The Operational Intelligence Company. How Quick Serve Restaurants Can Capitalize On Real-time Operational Intelligence
|
|
- Elmer Lynch
- 8 years ago
- Views:
Transcription
1 The Operational Intelligence Company > How Quick Serve Restaurants Can Capitalize On Real-time Operational Intelligence
2 1 Table of Contents Data, Data Everywhere, But No Insight In Sight The Challenge Introducing Vitria OI Five Ways To Capitalize On Real-time Operational Intelligence Summary As a Quick Service Restaurant, you are in an extremely competitive environment. You can no longer afford to fail to understand and anticipate your customers needs. Your customers are flush with choices that are, perhaps, just a click away. Very often, you have less than a minute to influence their decisions and perceptions. The good news is that you gain a wealth of information about your customers through every interaction. But, how do you analyze and act on this information in seconds to improve your customer s experience and in turn, contribute to the bottom-line? From Data To Actionable Insight In Seconds, With Vitria Operational Intelligence Vitria Operational Intelligence (OI) is designed to provide you with the ability to analyze and immediately act on streaming, real-time information. It is the only fully integrated software solution that blends together capabilities for continuous, real-time analysis of both streaming and stored data, with the ability to take immediate process-based action on the discovered insights. Streaming data includes events and data from computer networks and RFID chips, RSS feeds for weather and traffic, for instance, as well as social media. Stored data includes information in databases, data warehouses, enterprise applications, and frameworks such as Hadoop. With Vitria OI, you benefit from the following: Visibility into real-time events Insight into what these events mean to your organization The ability to take immediate action on the discovered insight Figure1: Vitria OI helps QSRs analyze and act on streaming real-time information
3 2 Five Ways QSRs Can Capitalize On Real-time Operational Intelligence Here are five ways in which you can improve your customers experience and generate incremental revenue using Vitria OI: How QSRs Can Benefit From Real-time Analytics And Action At A Glance Run more effective regional marketing campaigns Drive real-time, situational & event-based marketing programs Deliver high quality service by continuously monitoring processes Run Effective Regional Marketing Campaigns With Real-time Analytics Vitria OI can be used to help evaluate the impact of your advertising campaigns on sales in real-time. By monitoring point of sale (POS) transactions in different geographic areas and time-periods when an advertising campaign is in effect, you can quickly compare the effectiveness of the campaign by region and by time-slots. You can then make real-time changes to the advertising schedule so as to optimize your media spend in those regions and time-slots that result in the most sales. Proactively respond and resolve customer experience issues Make Sales Soar With Real-time, Situational and 5. Create more real-time upsell opportunities Event-based Marketing For situational marketing campaigns to be effective, they need to be timely and relevant. And that s where Vitria OI comes in. For example, if you wanted to run a special offer on cold drinks or ice creams on your menu on especially hot days to drive traffic through your drive-thru window, you could use Vitria OI to monitor the RSS weather feeds and then automatically alert advertisers to promote your offer when the temperature crosses a certain threshold. Similarly, you could use Vitria OI to monitor sports scores from RSS feeds and then automatically direct advertisers to run promotions when the local sports team wins a game. Traffic reports can be monitored in the same way and advertisements run to direct customers away from traffic jams and towards your drive-thru windows on less congested streets. Monitor Processes Continuously For Consistent, High Quality Service QSRs typically have several processes taking place simultaneously that are geared towards ensuring that a customer s order is prepared and delivered quickly and consistently with high quality. Most often, they only have between seconds to effect customer satisfaction. Although QSRs spend a considerable amount of time and effort trying to implement standard processes across all their stores, they are often not in a position to be able to monitor how these processes are actually followed at each individual restaurant, especially when these restaurants get busy. Vitria OI can be used to continuously monitor adherence to these processes at the individual store level and to proactively alert managers to deviations that might result in a poor customer experience.
