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1 APCHQ MEDIA KIT 12 3 Website Newsletter Give your clients all three dimensions Make all APCHQ members and other stakeholders in the residential construction and renovation, industry aware of your products and services and increase your sales!
2 1. Québec habitation magazine Québec habitation magazine is the leading publication in the construction and renovation industry. It offers the lowest cost per thousand in North America for a French-language trade magazine. Frequency: bimonthly (six times a year) Circulation: more than 42,000 copies 12 3 Ad sizes (magazine format: 9.25 in. x in.) Full page Double-page spread Double half-page spread Double-page 17.5 in. x in. Double-page in. x in. Double half-page 17.5 in. x 4.75 in. Double half-page in. x in. Full page 8.25 in. x in. Full page 9.5 in. x in. Half page Half page Third of a page Third of a page Quarter page Copy space Copy space Copy space Half page horizontal 8.25 in. x 4.75 in. Half page horizontal 9.5 in. x in. Half page vertical 4 in. x 9.75 in. Half page vertical 4.75 in. x in. Third of a page horizontal 8.25 in. x in. Third of a page horizontal 9.5 in. x 3.75 in. Third of a page vertical in. x 9.75 in. Third of a page vertical in. x in. Quarter page vertical 4 in. x 4.75 in. Quarter page vertical 4.75 in. x in. * in. added to ads with bleed Specialties 2 pages 2 half pages 2 third pages Full split cover in. x in.* Full split cover Half split cover in. x in.* Half split cover 9.5 in. x in.* Split third of a cover in. x in.* Split third of a cover 9.5 in. x in.* 4-page insert 6-page insert 8-page insert 4-page insert in. x in.* 4-page insert 6-page insert in. x in.* 6-page insert 8-page insert in. x in.* 8-page insert * in. added to ads with bleed
3 Deadlines and editions Editions Space reservation Receipt of material Distribution February-March January 20 January 25 March 7 April-May March 7 March 13 May 1st June April 18 April 25 June 5 August June 13 June 20 August 6 September-October August 15 August 22 September 24 November-December October 17 October 24 December Deadlines and editions Editions Space reservation Receipt of material Distribution February-March January 19 January 23 March 6 April-May March 6 March 13 May 1st June April 16 April 24 June 5 August June 12 June 19 August 6 September-October August 14 August 24 September 24 November-December October 16 October 23 December 4 Readership Architects and others: 3.3% General contractors: 43.0% Specialized contractors: 53.7% Technical specifications ing: Software: Resolution: Document: FTP Site : Four-colour process QuarkXpress, InDesign, Photoshop, Illustrator (include fonts) Photos must be in 300 dpi High-resolution PDF, including trim and registration marks Upon request The editor reserves the right to refuse any ad whose technical quality or contents fail to comply with the editorial policy. * Total circulation: 42,193 copies. Data provided by the Canadian Circulations Audit Board (CCAB) for December The highest circulation for a construction trade publication in Canada.
4 2. Website Website Newsletter A - Banner on apchq.com The apchq.com website is a genuine reference in the home building sector. In addition to providing information on the construction and renovation industry, its offers its members exclusive contents. Frequency: monthly Targets: 363,440 individual visitors (1,800,000 pages viewed per year) Web page banner: 300 px x 250 px B - Banner on renomaitre.com The renomaitre.com website is put online by the Association provinciale des constructeurs d'habitations du Québec (APCHQ Québec Home Builders Association). The primary objective is to raise the profile of Réno-Maîtres (Reno-Masters) as well as foster ties between member contractors and their clients. Frequency: monthly Targets: 51,312 individual visitors (plus 112,377 pages viewed per year) Skycraper banner: 160 px x 600 px C - Banner on go-plans.com Go-Plans.com brings together the APCHQ s virtual public planrooms and the virtual planrooms of general contractors. Frequency: monthly Targets: 7,196 individual visitors (110,680 pages viewed per year) Skycraper banner: 160 px x 600 px 3. Newsletter Info-promo banner Info-promo is an electronic newsletter showcasing APCHQ events and products for the benefit of its contractor-members. Frequency: one banner per edition (24 editions per year) Targets: 24,444 industry-related companies Format: 600px x 90px
5 Rate chart* Website Newsletter Québec habitation magazine Format 1 edition 3 editions 6 editions Full page 3,400 3,050 2,850 Double-page spread 5,600 5,200 4,750 Double half-page spread 3,600 3,200 2,950 Half page horizontal 2,400 2,250 2,150 Half page vertical 2,400 2,250 2,150 Third of a page horizontal 2,150 1,990 1,850 Third of a page vertical 2,150 1,990 1,850 Quarter page vertical 1,700 1,590 1,500 Cover 2 4,300 3,750 3,400 Cover 3 4,000 3,600 3,100 Back cover 4,500 4,100 3,650 Specialties - Québec habitation Split cover 1 edition Full cover 7,995 Half-cover 4,995 Third of a cover 4,495 Insert 1 edition 4 pages 4,995 6 pages 6,995 8 pages 8, Website A- Banner on apchq.com 1 month 3 months 6 months (Web and print) Web page banner 1,500 1,300 1, % B - Banner on renomaitre.com 1 month 3 months 6 months (Web and print) Skyscraper 1, % C - Banner on go-plans.com 1 month 3 months 6 months (Web and print) Skyscraper 1, % 3. Newsletter (every 2 weeks) Info-promo banner 1 ing 3 ings 6 ings (Web and print) Banner 1,750 1,250 1,000-30% SOLD 2014 * Taxes not included. All ads must be approved by the editor. Guaranteed position: add 25% to the price shown above.
6 VOL. 30 I N 2 I AVIRL-MAI 2013 I 7, ENREGISTRÉ SOUS POSTE PUBLICATION N Order form We, the undersigned, reserve the following advertising space: 1. Québec habitation magazine February-March April-May June August September-October November-December Specialties - Québec habitation Split cover Insert 2. Website Format Cost A - Banner on apchq.com Web page banner Format B - Banner on renomaitre.com Skyscraper banner C - Banner on go-plans.com Skyscraper banner Cost per edition 3. Newsletter Info-promo banner Banner Company name: Name of person authorized to reserve space: Address: Telephone: Comments: Signature: Date: This purchase order is only valid upon receipt of a confirmation issued by the APCHQ. The price of the reserved space is payable upon proof of publication. Events and advertising Association provinciale des constructeurs d habitations du Québec (APCHQ) 5930 Louis-H.-La Fontaine Blvd., Anjou, Québec H1M 1S7 Telephone: or , ext. 235 Cell: publicite@apchq.com apchq.com/kitmedia 7480
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