SPONSORSHIP OPPORTUNITIES
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1 SPONSORSHIP OPPORTUNITIES
2 Contents: Sponsor Overview has been making a difference in the impact areas of Education, Income and Health for more than 75 years. Partner with and help your community while reaching top community leaders, corporations and families through ongoing joint promotional opportunities. Sponsoring a event feels good, but makes good business sense too. Studies show consumers are more likely to support organizations involved in the local community. United Way s brand is recognized throughout the world and carries tremendous value. In the Sponsorship Opportunities packet there are three ways you can assist in achieving its mission of uniting our entire community to create significant lasting change that positively impacts people s lives. 1 2 Chairman s Circle Page 2 A three-year commitment of $50,000 per year which your organization receives title sponsorship of a United Way of Broward County Signature Special Event, recognition at all other events, and campaign/ marketing materials. Signature Special Events Page 3 Sponsor a Signature Special Event to garner exposure for your company. Mayors Gala Annual Day of Caring Magnolia Luncheon Rock United 3 Additional Sponsorships Page 8 Select the opportunity that best fits your organizational philanthropic needs: Community Impact Fund Challenge Sponsor Social Media Sponsor Outdoor Exposure Sponsor Day of Action Annual Report Campaign Associate 1
3 Chairman s Circle The Chairman s Circle is a $50,000 sponsorship donation with a three-year commitment. As a member of the Chairman s Circle, you will receive: Title Sponsor Company will have title sponsor status at a selected event and will be referred to as such in all event materials and promotions. Opportunity for company representative to serve on the planning committee of selected event. Name recognition and/or company logo on all collateral materials associated with the event, including invitation, program book, signage, banners, event page, etc. Sponsorship Benefits Chairman s Circle sponsor logos will always have premier placement Recognition and signage in all other s signature and targeted events Company logo included on every piece of printed campaign material and marketing materials Company logo printed on all s marketing materials for the entire year (brochures, postcards, programs, etc.) Recognition in Workplace Campaign video - viewed by employees of more than 200 companies Recognition in s Annual Report handed out to more than 500 people Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Sponsor Highlight (Dedicated newsletter column highlighting your company, in addition a company insert produced by your company may be placed in newsletter mailing) Exposure on s Facebook and Twitter pages with more than 2,500 followers each Inclusion in all relative media: TV, Radio PSA s, Newspaper and Cable TV visibility Company logo & full-page ad (4-color) in event programs Company logo recognition in Thank You advertisement in local newspapers Company logo imprinted on Day of Caring apparel (1,000 pieces) Company logo with link on s homepage for three years - UnitedWayBroward.org Tickets 10 tickets to Mayors Gala Day of Caring Team 10 tickets to Magnolia Luncheon 20 tickets to Rock United 2
4 Signature Special Events Mayors Gala October 22, 2016 Mayors Gala honoring Broward County Mayor and 31 city mayors. Approximately 1,000 attendees consisting of business leaders, city officials, and major corporations from South Florida. This spectacular event will include great entertainment, silent auction, dinner, and dancing. 25th Annual Day of Caring December 2016 s 25th Annual Day of Caring is the community s largest volunteer-driven project with approximately 1,000 volunteers. Enjoy a great day of team building while making a difference in your community. Corporate teams are welcome. Sponsorship details to be determined once project is selected. Magnolia Luncheon March 24, 2017 s Women United hosts the Magnolia Luncheon which recognizes women of dignity, strength and perseverance. Women United bring together Broward County s most driven, powerful women to foster growth and change in the community. More than 350 people attend this event. Rock United May 19, 2017 is bringing Rock United to Revolution Live this spring! This epic battle of the bands will feature corporate bands and aspiring musicians alike looking for their opportunity to rock more than 400 attendees. The chosen bands will compete and be judged by local music industry celebrities. The top band will be taking home the award for 2017 Rock United Champion. 3
5 Sponsorships $50,000 Sponsorship Title Sponsor Company will have title sponsor status at a selected event and will be referred to as such in all event materials and promotions Opportunity for company representative to serve on the planning committee of selected event Name recognition and/or company logo on all collateral materials associated with the event, including invitation, program book, signage, banners, event page, etc. Sponsorship Benefits Recognition and signage in all other s signature and targeted events Company logo included on every piece of printed campaign materials and marketing materials Company logo printed on all s marketing material for the entire year (brochures, postcards, programs, etc.) Recognition in Workplace Campaign video - viewed by employees of more than 200 companies Recognition in s Annual Report handed out to more than 500 people Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Sponsor Highlight (Dedicated newsletter column highlighting your company, in addition a company insert (produced by your company) may be placed in newsletter mailing) Exposure on s Facebook and Twitter pages with more than 2,500 followers each Inclusion in all related media: TV, Radio PSA s, Newspaper and Cable TV visibility Company logo & full-page ad (4-color) in event programs Company logo recognition in Thank You advertisement in local newspapers Company logo imprinted on Day of Caring apparel (1,000 pieces) Company logo linked to your website on s homepage for a year - UnitedWayBroward.org Tickets 10 tickets to Mayors Gala Day of Caring Team 10 tickets to Magnolia Luncheon 20 tickets to Rock United 4
