Do you want to represent the most respected and trusted online brands in the world?
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2 Do you want to represent the most respected and trusted online brands in the world? That is how CloudCity started, and the company we are building believes in bringing the biggest names in online productivity applications and lead generation tools to customers all over Africa. Discover the magic of creating personal wealth and financial freedom while helping your customers generate more business and close more deals. We are looking for just a few very unique entrepreneurs who share our core values, love working with people and want to build a connected business in an increasingly connected world. Cloud City Info Pack 2015/2016 Copyright Cloud City 2
3 3 About CloudCity CloudCity is a South African based company that was developed in It began as a project to generate online web leads for the existing directors then business interests. The project was a huge success s of online leads were generated from , we implemented CRM software to streamline the sales process and profits soared. We realized that the conversion strategy we had developed and implemented for our own business interests could be modified and applied to almost any business wanting to grow fast in the market place. Over the months that followed we invested in our in-house resources and expertise, partnered with Global giants Google and ZOHO Corporation and successfully took our offering to marketplace. Our next step in our evolution is the growth of a national network of skilled agents. The selected agent s primary role is to consult and connect business customers in their regional areas to our lead generation products and services while at the same time educating the customer on the huge productivity and costsaving advantages of using Cloud Based CRM software and related Cloud Applications. We will show you how to implement the CloudCity Conversion Strategy for your customers, grow your client s profits and get paid well for it! What Does It Mean To Be A CloudCity Agent? CloudCity Agents market online productivity and lead generation packages to business customers in Africa. We connect our customers to powerful cloud software applications to generate more customer leads, automate the sales process and convert new business. CloudCity helps companies close more deals. CloudCity strives to sustain an agent network where passion, individuality and diversity are valued, respected and encouraged. This is not just a profitable business, it s a lifestyle.
4 4 Why This Business Opportunity? B2B business model Work Anywhere Centralised Client Management Strong Global Brand Affiliation with Google and Zoho Corporation. No Inventory or Stock Required Minimal Staff Needed Competitive Packages and Pricing Low Competition Once-Off and Annuity Income Streams The growing maturity of the web, coupled with emerging channels such as social media and mobile devices, is changing the way consumers worldwide think about customer service and how companies are forced to manage this. Our Mission: Design and Implementation of Cloudcity Conversion Strategy for business customers. Our Product Sets: I. Online Lead Generation Tools II. Cloud Based Productivity Applications The worldwide CRM market experienced 12% growth in 2012, three times the average of all enterprise software categories!
5 Cloud City Info Pack 2015/2016 Copyright Cloud City 5 I. Online Lead Generation Tools Cloudcity Agents market a range of online lead generation and conversion tools that when combined effectively generates more sales and therefore more profit for our customers. We employ advanced techniques including: Landing Page Design Pay Per Click Advertising Shadow Marketing Web Monitoring Market Alerts Advanced Reporting Our products come in easily understandable packages at prices that suit our customers marketing budgets. The return on investment is incredibly high in most industries and customers love us for the results and for the business we generate for them. More leads = More Customers = More Profi ts
6 6 II. Cloud Based Productivity Applications We also offer a full suite of productivity software applications essential for business. Through our partnership with ZOHO we have access to a full range of hosted online software products that we sell, install, customise and support for the local business market. We offer customers the following productivity software suites for their business. CRM Close more deals in less time. Support Provide world class customer support with ease. Invoice Never miss getting paid on time again. Campaigns Reach and engage your customers. We also offer a huge range of productivity software applications: Recruit Hire the right people easily. Vault Online password manager for teams. LiveDesk Connect instantly & deliver live support. Books Manage your finances securely and easily. People Manage and track your HR needs online. Survey Create surveys. Gather opinions.
