CLIENT DEVELOPMENT MANAGER

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1 CLIENT DEVELOPMENT MANAGER LOCATION: New York or Chicago NaturallyCurly is seeking a Client Development Manager a sales-oriented professional with a consultative style who will play a key role in expanding our new business. This unique role combines both inside and outside sales, along with an eye for embracing creative opportunities; to help our new business prospects connect with the advertising opportunities that are the best fit for their current business. This role will also collaborate with team members in Austin and will be a remote position in either New York or Chicago (location based on candidate experience). REQUIRED SKILLS: Manage a robust pipeline of both new and existing business with the hope of selling NaturallyCurly advertising programs that matches brand goals and timeline. Work closely with the Integrated Media team to consistently achieve and exceed quarterly and yearly revenue goals. Strategize new and exciting ways to engage potential and existing client prospects outside of hair care and/or centered around media agencies. Responsible for understanding the client s business issues, strategies, and initiatives in order to recommend the appropriate service offering. In turn the ability to present clients with compelling reasons to act, in order to apply our campaigns in support of their business. PREFERRED SKILLS: Cultivate relationships with media agencies, PR companies and beauty lifestyle brands. In addition, work with brand marketing teams to discuss their strategic and operational challenges, present suite of resources and persuasively sell NaturallyCurly offerings. Lead in the development and client presentation of proposals that match our unique service offerings to clients specific needs. Facilitate the negotiation of agreements with support from senior management that result in closed sales and quota attainment. Ability to travel will range from 25% - 50% of each month. Ability to work in a fast paced environment, and flexibility to handle short timelines and immediate client or new business requests. Bachelor s Degree from an accredited college/university Excellent verbal and written communication skills 7-10 years of proven sales experience Self-starter and possesses a strong entrepreneurial spirit, self-motivation Ability to multi-task and adapt to changes quickly Ability to problem solve and work independently Excellent presentation, consulting, questioning, listening, negotiating, qualifying, and closing skills Proven track record of closing new and existing business Submit a resume + cover letter to resumes@naturallycurly.com

2 CLIENT SUCCESS MANAGER The Client Success Manager at NaturallyCurly is responsible for the overall success of our brand partners (specifically hair care brands such as L Oreal Paris, Garnier, SheaMoisture and Dove), including campaign implementation, performance, reporting, retention and growth. The ideal candidate aims to grow existing clients understanding of and commitment to leveraging all the services NaturallyCurly provides. The ideal candidate plays a big part in growing our clients business. Is this you? THE WORK: Act as a liaison between pre-sales and marketing teams to facilitate communication, manage workflow and day-to- day logistics and ensure successful and timely delivery of all sold advertising campaigns Work closely with pre-sales and strategy teams to troubleshoot and forecast any questions or issues that may come with new campaign elements Participate in conference calls with agencies and clients to go over details of each sold digital campaign, understand scope of project, define performance goals, communicate ongoing campaign success and optimization strategies Create and enforce project schedules with input from integrated media team as needed, ensuring deadlines and launch dates are met Ensure appropriate KPIs are assigned to all campaigns before launch and act as the primary driving force to ensure those KPIs are being met throughout campaign Coordinate with internal team members to execute and implement elements of sold campaigns ensuring all of the client s needs were met and their brand was represented the way it was promised to them Responsible for managing a book of Tier-A campaigns with the expectation of campaign completion, renewal and growth (L Oreal, Unilever and agency partners like Digitas) Responsible for identifying well performing campaigns and facilitating case studies and group insights Responsible for monthly campaign performance reports, campaign wrap up documents as well as campaign insights and recommendations back to the pre-sales and clients. Participate in weekly Sales & Marketing department meetings to discuss progress, goals and company updates The Fine Print Bachelor s degree, preferably marketing or business related 5+ years of experience working in account management, online advertising or a related field Knowledge of Salesforce, Google Analytics, DoubleClick for Publishers, Google AdX Ability to handle demanding clients and large initiatives in a fast-paced environment Outstanding organizational ability, critical thinking skills and attention to detail Positive attitude, excellent interpersonal skills and communication skills Strong work ethic with the ability to succeed in a fast-paced, deadline-driven environment Submit a resume + cover letter to resumes@naturallycurly.com

