CREATING THE STRATEGIC GENERALIST a proposed curricular model for graphic design education
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1 CREATING THE STRATEGIC GENERALIST a proposed curricular model for graphic design education by tyler galloway Assistant Professor, Graphic Design Kansas City Art Institute
2
3 Andrew Blauvelt and Meredith Davis
4 DEFINING A T-SHAPED PERSON
5 DEFINING A T-SHAPED PERSON A person who has a broad base of knowledge and experiences... T
6 T DEFINING A T-SHAPED PERSON A person who has a broad base of knowledge and experiences... coupled with one or more specialized areas of interest and skill. Tim Brown, Ideo
7 graphic design specialist the world generalist writing/criticism research sub-specialties motion graphics environmental information interaction publication advertising
8 DEFINING A T-SHAPED PERSON depth of knowledge interaction research environmental publication signage accounting
9 WHY T-SHAPED PEOPLE ARE IMPORTANT
10 WHY T-SHAPED PEOPLE ARE IMPORTANT multiple perspectives enhance teamwork
11 WHY T-SHAPED PEOPLE ARE IMPORTANT multiple perspectives enhance teamwork bridge gaps well
12 WHY T-SHAPED PEOPLE ARE IMPORTANT multiple perspectives enhance teamwork bridge gaps well produce good, original insights
13 Terry Irwin
14 WHY T-SHAPED PEOPLE ARE IMPORTANT valued in the workplace
15 WHY T-SHAPED PEOPLE ARE IMPORTANT valued in the workplace meaningful specialization will occur in practice
16 WHY T-SHAPED PEOPLE ARE IMPORTANT valued in the workplace meaningful specialization will occur in practice cross-disciplinary knowledge contributes to success
17 WHY T-SHAPED PEOPLE ARE IMPORTANT valued in the workplace meaningful specialization will occur in practice cross-disciplinary knowledge contributes to success essential for research, management, and writing
18 THE PATH TO SPECIALIZATION
19 THE PATH TO SPECIALIZATION undergraduate general ed general ed major major major particularly: linguistics cognitive psych anthrolology sociology
20 Katherine McCoy
21 THE PATH TO SPECIALIZATION graduate elective major studio major seminar
22 THE PATH TO SPECIALIZATION PhD electives electives electives design research colloquia
23 THE PATH TO SPECIALIZATION professional practice general ed general ed major major major sub-specialized practice
24 THE PATH TO SPECIALIZATION professional practice broad media coverage sub-specializations balanced by generalities in other areas audience focus
25 THE PATH TO SPECIALIZATION professional practice depth of knowledge environmental publication signage teaching
26 WHERE UNDERGRAD FITS IN: A CASE STUDY
27 WHERE UNDERGRAD FITS IN: A CASE STUDY
28 attract a particular type of student
29 rich visual arts culture
30 top-quality studio art electives
31 funding focused on design/art
32 creative professional life
33 specialized: cultural perspective
34 specialized: cultural perspective set of experiences
35 specialized: cultural perspective set of experiences approach to problems
36 WEAKNESSES OF GENERALIZING
37 WEAKNESSES OF GENERALIZING isolation
38 WEAKNESSES OF GENERALIZING isolation breadth and depth of liberal arts offerings
39 WEAKNESSES OF GENERALIZING isolation breadth and depth of liberal arts offerings limited library resources
40 WEAKNESSES OF GENERALIZING isolation breadth and depth of liberal arts offerings limited library resources tuition driven
41 A CURRICULUM TO CREATE T-SHAPED PEOPLE
42 A CURRICULUM TO CREATE T-SHAPED PEOPLE priorities: simultaneous media approach utilizing sub-specialists in the classroom
43 A CURRICULUM TO CREATE T-SHAPED PEOPLE freshman fall spring liberal arts graphic design fine arts / electives sophomores design history juniors art history art history
44 A CURRICULUM TO CREATE T-SHAPED PEOPLE seniors, fall semester: specialized studio predetermined set of issues allow for problem finding g.d. studio specialized studio g.d. studio
45 A CURRICULUM TO CREATE T-SHAPED PEOPLE seniors, spring semester: degree project (not a thesis ) student-defined problem sub-specialty focused: design s use, audience, media g.d. studio degree project g.d. studio
46 WILL STALEY
47 CODY LANGFORD
48 AMANDA ZEITLER
49 KENNY KIM
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