4 3 Vitria OI not only helps you identify and resolve customer service issues in real-time before they spiral out of control, but it also supports immediate action that can result in additional revenue opportunities. Figure2: Continuously monitor process adherence in real-time The same process monitoring capabilities with in Vitria OI can be leveraged to monitor other processes within QSRs, including those related to supply chain management, new employee on-boarding, new hire training, and complaint handling. Manage And Morph Customer Perceptions With Real-time Insight With the onslaught of social media, a customer s perception of your restaurant can travel far and wide in a matter of seconds. Positive comments on Facebook and Twitter can be extremely powerful. But so can disparaging comments. Vitria OI provides you with the unique opportunity to not only track and respond to customer service issues in real-time before they spiral out of control, but it also supports immediate action that can result in additional revenue opportunities. Figure 3: Continuously monitor customer perception For instance, by monitoring the volume of comments from a Twitter feed using Vitria OI, your customer service team can quickly delve into specific comments, identify individuals that have had bad experiences, offer coupons for their troubles and suggest that they give the restaurant another try. They can then track to see if these individuals subsequently post positive comments, and send them additional coupons that can be redeemed on future visits. This approach accomplishes two objectives it morphs a customer s current impression and presents your restaurant with two new opportunities for revenue.
5 4 Real-time Operational Intelligence Helps QSRs: Forge new and improved customer relationships Better understand and anticipate customers needs Turn every interaction into a potential real-time upselling opportunity 5. Use Loyalty Programs For Real-time Upsell Recommendations Increasingly, organizations are incorporating RFID chips within customer loyalty cards. These can be used to identify customers as they walk through the front door of your restaurant. By retrieving and reviewing past buying patterns gathered at the POS, Vitria OI can be used to make upsell recommendations at the POS. Often, loyalty card members provide you with their mobile phone numbers and other details, thereby providing additional channels that can be used to make real-time marketing offers. Figure 4: Find and offer your best customers the best offers. Track customer service delays by location in real-time. By using geospatial data, you can use Vitria OI to pinpoint the biggest clusters of loyalty card members closest to specific store locations during certain times and text them targeted offers that can result in increases in revenue. Summary : The QSRs that will break away from the rest of the pack are the ones that can crack the code for unleashing the power of the data that they have at their fingertips to drive real-time action. Vitria OI provides QSRs with that opportunity. They can continuously analyze and act on data and use real-time operational intelligence to forge new and improved relationships with their customers, better understand and anticipate their needs, and turn every interaction into a potential opportunity to generate revenue. Vitria provides the industry s leading Operational Intelligence suite empowering partners and customer alike to analyze streaming Big Data, events and business processes in the proper context and take real-time action. The result is faster, better decision-making. With a rich heritage as a technology pioneer, Vitria's award-winning process integration solutions provide the backbone for many Global 2000 companies' mission-critical business processes. Vitria has customers in North America, South America, Europe, Asia, and Australia. / Contact Us: I I
3 Ways Retailers Can Capitalize On Streaming Analytics
3 Ways Retailers Can Capitalize On Streaming Analytics > 2 Table of Contents 1. The Challenges 2. Introducing Vitria OI for Streaming Analytics 3. The Benefits 4. How Vitria OI Complements Hadoop 5. Summary
More informationOperational Intelligence: Improving the Customer Experience by Preventing Problems Before They Occur
Operational Intelligence: Improving the Customer Experience by Preventing Problems Before They Occur > 1 Table of Contents 1 Introduction 2 The Struggle to Be Responsive 2 Introducing Operational Intelligence
More informationSolution Overview. Optimizing Customer Care Processes Using Operational Intelligence
Solution Overview > Optimizing Customer Care Processes Using Operational Intelligence 1 Table of Contents 1 Executive Overview 2 Establishing Visibility Into Customer Care Processes 3 Insightful Analysis
More informationS o l u t i o n O v e r v i e w. Optimising Service Assurance with Vitria Operational Intelligence
S o l u t i o n O v e r v i e w > Optimising Service Assurance with Vitria Operational Intelligence 1 Table of Contents 1 Executive Overview 1 Value of Operational Intelligence for Network Service Assurance
More informationThe State of Real-Time Big Data Analytics & the Internet of Things (IoT) January 2015 Survey Report
The State of Real-Time Big Data Analytics & the Internet of Things (IoT) January 2015 Survey Report Executive Summary Much of the value from the Internet of Things (IoT) will come from data, making Big
