1. ME, MYSELF AND I 2. VAD ÄR VICE? 4. BRANDED CONTENT
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- Neil Moore
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2 OSCARSTEATERN!!!
3 1. ME, MYSELF AND I 2. VAD ÄR VICE? DAGENS 3. DISTRIBUTION SHOW! 4. BRANDED CONTENT 5. KASTA DISKUTERA VÅGA FRÅGA TOMATER
4 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
5 NICKE BERGSTRÖM
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16 The Gunn Report list of the Top Interactive Agencies! 1. Farfar 1. Crispin Porter & Bogusky 3. Forsman & Bodenfors 4. R/GA 5. Goodby Silverstein & Partners
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27 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
28 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
29 DET BEROR PÅ! VEM MAN FRÅGAR
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35 VICE FACTS The Voice of Global Youth Culture A global media brand producing and distributing premium digital video across platforms for year olds.
36 VICE ÄR ETT MODERNT MEDIEHUS ONLINE CHANNELS MOBILE TV PRINT EXPERIENTIAL FILM
37 EST GLOBAL OFFICES 4,000 CONTRIBUTORS A WORLD LEADING INTEGRATED MEDIA AND MARKETING COMPANY ENGAGING GEN Y LEADING BRAND PARTNERSHIPS ORIGINAL VIDEO CREATION / DISTRIBUTION MILLENNIALS
38 VERY ENGAGED FANS ONLINE VICE MAGAZINE SOCIAL MOBILE 7x 20+ MINUTES 2x As many content referrals 55% 9+ MINUTES Engaged, 20+ minutes session time on VICE sites. VICE readers spend an average of 76 minutes reading an issue compared to 41 minutes for competitive titles. Higher Engagement Highest engagement, best ratio of likes/ dislikes Engaged, 9+ minutes per session on VICE sites.
39 OK, HAR I USA ERKÄNNER VARIT LÅTER FÖR DET ANONYMA. ANNORLUNDA
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42 ETT MODERNT MEDIEFÖRETAG SOM BRYTER NY MARK
43 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
44 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
45 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
46 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
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50 VICE.COM är navet
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52 I think it took us 10 years to get to a million copies of the mag, and it took us a month to get, you know, 10 million uniques. So we realized that our future was online.!! Shane Smith, Founder
53 180 minuter egenproducerad video varje dag.
54 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
55 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
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57 VICE KANALER (PLATTFORMAR/VERTIKALER) MUSIC TECHNOLOGY ART FIGHT CULTURE ELECTRONIC MUSIC & CULTURE NEWS LAUNCHES NOVEMBER food VICE COMEDY FASHION LAUNCHES NOVEMBER FOOD LAUNCHES JANUARY SPORTS LAUNCHES FEBRUARY TRAVEL COMING SOON GAMING COMING SOON PHOTOGRAPHY COMING SOON COMEDY COMING SOON
58 VICE KANALER (PLATTFORMAR/VERTIKALER) MUSIC TECHNOLOGY ART FIGHT CULTURE ELECTRONIC MUSIC & CULTURE NEWS LAUNCHES NOVEMBER food VICE COMEDY FASHION LAUNCHES NOVEMBER FOOD LAUNCHES JANUARY SPORTS LAUNCHES FEBRUARY TRAVEL COMING SOON GAMING COMING SOON PHOTOGRAPHY COMING SOON COMEDY COMING SOON
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60 VICE KANALER HAR RÄCKVIDD MUSIC TECHNOLOGY ART FIGHT CULTURE ELECTRONIC MUSIC & CULTURE NEWS LAUNCHES NOVEMBER food VICE COMEDY FASHION LAUNCHES NOVEMBER FOOD LAUNCHES JANUARY SPORTS LAUNCHES FEBRUARY TRAVEL COMING SOON GAMING COMING SOON PHOTOGRAPHY COMING SOON COMEDY COMING SOON THE RESULTS 20MM+ UV s to VICE sites monthly 500MM Video Views per month across all platforms 100MM+ Page Views monthly 20+ minute sessions on VICE sites CLICK THRU RATES Preroll: 3.4% Homepage Takeover: 2.8% Custom Video Headliners: 2.07% IABs: 0.78%
61 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
62 OLIKA PARTNERS GER RÄCKVIDD 90+MM #1 650MM video views 3MM subscribers 55% higher engagement rate 7x more referrals compared to competitors on Facebook Subscribe Combined social reach across all of our verticals/ platforms PARTNERS SOCIALA MEDIER Fastest growing subscribed channels YOUTUBE PARTNER Network Reach up +4x to 200+ million UU per month in 2013
63 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
64 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
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66 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
67 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
68 ADVICE EXTENDS REACH 200+MM Network Reach up +4x to 200+ million UU per month in 2013
69 ADVICE NORDEN NE T SEE DIN SOCIA G L: EN VBN :T GS BLO ED S MER NSU CO S S& YER PLA EO VID MS FOR LAT EP UNIKA BESÖKARE/MÅNAD MUNITY OF SITES, C D COM ONN E T A ECT UR C ING : K BR O R P P R I H E G R TARY AN O HROU CHA T D T N W N NE TE N L S& : CO MERS ACROSS U S N MU CO LTI ING PL G A G F H O A S N D D-P N ICK USA O H
70 DISTRIBUTION -VICE! -KANALER! -PARTNERS, SOCIALA MEDIER! -HBO! -ADVICE
71 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
72 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
73 ALLT VI KAN GER VI VÅRA KUNDER
74 TRADITIONAL SERVICES Research (Quant. and Qual.) Brand Strategy Creative Development Creative Execution Media Planning Media Buying + MODERN SERVICES In-House Production Editorial Global Events Platform ManagementDigital Activation Design Web Design + AUDIENCE (LDA-27)
75 EXEMPEL PÅ SÅNT VI GJORT I SVERIGE
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78 SHORT CASE VIDEO - 4 MIN
79 HYLLA HELA HUSET Hotell ABBA the Museum Swedish Music Hall of Fame Konferenser Restaurang Svenska populärmusikens historia Nattklubb Spelningar Shop
80 Musik/låtskrivare, nya/gamla, kända/okända Vad huset har att erbjuda
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82 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
83 1. ME, MYSELF AND I 2. VAD ÄR VICE? 3. DISTRIBUTION 4. BRANDED CONTENT 5. DISKUTERA
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Engage with 1,000,000+ creatives through BJP s print, online, social, video and live channels
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