP II nn tt ee ll ii gg ee nn tt ee FF ll ee xx ii bb ll ee AA dd aa pp tt aa bb ll ee CC oo nt rr oo ll SS ee rr vv ii cc ii oo ss RR ee dd NN ee gg oo cc ii oo ss 5

6 V ision d e C isc o p a ra C o nect ar a l o s cl ient es co n l o s s er v icio s, L o s s er v icio s co n l as r ed es, y l as R ed es co n o t r as R ed es S P R esi d enci al E m p resas P y m es/ ed i ana s C o rp o raci o n ay o ri stas SP IP Next-G en er a ti o n Netw o r k V P N s C o ntent T ransp o rt o b i li ty I nternet V o i ce and V i d eo 6

7 O W N Red I P N G Requiere mul tip l es N iv el es d e C onv erg enc ia CC oo nv er gg encia dd e ll as AA pp ll icacio nes II nn tt ee gg rr aa cc ii oo nn dd e e nn uu ee vv oo ss ss ee rr vv ii cc ii oo ss ii nn nn oo vv aa dd oo rr ee ss II P dd e e V V // D D // V V ss oo bb rr ee rr ee dd ee ss dd e e BB aa nn dd a a AA nn cc hh aa pp aa rr aa II nn cc rr ee mm ee nn tt aa rr ll oo s s ii nn gg rr ee ss oo ss C o m m o n S u b s c r i b e r a n a g e m e n t o b i l e, L A N D S L, C a b l e, F T T H C o n t e n t CC oo nv er gg encia dd e ll oo s s SS er vv icio ss CC oo nn tt ii nn uu ii dd aa dd dd e e ll oo s s SS ee rr vv ii cc ii oo ss aa tt rr aa vv ee ss dd ee l l aa cc cc ee ss oo pp aa rr aa tt ee nn ee rr LL ee aa ll tt aa dd dd e e ll oo s s cc ll ii ee nn tt ee ss e e nn uu ee vv oo ss uu ss uu aa rr ii oo ss obile P S T N B r oa d ba n d S er v ic es F R / A T p t ic a l H ig h -S p eed I n t er n et IP N e x t -G e n e r a t i o n N e t w o r k CC oo nv er gg encia dd e ll as RR ed es El ii mm ii nn aa nn ii vv ee ll ee ss ee n n ll a a rr ee d d pp aa rr aa II nn cc rr ee mm ee nn tt aa rr ll a a ee ff ii cc ii ee nn cc ii aa dd ee l l Op Ex // CC aa pp Ex 7

8 N Transformacion d e l S ist e ma V ial A nal og ia con l a arq u it e ct u ra d e I P N G A p p lic a t ion L a y e r S e r v ic e L a y e r Rec r eation Para P erlos son aliz ation S P S e rv ice s Resid en tial V alu e A d d Traffic Control B u sin ess Para los u su ari os f i n ale s C on v i rt i e n d o su t ran sp ort e e n E x p e ri e n c i a ean s To B ill C on v i rt i e n d o su s c ost os e n I n g re sos O p e r a t iona l L a y e r N e t w or k L a y e r H i g h w a y s I nt el l ig ent N et w o r k ing 8

9 W A rquitec tura I P N G N A p p lic a t ion L a y e r Tele- P r esen c e Collab or ation P r esen c e- B ased Telep h on y eb S er v ic es ob ile A p p s I P Con tac t Cen ter S e r v ic e L a y e r S er v ic e E x c h a nge F r a m ew o r k S elf S er v ic e I d en tity P olic y B illin g ob ility O p en F ram ew o rk f o r E nab li ng A n y P l a y D e l i v e r y ( a n y s e r v i c e, t o a n y d e v i c e, t o a n y l o c a t i o n ) O p e r a t iona l L a y e r N e t w or k L a y e r C u s m E to er lem ent A c c es s / A ggr ega tio n T r a ns p o r t Intelligent E d ge u ltis er v ic e C o r e I nt el l ig ent N et w o r k ing 9