More informationS o l u t i o n O v e r v i e w. Turbo-charging Demand Response Programs with Operational Intelligence from Vitria
S o l u t i o n O v e r v i e w > Turbo-charging Demand Response Programs with Operational Intelligence from Vitria 1 Table of Contents 1 Executive Overview 1 Value of Operational Intelligence for Demand
More informationHow To Use Business Intelligence (Bi)
Business Intelligence: How better analytics can lead your business to higher profits. Introduction The economic downturn is forcing business leaders to rethink strategic plans. To remain competitive, businesses
More informationRESEARCH REPORT. The State of Real-time Big Data Analytics: 2013 Survey Results
RESEARCH REPORT The State of Real-time Big Data Analytics: 2013 Survey Results October 2013 Executive Summary As the speed of business accelerates, organizations produce increasingly vast volumes of high
More informationReal-Time Big Data Analytics + Internet of Things (IoT) = Value Creation
Real-Time Big Data Analytics + Internet of Things (IoT) = Value Creation January 2015 Market Insights Report Executive Summary According to a recent customer survey by Vitria, executives across the consumer,
More informationHow To Use Big Data To Help A Retailer
IBM Software Big Data Retail Capitalizing on the power of big data for retail Adopt new approaches to keep customers engaged, maintain a competitive edge and maximize profitability 2 Capitalizing on the
More informationThe Next Big Thing in the Internet of Things: Real-time Big Data Analytics
The Next Big Thing in the Internet of Things: Real-time Big Data Analytics Dale Skeen CTO and Co-Founder 2014. VITRIA TECHNOLOGY, INC. All rights reserved. Internet of Things (IoT) Devices > People In
More informationFive Key Outcomes of Social CRM
Five Key Outcomes of Social CRM A look at the business case Social CRM: more than monitoring Take a step back. When contemplating social media initiatives, it s easy to get tunnel vision. The evaluation
More informationFujitsu Big Data Software Use Cases
Fujitsu Big Data Software Use s Using Big Data Opens the Door to New Business Areas The use of Big Data is needed in order to discover trends and predictions, hidden in data generated over the course of
More informationSage CRM. Communicate, Collaborate, Compete with Sage CRM
Sage CRM Communicate, Collaborate, Compete with Sage CRM FEATURES AT-A-GLANCE FOR ALL USERS Easy to use with fresh look and feel Fully customisable interactive dashboard End-user personalisation of interface
More informationSage CRM Focused Sales Management
Sage CRM Focused Sales Management Equipping your sales team with the complete customer information and the necessary tools to enable them to do their job effectively is very important. Sage CRM empowers
More informationTaking A Proactive Approach To Loyalty & Retention
THE STATE OF Customer Analytics Taking A Proactive Approach To Loyalty & Retention By Kerry Doyle An Exclusive Research Report UBM TechWeb research conducted an online study of 339 marketing professionals
More informationdata real TIme Size it the data challenges have become exponential. Speed For more WHITe PAPerS go To WWW.r-cubed.co.
4 reasons Reasons why your business Business Needs needs real-time Real-Time customer Customer intelligence Intelligence For decades the mantra of getting the right message, to the right person, at the
More informationMicrosoft Dynamics CRM for Financial Services. Making customers the heart of your business.
Microsoft Dynamics CRM for Financial Services Making customers the heart of your business. In today s competitive financial services market the focus is the customer making sure the customer is at the
More informationHow To Create A Retail Analytics Platform With Tapway
How to revolutionize brickand-mortar retail industry with big data analytics? April 20, 2015 Agenda Tapway Introduction & Why We Do What We Do Technology Overview In-store Analytics for Retail Chains Shopper
More informationThe metrics that matter
WHITE PAPER The metrics that matter How actionable analytics can transform field service management performance. www. Introduction The top strategic action for two-thirds of service organisations is to
More informationFIS Active Analytics Suite. Delivering Segmentation-driven Digital Marketing, Merchant Offers
FIS Active Analytics Suite Delivering Segmentation-driven Digital Marketing, Merchant Offers Price Optimization and Risk Management Performance Analysis The FIS Active Analytics Suite helps financial institutions
More informationSUSTAINING COMPETITIVE DIFFERENTIATION
SUSTAINING COMPETITIVE DIFFERENTIATION Maintaining a competitive edge in customer experience requires proactive vigilance and the ability to take quick, effective, and unified action E M C P e r s pec
More informationRESEARCH REPORT. The State of Streaming Big Data Analytics: 2014 Survey Results
RESEARCH REPORT The State of Streaming Big Data Analytics: 2014 Survey Results April 2014 Executive Summary As the speed of business accelerates, organizations produce increasingly vast volumes of high
More informationTarget and Acquire the Multichannel Insurance Consumer
Neustar Insights Whitepaper Target and Acquire the Multichannel Insurance Consumer Increase Conversion by Applying Real-Time Data Across Channels Contents Executive Summary 2 Are You Losing Hot Leads?
