Intellectual Capital Human Potential as Innovation Factor

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1 Field of Action Intellectual Capital Human Potential as Innovation Factor - Intellectual Capital Human Potential as Innovation Factor Vaals Bloemendal, September 23 25, 2009 Prof. Dr. Peter Pawlowsky 2009 Pawlowsky 1

2 Field of Action Intellectual Capital Human Potential as Innovation Factor Overview Members of Field of Action Approach Cause for Interest Analyses & Procedures Reports/Expertises Results 2009 Pawlowsky 2

3 Members of Field of Action Prof. Dr. Erpenbeck, John Prof. Dr. Frank, Gernold Kneisel, Evi Prof. Dr. Koch, Günter Nagel, Claus Prof. Dr. Pawlowsky, Peter Rößel, Claudia Szogs, Günther Dr. Vollmar, Gabriele Weziak-Bialowolska, Dorota Wiener, Bettina Prof. Dr. Wilkens, Uta Steinbeis Transfer Institut Business Administration and International Entrepreneurship Herrenberg FHTW Fachhochschule für Technik und Wirtschaft Berlin Fachbereich 3 BWL TU Chemnitz, Fakultät für Wirtschaftswissenschaften, Lehrstuhl Personal und Führung execupery Techgate, Wien AUSTRIA; The New Club of Paris KPMG Intellectual Capital Advisory People & Change, Köln Technische Universität Chemnitz, Fakultät für Wirtschaftswissenschaften, Lehrstuhl Personal und Führung Technische Universität Chemnitz, Fakultät für Wirtschaftswissenschaften, Lehrstuhl Personal und Führung Glashütten (ehem. Commerzbank) Ambassador New Club of Paris VOLLMAR Wissen + Kommunikation, Reutlingen Warsaw School of Economics Institute of Statistics and Demography, Warsaw POLAND Zentrum für Sozialforschung Halle e.v. Ruhr-Universität Bochum, Institut für Arbeitswissenschaft, Lehrstuhl Arbeitsmanagement und Personal 2009 Pawlowsky 3

4 Field of Action Intellectual Capital Human Potential as Innovation Factor Overview Members of Field of Action Approach Cause for Interest Analyses & Procedures Reports/Expertises Results 2009 Pawlowsky 4

5 Politics accord highest priority to Education.but it is hardly ever utilized in the World of Working Source: Pawlowsky 5

6 We lack an IC Agenda The European Observatory on Intangible Assets ( notes on the German situation: In Germany, there is no specific IA agenda. As for France, the German government put a strong theoretical emphasis on investments favouring intangible assets developments but it seems that there is no "intangible action plan" such as in Sweden or Netherlands. (State: 2000) 2009 Pawlowsky 6

7 Field of Action Intellectual Capital Human Potential as Innovation Factor Overview Members of Field of Action Approach Cause for Interest Analyses & Procedures Reports/Expertises Results 2009 Pawlowsky 7

8 Social Conflict Areas and Approaches on Accomplishing IC Responsibility vs. Individualization Standardization vs. Flexibilization National/Europ. Level Globalization vs. Regionalization Management of HR vs. Cost Pressure Sustainability vs. Maximizing Profits Regional Level Demand for Staff vs. Unemployment Employability vs. Competence Deficit Organizational Level Competition vs. Cooperation Long-term Strategies vs. Short-term Success Innovative Ability vs. Increasing Cost Pressure Individual Level Time for Learning vs. Stress From High Work Load 2009 Pawlowsky 8

9 Social Conflict Areas and Approaches on Accomplishing IC Responsibility vs. Individualization Standardization vs. Flexibilization National/Europ. Level Globalization vs. Regionalization Management of HR vs. Cost Pressure Sustainability vs. Maximizing Profits Regional Level Demand for Staff vs. Unemployment Employability vs. Competence Deficit Organizational Level Competition vs. Cooperation Long-term Strategies vs. Short-term Success Innovative Ability vs. Increasing Cost Pressure Individual Level Time for Learning vs. Stress From High Work Load 2009 Pawlowsky 9

10 Lecture D. Weziak: IC of a country Dorota Weziak-Bialowolska o.j. Warsaw School of Economics, Measurement of national intellectual capital application to EU countries 2009 Pawlowsky 10

11 Lecture D. Weziak: IC of a country Dorota Weziak-Bialowolska o.j. Warsaw School of Economics, Measurement of national intellectual capital application to EU countries 2009 Pawlowsky 11

12 Knowledge Economy Index and GDP 2009 Pawlowsky 12

13 Knowledge Economy Index Pawlowsky 13

14 National IC Strategies Where does Germany stand? 2009 Pawlowsky 14

15 Social Conflict Areas and Approaches on Accomplishing IC Responsibility vs. Individualization Standardization vs. Flexibilization National/Europ. Level Globalization vs. Regionalization Management of HR vs. Cost Pressure Sustainability vs. Maximizing Profits Regional Level Demand for Staff vs. Unemployment Employability vs. Competence Deficit Organizational Level Competition vs. Cooperation Long-term Strategies vs. Short-term Success Innovative Ability vs. Increasing Cost Pressure Individual Level Time for Learning vs. Stress From High Work Load 2009 Pawlowsky 15