6 Sponsorships $25,000 Sponsorship Presenting Sponsor Presenting sponsor for one of s Signature Events Name recognition and/or company logo on all collateral materials associated with the event, including invitation, program book, signage, banners, event page, etc. Sponsorship Benefits Recognition and signage in all other s signature and targeted events Recognition in Workplace Campaign video - viewed by employees of more than 200 companies Recognition in s Annual Report handed out to more than 500 people Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Sponsor Highlight (Dedicated newsletter column highlighting your company in addition a company insert (produced by your company) may be placed in newsletter mailing) Exposure on s Facebook and Twitter pages with more than 2,500 followers each Inclusion in all media: TV, Radio PSA s, Newspaper and Cable TV visibility Company logo & full-page ad (4-color) in event programs Company logo recognition in Thank You advertisement in local newspapers Company logo imprinted on Day of Caring apparel (1,000 pieces) Company logo linked to your website on s homepage for a year - UnitedWayBroward.org Tickets 6 tickets to Mayors Gala Day of Caring Team 8 tickets to Magnolia Luncheon 16 tickets to Rock United 5
7 Sponsorships $15,000 Sponsorship Sponsorship Benefits Recognition and signage on all other s signature and targeted events Recognition in Workplace Campaign video - viewed by employees of more than 200 companies as well as all event videos Recognition in s Annual Report handed out to more than 500 people Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Exposure on s Facebook and Twitter pages with more than 2,500 followers each Inclusion in all media: TV, Radio PSA s, Newspaper and Cable TV visibility Company logo & full-page ad (black and white) in event programs Company logo recognition in Thank You advertisement in local newspapers Company logo imprinted on Day of Caring apparel (1,000 pieces) Company logo linked to your website on s homepage for a year - UnitedWayBroward.org Tickets 4 tickets to Mayors Gala Day of Caring Team 4 tickets to Magnolia Luncheon 10 tickets to Rock United 6
8 Sponsorships $10,000 Sponsorship Sponsorship Benefits Recognition and signage in all other s signature and targeted events Recognition in s Annual Report handed out to more than 500 people Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Exposure on s Facebook and Twitter pages with more than 2,500 followers each Inclusion in all media: TV, Radio PSA s, Newspaper and Cable TV visibility Company logo & full-page ad (black and white) in event programs Company logo recognition in Thank You advertisement in local newspapers Company logo imprinted on Day of Caring apparel (1,000 pieces) Company logo linked to your website on s homepage for a year - UnitedWayBroward.org Tickets 2 tickets to Mayors Gala Day of Caring Team 2 tickets to Magnolia Luncheon 8 tickets to Rock United 7
9 Additional Opportunities Community Impact Fund Challenge Sponsor Support in its work to advance the common good through its initiatives creating a better community. Your company will be the exclusive sponsor of the match program. Every new donation made to United Way s Community Impact Fund online will be matched by your company s donation. Dollar amount to be determined by company sponsor. Example: (Your Company) Community Impact Fund Challenge GIVE today and your gift will be doubled! When you make a new online donation to United Way of Broward County s Community Impact Fund, it will be matched by (Your Company). Support those in need and make a difference today. As a Community Impact Fund Challenge Sponsor, you will receive: Company name on all related promotional materials Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Recognition on the website homepage UnitedWayBroward.org Company name in Thank You advertisement in local newspaper Recognition in the Annual Report Community Exposure Sponsor - $ 15,000 Help promote to the community. Sponsorship money will be used to create graphics and purchase space on local billboards, taxi cabs and buses. These advertising vehicles will promote a variety of messages for example fundraising events, community services, text to give or general United Way of Broward County messaging. Each graphic would include verbiage recognizing your company s donation. As a Community Exposure Sponsor, you will receive: Recognition on outdoor creative - Advertisement generously donated by Your Company Name/Logo Company recognition on the website UnitedWayBroward.org Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Company name in Thank You advertisement in local newspapers 10 sponsorships available 8
10 Additional Opportunities Annual Report - $10,000 Approximately 500 copies are printed and delivered to corporate leaders, top donors and other United Way of Broward County supporters. As the Annual Report Sponsor, you will receive: Company logo and full page advertisement (inside front cover - 4 color) Company recognition on the website UnitedWayBroward.org One table (10 seats) at Mayors Gala Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Company name in Thank You advertisement in local newspapers Campaign Associates - $8,500 Campaign Associates work with s campaign staff in the fall during the campaign season. The Campaign Associates program makes it possible for to keep overhead costs down. Reaches more than 600 CEO s, HR Directors and decision makers As the Campaign Associates Sponsor, you will receive: Company logo on all training materials Company mentioned during training presentations Recognition in s tri-annual newsletter mailed to nearly 7,000 donors Recognition in Annual Report Recognition in Campaign section of website UnitedWayBroward.org 10 sponsorships available For more information on individual event sponsorship opportunities, please contact your Development Officer at
11 Chairman s Circle Sponsors 10
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