boot Düsseldorf 2016 Beach World Exhibitor presentation

Transcription

1 boot Düsseldorf 2016 Beach World Exhibitor presentation

2 This is boot Düsseldorf Facts & Figures For nine days, more than 240,000 water sports enthusiasts from 57 countries. 126,500 of these visitors are from a direct radius of the national state of Northrhine-Westphalia With 200,000 m² exhibition space in 17 halls and with over 1,670 exhibitors, boot Düsseldorf is the largest water sports exhibition in the world Experience 360 water sports! An impressive start: Exclusively about water sports Exhibition areas coordinated to create synergies of product categories Hands-on experience for visitors: touch, join, try!

3 Why Düsseldorf? Pulse in the heart of the European market 155 million people live within 310 miles of Düsseldorf 31% of the total European Union population live less than 300 miles away from Düsseldorf this is the equivalent to 50% of the purchasing power of the European Union In the region of Düsseldorf: 11.5 million inhabitants London Brussels Luxembourg The Hague Copenhagen Berlin Prague Over 500,000 companies operate All about 1 hour s drive to the Messe Düsseldorf fairground Paris Bern 1 hour flight from: Berlin, Berne, Brussels, the Hague, Copenhagen, London, Luxembourg, Paris, Prague 10-minute by car: Düsseldorf International Airport, flying to 195 worldwide destinations 310 Miles Radius

4 Location Düsseldorf Tallin Riga Moscow Dublin Copenhagen Wilna Lisbon Madrid London The Hague Brussels Luxembourg Paris Berlin Düsseldorf Bern Rome Warschau Prague Bratislava Vienna Budapest Ljubljana j Zagreb Sarajevo r Centrally Minsk located in Europe International Visitors Amazing City Kiew Great Infrastructure High Quality Excelent Service International Flair Bukarest Belgrade Sofia Skopje Tirana Athens

5 Infrastructure Düsseldorf 10 Minute City Freeway access A 44 2 Min ICE-Train station 10 Min Düsseldorf Old town10 Min Königsallee 10 Min Central station 10 Min

6 Exhibition Center Our Advantage Close to the International Airport Easily accessible by two major train stations Located next to the Rhine- River Direct access to the sports arena / Messe North train station 20,000 parking lots nearby Offers high flexibility with four entrances Complete assignability of the northern part of the fairground Integration of both congress centers

7 boot Düsseldorf - Beach World Area plan 2016 Direct connection from Beach World to the entrance "South

8 boot Düsseldorf - Beach World What is it? Thematic hall concept of the South Seas In 2015 Halls 1 and 2 had 100,000 visitors 10,800 square foot pool exclusively for the presentation of trend water sports See all the different types of trends in sports at a glance Action and fun Join in & try hands-on!

9 boot Düsseldorf - Beach World What is it? Celebrities of water sports will make appearances at the show Showcasing the latest lifestyles and trends

10 boot Düsseldorf - Beach World Hall concepts Consistent concept of booth construction Large action pool 50 x 20 Meters (10,800 square feet) Simulator Area with frontloop trainer and kite surfing simulator Skimboard track with Obstacles Variety of restaurants to relax and re-charge

11 boot Düsseldorf - Beach World Booth construction concept An all new Beach World concept Booth, includes: Technical services Basic furnishing Lockable tropical hut Countertop Different booth packages and sizes are available

12 boot Düsseldorf - Beach World More presentation opportunities Special product presentation stage for new products Live presentations in the water tank Visitors will be able to try and test new products at the source

13 Beach World 2014 Press echo In 2015 over 5,300 individual reports of the show were published. All press releases were positive. Source: Surf Magazin, from Source: Surf Magazin, from

14 boot Düsseldorf - Beach World Exhibiton requirement The Beach World of boot Düsseldorf presents the latest Trends annualy Products for presentation at Beach World : Boards / Riggs / Masts / Booms Sails / Kites Surf-Equipment / small accessories Neoprene and functional clothing Important: No direct sales to customers at Beach World! Surf-Fashion Surfing-Schools Trend sport travel Surf-Media

15 boot Düsseldorf - Beach World Exhibitor structure 2015 Exhibitor structure 2015 Trendsport Tourism 7% Wakeboarding 13% Trendsport Services 31% Windsurfing 18% Kitesurfing 9% Stand-Up Paddling 18% Media 2% Beach Fashion 2%

16 boot Düsseldorf - Beach World Visitor structure 2015

17 boot Düsseldorf Be part of Beach World 2015 You can also benefit from 240,000 international visitors at boot Düsseldorf in 2015 Live presentation options such as a theme stage and square foot action pool at Beach World A consistent and thematically streamlined booth construction concept without additional costs The diverse and cost-free marketing platforms

18 This is boot Düsseldorf Facts & Figures Visitor promotion : State of the art broken down by target groups and individual sports Facebook presence Boot Düsseldorf Trendsport Year-round exhibitor integration via Facebook deals Cooperation with promoters in the water sports industry Around 8,000 fans of trend sports with a high interaction rate

19 Beach World at boot Düsseldorf Will you be there? We are looking forward to welcoming you to boot Düsseldorf in January and we are available for questions at any time! The boot Düsseldorf Team Senior Project Manager - Herrn Malte Seifert SeifertM@messe-duesseldorf.de ; Tel