16 Regional Level: Intellectual Capital Statements 2009 Pawlowsky 16

17 Regional Knowledge Balance Ortenaukreis Source: 2009 Pawlowsky 17

18 Social Conflict Areas and Approaches on Accomplishing IC Responsibility vs. Individualization Standardization vs. Flexibilization National/Europ. Level Globalization vs. Regionalization Management of HR vs. Cost Pressure Sustainability vs. Maximizing Profits Regional Level Demand for Staff vs. Unemployment Employability vs. Competence Deficit Organizational Level Competition vs. Cooperation Long-term Strategies vs. Short-term Success Innovative Ability vs. Increasing Cost Pressure Individual Level Time for Learning vs. Stress From High Work Load 2009 Pawlowsky 18

19 Increasing Ration of Intangible Assets in Enterprises Nagel (2009) acc. Fetsch / Beyer, S. 34, Welche Ansätze von Intellectual Capital finden derzeit in Unternehmen Anwendung, IMO Expertise Pawlowsky 19

20 Intellectual Capital Reporting Human Capital Structure Capital Relations Capital Source: based on 2009 Pawlowsky 20

21 Intellectual Capital Statement 2009 Pawlowsky 21

22 Human Capital Measurement 2009 Pawlowsky 22

23 Expertise C. Nagel: IC-Approaches in Enterprises 2009 Pawlowsky 23

24 Social Conflict Areas and Approaches on Accomplishing IC Responsibility vs. Individualization Standardization vs. Flexibilization National/Europ. Level Globalization vs. Regionalization Management of HR vs. Cost Pressure Sustainability vs. Maximizing Profits Regional Level Demand for Staff vs. Unemployment Employability vs. Competence Deficit Organizational Level Competition vs. Cooperation Long-term Strategies vs. Short-term Success Innovative Ability vs. Increasing Cost Pressure Individual Level Time for Learning vs. Stress From High Work Load 2009 Pawlowsky 24

25 Field of Action Intellectual Capital Human Potential as Innovation Factor Overview Members of Field of Action Approach Cause for Interest Analyses & Procedures Reports/Expertises Results 2009 Pawlowsky 25

26 Reports/Expertises Field of Action Lecture: Weziak : On the Correlation between IC and Nationalen Wealth: The Example Poland Expertise: Kneisel/ Rössel/Pawlowsky: On the Current State of the Debate on Intellectual Capital Expertise: Pawlowsky: Current Developments in the Debate on Intellectual Capital Based on Expert Interviews and Secondary Analyses Expertise Nagel: What Approaches on Intellectual Capital are Currently Applied in Enterprises? Expertise: Koch /Szogs: Communication and Link to Politics of Strategies on Intellectual Capital Project Application Wilkens/ Erpenbeck: Competence Measurement and Management Project Application Pawlowsky: Innovative Ability Through Sustainable Management of Conflict Areas in Personnel Administration 2009 Pawlowsky 26

27 Starting-points for a Political Strategy: Integrating IC-Strategies into Politics Requires interweaved Communication Components. 1. Symposia/Conferences Goal: Clarification of relevant developments in IC ( Professional Communicative Cross-linking ) IC for Regions, Nations and Communities; Future Center Summit; Knowledge City Summit; Knowtech 2. Round Table Goal: Transmission of results into Political Consulting ( Sociopolitical Communicative Cross-linking ) 4 steps to Finland s Future; Austrian Agenda 3. Future Center Goal: Overcoming the Dilemmas through transdisciplinary encounters connecting Mind and Senses ( Realization-Communicative Cross-linking ) Mindlab; LEF 2009 Pawlowsky 27

28 Field of Action Intellectual Capital Human Potential as Innovation Factor Overview Members of Field of Action Approach Cause for Interest Analyses & Procedures Reports/Expertises Results 2009 Pawlowsky 28

29 Results and Goals Field of Action Overview of Relevance of IC Measurement and Design on national level Expertises and lecture Cross-linking with New Club of Paris Showing the most important scientific approaches and developments on IC Expertise Kneisel/Rössel Expertise Pawlowsky Recommendations for political formation Expertise Szogs/Koch: Communication and Link to Politics of Strategies on Intellectual Capital Show practical approaches for enterprises Expertise Nagel: What Approaches on Intellectual Capital are Currently Applied in Enterprises? Show starting-points for research and political sponsorship Projeckt U. Wilkens: Management of Trust and Competence as System for Balancing Flexibility and Stability Application Pawlowsky: Knowledge-Oriented Personnel Management Human Potential as Innovation Factor 2009 Pawlowsky 29

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