More informationSocial media has CHANGED THE WORLD as we know it by connecting people, ideas and products across the globe.
Social Media for Retailers: Six Social Media Marketing Tips to Drive Online Sales........................................................ 2 Social media has CHANGED THE WORLD as we know it by connecting
More informationIntroducing a New Approach to Business Activity Monitoring
Introducing a New Approach to Business Activity Monitoring > 1 Table of Contents 1. A New Approach to BAM Why Now 2. Introducing Vitria OI for BAM 3. The Benefits 4. How it Works 5. Why it s Different
More informationPerfect Customer Relationship Management (CRM) System
Al-Andalus Software Development & Technology Co. Perfect Customer Relationship Management (CRM) System Product Overview Overview Perfect Customer Relationship Management (CRM) System empowers your sales,
More informationBest Practices for Relationship Marketing
WebTrends 851 SW 6th Ave., Suite 600 Portland, OR 97204 1.503.294.7025 1.503.294.7130 fax US Toll Free 1-877-WebTrends (1-877-932-8736) WebTrends Sales 1.888.932.8736 sales@webtrends.com Europe, Middle
More informationHow To Create A Customer Experience For Retail
Webtrends for Retail Revolutionize Your Customers End-To-End Experiences Across Digital Channels solution brief JAN 2013 2013 Webtrends, Inc. www.webtrends.com. Webtrends for Retail Revolutionize Your
More informationHow To Use Social Media To Improve Your Business
IBM Software Business Analytics Social Analytics Social Business Analytics Gaining business value from social media 2 Social Business Analytics Contents 2 Overview 3 Analytics as a competitive advantage
More informationMarketing Solutions Built with People in Mind
Marketing Solutions Built with People in Mind Tailored emails, web recommendations and data-driven digital advertising designed to engage new prospects and excite customers. MAGNETIC MISSION To understand
More informationCincom Synchrony. Cincom Synchrony. Multi-channel customer experience management SIMPLIFICATION THROUGH INNOVATION TM
Cincom Synchrony Cincom Synchrony Multi-channel customer experience management SIMPLIFICATION THROUGH INNOVATION TM Restore the intimacy Today s customers are more sophisticated and demanding than ever,
More informationConverging Technologies: Real-Time Business Intelligence and Big Data
Have 40 Converging Technologies: Real-Time Business Intelligence and Big Data Claudia Imhoff, Intelligent Solutions, Inc Colin White, BI Research September 2013 Sponsored by Vitria Technologies, Inc. Converging
More informationEnhancing productivity. Enabling success. Sage CRM
Enhancing productivity. Enabling success. Sage CRM Customer Relationship Management Customer Relationship Management (CRM) is far more than just a software application. It is a business solution that gives
More information5 Big Data Use Cases to Understand Your Customer Journey CUSTOMER ANALYTICS EBOOK
5 Big Data Use Cases to Understand Your Customer Journey CUSTOMER ANALYTICS EBOOK CUSTOMER JOURNEY Technology is radically transforming the customer journey. Today s customers are more empowered and connected
More informationElevate Customer Experience and Engagement in the New Digital World
Elevate Customer Experience and Engagement in the New Digital World John Chan CRM Solutions Lead, Microsoft Business Solutions Microsoft Asia Customer buying behavior has fundamentally changed therefore,
More informationPage 1. Transform the Retail Store with the Internet of Things
Page 1 Transform the Retail Store with the Internet of Things The Internet of Things is here today There s a new era dawning in the retail industry, and it s being driven by the Internet of Things. The
More informationApigee Insights Increase marketing effectiveness and customer satisfaction with API-driven adaptive apps
White provides GRASP-powered big data predictive analytics that increases marketing effectiveness and customer satisfaction with API-driven adaptive apps that anticipate, learn, and adapt to deliver contextual,
More informationDrive Business Further Faster With RetailNext
