WE ARE THE FUTURE OF PERFORMANCE NUTRITION
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- Buddy Lawson
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1 WE ARE THE FUTURE OF PERFORMANCE NUTRITION
2 1981
3
4 WE ARE #1 THE GLOBAL SPORTS NUTRITION BRAND FAMILY
5 CLEAR MISSION Inspire people everywhere to achieve their performance goals By becoming their trusted partner through: Education Advocacy Quality Authenticity 5 ANNUAL CONFERENCE 2015
6 ABOUT US BIG DATA 5 > 80 MANUFACTURING FACILITIES >1,600 PEOPLE WORLDWIDE PRODUCTS & 1,000 SKUS 20 TOP THREE BRAND IN 20 COUNTRIES; SOLD IN >100 COUNTRIES 160 SPONSORED ATHLETES $1BN PROFORMA REVENUE
7 EXCELLENT GROWTH 2008 OPTIMUM NUTRITION $185M REVENUE 2011 BSN ACQUISITION $135M REVENUE 2014 NUTRAMINO & ISOPURE $93M REVENUE % ORGANIC REVENUE CAGR $1BN REVENUE
8 FAVOURABLE FUNDAMENTALS GREATER CONSUMER AWARENESS, ACROSS GENDER & GENERATIONS GROWING FOCUS ON ACTIVE LIFESTYLES EASY, CONVENIENT & ON-THE-GO TREND URBANISATION & WESTERNISATION OF DIET AND LIFESTYLE 8 OUR GLANBIA 2014
9 4 OUT OF 10 PEOPLE ARE STRIVING TO INCLUDE MORE PROTEIN IN THEIR DIET 6% OF NEW F&B PRODUCTS IN THE USA IN 13 MADE HIGH PROTEIN CLAIMS IN EUROPE PRODUCTS WITH HIGH PROTEIN CLAIMS HAVE TRIPLED IN 5 YEARS GLOBAL WEB SEARCHES FOR PROTEIN SHAKES ARE UP 57% SINCE % INCREASE IN USE OF SPORTS NUTRITION PRODUCTS IN USA IN 7 YEARS GLOBAL WEB SEARCHES FOR PROTEIN ARE UP 40% SINCE 2010 PROTEIN IS A GATEWAY PRODUCT. 9 ANNUAL CONFERENCE 2015
10 17% ENERGY USAGE AMONG US ADULTS IN 2012, UP FROM 13% IN % INCREASE IN SEARCHES FOR PRE- WORKOUT 2014 VS % OF NEW FOOD LAUNCHES IN 2013 MADE ENERGY CLAIMS FROM 2009 TO 2014 THE ENERGY CATEGORY GREW 9.5% CAGR ENERGY CATEGORY GROWING QUICKLY. 10 OUR GLANBIA 2014
11 LARGE GLOBAL MARKET $10.1BN GLOBAL MARKET 1 GLOBAL MARKET US MARKET EMEA, 19% LAPAC, 18% N. America, 63% BY REGION 2 Other, 19% Mass, 15% Internet, 18% BY CHANNEL 3 Specialty, 50% 1. Euromonitor 2014 (RSP) 2. Euromonitor 2013 (RSP) 3. Nutrition Business Journal 2013 (RSP)
12 GLOBAL OPPORTUNITY $ spend per person per year $20.8 $17.0 $17.0 $14.6 $8.1 $7.2 $5.5 $4.9 $2.4 $2.3 $2.1 $2.0 $1.6 $1.4 $1.3 $1.1 $1.1 $0.4 $0.3 $0.1 $0.0 Source: Euromonitor
13 HOW WE WIN LEADING BRANDS GLOBAL APPROACH GREAT MARKETING INFRA- STRUCTURE
14 INDUSTRY LEADING NET PROMOTER SCORES
15 World s #1 whey protein Goal & fitness driven consumer TRUE STRENGTH Trusted partner for goal achievement 85 NET PROMOTER SCORE
16 74 NET PROMOTER SCORE #1 blended protein/pre-workout creator Serious performance PUSH Nutritional science to fuel success
17 Premium, purity focused protein Active lifestyle consumer MORE THAN MUSCLE Pure, simple products to help you live an active life 81 NET PROMOTER SCORE
18 #1 Danish sports nutrition company Active and health conscious men & women CHALLENGE YOURSELF ALWAYS The quality, convenient choice
19 #1 brand of serious performance Beverages Hardcore guys in the Weights room BUILT GREATER THAN Hardcore convenient option
20 MEETING EVERY CONSUMER NEED STATE PROTEIN PRE- WORKOUT MUSCLE GAINERS & BUILDERS GENERAL HEALTH
21 CREATING CONSUMER ADVOCATES THROUGH EDUCATION & CONNECTIVITY 200k >2.6m >6.5m 44.5m FOLLOWERS FANS UNIQUE VISITORS TOTAL VIEWS
22 INNOVATION THROUGH INSIGHT BIGGER, BETTER, GLOBAL RETAILER EXCLUSIVES EXTENSION OF HERO SKUS ONGOING RENOVATION NEW CATEGORIES
23 GLOBAL APPROACH GLOBAL BRANDS WITH STRONG US HERITAGE BUSINESS BUILDERS ON THE GROUND LOCAL ACTIVATION PRIORITISED INTERNATIONAL MARKETS LOCAL COMPLIANCE
24 GLOBAL PRESENCE SWEDEN TURKEY CHINA NORWAY DENMARK CANADA IRELAND UK PORTUGAL S. KOREA 24 COUNTRIES USA BRAZIL SPAIN FRANCE BELGIUM GERMANY POLAND JORDAN INDIA SINGAPORE INDONESIA PHILIPPINES AUSTRALIA NEW ZEALAND
25 INFRASTRUCTURE & CAPABILITIES INVESTMENT IN MANUFACTURING & QUALITY TO ENSURE PRODUCT INTEGRITY STRONG REGULATORY & COMPLIANCE CULTURE FORMULATION TEAM WHICH ACTS GLOBALLY MAJOR SYSTEMS INVESTMENT
26 STRONG OUTLOOK FIVE AUTHENTIC, INSPIRING BRANDS WITH INCREDIBLY ENGAGED CONSUMERS CATEGORY CONTINUES TO GROW ACROSS NEW CONSUMERS, CHANNELS & INTERNATIONALLY CONTINUE TO SEEK STEP-OUT ADJACANCYS THROUGH ORGANIC DEVELOPMENT AND M&A GLOBAL ORGANISATION STRUCTURE EVOLVING TO ENSURE WE DRIVE GROWTH INVEST BEHIND BRANDS, PEOPLE & CAPABILITIES WITH BOLD AMBITION
27
28 WE ARE THE FUTURE OF PERFORMANCE NUTRITION
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