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1 We built Zerista to connect everyone at your events to the right people, content and solutions. As a result, your attendees will be happier, your exhibitors and sponsors will be more successful and you will unlock new opportunities. Eric Olson, COO at Zerista! " # $ % & ' ( * +, -. / 0 + 2

2 The success of events in a digital world comes down to one thing: Connecting Your Event Experience Anytime. Anywhere. Any Device. Zerista connects everyone at your event with the right people, content and solutions, unlocking new opportunities for your organization to thrive. Zerista Web Zerista Mobile Zerista Leads Interactive web portal drives more adoption before and after events. Custom branded native and mobile web apps connect your events. The first app to generate sales for exhibitors and sponsors and revenue for your organization. Make Attendees Happier Zerista makes your events smarter by connecting your attendees to the right people, content and solutions. And when events are smarter, attendees are happier. Create Qualified Leads Our apps help your exhibitors and sponsors reach beyond the event to uncover the best leads and give them the tools to market to them, meet with them, and walk away with rich sales contacts. Unlock More Opportunities Zerista works for you, opening up new revenue streams and expanding revenue from your key sponsors. We make your exhibitors and sponsors more successful for a win-win situation.

3 A New Era in Sponsorship Increase sponsor dollars with 10+ high value opportunities, contextual placement and rich profiles that work. A Living, Breathing App Bring your home screen to life with recommendations, upcoming sessions, announcements and more live content. A Complete Platform for Events Drive more adoption and more value through a seamless experience on any device. Lead Generation that Pays Empower your exhibitors to find, target, meet with and sell to more qualified leads. 0 Digital App Management Console Zerista takes the complexity out of building and managing your digital ecosystem by providing self-service tools and backing those tools with the support of event industry experts. Custom Branding Expert Guidance Event App Console Messaging Platform Content Management Reporting and Analytics Flexible branding gives your organization an immersive brand experience on apps. Producers easily manage integrated web apps, mobile apps, and exhibitor tools. Self-service wizards make it easy to upload and manage handouts and collateral. Digital strategy planning, onboarding, and training by event industry experts. Create and send broadcast messages on the fly, or set up scheduled notifications. Collect and view usage data, behavioral data, and other key digital data points.

4 3 Web & Mobile Engagement Tools Zerista connects your attendees to the right content, people and solutions to create more value for your events. Self-Service Profiles Social Chatter Intelligent Matching Social Promotion Professional Networking Surveys and Polling Conference Program Show Floor and Area Maps Meeting Scheduling Streaming Videos Rich, interest-based profiles for attendees, speakers, sponsors and exhibitors. Interest-based matching to content, exhibitors and other attendees. Easily search, browse and connect with attendees and experts. Personalize and manage the show agenda and import schedule to ical or Outlook. Meeting request and management tool for 1:1 meetings and hosted buyer scenarios. Push Notifications Real-time push notifications to ios and Android devices for changes and updates. Filtering and Search Navigate quickly through content, people and solutions with both filters and search. Mediating Messaging Provide secure, managed messaging platform between all attendee types. Consolidate session- and event-level discussions and share on social networks. Create buzz as speakers and attendees share excitement and invite others. Create and assign surveys and live polls to sessions or events. Custom built interactive expo floor map and sponsorfocused area maps. Integrated session video to enhance live content. My Library Attendees build a collection of documents, collateral and notes. Speaker Profiles Self-managed speaker profiles with photos, bios, handouts and session slides. Collateral and Handouts Digital document distribution from exhibitors and sessions.

5 4 Sponsorship Activation Increase reach and measure results for your event sponsors with ad placement that is targeted, sales-focused and tied to Zerista s unique lead generation tools. Multi-Media Profiles Contextual Sponsorship Digital Advertising Broadcast Messages Rotating Banner Ads Targeted Sponsor Ads Media-driven exhibitor and sponsor pages to generate leads and distribute collateral. 15+ digital ad placement opportunities, including splashand home screen ads. Interest-matched ads improve relevance and results for sponsors. Put sponsors next to the topics that matter with session and discussion sponsorship. Sell targeted broadcast messages, giving sponsors more exposure to qualified leads. Ads can be served based on interests of users. Extending the conversation to anytime, anywhere, and any device.

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