10 N W Ar q u it ec t u r a I P N G C o n v er g en c ia d e las Ap p lic ac io n es A p p lic a t ion L a y e r Tele- P r esen c e Collab or ation P r esen c e- B ased Telep h on y eb S er v ic es ob ile A p p s I P Con tac t Cen ter S e r v ic e L a y e r S er v ic e E x c h a nge F r a m ew o r k S elf S er v ic e I d en tity P olic y B illin g ob ility O p en F ram ew o rk f o r E nab li ng A ny P lay D eli v ery ( A n y ser v ic e, to an y d ev ic e, to an y loc ation ) O p e r a t iona l L a y e r N e t w or k L a y e r C u s m E to er lem ent A c c es s / A ggr ega tio n T r a ns p o r t Intelligent E d ge u ltis er v ic e C o r e I nt el l ig ent N et w o r k ing 10

11 N uev os S erv ic ios T h e C onnec ted L if e uc h os serv ic ios p a ra uc h a s p a nta l l a s V oi P Cu stom Rin g Ton es / P 3 P lay er H ig h -S p eed I n ter n et / V P N Tex t / I n stan t essag in g P u sh -to-talk / I n ter c om V id eo Con f er en c in g D ig ital TV / V O D P D A / E m ail D a t a V o i c e V i d e o E n e l tr abaj o, la c as a, e n c u alq u ie r otr o lu g ar 11

12 W C rea nd o N uev os S erv ic ios P orta f ol io p a ra l a B a nd a A nc h a resid enc ia l I nt eg r and o s er v icio s d e r ed, co nt enid o y ent r et enim ient o R es idential B roadb and A cces s ~ $ 3 0 / o G ~ $ 7 / am ing o irel es s Security ~ $ 3 0 / o L ocal and L ong D is tance Voice ~ $ 4 0 / o H om e N et ~ $ 1 0 / o T el ew ork er/ H om e B us ines s ~ $ 7 0 / o D ig ital us ic ~ $ 1 0 / o Video and x VoD ~ $ 5 0 / o N etp VR ~ $ 1 0 / o En a b l e d b Hy aa b C i l ii ts a c d o o I P p o N r Gu n N a En r e d t e r C t a i si n c m o e I P n t N G G r a N d e S y s t e m 12

13 C rea nd o nuev os S erv ic ios b a sa d os en I P P orta f ol io E mp resa ria l H acia u na cad ena d e v al o r anag ed F i rew al l ~ $ / o / S i te etro E th ernet ~ $ 7 5 / o / S i te C o ntent D i s tri b u ti o n ~ $ 5 0 / o / S i te anag ed IP T el ep h o ny ~ $ 4 0 / o / S i te R em o te A c c es s ~ $ 7 5 / o / S i te anag ed R o u ter S erv i c e ~ $ / o / S i te anag ed L A N S erv i c e ~ $ 1 3 / o / S i te H a b i l i t a d o p o r u n a r e d C i s c o I P N G N IP/ PL S / V PN ~ $ / o / S i te 13

14 N W Ar q u it ec t u r a I P N G C o n v er g en c ia d e lo s S er v ic io s A p p lic a t ion L a y e r Tele- P r esen c e Collab or ation P r esen c e- B ased Telep h on y eb S er v ic es ob ile A p p s I P Con tac t Cen ter S e r v ic e L a y e r S er v ic e E x c h a nge F r a m ew o r k S elf S er v ic e I d en tity P olic y B illin g ob ility O p en F ram ew o rk f o r E nab li ng A ny P lay D eli v ery ( A n y ser v ic e, to an y d ev ic e, to an y loc ation ) O p e r a t iona l L a y e r N e t w or k L a y e r C u s m E to er lem ent A c c es s / A ggr ega tio n T r a ns p o r t Intelligent E d ge u ltis er v ic e C o r e I nt el l ig ent N et w o r k ing 14

15 W E x p erienc ia p ersona l iz a d a en c ua l quier l ug a r C ont inu id ad d el S er v icio, sat isf accion d el client e B ra nc h O f f ic e E n el tra b a j o Enterprise H o m e E n l a Ca sa D P T C A B L E D S L D I A L LR ETHERNET H o tel / A irpo rt LR ETHERNET DD WW DD E n mov i n i en to SS OO NN EE TT A S P EE TT RR OO o b il e irel ess S m a l l B u siness P S T N 15