Drive Business Further Faster With RetailNext Built especially for retailers, RetailNext is a scalable in-store analytics platform that makes it easy for you to collect, analyze, and visualize data about
More informationTorquex Customer Engagement Analytics. End to End View of Customer Interactions and Operational Insights
Torquex Customer Engagement Analytics End to End View of Customer Interactions and Operational Insights Rob Witthoft Torquex {Pty) Ltd 10/1/2015 Torquex Customer Engagement Analytics Torquex Customer Engagement
More informationSolve your toughest challenges with data mining
IBM Software IBM SPSS Modeler Solve your toughest challenges with data mining Use predictive intelligence to make good decisions faster Solve your toughest challenges with data mining Imagine if you could
More information5Ways. to Put Your CRM Data to Work. for You and Your Customers
5Ways to Put Your CRM Data to Work for You and Your Customers Customer Relationship Management (CRM) solutions are becoming increasingly prevalent in today s organizations to collect and manage information
More informationMohan Sawhney Robert R. McCormick Tribune Foundation Clinical Professor of Technology Kellogg School of Management mohans@kellogg.northwestern.
Mohan Sawhney Robert R. McCormick Tribune Foundation Clinical Professor of Technology Kellogg School of Management mohans@kellogg.northwestern.edu Transportation Center Business Advisory Committee Meeting
More informationBanking On A Customer-Centric Approach To Data
Banking On A Customer-Centric Approach To Data Putting Content into Context to Enhance Customer Lifetime Value No matter which company they interact with, consumers today have far greater expectations
More informationSolve your toughest challenges with data mining
IBM Software Business Analytics IBM SPSS Modeler Solve your toughest challenges with data mining Use predictive intelligence to make good decisions faster 2 Solve your toughest challenges with data mining
More informationScoring Sales and Stretching Marketing Dollars SECRETS OF WEB-BASED SALES AND MARKETING MANAGEMENT REVEALED
Scoring Sales and Stretching Marketing Dollars SECRETS OF WEB-BASED SALES AND MARKETING MANAGEMENT REVEALED Meeting Today s Challenges Head-On In today s fast-paced business environment, companies are
More informationUP WHERE CUSTOMER SERVICE BELONGS
THE CLOUD: UP WHERE CUSTOMER SERVICE BELONGS Learn how leveraging the cloud to optimize field workforce management improves the experiences of your customers while also lowering operational costs. INTRO
More informationEfficiency, alignment, and insight: Using technology to drive manufacturing improvements
Efficiency, alignment, and insight: Using technology to drive manufacturing improvements 1 Regardless of specialty or size, manufacturing companies share common goals: grow business, control costs, and
More informationCustomer Service Best Practices Survey Results
Customer Service Best Practices Survey Results Executive Summary During difficult economic times, most organizations shift their focus from acquiring new customers to retaining and growing existing customer
More informationSee how social media listening and engagement can help your business
See how social media listening and engagement can help your business In a socially connected world, engagement with your customers can happen anywhere or anytime. Microsoft Social Engagement puts powerful
More informationSAP 360 Customer Powered by SAP HANA. Marcus Ruebsam, Global Head of Solutions, Lob Customer, SAP AG 12 March 2013
SAP 360 Customer Powered by SAP HANA Marcus Ruebsam, Global Head of Solutions, Lob Customer, SAP AG 12 March 2013 Empowered Customers are Changing the Rules Digitally Connected Socially Networked Informed
More informationQuick Guide to Getting Started: Twitter for Small Businesses and Nonprofits
Quick Guide to Getting Started: Twitter for Small Businesses and Nonprofits Social Media www.constantcontact.com 1-866-876-8464 Insight provided by 2011 Constant Contact, Inc. 11-2168 What is Twitter?
