Press Kit Press Kit 2015

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1 Press Kit 2015

2

3 ABOUT FOODORA HOW IT WORKS FOODORA WORLDWIDE CUSTOMERS PARTNERS THE FOUNDERS FOODORA IN THE MEDIA

4 01 ABOUT FOODORA

5

6 The best choice for food lovers foodora is a food delivery service for premium restaurants and offers a healthy alternative to traditional takeaways. Food lovers enjoy a much broader range in high quality cuisine and can order online from the office or the comfort of their home. An advanced algorithm, which determines the optimal route between restaurants and customers, helps delivery drivers navigate the dense traffic of the urban city. This ensures that the food maintains its high quality and arrives at the customer s doorstep on average within 30 minutes.

7 The best choice for restaurants To satisfy the refined taste of its customers, foodora works exclusively with high quality restaurants. Partnering restaurants avoid the costs and logistics of employing their own drivers while simultaneously gaining access to a much larger customer base and benefitting from higher revenues.

8 02 HOW IT WORKS

9

10 CHOOSE ORDER DELIVERY Customers find nearby high quality restaurants on foodora.com and order their favourite meal. Once the order is submitted, the restaurant prepares the food. A driver picks up the order and delivers it as quickly as possible to the customer.

11 Beating rush hour with the traffic-tracker An advanced algorithm supports all of foodora s operations by calculating the fastest restaurant-customer route and converting it into readily accessible directions for the driver. In dense urban city centres, the natural home of foodora, it gives the company a strong competitive advantage compared to established takeaways and helps drivers navigate the traffic. The technology involved in every delivery ensures that the food arrives fast and delicious within an average of 30 minutes.

12 03 FOODORA WORLDWIDE

13

14 foodora was founded in October 2014 in Munich. Today, the startup has partnerships with 650 restaurants in 9 countries and 15 cities. Sweden Finland Norway Netherlands Germany Austria France Spain Italy Amsterdam, Barcelona, Berlin, Cologne, Düsseldorf, Frankfurt, Hamburg, Helsinki, Madrid, Milan, Munich, Oslo, Paris, Stockholm, Vienna

15 04 CUSTOMERS

16

17 The love for great food Customers of foodora are as diverse as the cuisine on offer: business professionals, food lovers and families. They are often on the go and have little time to cook fresh meals every day. Still, none of them want to give up healthy and high quality food.

18 Advantages for foodora customers: user-friendly vast range of guaranteed fast delivery platform choice quality

19 05 PARTNERS

20

21 Partner restaurants foodora works with a vast number of restaurants offering diverse cuisine, whose meals meet the highest standards of quality. To ensure the level of premium food is maintained, foodora works exclusively with high quality restaurants after carefully selecting them through a rigorous application process.

22 Main advantages of being a partner restaurant a larger easy higher delivery customer integration revenues driver fleet base

23 06 THE FOUNDERS

24

25 Konstantin Mehl Founder - CEO Konstantin feels at home in the world of startups. Before founding foodora, he worked in startups such as Westwing and Alina Flowers. During his studies at Columbia University in New York, he realised the takeaway culture in the US was far more advanced and that Germany lacked a delivery service working with high quality restaurants. In 2014 he brought the concept back to Munich and founded foodora.

26 Emanuel Pallua (COO) Emanuel graduated from the WHU - Otto Beisheim School of Management. He leads on Operations and gained his first startup experience as Director of Business Development at Home 24. In his team, Emanuel is renowned for his pasta dishes. Julian Dames (CMO) After completing his Master s degree at the WHU - Otto Beisheim School of Management, Julian began his career as a Management Consultant at Bain & Company. At foodora, he is responsible for Marketing & Communications, as well as Corporate Sales. In his spare time he likes to sing and is a huge opera fan. In Berlin, Julian is constantly on the hunt for the best burger.

27 Sergei Krauze (CTO) Sergei studied Maths, Infomatics and Computer Science in St. Petersburg and Munich. He manages the backend technologies and is responsible for the development of IT structures. Sergei loves Russian food and is looking forward to the first Russian partner restaurant under the foodora umbrella. Stefan Rothlehner (CTO) Stefan holds a Business and Computer Science degree from the Technical University of Munich, where he began to develop his first startup ideas with Sergei and Konstantin. Stefan takes care of the frontend of the foodora platform.

28 07 FOODORA IN THE MEDIA

29

30 New hip delivery service in town Metro (Netherlands) Eat like you re in a luxury restaurant Woman.at (Austria) Food delivered in half an hour can now be ordered in Helsinki Helsingin Sanomat (Finland) Startup opens the door to high-end restaurants ABC.es (Spain) foodora lets you order food online from restaurants that don t traditionally offer a take-out and delivery service Techcrunch

31 If you have any questions, please contact Emma MacKenzie (Head of Communications) : emma.mackenzie@foodora.de foodora. All rights reserved.

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