The Internet of Things Regional Forum Brazil Wrap up Session. Severiano Leão Macedo Junior IoT PSS da CISCO Brasil June 16th, 2016

Transcription

1 The Internet of Things Regional Forum Brazil Wrap up Session Severiano Leão Macedo Junior IoT PSS da CISCO Brasil June 16th, 2016

2 IoT Key Enabler of Digitization Across Industries IoT Enabling Transformation Smart Manufacturing Grid Modernization Fleet Management Where is the value? Connect the Unconnected 50Billion Smart Connected Devices by 2020 Hyper-connectivity, IT and OT convergence Over 60% of the IOT value will be generated in Enterprise deployments Smart Cities Connected Transit Mining & Agriculture <1% of data currently used, more can be used for optimization and prediction Transform Business Processes Higher productivity by predictive maintenance and better asset utilization Enable New Business Models Create recurring revenue models with increased customer intimacy Interoperability across silo ed systems required to capture 40% of IOT value Source - McKinsey: The Internet of Things: Mapping The Value Beyond The Hype

3 complexidade Indústria 4.0: o que é? 4.0 Sistemas cyberfísicos Indústria e produtos inteligentes Internet of Things and Services Hiperconectividade 3.0 Big Data Maior nível de automação Eletrônica e TI 1.0 Geração de vapor Primeiro tear mecânico 2.0 Produção em cadeia Energia elétrica Primeira linha de montagem tempo 2S Inovações Tecnológicas - IoT Regional Forum 2016, 15-16/jun

4 Digital Business A Board Level Conversation Thrive, Survive, Extinct Continuous Innovation Digital disruption will displace nearly 4 out of the top 10 incumbents by industry over the next five years Digital companies achieve 12% higher market valuation than their competitors

5 PARCERIAS SÃO CRÍTICAS PADRÕES & CONSÓRCIOS China IoT National Standards Group IOT END TO END WORLDWIDE STANDARDS ECOSISTEMA 400+ * Other names and brands may be claimed as the property of others.

6 DIGITAL MANUFACTURING CONNECTED ENTERPRISE Copyright 2014 Rockwell Automation, Inc. All Rights Reserved. delivers transformational value in productivity and global competitiveness $ Faster Time to Market Lower Total Cost of Ownership Improved Asset Utilization Enterprise Risk Management

7 Bringing Business Intelligence to the edge Cisco IP Cameras as Smart Endpoints, bringing intelligence to the edge Dynamically add functionality through add-on Applications Video Analytics, Cisco Instant Connect, SIP Client, Sensor Gateway, Audio Analytics, VPN Client Open eco-system for application development with Developer SDK/Tooling All apps will be Cisco tested and certified to provide validated applications IoT Sensor Gateway Video Analytics Audio Analytics Instant Connect Client SIP Client 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 7

8 CAM Use Cases: Asset and Beyond Stadiums Vending Machine Manufacturing Soda_1_1 ( ) Power Consumption (kwh): 0 Schedule: Free Can Count: 226 Can Capacity: 360 Robotics PLCs Any IP connected device Retail Stores ATM Cell Towers Digital signage Info Kiosks POS Computers, servers Network infra ATM ( ) Power Consumption (kwh): 0 Schedule: Free 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 8

9 E MAIS Eficiência operacional, economia de energia, atendimento ao cliente: uma nova perspectiva para os serviços das concessionárias 9

10 70% of retail customers say they are swayed by in-store messages 52% of customers recall what they see on a digital sign

11 How Important Is the Customer Experience? In 66% 2013 Switched brands due to poor customer experience* In 89% 2016 Of companies will compete 2015 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11 based on customer experience**

12 Trends Security Risk or Opportunity? New, Remote, Dynamic, Automated and Wireless Advanced, Standardized, Integrated and Connected Increasing push towards un-manned operations Remote workforce and operations management a must Need for big data infrastructure and low cost IT solutions More use of COTS infrastructure & outsourced IT suppliers Continued integration of industrial / IT infrastructure Integrated networking & data application across vendors Increased use of advanced process control software Further integration with IT communication protocols Increased use of mobile applications & web infrastructure Integrated sensor networks with embedded IT Emergence of industrial wireless for process control Move towards virtualization & reduction of network layers Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12

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14 Nosso desafio para os próximos 40 anos x1.5 CONSUMO DE ENERGIA QUASE DUPLICARÁ 2 EMISSÕES DE CO2 PRECISAM SER REDUZIDAS PELA METADE 3x TEMOS DE NOS TORNAR 3 VEZES MAIS EFICIENTE Note: Forecast for 2050 compared to 2009 levels

15 SOBRETUDO IoT como Soluções de Impacto Social e Ambiental!

16 Muiiiito Obrigadooo!!