16 S erv ic e E x c h a ng e F ra mew ork ( S E F ) H a c iend o rea l A ny P l a y o b i l i U / D I D A r A u S u b r A w D g L / P r c S v S v U A u d / L g g Id enti ty and ty anag em ent ser ev ic e ssu ed th en tic ation sc ib er ar en ess ev ic e Roam in oc ation esen e er ic e ob ility er ic e Reg istr ation it og in ser ob ility Ci sc o S erv i c e E x c h a n g e F ra mew ork S erv i c e Po l i c y and R es o u rc e anag em ent S u b sc r ib er P olic y A p p lic ation / Ch ain in g P er -S u b sc r ib er S er v ic e S er v ic e I n v oc ation S s i o i S B d h D f B d w & Q p S A c c n g / B g es n and ed a anag em ent Call Con tr ol ession or er Con tr ol Ric - ed ia Con tr ol if an id th os er ession ou tin illin 16

17 P P O C ont rol : C amb iand o l a re d no-cont rol ad a H acia u na re d C ont rol ad a )))))) )))))) C ab le P O D SL P O o b i le P O P O p ti cal P O P S S B illin g N S Serv i ce E x chang e Cor e N etw or k I n ter n et Con ten t D eliv er y N etw or k u ltim ed ia S er v er s P S TN B arri ers to H arnessi ng o re P ro f i t and Serv Su i ce b scri E x chang b er L o e y alty E nab : les: I Ansu p p fli f cati i ci ent o n i nf and o rm suati b oscri n y b i eld er-lev s an el co ntro l u U ncertai sag e rep n rev o rti enu ng e and m o b d i el lli ng N P etw ro g oram rk co m ab ng i esti li ty of o n r and any co cu ntenti rrent/fo u n tu f re o r scarce cu sto m b er and need w i d th d eg rad es su b scri b er ex p eri ence, lead i ng to i ncreased chu rn o b i li ty m anag em ent 17

18 S erv ic ios: T ra nsic ion h a c ia una v ia c ontrol a d a O p or t unid a d d e S e r v ic ios d e t a r if a p l a na h a c ia un m od e l o d e ing r e s os d e v a l or a na d id o Virtual WW AA N N anag er BB andw on DD em idth and TT iered Serv ices PP 22 P P CC ontrol AA cces s s CC ontrol VoI PP CC ontent AA ww are PP rep aid CC ontent AA ww are PP os tp aid PP arental CC ontrol DD DD os PP rotection II ntrus ion DD etection SP AA CC ontrol VoD DD ig ital RR ig hh ts anag em ent LL aw ff ul II ns pp ection S e r v ic e E x c h a ng e F r a m e w or k S e r v ic e -A w a r e I P I nf r a s t r uc t ur e 18

19 S erv ic e E x c h a ng e F ra mew ork E st r u c t u r a ab ier t a p ar a An y P lay en mo v imien t o BB ro ad bb and AA gg gg reg ati oo n II ntel ll ig ent Serv ices GG atew ay CC is co // 77 xx // ub RR Integ rated Po ll ii cc y y CC oo ntro ll CC is co Serv ice CC ontrol CC is co BB B B PP ol icy anag er SS es ss ii oo n/c al l l CC oo ntro ll CC SC P P // BB TT S // PP GG W W // SB CC AA SX XX edia GG atew ay SS ec uu ri ty SS erv ii cc es DD DD os PP rotection CC NN S AA cces s s RR eg is trar CC is cc o PP aa rr tt ne rr ss CC is co oo bb ii ll e IP ob il e EE xx ch ang e VV ii dd eo Video && ul ticas t CC al l l AA dm is ss ion CC ontrol S u p p o rts b o th I S and no n-i S ap p s E nab l es F i x ed - o b i l e C o nv erg enc e B etter ap p, s erv i c e, s u b s c ri b er aw arenes s Pro tec ts b rand ed s erv i c es E x p ed i tes s p eed to s erv i c e O p en/ s tand ard i nterf ac es S e r v ic e E x c h a ng e F r a m e w or k 19

20 WW S erv ic e E x c h a ng e F ra mew ork Soporte c om pl eto pa ra I S y N o-i S Application LL ay ee rr Video && GG am ing DD ata CC enter PP res ence- BB as ed TT el ep hh ony SIP A A p p p p l l i i c c a a t t i i o o n n s s eb Serv ices ob il e AA pp pp ss Non-S II PP AA pp pp ll ii cc aa tt ii ons II PP CC ontact CC enter SS ee rr vv ice LL ay ee rr SS erv ii cc e EE xx cc hh aa nn gg e Sel f f Serv ice II dentity IS PP ol icy ob il ity BB il ll ing OO pp en FF ram ew oo rk ff oo r EE nab ll ii ng T ri pp ll e Pl ay oo n th e oo vv e NN oo nn -IS (( DD aa tt a a,, VV oo ii cc e e,, VV ii dd ee o o,, oo bb ii ll ii tt y y )) OO pe rr ational LL ay ee rr NN ee tw or k k LL ay ee rr Customer I P od W EE ll emen t T raf f ic E ng ineering P P P / F R / A T D / E th ernet AA cc cc ess/ AA gg gg reg aa ti on I P v 4 / I P v 6 TT ra nn sp ort II nn L tel 2 / L ll 3 ii gg VP en N t EE dd gg e C os/ Q os P L S VP L S ul ticas t Security R outing P rotocol s Intelligent Networking ul ti serv ii cc e Core F as t R erouting P eering 20

