March 20-21, 2015 Providence, RI Rhode Island Convention Center. JLC LIVE New England 2015 Sponsorship Opportunities

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1 March 20-21, 2015, RI Rhode Island Convention Center JLC LIVE New England 2015 Sponsorship Opportunities

2 , Rhode Island Sponsorships help drive traffic to your booth, build brand awareness, and help your company stand out above your competition. Within this sponsorship brochure you will find the standard sponsorship opportunities that are exclusively available to our exhibitors, but your account executive can also create a custom sponsorship package to help you maximize your sponsorship dollars and achieve your company s specific goals. BROCHURE CONTENTS Live Installation Clinics & Demonstrations... 3 High Profile Sponsorships... 4 On-site Sponsorships... 5 Print Advertising Sponsorships... 6 Digital / Online Sponsorships... 7 Sponsorship Contract... 8 GENERAL EVENT INFORMATION Exhibitor Move-In* Tuesday, March Times TBD Wednesday, March 18...Times TBD Thursday, March Times TBD 2015 Event Dates & Times Friday, March :00 a.m. 5:00 p.m. Saturday, March :00 a.m. 3:00 p.m. Exhibitor Move-Out* Saturday, March :01 p.m. 11:59 p.m. Sunday, March :00 a.m. 5:00 p.m. * Times subject to change JLC LIVE New England Sales Team Denise LaFlamme Booth Sales dlaflammespears@hanleywood.com Tami Svarfvar Sponsorships tsvarfvar@hanleywood.com JT Benton Digital Sales jbenton@hanleywood.com

3 Building Clinics & Demonstrations Live Action Clinics and Demonstrations are the #1 way to sell products and tools. Our attendees flock to the exhibit hall floor to watch industry leaders show them how to make their jobs easier, and your product could be highlighted in one of our many live action clinics and demonstrations. Don t miss this perfect opportunity to showcase your product to the thousands of remodelers, deck builders, and light construction professionals that attend our event each year! Participation in building clinic and demonstrations includes inclusion in the JLC Comprehensive Brochure, distributed to over 60,000 people. In addition, featured listings with your company logo in the show program are also available. Find out more about building clinics and exhibitor demonstrations on our website. Exhibitor Demonstration This program is designed to assist and promote companies that wish to lead their own live infomercial on our exhibit hall floor. Similar to a clinic, exhibitor demonstrations are conducted both days of the show, and demo times are at your discretion. Presentations are performed by your company representatives. Investment: $19,000 Non-Exclusive Lead Sponsor With this sponsorship, your brand is the prime focus of the clinic while we incorporate noncompeting products into the demostration to enhance the educational value. Your brand will be showcased by a leading industry personality in six to eight one-hour demonstrations as the main subject of the clinic. Investment: $17,500 Exclusive Supporting Sponsor As the supporting sponsor, your brand and product will be integrated into the demonstrations in a way that is designed specifically to maximize, highlight, and feature your building product in the presentation. Your brand will be seen in two, one-hour demonstrations hosted by a leading industry personality during each day of the show. Investment: $8,500 Non-Exclusive Contributing Sponsor As a contributing sposor, your building product will be embedded into the content and used as visual support of the live action demonstration. Your brand will be seen in one, one-hour demonstration hosted by a leading industry personality each day. Investment: $4,500 Non-Exclusive Deck Workshop Your product will be highlighted during one of our deck building presentations. Your product will be used in the most effective and appropriate way by a leading industry personality during the demonstration. Investment: $2,500 Non-Exclusive Please contact your sales rep for more informaiton regarding availability and custom package options