7 7 Whats Fueling the Trend of Businesses Moving Their Productivity Applications into the Cloud: Affordable Pricing Structures Month to Month Contracts No Hardware Investment for Client Online Hosted Platform, access your system from anywhere; Desktop, Mobile or Tablet Data is 100% Backed-Up and Secure Flexible and Scalable Packages Automatic Upgrades, Always work on the latest version The fastest growing CRM vendor as measured in revenue Annual Growth Rate (AGR) in 2012 was Zoho Corporation (81.2%) - Forbes Magazine Our Partners
8 8 Financial Analysis Activity Level Kick-starter Operator Master Monthly Package Mix 6 LG & 3 CRM 15 LG & 8 CRM 20 LG & 12 CRM Once-Off Income LG R 7 200,00 R ,00 R ,00 Once-Off Income CRM R ,00 R ,00 R ,00 Annuity Income LG R 1 440,00 R 3 600,00 R 4 800,00 Annuity Income CRM R 1 080,00 R 2 880,00 R 4 320,00 Total Annuity Added Per Month R 2 520,00 R 6 480,00 R 9 120,00 Total Income Per Month R ,00 R ,00 R ,00 Estimated Operating Expenses Brand Management Fee R 3 500,00 R 3 500,00 R 3 500,00 Lead Generation Fee R 2 500,00 R 2 500,00 R 2 500,00 Telephone + Internet R 1 500,00 R 2 000,00 R 3 000,00 Local Marketing R 446,40 R 1 161,60 R 1 670,40 Sales Wages R 5 000,00 R ,00 R ,00 Fuel and Toll R 3 000,00 R 5 000,00 R 8 000,00 Premises R 0,00 R 5 500,00 R 7 000,00 General R 3 000,00 R 3 500,00 R 4 500,00 Total Operating Expenses R ,40 R ,60 R ,40 Gross Profit In 1st Month R 3 373,60 R 8 918,40 -R 2 650,40 Gross Profit In 12 Months R ,60 R ,40 R ,60 Gross Profit In 24 Months R ,60 R ,40 R ,60 Gross Profit In 36 Months R ,60 R ,40 R ,60 *Based on a monthly product mix consisting of: Stratus Package Lead Generation (LG) + Module 1+2 of the CRM application with average of 10 licenses.
9 9 Building Sales CloudCity s core focus is generating sales to new customers and maintaining relationships with existing customers. We show you how to quickly grow your client base using the following tools: High Tech High Touch Sales Presentations Client Video Testimonials Sales Pipeline Management (CRM) Online Automated Client Sign-Up We generate leads online for people looking for our products and services and allocate these leads to agents in their respective areas. We also share our local marketing techniques that you can employ in your own area to educate the customer and close more deals. Communication We pride ourselves on keeping an open dialogue with our agents and customers in a variety of ways. Documents Site: Keep up to date with the latest documents, marketing materiel and application forms on our document site Video Center: Get trained up on the latest products via online video Online Forums: Share Experiences in topical discussion threads and instant chat between agents Customer Reports: Customers receive monthly reports on the performance of their conversion campaigns Agent Reports: Helps you measure sales performance & revenue growth Ground Control Access: Ticketing, , Telephonic and Remote Support The New World of Customer Experience.