21 S F O S Verizon Wireless: A-I S T ar g et S er v ic es Ar c h it ec t u r e D if f erent H ands ets Various A cces s T ech nol og ies SI P and N on-si P Serv ices S a m p l e H a n d s e t s OS D e v i c e SI P N o n -SI P H a n d s e t OS D e v i c e 3G D a t a 2 G D a t a I P o b i l i t y anag ed IP N etw o rk P o l i c y a n a g e r N o n -I S e r v i c e s S e r v i c e B r o k e r S D K S I P & P a r l a y A p p S e r v e r s S S t o r a g e I S e r v i c e s W i F i, W i a x, x D S L, C a b l e, 4 G D a t a I n t e r n e t S D e v i c e S e r v i c e s e g B R E W, J a v a K F K e y a n a g e m e n t F u n c t i o n S S e c u r i t y a n a g e r S D S e r v i c e D a t a a n a g e r O S O p e r a t i n g S y s t e m 3 rd P a r t y O p e r a t o r -P a r t n e r & N o n -P a r t n e r S e r v i c e s 21

22 C isc o S erv ic e E x c h a ng e F ra mew C ase S t u d ies ork ore SS erv ii cc es P e r s ona l iz a t ion v ia S e l f S e l e c t ion C ont e nt F il t e r ing P ag e B l ock ed! F orb idden C ontent D etected Si m p li f i es the end u ser ex p eri ence P erso nali ze p er u ser i nclu d i ng self su b scri p ti o n and acco u nt ref resh e. g., new co nsu m er serv i ce acti v ati o n Su b scri b er-m anag ed p arental co ntro l B asi c w eb si te b lack li sti ng p ro v i d ed f ree o f charg e C o m p rehensi v e f i lteri ng and secu ri ty f o r a sm all m o nthly su b scri p ti o n 22

23 W GG C isc o S erv ic e E x c h a ng e F ra mew C ase S t u d ies S e r v ic e P r ior it iz a t ion v ia D e e p P a c k e t I ns p e c t ion ork E f f ic ie nt a na g e m e nt of V id e o O v e r s ub s c r ip t ion reater EE ff ff ii cc ii enc ii es H o u r l y T o t a l B a n d w i d t h ( K b i t s /S e c ) P e r S e r v i c e KBITS/SE C 2 2 0, , 000 R e d u c e d T r a n s i t C o s t s 1 8 0, , , , , , , , , W e e k # 1 W e e k # 3 W e e k # 5 A c t u a l C u s t o m e r D a t a e b P 2 P a na g ing P 2 P A p p l ic a t ions V id e o C a l l A d m is s ion C ont r ol E nab l e new b u s i nes s m o d el s b etw een c o ntent and s erv i c e p ro v i d ers D etec t and m anag e af f i l i ated ap p l i c ati o ns and al i g n Q o S C o -b rand i ng and f ee s h ari ng Pres erv es q u al i ty o f ex p eri enc e Pro v i d es netw o rk -b as ed g rac ef u l b u s y s i g nal w h en d em and ex c eed s c ap ac i ty In tri al s at m aj o r S O, c ri ti c al f o r IPT V 23