4 High Profile High Profile sponsorship options have been created to give you the most bang for your buck. These sponsorship opportunities bring your brand to the forefront of the event and are designed to increase your leads and provide high ROI. In addition to the exposure you will receive with your sponsorship specifically, you will also receive sponsor recognition on the website, within the Comprehensive Brochure and within the Program and Event Guide that will be distributed at the show. WELCOME PARTY This is THE event of the week for our attendees. As the sponsor, you will gain recognition via pre-show marketing efforts, on-site marketing and signage, and you can also work with show management to personalize the event. Investment: Call for pricing CONFERENCE SPONSOR Provide conference attendees an oasis to wake up before conference sessions or recharge in between or after sessions. You will have the opportunity to gather leads, display marketing materials, and mingle with business owners as they stop in for morning coffee or an afternoon beer at your sponsored conference attendee happy hour on Wednesday and Thursday afternoon. Investment: $8,000 Exclusive REGISTRATION TICKET GIVEAWAY Planning on holding a raffle or giveaway at your booth? If so, you can sponsor a registration ticket which is prepopulated with contact information and included with attendee badges. This ticket will lead attendees to your booth and offer them an easy way to enter your drawing/raffle, and the best part is you get to keep all of the tickets that are turned into you and collect the leads from them. Contact information is limited to: name and title, company, address, phone and fax numbers, and MUST be purchased no later than November 20, 2014 Investment: $5,000 Exclusive BADGE SPONSOR Keep your brand front-of-mind by placing it on both the front and back of the attendee badge that attendees wear each day of the show in order to gain access into conference classes, the exhibit hall floor, and networking events. Investment: $5,000 Exclusive SHOW T-SHIRT Attendees love free stuff especially free T-shirts, so make sure your brand goes home with our attendees in the form of a T-shirt! As the exclusive T-shirt sponsor, your logo will be included on the T-shirt, and we will provide the shirts to you to distribute in your booth along with distributing them at various other locations on-site. Investment: $5,000 Exclusive SHOW BAG Place your company s brand on the official show bag that will be handed out at registration to every attendee. With attendees carrying your bag throughout the event and after, your brand is guaranteed constant exposure. You can either provide the bags or we ll be happy to work with you to produce them for you. Must provide a minimum of 8,000 to show management Investment*: $5,000 Exclusive *Contact us for additional pricing for bag production LANYARD SPONSOR Maximize your exposure by putting your brand around every attendee s neck. You can either provide lanyards or we ll be happy to work with you to produce them for you. Must provide a minimum of 8,000 to show management Investment*: $3,500 Exclusive *Contact us for additional pricing for lanyard production

5 On-Site On-site sponsorship opportunities were developed to give your brand maximum exposure while attendees are registering, walking the exhibit hall floor, taking education sessions, and networking at the convention center. Our sales team is here to create the perfect sponsorship for you that will meet your goals while staying within your budget, so contact your account executive to develop a custom package that will be unique to your branding needs. REGISTRATION AREA Every attendee, whether they registered online or onsite, will have to go to registration to pick up their badge, lanyard, and show bag. Make sure your brand is the first one they see when they arrive on-site. Your brand will be placed within the registration area and on the on-site registration signage. Investment: $7,500 Exclusive SHOW FLOOR HAPPY HOUR EVENT Free beer is a hot commodity at a trade show. Give the attendees exactly what they are looking for by sponsoring this daily happy hour located within a new exhibit hall floor feature with attractive decor and music. Investment: $3,000 Exclusive AISLE SIGNS Aisle signs are a simple and cost-effective way to broaden your company s exposure across the exhibit halls. As attendees work their way through the hall, they will see your logo on every aisle sign. Investment: $3,000 Non-Exclusive ON-SITE BANNERS Draw attendees to your booth with a hanging banner. Hanging banner locations are limited, so contact your account executive today to review placement and banner specifications. Investment: $2,000 Non-Exclusive COAT, BAGGAGE & TOOL CHECK Interested in being the first and last brand attendees see at the show? Sponsor the new coat, baggage, and tool check located in the main lobby. Investment: $1,500 Exclusive BEVERAGE CART (COFFEE OR BEER) Product discounts and giveaways drive traffic to your booth, but free coffee or free beer drive even more traffic to your booth. Sponsor a berverage cart in your booth and watch the attendees flock to your area for a free drink! Investment: $1,500 Non-Exclusive CARPET LOGO Want to really grab attention with your brand? Sponsor a carpet logo, which will stand out among the solid-colored trade show carpet. What a better way to lead attendees to your booth than with an attractive advertisement right at their feet? Investment: $1,250 per logo Non-Exclusive