More informationI. TODAY S UTILITY INFRASTRUCTURE vs. FUTURE USE CASES...1 II. MARKET & PLATFORM REQUIREMENTS...2
www.vitria.com TABLE OF CONTENTS I. TODAY S UTILITY INFRASTRUCTURE vs. FUTURE USE CASES...1 II. MARKET & PLATFORM REQUIREMENTS...2 III. COMPLEMENTING UTILITY IT ARCHITECTURES WITH THE VITRIA PLATFORM FOR
More informationThe 4 Pillars of Technosoft s Big Data Practice
beyond possible Big Use End-user applications Big Analytics Visualisation tools Big Analytical tools Big management systems The 4 Pillars of Technosoft s Big Practice Overview Businesses have long managed
More informationSyndacast AdBoost. Product Description and Features. Find out how AdBoost can guide your business to higher ROI
Syndacast AdBoost Product Description and Features Find out how AdBoost can guide your business to higher ROI What is AdBoost? AdBoost is Syndacast s proprietary RTB Display Advertising solution AdBoost
More information9 Reasons Your Product Needs. Better Analytics. A Visual Guide
9 Reasons Your Product Needs Better Analytics 02 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 A Visual Guide Better Analytics for Your Users Table of Contents Introduction... 2 As a product
More informationOn Target Marketing SM. Text. Marketing
On Target Marketing SM Text Message Marketing Get a Customer s Attention INSTANTLY! Everybody loves a bargain. Mobile couponing delivers it. While hl the format may have morphed hd from pieces of paper
More informationHow telcos can benefit from streaming big data analytics
inform innovate accelerate optimize How telcos can benefit from streaming big data analytics #streamingbigdataanalytics Sponored by: 2013 TM Forum 1 V2013.4 Today s Speakers Adrian Pasciuta Director of
More informationStrategic Sourcing Outlook: Emerging Techniques and Media
Strategic Sourcing Outlook: Emerging Techniques and Media www.chandlermacleod.com Social Media The Future of Strategic Sourcing? It s often tempting to stick with the tried and true and focus simply on
More informationTechnology & Applications. Three Technology Must-Haves to Improve Sales Effectiveness and Boost Win Rates
Technology & Applications Three Technology Must-Haves to Improve Sales Effectiveness and Boost Win Rates Executive Summary To drive sales excellence, sales professionals need to monitor their objectives,
More informationLOYALTY PROGRAMS: BUILDING CUSTOMER LOYALTY TO BUILD PROFITS
LOYALTY PROGRAMS: BUILDING CUSTOMER LOYALTY TO BUILD PROFITS Loyalty is one of the great engines of business success. Frederick F. Reicheld, author of The Loyalty Effect Today s successful businesses recognize
More informationEnhancing Productivity. Enabling Success. Sage CRM
Enhancing Productivity. Enabling Success. Sage CRM Customer Relationship Management Customer Relationship Management (CRM) is far more than just a software application. It is a business solution that gives
More informationSocial Media Analysis and Audience Engagement
Solution in Detail Media and Marketing Executive Summary Contact Us Social Media Analysis and Audience Engagement Analyze Social Media and Engage Customers Audience Engagement Consumer Experiences Social
More informationSolve Your Toughest Challenges with Data Mining
IBM Software Business Analytics IBM SPSS Modeler Solve Your Toughest Challenges with Data Mining Use predictive intelligence to make good decisions faster Solve Your Toughest Challenges with Data Mining
More informationMaking every customer conversation count. A practical guide to social CRM for small and medium sized companies
Making every customer conversation count A practical guide to social CRM for small and medium sized companies Successful companies spend time developing relationships with their customers. They listen
More informationFocused Sales Management
Focused Sales Management Make the most of every sales opportunity. directs your sales efforts towards the most profitable, most winnable deals, and helps you make the most of cross-selling and upselling
More information6 Steps to creating a Cross Channel Communications Roadmap
6 Steps to creating a Cross Channel Communications Roadmap Identifying the Road Ahead to Cross Channel Marketing Success Darcy Bevelacqua Darcy@Succcess-works.com 917 520-061 6 Steps to Creating a Successful
More informationCAPTURING UNTAPPED REVENUE: How Customer Experience Insights Improve Remarketing and Customer Recovery Efforts
CAPTURING UNTAPPED REVENUE: How Customer Experience Insights Improve Remarketing and Customer Recovery Efforts Hilary Salazar, Product Marketing Manager, Tealeaf TABLE OF CONTENTS Executive Summary...1
More informationAre You Ready for Big Data?