24 GG BB C isc o S erv ic e E x c h a ng e F ra mew C ase S t u d ies I m p l e m e nt F a ir U s e P ol ic y ork E nh a nc e d S e c ur it y - D D os P r ot e c t ion BB ee tt tt ee r r CC ont rr ol C l ean d i v erted T raffi c usi ng C i sco g uard Defend Infrastructure P ro tecti o n i t i g a t e Det ec t E l i m i nates b and w i d th b o ttl enec k s E nh anc ed u s er ex p eri enc e R e-i nj ect cl eaned traffi c Inject D i v er t P ro acti v e th reat D etecti o n ll ess t ht h a a n n ll ess t ht h en en ll ess t ht h en en Usage GG BB GG BB GG BB e-m aa ii l l N o L i m i t N o L i m i t kbps WW WW WW kbps A u d i o / v i d eo N o L i m i t 12 8 kbps 65 kbps 4 8 kbps st rr ea mm ii nn gg P 2 P 4 8 kbps 2 8 kbps 2 8 kbps 16 kbps U s er q uota b as ed on 7 -day tim ef ram e oo v v er E nhanced Secu ri ty Serv i ces D D o S serv i ce p ro v i d er i nf rastru ctu re p ro tecti o n P eeri ng ed g e D D o S p ro tecti o n anag ed serv i ce m o d els 24

25 N W Ar q u it ec t u r a I P N G N et w o r k C o n v er g en c e Application L ay e r Tele- P r es en c e C o lla b o r a t i o n P r es en c e- B a s ed Telep h o n y eb S er v i c es o b i le A p p s I P C o n t a c t C en t er S e r v ice L ay e r S er v ic e E x c h a nge F r a m ew o r k S elf S er v i c e I d en t i t y P o li c y B i lli n g o b i li t y O p en F ram ew o rk f o r E nab li ng A ny P lay D eli v ery ( A n y s er v i c e, t o a n y d ev i c e, t o a n y lo c a t i o n ) O pe r ational L ay e r N e tw or k L ay e r C u s m E to er lem ent A c c es s / A ggr ega tio n T r a ns p o r t Intelligent E d ge u ltis er v ic e C o r e Intelligent Networking 25

26 N etw ork C onv erg enc e E stra teg ia T ec nol og ic a S m arter 2 0 A n o s d e i n n o v a c i o n Faster Productos S i ste m L asti n g a s S ol uci on s 26

27 W T ec nol og ia C isc o I P N G N Interc o nnec t P S TN I n t er n et / V P N TV / V i d eo / C o n t en t D a t a C en t er I n t er S P W o r k i n g C u s t o m er E lem en t A c c es s / A g g r eg a t i o n I n t elli g en t E d g e u lt i s er v i c e C o r e H o m e N et w o r k i n g E n t er p r i s e/ B r a n c h H o t S p o t o b i le L in k sy s / Scie n t if ic A t l a n t a S m a ll/ ed i u m B u s i n es s H ost e d / a n a g e d I SR / I P T Cisco I SR A ir on e t Cisco u B R Cisco C a b l e / D S L QoS Se c u r i t y u l t i c a s t Cisco G X Cisco A S5 X X X F r a m e R e l a y / A T e d i a G a t e w a y Cisco Ca t a l sy t Cisco Cisco O N S 15 3 x x e t r o E t h e r n e t I P RA N / ST P i r e l e s s T r a n s p o r t Cisco Cisco Cisco 7 x 0 0 C i s c o O N S S T P / S P P Cisco Cisco CRS-1 C i s c o O N S S P P 27

28 W C onv erg enc ia d e A c c eso A g nostic o Interc o nnec t P S TN I n t er n et / V P N TV / V i d eo / C o n t en t D a t a C en t er I n t er S P W o r k i n g C u s t o m er E lem en t A c c es s / A g g r eg a t i o n I n t elli g en t E d g e u lt i s er v i c e C o r e H o m e N et w o r k i n g Cisco u B R Cisco E n t er p r i s e/ B r a n c h H o t S p o t o b i le L in k sy s / Scie n t if ic A t l a n t a S m a ll/ ed i u m B u s i n es s H ost e d / a n a g e d I SR / I P T Convergence Cisco I SR A ir on e t C a b l e / D S L Cisco G X Cisco A S5 X X X F r a m e ul R e t l aip y / Al e T E m e d iea G r a g t e wing a y T e c h nol og ie s Cisco Ca t a l sy t Cisco Cisco O N S 15 3 x x e t r o E t h e r n e t I P RA N / ST P i r e l e s s T r a n s p o r t Cisco Cisco Cisco 7 x 0 0 Cisco CRS-1 Convergence C i s c o O N S C i s c o O N S S T P / S P P S P P 28