3 CONTENT EDITOR NaturallyCurly is seeking a savvy and organized Content Editor to join our growing Marketing Team. The Content Editor will be responsible for managing and editing freelance writers, as well as writing content for NaturallyCurly with a goal to increase engagement and new traffic to the site. As a Content Editor and crucial member of a growing content and marketing team you will collaborate closely with the content team to ideate and execute on the editorial calendar and marketing initiatives. Excellent writing, editing, and organizational skills are a must. The ideal candidate has at least 3-5 years of experience as a copy editor and a firm grasp on the NaturallyCurly editorial voice. This candidate should have an awareness and passion for the concerns of the natural hair movement, an established personal voice, and the drive to write and create daily content for NaturallyCurly that they are passionate about. Current undergraduate or graduate level student with a concentration in RTF (Digital or social media focus is preferred) Bachelor s degree (BA/BS) in English, Journalism or a related field from a four-year accredited college or university 3-5 years of copy editing and writing experience Strong familiarity with NaturallyCurly and the ability to identify our voice and topics Familiar and comfortable with basic HTML Must be able to meet tight deadlines with attention to detail and be a problem-solver that can thrive in a fast-paced environment Comfortable with Photoshop An insatiable appetite for content on the web -- at NaturallyCurly and beyond Commitment to excellence; strong desire to provide the best content possible Proficiency in content management systems and reporting tools Expert-level copywriting expertise Strong project management, communication and organization skills Photography & lighting skills a plus Comfort level with being in front of the camera a plus Submit a resume + cover letter and examples of your work to resumes@naturallycurly.com

4 SOCIAL MEDIA MANAGER NaturallyCurly is seeking a talented and outgoing social media manager to join our growing Marketing team. Successful candidates will be creative self-starters that are passionate about the NaturallyCurly community and influential social media platforms. Candidates must have 3+ years of successful online community building + consumer engagement experience. The social media manager will be responsible for maintaining NaturallyCurly s social media marketing and advertising strategy. The manager will collaborate with the marketing and advertising teams to plan a comprehensive social media calendar and ensure content on the site is optimized for social sharing. This person will also be responsible for developing and managing social partnerships, paid social media and analytics in an effort to drive engagement and increase visibility of both our content and our brand partners. The ideal candidate will have a deep knowledge of Facebook, Instagram, Pinterest, Twitter, Snapchat and Periscope and have plans for how to leverage each platform for growing and engaging NaturallyCurly s community. The social media manager will expand NaturallyCurly s social reach by identifying data-driven ways to build our social audience and traffic. This person will help measure success by contributing to monthly insights and reporting. This person will also be responsible for translating written, visual and video content appropriately across applicable social channels. Bachelor s degree (BA/BS) from a four-year, accredited college or university 3-5 years of social media management and community engagement experience Strong familiarity with NaturallyCurly and the ability to identify our voice and topics Expert-level knowledge of social media platforms displaying an intimate knowledge of algorithms and the underlining technology that drives each channel to keep NC ahead of the curve; this includes having a finger on the pulse of new social media technologies and tools and introducing them as they become available Proficiency in ad buying and a successful track record in ad buying strategies Copywriting expertise Deep understanding of social media management and reporting tools such as Sproutsocial, Facebook Insights and Later Strong project management, communication and organization skills Ability to proactively pitch social campaigns. Proven track record of a/b testing to move the dial Digital Media community experience preferred Photography & lighting skills a plus Comfort level with being in front of the camera a plus Submit a resume + cover letter and examples of your work to resumes@naturallycurly.com