Are You Ready for Big Data? Jim Gallo National Director, Business Analytics April 10, 2013 Agenda What is Big Data? How do you leverage Big Data in your company? How do you prepare for a Big Data initiative?
More informationEffective B2B Selling. The Guide to Effective B2B Selling with Insights
Effective B2B Selling The Guide to Effective B2B Selling with Insights What this ebook is: It s a guide written to show professionals in Microsoft Dynamics CRM how to increase their productivity using
More informationHotel Marketing Automation
Hotel Marketing Automation By Shayne Paddock June 2013 Introduction Hotel Marketing Automation is technology that helps hoteliers reduce costs and optimize their limited resources by introducing automated
More informationTargeted Marketing Effectiveness
Targeted Marketing Effectiveness Plan, execute and measure your campaigns An invaluable tool for marketers, helps you to plan, execute, and measure the success of every marketing campaign. It becomes much
More informationResource Library. Consumer Location-Based Analytics Deliver Actionable Insights. From Platt Retail Institute s. Bringing Research to Retail SM
From Platt Retail Institute s Resource Library Bringing Research to Retail SM See the entire PRI Resource Library at www.plattretailinstitute.org/library. Consumer Location-Based Analytics Deliver Actionable
More informationSALES ENABLEMENT. Marketing Software Survey 2014
Marketing Software Survey 2014 SALES ENABLEMENT A snapshot of the current software products & platforms made for and used by marketers across industries CONTENTS The Equipped Salesman : Mini Report 2 on
More informationNew Solutions New Opportunities
New Solutions New Opportunities What is Penton Marketing Services Penton Marketing Services offers a full range of content solutions, digital services and lead nurturing and qualifying services that leverage
More informationMaking Your Marketing Interactive
Making Your Marketing Interactive New Opportunities to Engage Customers with Live Chat Companies around the world are using live chat to boost online sales, reduce customer service costs and increase customer
More informationEngagement: Measuring the Impact of Social Media
Engagement: Measuring the Impact of Social Media Laura Ramos Vice President, Principal Analyst Forrester Research June 3, 2009 Social media will change how marketing engages with customers and demonstrates
More informationMicrosoft Dynamics AX 2012 R3, clear cut benefits for your Organisation
2012 R3 Microsoft Dynamics AX 2012 R3, clear cut benefits for your Organisation Microsoft Dynamics AX is an enterprise resource planning (ERP) solution for midsize and larger organisations that helps people
More informationRevenue Enhancement and Churn Prevention
Revenue Enhancement and Churn Prevention for Telecom Service Providers A Telecom Event Analytics Framework to Enhance Customer Experience and Identify New Revenue Streams www.wipro.com Anindito De Senior
More informationThe Top 10 Optimization Best Practices for Financial Services
ebook: The Top 10 Optimization Best Practices for Financial Services a publication from Introduction Better Engage and Convert Website Visitors Financial services companies are facing a new challenge:
More informationThe Business Case for Investing in Retail Data Analytics
The Business Case for Investing in Retail Data Analytics Why product manufacturers are investing in POS and inventory analytics solutions Introduction In the latest Shared Data Study from CGT and RIS News
More informationAnalytics in an Omni Channel World. Arun Kumar, General Manager & Global Head of Retail Consulting Practice, Wipro Ltd.