29 C ustomer E l ement ( E quip o d el C l iente) E v ol ution of B usiness C P E I S R P u re D ata D el i v ery E arl y S erv i c e C o nv ergenc e S ec u ri ty, F i rew al l, V P N Integrated D ata, S ec u ri ty, IP T el ep h o ny, and Intel l i gent A p p l i c ati o n S erv i c es 2004 Integrated S erv i c es R o u ters Secure, Concurrent Serv i ces a t W i re Sp eed 29

30 E d c l d e r e d d e s a : V a r h a r g e e quip o el iente Evolucion la ca ios cia conve nt 30

31 W I n t eg r at ed S er v ic es R o u t er P o r t f o lio A N A g g reg ation Performance and Services Density Series Series F eature B readth and Scal e at H ig h es t P erf orm ance Series H ig h D ens ity and P erf orm ance f or C oncurrent Serv ices E m INTEGRATED SERVICES ROUTERS Series b edded, A dv anced Voice, Video, D ata and Security Serv ices Series Series E m b edded W irel es s, Security and D ata H ead O f f ice B ranch O f f ice Sm al l B ranch S B l O f f T Sm al ice and el ew ork er 31

32 N A r q u i t e c t u r a d e R e d C on v e r g e n t e I P N G N P l a ta f orm a & A p l i ca ci ones o b i l e Port al onit oring B illing S u b s c rib er I d ent it y A d d res s Polic y D at ab as e gm t D ef init ion P ol icy C ontrol P l ane Residential A c c e s s A g g r e g a c i o n C a r r i e r E t h e r n e t E d g e /SE F C o r e PST N W if i/ W im ax S T B B u siness C o r p o r ate D S L E t h e r n e t PLS B R A S PLS/IP N at ional / I nt ernat ional I nt ernet Peer Residential E TTx A ggregat ion D is t rib u t ion D PI SE IP Regional Peer PO CEoIP S T B B S C RN C V O D TV S I P 32

33 3GPP R4 o b i l e T rans p o rt E v o l u ti o n C ircuit Sw itch N etw ork R A N SC G / SC SC P ST N E arli er m o b i le archi tectu res are b ased o n a centrali zed call m o d el R 4 i ntro d u ces 2 m aj o r archi tectu ral chang es to the C i rcu i t Sw i tch ( C S) d o m ai n Sp l it A rch itecture ( SC s erv er and G W ) I P / P L S T rans p ort f or edia and Sig nal l ing SC Serv er R A N I P / P L S G W G W P ST N 33 G W

34 S e r v i c e Re q u i r e m e n t s R 4 C arri er C l as s o b i l e T el ep h o ny SC Serv er Signaling Path BB ee ar ee r r Path T-PE T-PE G W G W T-PE I P / P L S T-PE P ST N R A N The stringent req u irem ents im p o sed w hen m igra ting a o b il e Tel ep ho ny netw o rk to I P / P L S a re m a inl y d ep end ent o n tw o eq u a l l y im p o rta nt p a rts: B e ar e r U s e r Plane = Sp e e c h o r o the r s e r v ic e p ay lo ad Signaling - T e le p ho ny C o ntr o l Plane = C all Se tu p / T e ar d o w I n o rd er to gu a ra ntee p erf o rm a nc e the S erv ic e req u irem ents a re tra nsl a ted into S L A p a ra m eters to b e a p p l ied to the I P / P L S d o m a in n 34

35 N A r q u i t e c t u r a d e R e d C on v e r g e n t e I P N G N P l a ta f orm a & A p l i ca ci ones o b i l e Port al onit oring B illing S u b s c rib er I d ent it y A d d res s Polic y D at ab as e gm t D ef init ion P ol icy C ontrol P l ane Residential A c c e s s A g g r e g a t i o n E d g e /SE F C o r e PST N W if i/ W im ax S T B B u siness C o r p o r ate D S L E t h e r n e t PLS B R A S PLS/IP N at ional / I nt ernat ional I nt ernet Peer Residential E TTx A ggregat ion D is t rib u t ion D PI SE IP Regional Peer PO CEoIP S T B B S C RN C V O D TV S I P 35

