KERESKEDELMI ÉS MARKETING ALAPISMERETEK ANGOL NYELVEN

Transcription

1 ÉRETTSÉGI VIZSGA május 19. KERESKEDELMI ÉS MARKETING ALAPISMERETEK ANGOL NYELVEN KÖZÉPSZINTŰ ÍRÁSBELI VIZSGA május 19. 8:00 Az írásbeli vizsga időtartama: 180 perc Pótlapok száma Tisztázati Piszkozati EMBERI ERŐFORRÁSOK MINISZTÉRIUMA Kereskedelmi és marketing alapismeretek angol nyelven középszint írásbeli vizsga 1511

2 Important Information The examination is composed of the following question types: Test questions Multiple choice questions Indicate the correct answer by underlining. There is only one correct answer per question. If your solution is unclear, you will not get any points. True-False questions, with explanations Please indicate your decision (True or False) by writing the letters T or F after the corresponding statement. All answers must be explained. Definitions Briefly define the concepts and economic phenomena required. Long answer question Attempt to structure your thoughts and knowledge and try to give a comprehensive account on the given subject. Preparation and compilation of documents Prepare the document specified in the question using the data and information provided. Calculation Questions In the case of calculation questions, indicating end-results only will not be sufficient, the progression of calculation must also be indicated. Pencils may be used to draw tables, the final solution, however; has to be finalised in pen. You may use a non-programmable calculator to solve the questions. Make sure you manage the time available well; write legibly and attempt to convey your thoughts clearly and coherently. Good luck with your examination! írásbeli vizsga / május 19.

3 Test questions and multiple choice questions in the field of economic management and economics 50 points Basic concepts Total: 25 points 1. Multiple choice questions 5 x = 5 points 1.1. The liability of unlimited partners in a limited partnership for debts exceeding the company s assets: a. is limited. b. is unlimited and joint and several. c. is limited and joint and several The manager of a clothing store is analysing the development of revenues and costs. Revenues in the period under review increased by 5%. Of the groups listed below, where do costs change in a linear manner? a. The group where costs did not change. b. The group where costs dropped by 5%. c. The group where costs increased by 5% Bond price a. is always the amount for which the buyer purchased the bond upon issue. b. is the amount for which the bond can be purchased at a given moment in time. c. is the amount which is printed on the bond Of the following bodies, which decides whether the given company should merge with another company? a. The supervisory board. b. The accountant. c. The board of directors Of the following, for which company form does the law not regulate the minimum amount of equity capital? a. Limited liability company. b. General partnership. c. Joint-stock company. írásbeli vizsga / május 19.

4 2. True-False statements 4 x 3 = 12 points Please indicate your decision (True or False) by writing the letters T or F after the corresponding statement. All answers must be explained. Correct statements are worth 1 point, correct justifications are worth 2 points A sole proprietor may commence activities even if said activities have only been reported, as acquiring a sole proprietor certificate is not required The enterprise s statement of assets and liabilities shows the relationship of profits generated during the year with net revenue The managers and owners of enterprises always prepare business plans upon external request (e.g. for banks or investors) If the VAT rate is 18%, this means that 18% of the product s gross price is value added tax (VAT). írásbeli vizsga / május 19.

5 3. Definitions 4 x 2 points = 8 points Briefly define the concepts and economic phenomena required Board of Directors: 3.2. Cost-to-revenue ratio: 3.3. The Copenhagen criteria of the European Union: 3.4. Liquidity: írásbeli vizsga / május 19.

6 Interpretation of laws, rules and correlations Total: 25 points 4. Long-answer question 7 points Attempt to structure your thoughts and knowledge and try to give a comprehensive account on the given subject. Present the profit categories of the profit and loss statement of a company. írásbeli vizsga / május 19.

7 5. Preparation and compilation of documents 18 points Prepare the document specified in the question using the figures and information provided. Tantusz Kft. is a distributor of office supplies. They compile a profit and loss statement based on total cost. This is shown below. Question: First enter the data provided into the appropriate fields of the table, then calculate the missing data and complete all the fields of the table. The data provided for the company are as follows: Net sales revenue generated from the sale of office supplies was HUF thousand. During the year, the enterprise sold some of the securities it held. The arbitrage profit achieved was HUF 800 thousand. Other sales (tangible assets) generated a revenue of HUF thousand. A total of HUF thousand was spent on wages and related public dues. The total amount of the annual depreciation of fixed assets was HUF thousand. A total of HUF thousand was spent on procuring goods sold and other material-type expenditures. The enterprise s account holding bank charged HUF thousand for interest on overdraft facility. Pursuant to effective laws, the rate of corporate tax is 10%. The amount of factors that increased and decreased the tax base were equal. Profit and loss statement (data in HUF thousand) Name Net sales revenue Other revenues Material-type expenditure Personnel costs Depreciation Subject year Other expenditure 0 Business profit Profit on financial transactions Profit on ordinary business activities Extraordinary profit 0 Profit before taxes Tax liability írásbeli vizsga / május 19.

8 Profit after taxes Use of accumulated profit reserve to pay dividends and shares 0 Approved dividends, shares paid 0 Balance sheet profit Correct entry of data into document: 12 x 1 = 12 points Calculations: Business profit: Profit on financial transactions: Profit on ordinary business activities: Tax liability: Profit after taxes: Balance sheet profit: írásbeli vizsga / május 19.

