Egbert Schroeer, Managing Director, Microsoft August 5 th 2014
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1 Egbert Schroeer, Managing Director, Microsoft August 5 th 2014
2 Agenda Industry trends and opportunities Our vision and Transformational Business Opportunities Customer experience 2
3 Time Technological capacity Human capability
4 MORE. FASTER. BETTER? Technology should extend our capabilities rather than highlight our limitations. It should help us manage our time more effectively, focus our attention on the most important things and foster meaningful relationships with the people we care about.
5 Start reimagining Innovation Globalization Pricing pressures What new capabilities will be required? Complex regulation Sustainability Changing demographics What opportunities & challenges do these create?
6 Imagine a world without boundaries Our vision for process manufacturing & resources Attracting and retaining talent Enhancing skills Targeting influential customers Identifying disruptors to your business Becoming as nimble as your smallest competitor Turning customers into evangelists Engaging your employee s passion Fostering innovation Giving people a social voice Supporting a mobile workforce Unleashing Embracing insight naturally Connecting with the world s data Responding to likes and dislikes immediately Inspiring Identifying opportunity with data Creating a social community that loves your brand Giving your company a personality your customers employee creativity Delivering mobile, engaging experiences Simplifying insight generation Identifying patterns in data to predict future opportunities Finding hidden potential in your untouched data Connecting the individual voice to the overall brand experience
7 Leading WW Manufacturer 531 applications 4600 interfaces 3400 nightly batch jobs No end to end process. Largely undocumented Support ratio: 1 FTE to 17 apps
8 Worldwide Internet of Things Revenue Opportunity Transportation Utilities Government Other $4.93T $154 B $913 B $326 B $313 B $325 B $201 B $570B 1.78T Transportation Utilities Government Other $1.93T $92 B $472 B $160 B $132 B $156 B $100 B $301 B 750B IDC, Internet of Things Spending Guide by Vertical Market, 2014
9 Realizing IoT with Microsoft Things found in the enterprise Our IoT-enabling Technologies Devices Other things Cloud Platform and Services PCs/ Laptops Smart Phones Connect POS Medical devices Terminals devices Devices that empower and enable your Industrial devices people ATMs Tablets Automation Handheld Scanners Vehicles LoB Assets and connect to other Buildings and Infrastructure Assets things across your enterprise Chips Sensors Microsoft and Azure use Intelligent services Systems that Serviceallow Microsoft you to Azure connect Machine Learning and manage the Internet of your things, and transform your Line-of-Business business with insights. Data and BI Services Services HDInsight Power BI for Office 365
10 Asset Gateway Asset Services Enterprise Service Bus/ ISS Device Hub Cloud Applications: Remote monitoring/diagnostics, Etc. Example Devices and Data Publishers Oil Rigs Transport Data Alerts Azure Cloud Services Cloud Services: Account Mgmt Asset Mgmt Data Processing Notification Asset Cache Data Analysis Consumers Commands SCADA/HMI Configurations Oil Field Sensors Firmware Updates CDN: Manuals Software Updates Config Help Files Event Processing Integration Services: CRM/ERP Engineering Etc. Backend Systems
11 Business goal Improve fracking truck uptime Establish new data driven maintenance business model Reduce maintenance costs Tactics MG Bryaan instrumented fracking trucks with Rockwell data acquisition Data streamed to Rockwell Cloud Platform in Azure in realtime Results Secure remote access to equipment data Incremental Cost Savings Remote Services as new business model Empowering knowledge workers with real time & historical data It s about being able to globally manage their businesses, something that has never been done before. The upside is huge for us! Matthew Bryan President MG Bryan Equipment Company It s 11 a
12 Transformational Business Opportunities: Example Agriculture Analytics Yield predictions based on historical and real-time prediction as new service offering for farmers Skype Translator Threads to biodiversity 12
13 BRING YOUR OFFICE ANYWHERE When you are without your desk and devices, how do you maintain your workflow? Using the cloud, hardware functions as a team rather as individual units. Ayla can pick up devices that are not her own and use them as if they were. KEY IDEAS Anywhere data access, Secure mobile authentication, Work across personal and public devices
14 Reimagining Manufacturing in a Connected World Key capabilities required to drive business transformation R&D Supply Chain Sales & Planning Marketing Transforming from Product-centric transactions Service-centric relationships Transformative business opportunities Corporate Performance Consumers Key priorities Developing Connected Business Networks Enabling Connected Customer Experiences Production Building a Data Culture across the Organization Product-centric, efficiency focused Service-centric, network value driven 14
15 Krones: Production of the Future KRONES AG is the market leader in the fields of process, filling and packaging technology. Every fourth bottle worldwide is processed by a KRONES machine.
16 Discrete Manufacturing Industry Solutions Connected Marketing, Sales & Service Digital vs. physical engagements increasingly driving the buying decision Connected Vehicle & Connected Devices Driving new connected consumer experiences and ongoing services Connected Operations Cost and risk management still key in delivering the Bottom Line Connected Product Innovation Smart connected products driving innovative development cycles Devices Modern Productivity Platform
17 ft 2 CityNext LIVING LAB: Microsoft Puget Sound Campus and Global Operations
18 Building Intelligent Solutions 1
19 Building Intelligent Solutions 19
20 What s on the mind of enterprise leaders? CEO priorities engaged employees satisfied customers 3/4 decision makers top priority Outperforming enterprises are 54% more likely to Enhancing the customer experience enhancing customer experience 27 % of tech budgets controlled by departments other than IT 7 in 10 60% of CxOs now look to partners who will have an equal hand in creating business value CEO s digital savvy CxOs believe social/digital interaction is the new imperative Responding to ongoing needs for efficiency and growth best indicator of business performance Transforming to a digital business dual goals 79 % of C-level executives believe they make better and faster tech decisions than IT Would increase risk to reduce IT costs 70% exploiting a fundamentally different digital paradigm of CIOs and accelerate business agility Growing expectation Becoming more responsive Make/sell business model Sense/ respond business model personal, individualized service
21 Mega Trends impact the business trends Social and Collaboration Business Insights & Analytics Mobility Changing Demographics BYOD Ubiquitous Connectivity & Social Computing Knowledge Management Innovation & Growth New Products, Services & Technologies Time to Market Crowd source Ideas Power Shift to Consumers Connected Experiences Cloud and modern datacenter Performance Excellence Security Sustainability Regulatory Compliance Business Efficiency Sustainability 21
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