5 COPYWRITER INTERN Are you a talented copywriter and editor? Are you interested in the power of words and how they can convince people to engage or make a purchase? This is your opportunity to dive into both copywriting for sponsored client initiatives and generating unique original content for the NaturallyCurly community. Projects will include: brainstorming and developing client specific sponsored content, brainstorming new content ideas, writing original content geared towards our textured hair community, research and content development, etc. Our ideal intern is high energy, excited to work in a fast-paced environment, organized, and has a passion to learn new things. Current undergraduate or graduate level student, preferably with concentration in Communications, Marketing or Advertising (Digital or new media focus is preferred) Strong attention to detail Ability to learn on the job as well as produce innovative solutions Strong verbal and written communication Positive, self-starter, can-do attitude Strong in Microsoft Office (PowerPoint, Word, and Excel) Familiar with Content Management Systems Experience with Photoshop Experience with content style guides such as AP Style Book and The Chicago Manual of Style Online A plus if you re familiar with hair products RESPONSIBILITIES: Write sponsored copy Write original content Photoshop creative assets Contribute new insights and creativity to improve site Collaborate with internal teams HOURS: hours per week Seeking interns to start ASAP Submit a resume + cover letter and examples of your work to resumes@naturallycurly.com

6 INTEGRATED MEDIA + MARKETING INTERN This is a unique opportunity to work alongside our Integrated Media and Marketing teams to dive into the world of digital advertising, marketing programs and promotions from the publisher perspective. Projects will range from monthly ad setup for both clients and external marketing campaigns to brainstorming new strategies for incoming business and social media messaging. Our ideal intern is high energy, excited to work in a fast-paced environment, organized, and has a passion to learn new things. Current undergraduate or graduate level student, preferably with concentration in Marketing, Advertising or Communications (Digital or new media focus is preferred) Strong attention to detail Ability to learn on the job as well as produce innovative solutions Strong verbal and written communication Positive, self-starter, can-do attitude Strong in Microsoft Office (PowerPoint, Word, and Excel) RESPONSIBILITIES: Maintenance of sales and marketing materials and assist in monthly setup Research and pursue relationships with community partners bloggers, vloggers, etc. Creation of sampling management program Assistance with copy-writing and social media messaging Contribute new insights and creativity to existing programs Collaborate with internal teams HOURS: hours per week Year round program taking applications on-going Submit a resume + cover letter to resumes@naturallycurly.com

7 VIDEO PRODUCTION INTERN This is a unique opportunity to work alongside the Video Production team to develop and produce both original content and sponsored videos. Video projects will range from custom 15-second videos for social sharing to original series programming and fully customized sponsored videos. All video work is filmed using an SLR camera and our content is specifically for digital consumption. Our ideal intern is high energy, excited to work in a fast-paced environment, organized, and has a passion to learn and grow. Current undergraduate or graduate level student with a concentration in RTF (Digital or social media focus is preferred) Experience with camera, audio and lighting equipment Experience with Adobe Premiere and After Effects Audio SFX and green screen experience desired Strong attention to detail Ability to learn on the job as well as produce innovative ideas and solutions Strong verbal and written communication Positive, self-starter, can-do attitude Must possess ability to take direction and work on a wide range of tasks and projects RESPONSIBILITIES: Will assist video team with video shoots, including all pre-production tasks as well as any and all production tasks during video shoots Will manage set and prop organization Will assist with lighting, audio, and camera prep and operation Will assist with coordination of production rentals and freelance crew/talent Will assist with concept brainstorming and execution of video concepts Will assist on all other production coordination tasks, including scheduling and research HOURS: hours per week Seeking interns to start ASAP Submit a resume + cover letter and examples of your work to resumes@naturallycurly.com

8 ABOUT NATURALLYCURLY NaturallyCurly empowers and inspires millions of textured-hair women to stand tall, feel beautiful and be beautiful, as the largest haircare platform and trusted thought leader engaging beauty enthusiasts through original content, branded entertainment, social media, product reviews and commerce. NaturallyCurly influences up to $5 Billion in annual hair care product sales. For clients and brand partners, we are a creative powerhouse delivering impactful marketing services and data-driven insights that translate to increased brand exposure and greater market share. Our monthly social consumer reach is 26 million strong across four portfolio digital brands NaturallyCurly, CurlyNikki, CurlMart, and CurlStylist. NaturallyCurly is the flagship, pioneering and firstto-market platform amplifying the needs and voice of its textured-hair community since A fifth and most recent brand introduced in 2010, TextureTrends is a unique data product of annual consumer insights diving deep into hair care and style trends, behaviors, brand awareness and purchasing drivers. Together, these brands comprise the undisputed leader in creating quality content and engaging an authentic, global community of influencers in the world of hair care.

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