6 Print Our attendees rely on key printed pieces to help them plan and customize their trade show experience. Advertising in these important brochures will ensure that our attendees experience what you have to offer even before they walk the exhibit hall floor. Don t miss this opportunity to advertise in one or both brochures, but reserve your space today because advertisements are limited! COMPREHENSIVE BROCHURE ADVERTISING Reach the entire attendee database by advertising within the Comprehensive Brochure, which attendees look forward to receiving in order to plan their trip to the show. Distribution Quantity: Approximately 60,000 Reservation Deadline: January 6, 2015 Ad Materials Deadline: January 13, 2015 Premier Comprehensive Brochure Sponsor Includes Post-It note ad on cover and full page 4/C ad on back cover Investment: $2,000 Exclusive Full-Page 4/C Advertisement Investment: $1,250 Non-Exclusive Half-Page 4/C Advertisement Investment: $750 Non-Exclusive ATTENDEE MAILING LIST RENTAL Interested in promoting your presence at the show to our past attendees or pre-registered attendees, or maybe you have a special giveaway or show-only deal you would like to promote to our database of attendees? Rent either the past attendee list or the pre-registered 2014 attendee mailing list to send our your own print piece to potential clients you may not otherwise have access to with this one-time direct mailing. List is provided directly to bonded third party mail house List DOES NOT include addresses List includes up to 5,000 US-addresses List is good for one mailing, but you may rent the list as many times as you like Investment: $1,000 Non-Exclusive PROGRAM & EVENT GUIDE ADVERTISING Driver traffic to your booth with an ad in the on-site Program & Event Guide. Attendees refer to the Program & Event Guide throughout the show for full event schedules, detailed descriptions, exhibiting companies, and special events taking place at the show. This piece is distributed on-site in registration and in the exhibit hall. Reservation Deadline: January 28, 2015 Ad Materials Deadline: February 11, 2015 Post-It Note Ad on Cover Investment: $1,950 Exclusive Full-Page 4/C Advertisement Inside Front Cover Investment: $2,250 Exclusive Full-Page 4/C Advertisement Back Cover Investment: $2,500 Exclusive Full-Page 4/C Advertisement Inside Back Cover Investment: $2,000 Exclusive Full-Page 4/C Advertisement Investment: $1,750 Non-Exclusive Half-Page 4/C Advertisement Investment: $1,500 Non-Exclusive Quarter-Page 4/C Advertisement Investment: $1,275 Non-Exclusive Upgraded Printed Exhibitor Listing You profile will be highlighted in a different color and include your company s logo next to your name Investment: $350 Non-Exclusive

7 Digital Your clients and our attendees do business, book travel, register for events, get their news, make purchases, and so much more on their smartphones, tablets, laptops, and computers. If at least some of your advertising budget isn t set aside for digital promotion, you are missing out. We offer several digital sponsorship opportunities to fit every budget. Contact your Digital Account Executive, JT Benton today at , to create a custom digital sponsorship package that meets your needs! TARGETED BLAST Reach highly targeted registered attendees before, during, and after the show with a targeted blast. Exhibitors can provide their own HTML or choose one of our two predesigned templates. Custom performance metrics will be provided. Investment: $2,750 Non-Exclusive SHARED PRODUCT BLAST Shared product s are the budget-friendly way to reach registered attendee database. Ten spots are available on each shared prospect . Exhibitors are listed in alphabetical order unless premium placement is chosen. Your company logo, booth number, website, and customized announcement are included. Investment: $550 / $750 Non-Exclusive MULTIMEDIA PACKAGE This mobile app sponsorship includes: rotating banner ad, full-screen landing page, option to include a video within the exhibitor mobile profile, upgraded exhibitor listing within the mobile app, and upgraded online booth profile. Investment: $1,500 Non-Exclusive CUSTOM PUSH ALERT Drive on-site booth traffic and let attendees know about promotions being offered at your booth. Investment: $450 Non-Exclusive (20 spots available) PREMIUM WEB AD Place your linking web ad on the most prominent page of the show website where attendees will be sure to see it. Performance metrics will be provided upon campaign completion. Investment: $1,500 Non-Exclusive (3 spots available) ONLINE REGISTRATION SPONSORSHIP Place your brand prominently on everything that our attendees interact with including the online registration system, registration confirmations, and hotel confirmations. Your company s brand will be included on everything attendees are required to bring to the show in order to pick up their badge and check into their hotel. Investment: $4,000 Exclusive Investment: $1,500 Non-Exclusive ONLINE AD RETARGETING Remind prospective attendees about your company and products even when they aren t on the show website with retargeting ads. These ads will display on other sites our attendees visit like CNN, Wall Street Journal, etc. Investment: Call for Pricing Non-Exclusive UPGRADED ONLINE PROFILE Make your company stand out among the other exhibitors. Upgraded online profiles include: company logo; online floor plan logo; highlighted exhibitor listing within the mobile app; and the ability to add product videos, product previews, press releases, and show specials. Investment: $500 Non-Exclusive

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