Analytics in an Omni Channel World www.wipro.com Arun Kumar, General Manager & Global Head of Retail Consulting Practice, Wipro Ltd. Table of Contents 03...Extending the Single View of Consumer 04...Extending
More informationCustomer Relationship Management - a strategic approach
Sage CRM Solutions Customer Relationship Management - a strategic approach Managing interactions with prospects and customers effectively and profitably is a fundamental part of business. Success depends
More informationGuide. Omni-Channel Order Management
Guide Omni-Channel Order Management Omni-Channel Order Management Guide 02 Omni-Channel Order Management Guide The retail industry is undergoing a phenomenal transformation. Technological advances and
More informationhigh performance solutions for a connected world
GE Intelligent Platforms delivers high performance solutions for a connected world Mark Pipher GM, Real Time Operational Intelligence Sources: 1. Wall Street Journal, 11/2/11; 2. More than 50 billion connected
More informationThe Top 9 Ways to Increase Your Customer Loyalty
Follow these and enjoy an immediate lift in the loyalty of your customers By Kyle LaMalfa Loyalty Expert and Allegiance Best Practices Manager What is the Key to Business Success? Every company executive
More informationTurning Big Data into More Effective Customer Experiences. Experience the Difference with Lily Enterprise
Turning Big into More Effective Experiences Experience the Difference with Lily Enterprise Table of Contents Confidentiality Purpose of this Document The Conceptual Solution About NGDATA The Solution The
More informationSocial Media Management Toolset Sóshlr Live Webinar
Social Media Management Toolset Sóshlr Live Webinar March 24, 2016 Sóshlr Pty Ltd is a subsidiary of Manalto Limited (MTL.ASX) Sóshlr is a low cost, easy to use social media management solution giving
More informationWHITE PAPER Analytics for digital retail
WHITE PAPER Analytics for digital retail Introduction The advent of organized retail propelled businesses to reach out to a wider spectrum of consumers in an effort to increase market share. This gave
More informationThe Definitive Guide to Data Blending. White Paper
The Definitive Guide to Data Blending White Paper Leveraging Alteryx Analytics for data blending you can: Gather and blend data from virtually any data source including local, third-party, and cloud/ social
More informationDigital Marketing Capabilities
Digital Marketing Capabilities Version : 1.0 Date : 17-Apr-2015 Company Framework Focus on ROI 2 Introduction SPACECOS is a leading IT services and marketing solutions provider. We provide the winning
More informationWhite paper. CRM with Big Data
White paper CRM with Big Data Big data is one of the latest buzzwords in the technology lexicon. The potential, reach and impact of big data technologies is the subject of much debate, and the hero in
More informationTHE OPTIMIZER HANDBOOK: HOW DOES LEAD MANAGEMENT HELP BUSINESSES?
THE OPTIMIZER HANDBOOK: HOW DOES LEAD MANAGEMENT HELP BUSINESSES? 1 When a business is serious about customer relationship management, commonly known as CRM, having the proper lead management program to
More informationProcess Intelligence: An Exciting New Frontier for Business Intelligence
February/2014 Process Intelligence: An Exciting New Frontier for Business Intelligence Claudia Imhoff, Ph.D. Sponsored by Altosoft, A Kofax Company Table of Contents Introduction... 1 Use Cases... 2 Business
More informationDeliver superior customer experiences across all channels
Deliver superior customer experiences across all channels Create an army of advocates who sing your praises It s a fact. Customer advocates are your greatest assets. They spend more, stay with you longer
More informationThe Cloud for Insights
The Cloud for Insights A Guide for Small and Medium Business As the volume of data grows, businesses are using the power of the cloud to gather, analyze, and visualize data from internal and external sources
More informationExceptional Customer Service
Exceptional Customer Service Deliver fast, efficient customer service Winning a new customer is only the beginning of what should be a long and profitable relationship. But keeping customers happy means
More informationTHE NEW FORMULA FOR CONNECTING WITH B2B BUYERS
THE NEW FORMULA FOR CONNECTING WITH B2B BUYERS How to use social selling to successfully convert prospects into customers INTRODUCTION B2B Buyers Today: Well Connected, More Demanding, Better Informed
More informationBusiness Intelligence
Business Intelligence What is it? Why do you need it? This white paper at a glance This whitepaper discusses Professional Advantage s approach to Business Intelligence. It also looks at the business value
More informationNOUS CREATING POSITIVE CUSTOMER EXPERIENCE IN BANKING INFOSYSTEMS LEVERAGING INTELLECT
NOUS INFOSYSTEMS LEVERAGING INTELLECT CREATING POSITIVE CUSTOMER EXPERIENCE IN BANKING Abstract Understanding the customer experience is the key in today s highly competitive and changing banking industry.
More information