Connected Threat Defense Strategy. Eva Chen, Co-Founder and CEO
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1 Connected Threat Defense Strategy Eva Chen, Co-Founder and CEO
2 Japanese Pension Service Over a Million of Personal Data Leaked by APT IT Pro, June 1, 2015 Tokyo Government Office 9 PCs infected by watering hole attacks Mainichi article, July 22,
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4 Consumer Small Business Enterprise
5 User behavior New threats Infrastructure Mobile Social Networking Cloud Apps... Ransomware APTs Mac malware Cloud Virtualization Windows 10
6 New Generation Application Control Identity Federation Sandbox Threat Instance Response Big Data Analytics IOC-based Endpoint Detection Port Control (firewall) Access Control(VPN) Signature Matching AV Signature Matching IPS Vulnerability Scan Copyright 2014 Trend Micro Inc. Current
7 Policy Enforcement Focused on network traffic and rule enforcement Set and Forget Action is Block or Pass ; no grey area Threat Defense Focused on understanding hacker behavior and evolving techniques Dynamic updates and change Risk management approach, balance between high detection and false alert Copyright 2014 Trend Micro Inc.
8 A Connected Threat Defense Requires Next-Generation Techniques Fully context-aware (e.g. Correlation, Indicators of Compromise ) Application-Aware (e.g. Application Control, Vulnerability Protection ) Traditional signature-based scanning (e.g. Anti-malware, Intrusion Prevention ) Copyright 2014 Trend Micro Inc.
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11 Device Infection Retrospection Run Script by CMD By Office VBA By Word Dropped Batch File Dropped VBScript File Victim Account Word File Name Mail Attachmen t 11
12 Consumer Small Business Enterprise 12
13 Cyber Security of Critical Infrastructures in the Americas (OAS Report) (April) Below the Surface: Exploring the Deep Web (June) US Government (IRS, Federal Reserve, OPM) and Healthcare (Anthem, Premera, Carefirst) Attacks (February, March, May, June) Adobe Flash Zero Days (February, June, July) Ransomware (January April)
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15 100% 0-day and widespread malware protection YtD 2015 Enterprise Solutions to address toughest challenges: consumerization, cloud and virtualization, and advanced cyber threats 1.AVTest.org (Jan 2015 through July 2015 test results for Corporate Endpoint Protection) 2.IDC, Worldwide Endpoint Security Forecast and 2013 Vendor Shares, August expertON Group, Cloud Vendor Benchmark, June 2014
16 Announced August 5, 2015 Trend Micro: Highest Security of Recommended Breach Detection Systems by NSS Labs For the second consecutive year, Deep Discovery recognized as leader in security, performance and total cost of ownership Source: 2015 NSS Labs Breach Detection Tests 16
17 Revenue Growth in 1H % Smart Protection Suites +80% Deep Discovery +47% Deep Security 17
18 Continued Innovation in 1H 2015 Cloud-based security for OFFICE 365 Tighter integration for a RAPID THREAT RESPONSE Easier purchase via AWS and Microsoft Azure MARKETPLACES 18
19 RESPOND PREVENT Insight & Control ANALYZE DETECT Solutions must work seamlessly together for a connected threat defense 19
20 Strategic Offerings Helped Expand or Land New Accounts in 1H Brewing company An existing endpoint customer, but needed to add protection for highly valuable web-based supply-chain environment. Deep Discovery (Q1) + Deep Security for SAP (Q2) Large financial institution Wanted best-of-class layered security, with protection against zero-days and targeted attacks. Ne Smart Protection Suite + Deep Discovery Broadband VoIP provider Needed PCI compliance and protection for highly scalable VoIP applications being migrated to the cloud. Deep Security for AWS US Hospital Wanted to be proactive against zero-day threats, and liked connected threat defense! Smart Protection Suite + Deep Security + Deep Discovery Inspector, Analyzer and Endpoint Sensor 20 Source: Sampling of customer deals, 1H 2015
21 FIFA: 1.1B viewers worldwide, 1.4M match attendees Trend Micro: 4.4M social media impressions and 55k engagements 900+ customers, prospects and partners from 30 countries
22 Fencing Sponsorship: Yuki Ota Photo:Shugo Takemi 22
23 Are you ready for the battle field? We are! 23
24 Conclusion 1. Strategic solutions driving growth 2. Threat defense expertise 3. Global brand presence 24
25 25
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