9 Calculation questions in the field of economic management and economics Total: 50 points 1. Calculation of sales price 14 points Trendy Kft. is a distributor of leather products. The company requests quotes to supply women s bags from two suppliers. The company can only accept one of the two offers, and for this reason it prepares a preliminary cost estimate based on the data received. The quotes contain the following data: Big Bag Bt. would supply the bags for an average gross price of HUF It, however, will not deliver to the store. Big Bag Bt. s other terms: it will only enter into contract if the buyer agrees to make advance payment. Clutch Bt. makes an offer for a gross price of HUF 8 000/ bag. Clutch Bt. s other terms: it does not stipulate a minimum order quantity, and will deliver the goods to the store. Payment is due within 30 days of shipping and delivery. When making the decision, the entrepreneur takes the following into account: Competition on the market is intense, and the given bag type can be sold at a maximum gross price of HUF At the moment, the company can sell 45 pieces per month of the given bag type. If the products are not delivered to the store, then shipping costs must also be taken into account. All other costs are identical, regardless of which supplier is selected. Question: Calculate individual price margin, total price margin and attainable net revenue for Trendy Kft. for each of the two suppliers. Write down the arguments in favour of one supplier as well as the other. You must explain your answer. (VAT rate: 27%, rounding precision: whole number). Net sales price of one bag: írásbeli vizsga / május 19.

10 Potential net sales revenue: If Big Bag Bt. is selected: Trendy Kft. s net purchase price: Price margin of one bag: Total price margin: Price margin as a % of net sales price: If Clutch Bt. is selected: Trendy Kft. s net purchase price: Price margin of one bag: Total price margin: Price margin as a % of net sales price: írásbeli vizsga / május 19.

11 Write down which supplier should be selected in your opinion, and why. 4 points 2. Calculations related to the balance sheet 19 points The following statement is available regarding the assets of a limited partnership (bt.). Simplified statement of assets and liabilities 31 December 2013 HUF thousand HUF thousand Assets Liabilities Fixed assets Shareholders equity Intangible assets 45 Registered capital Tangible assets Capital reserve Fixed financial assets Accumulated profit reserve Current assets Tied-up reserve 0 Stocks Balance sheet profit Receivables Provisions 0 Liabilities Securities Long-term liabilities Financial assets Short-term liabilities Prepayments and accrued income 0 Accruals and deferred liabilities 0 Total assets Total liabilities In addition to the data contained in the statement, we are aware of the following information: The enterprise also holds government securities, the total value of which is HUF 700 thousand. On the balance-sheet date, the enterprise owed its suppliers HUF thousand. írásbeli vizsga / május 19.

12 Question: Complete the necessary calculations, and fill in the data missing from the table. Correct entry of data provided: 2 * 1 = 2 points Calculations: Fixed assets Current assets Shareholders equity Liabilities: Assets, liabilities: Based on the data of the above statement of assets and liabilities, answer the following questions. What does it mean that the enterprise s registered capital is HUF thousand? 2 points List two items that feature among long-term liabilities. 2 points írásbeli vizsga / május 19.

13 Explain the difference between receivables and liabilities. 2 points Without making calculations, examine how the ratio of current assets value compared to short-term liabilities changes. o What is this indicator called? 2 points o Based on the indicator in question, is the following statement true for the enterprise? Indicate by underlining whether you feel the statement is true or false, and explain your selection. According to the indicator, the enterprise has established an appropriate ratio between current assets and short-term liabilities. The statement is true-false Explanation: 3 points 3. Aspects and indicators of payroll management 17 points A given enterprise is analysing its payroll management and preparing a plan to settle wages. The data is summarised in the table below: Data of a given company Name Data Data for planned for Annual net sales revenue (HUF thousand) Average staff number (persons) Amount of wages paid (HUF thousand/year) Average wage (HUF thousand/person/month) Monthly per-capita net sales revenue (HUF thousand/person/month) Wage cost as a % of net sales revenue (%) írásbeli vizsga / május 19.

14 Questions: Calculated the missing data, and write the results in the appropriate sections of the table. (Rounding: indicators expressed as % to one decimal place, and all other data to whole numbers.) Average wage: 2013: 2014 plan: Monthly per-capita net sales revenue: 2013: 2014 plan: Wage cost as a % of net sales revenue: 2013: 2014 plan: írásbeli vizsga / május 19.

15 Calculate the % of the change of annual net sales revenue and staff number according to plans. (Determine the percentage value of the change.) Planned change in annual net sales revenue expressed as a %: Planned change in staff number expressed as a %: Answer the following questions. What is the name of the monthly per-capita net sales revenue indicator called? Explain what economic reasons will cause monthly per-capita net sales revenue to drop according to plans. 2 points What is the name of the indicator showing wage cost as a % of net sales revenue? Explain what economic reasons will cause the ratio of planned wage cost to increase compared to monthly net sales revenue. 2 points In your opinion, based on the above data, are the enterprise s plans to increase wages well-substantiated and legitimate? Explain your answer. 3 points írásbeli vizsga / május 19.

16 Topic Question number Maximum points Points scored Maximum points of topic Points scored in topic 1. 5 Test questions and multiple choice questions in the field of economic management and economics Basic concepts Laws, rules and correlations Calculation questions in the field of economic management and economics Points scored in written examination 100 Date:... Correcting teacher Test questions and multiple choice questions in the field of economic management and economics/ Választást, rövid választ igénylő feladatok a gazdálkodási ismeretek témaköreiből Calculation questions in the field of economic management and economics/ Számítást igénylő feladatok a gazdálkodási ismeretek témaköreiből Points rounded to a whole number/ pontszáma egész számra kerekítve Points (whole number) entered into programme /programba beírt egész pontszám Correcting teacher/javító tanár Notary/Jegyző Date/Dátum:... Date /Dátum:... írásbeli vizsga / május 19.