36 G N Implementacion R ed IP N G D i s eno Ca rri er E t h ernet RAN BB aa cc kk hh aa uu ll L L 11 C C EE S o o vv ee r r Pac kk ee t Pe r r Se r r v v ic ic e e Q Q o o S D D is is tr tr ib ib uu tio n o o f f C C lo lo cc kk L 3 BBB SC HH ii gg h h Sp ee ee d d In In tt ee rr nn ee t t (( HH SI) L L 22 E E oo PL S B B ac kk hau l Pe r r s s u u b b Q Q o o S C C ee ntr al L L 33 and s s ee rr vv ic ic ee ss PPPo E E & & D D H H C C P VoD Serv ers B R A S PE -A G N-PE SE L2 VV PN L3 VV PN C ore Vi dd ee o o aa nn d d Vo ii cc ee L L 3 3 / / PL S e e d d ge d d is is tr tr ib ib u u te te d d f f o o r r e e f f f f ic ic ie ie nt m m u u ltic as t and r r e e s s ilie nc y y Pe r r s s e e r r v v ic ic e e Q Q o o S BB uu ss ii nn ee ss s s VP N L L 22 E E oo PL S b b ac kk hau l Pe r r s s u u b b Q Q o o S C C e e ntr al o o r r d d is is tr tr ib ib u u te te d d s s e e r r v v ic ic e e s s ( ( L L 3 3 V V PN,, L L 2 2 V V PN,, V V PL S, F F W W ) ) H SI VoD B roadcas t T V B us ines s VP N R A N B ack h aul 36

37 Cisco en IP NGN 37

38 P a rtic ip a c ion d e C isc o P ar a el ex it o d e lo s S P s D e s arro l l ar S e rv ic io s C o n s tru ir R e d e s A c e l e rar l a d e man d a Optimizar e l N e g o c io o o l o a c a l y c o o m o o y u a d m a c l a v ej ra nd s tu es rea nd nu ev s ej ra rem s su s ingreso s til id es, el tim e-to rk et es e d e p a q u etes I ntel igentes, ex tensib l es y ef ic ientes, c o n b a j a inv ersio n A c el era nd o l a d em a nd a p a ra c o nec ta r u su a rio s resid enc ia l es, S B y em p resa s c o rp o ra tiv a s P ro v eer ex p ertise p a ra so p o rta r el nego c io, l a tra nsic io n d e l a red y m ej o ra r l a ef ic ienc ia o p era c io na l 38

39 C omp romiso d e C isc o en R& D $ 4 B R & D Sp e n d * R&D as % of Revenue 2 0% 1 6 % 1 2 % 8 % 4 % $ B C i s c o S erv i c e P ro v i der R & D S p end ( 4 0 % o f T o tal ) Intel i c r o s o f t IB D ell C i s c o 0% C Q 3 05 C Q 4 05 C Q 1 ' 06 C Q 2 ' 06 *Total four quarters ending 7/29/06 Source: Yahoo Finance, Company Financial Statements 39

40 N N N C isc o I P N G A tra v es d e d if erentes seg mentos y territorios Over 250 PLS VPN networks i n p rod u c ti on Over f ou r m i l l i on I P p h ones i nsta l l ed R ep l a c i ng T D p h ones every d a y Over 1 4 m i l l i on VoI P g a tewa y p orts Over ten m i l l i on c a b l e VoD su b sc ri b ers su p p orted i n U. S. a l one C o re f o r I P N G T he all d i g i tal N G N f o r cab le E nab li ng 3 G serv i ces P ST N to I P N G i g rati o n B ro ad b and f o r tri p le p lay L P L E d y m arg est S/ etro ep lo ent B i g g est b ro ad b and etro E f o r tri p le p lay S E d g e + co re f o r I P N G N And more 40

41 O E n r L V n I P N G N h o y u n r esu men a isio es a ealid ad. R es ources C o m p rehensiv e I P N G N P o rtf o l io I P D N A U nm a tc hed I P E x p ertise a nd E x p erienc e Com m i tm ent v er $ 1. 6 B f o r S P s B ui l d C R S-1, I O S-X R, I SR, X R P a rtner E ri csso n, I taltel, F u j i tsu A cq ui re Sci enti f i c-a tlanta, K i SS 41

42 OO SS er vv ices DD ii ff ff erenti ati oo n LL oo yy al ty RR ev enu e EE ff ff iciencies PP EE XX CC AA PP EE XX PP ro ff ii ts IP Intel ll ii genc e FF ll ex ii bb ii ll ii ty AA dap tab ii ll ii ty Cont rr ol SS erv ii cc e NN etw oo rk BB uu ss ii nes ss 42

43 43

1.- L a m e j o r o p c ió n e s c l o na r e l d i s co ( s e e x p li c a r á d es p u é s ).

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