10 10 Operations Support Our operations training and support team are centrally situated at CloudCity Head Office and are often referred to as Ground Control. The team at Ground Control consists of qualified specialists in the areas of business strategy, online architecture and design with a strong focus on Pay-Per Click advertising, Web Conversion, CRM Implementation and Sales Strategy development. Ground Control helps you work through the challenges typically experienced in starting up a business. We assist and support our agents by providing: A Comprehensive 3-day Initial Training Ongoing Training and Support Online CRM (Customer Relationship Management System) Access to our Information Manuals and Training Videos Centralised Client Management, Billing and Support Marketing Support CloudCity is dedicated to supporting its agents with products, materials and tools to help build their business in their local markets. We recognize the collective power of a uniform national brand and leverage our association with Google and Zoho to build trust with our customers. I. Marketing Collateral + Corporate Identity Brochures Business Cards Folders Branded Clothing Vehicle Branding II. Online Marketing Campaigns CloudCity Customer Website Product Lead Conversion Pages YouTube Video Marketing Re-marketing Brand Builder Reputation Management Monthly Newsletters Social Media Management
11 11 The Agency Relationship We Provide: Affiliation with CloudCity Our Products Operating Systems Training and Support Marketing Programs Access to our Network of Agents You Commit To: Follow Systems and Standards Proper use of Cloudcity s Name and Trademarks Engage your Full-time Best Efforts in the business Invest 2% Annually in Local Marketing Fee Structure: Our initial fee is R85, which covers the 3-day Brand and Sales Training 1 x Initial Marketing Pack (Brochures, Business Cards, Folders) 1 x VoIP Phone 1 x Territory License Our agents pay a monthly brand management fee of R3, ex vat monthly (linked annually to a 5% increase) for the on-going business support. Who Are We Looking For? People Who: Have a competitive drive and are committed to succeed, with realistic expectations Are systems orientated and understand the value of an agency model Have the ability to recruit, train and motivate staff according to our standards Demonstrate honesty, integrity and humility and are team players Possess strong inter-personal and communication skills and are fluent in English Know how to use a computer and apply technology Will apply their full-time best efforts to the business
12 12 Initial Start-up Costs: Travel and Accommodation R5, Registrations R1, Vehicle Branding R3, Branded Clothing R1, Marketing Material R2, Office Equipment (PC, Printer, Scanner etc.) R10, Office Overhead (first 3 months) R 25, *Please note these costs are indicative for a new start-up The Recipe For Success CloudCity will provide you with the tools, systems, training, ongoing support and practical know-how to become successful at this business. All that is required from your side is the desire to win. We can show you how to use the CloudCity vehicle to achieve your personal and financial goals, you just need to get in the driving seat. Your ultimate success will depend to a large degree on your own enthusiasm, ambition, work ethic and ability to develop new business skills. CloudCity Training Included in the agency fee is the 3 day initial training held in Cape Town. We cover all aspects from business strategy, products + services and customer experience management. The course outline covers both theory and practical knowledge. We look at real life examples and application of the latest Google and Zoho Products. After the training you will be adequately equipped to carry out business operations. Content Power of the Brand Technology Leadership Product Architecture Customer Relationship Management The Google Mechanism Customer Experience Management Sales and marketing Systems Applications
13 13 TRAINING DATES 2015 CloudCity initial training is limited to 3 per course. 02 February February March April May May July July September September November November 2015 Additional delegates are welcome to attend at R5, per person. Ready to Get Involved? If you are excited to learn more we invite you to contact us on the numbers below to see if your area is one we are currently expanding in. Upon completion of due diligence from both parties the investor will be required to pay CloudCity a nonrefundable security deposit of R5,000.00, to reserve the area of interest. The balance of the agency fee will be required by CloudCity 15 working days prior to the training course. Please contact dean@cloudcity.co.za to join. Thank you for your interest, we look forward to taking this conversation further. Regards Mr. Dean Schreuder Managing Director Cell: dean@cloudcity.co.za All documentation and information disclosed by CloudCity is confidential and copyright thereof vests with CloudCity. The contents of such information may not be used by or disclosed to any person with-out the written consent of CloudCity.
14 14 Cloud City Info Pack 2015/2016 Copyright Cloud City Cloudcity Details Publication Date: Version 1.2, 2 December 2014 Company Registered as CloudCity Nature of Business: Consulting and Installation of Online Lead Generation tools & Productivity Applications to the SME Market Website: Address 2nd floor, C/O Huising and Caledon Street, Somerset West, 7130 National Contact: sales@cloudcity.co.za Agency Sales Contact: Dean Schreuder on or dean@cloudcity.co.za Really Ambitious? Limited Master Regional Licences available from R750,000.00, by appointment only. Cloud City Info Pack 2015/2016 Copyright Cloud City 14
15 15 NOTES
16 Tel: VoIP: Fax: Web: 2nd floor C/O Huising and Caledon Street Somerset West 7130
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