BASIC WEBSITE BUILD $400 OUR PROCESS
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1 BASIC WEBSITE BUILD $400 Partner with our talented, in-house designers to customize and build your website on the Twenty Over Ten platform. BASIC WEBSITE BUILD INCLUDES: An initial consultation to establish the branding, marketing, and technology needs of your business. Your designer will create a mock-up site tailored specifically for you, your team, and/or compliance to review. We ll ensure your site meets your needs with two rounds of revisions at no additional charge. Once you approve the site, we ll send your website live with our simple 1-click process. We then train your team on how to use the dashboard to manage your site. OUR PROCESS CONSULTATION DESIGN & REVIEW LAUNCH & TRAINING Our design team will work with you to determine your branding, layout, and functionality needs during an initial virtual consultation and then create a tailored website unique to your business. Your team will have the opportunity for two rounds of review after the initial website draft is created. With your feedback our design team will make the necessary edits and send your site back for final approval. Once you approve the website design we will assist you in taking your website live with our simple publishing process. We then train your team to use our intuitive dashboard to manage your website content. INCLUDED FEATURES EXPERT FEEDBACK You ll be able to speak directly with our expert design team to ensure that your site aligns with your goals and objectives. DASHBOARD TRAINING Once the site is live, we will provide a 30 minute hands-on training so you know how to manage your website content, access your archives, and other additional features. SEO OVERVIEW Meta data (used by Search Engines when displaying results) will be set up for you, and you ll also have full access to edit them through your website editor. IMAGE SOURCING Our design team will research and suggest design elements to help communicate your message and reinforce your brand.
2 BUNDLE PACKAGES Need more than just a basic website setup? Bundle any of the following services to help create an online identity that engages current and prospective clients. COPYWRITING BUNDLE $400 Our copywriting bundle is intended for financial advisors who need help developing content for their website pages. This bundle includes an initial meeting + 3 hours of site mapping /content structuring / writing work. What is included in the 3 hours of work will depend on the nature of your needs. We may: Create content for your most visible pages Help you better communicate your UVP (unique value proposition) Organize your content to make it more concise and easier for visitors to comprehend Develop and highlight words and phrases that are integral to your message and make them more prominent on your site Once we have developed the content, we will work with the design team to integrate your copy into your site design. Once the design is complete, you will be provided with a mocked-up version of your website (a fully interactive draft) where you will also see all the content that has been developed. Included in this bundle is also one round of content edits (where we will edit the content for you). However you will also have full ability to edit the content on your site at anytime via your dashboard. SOCIAL MEDIA STARTER BUNDLE $400 This bundle is intended for financial advisors who are looking for help with the basics of getting started with social media marketing. It includes an initial one-hour consultation plus 2 hours of dedicated guidance for the following: Social Media Page Setup/Editing (We will setup pages for you or edit pages that you have already created) Guidance on keeping your brand cohesive across all social media platforms Basic best practices when engaging in social media Tools and resources to use when using social media to market your business
3 SOCIAL MEDIA STRATEGY BUNDLE $800 This bundle is intended for financial advisors who have either A.) Have a working knowledge of at least a few social media platforms (you may want to add a twitter account for instance but already use Facebook and Linkedin) or B.) are already working with Twenty Over Ten to create social media pages for your business and now want to develop a cohesive social media strategy. This bundle includes an initial Social Media Strategy Meeting + 4 hours of dedicated guidance. The nature of our guidance will vary depending on your existing social media familiarity/strategy. AN OVERVIEW OF OUR PROCESS STRATEGY WORKSHEET: We start by having you review and complete an intake worksheet. This allows us to see what social media platforms you have familiarity/working knowledge of, and what you have done to date. We also ask for input regarding your marketing goals, target audience, and time commitment. INITIAL STRATEGY SESSION (MEETING): During the first meeting we will review your worksheet, talk about how you have used social media to this point (if at all), and discuss goals. We will develop a rough outline of how the five hours of the package will be used. If we need to help you setup or improve any social media accounts, we will determine that as well. STRATEGY DEVELOPMENT: Based upon the information you provide and our discussion, our team will develop a Social Media Strategy and build a sample Editorial Calendar for you (for one month that can then be used as a template for subsequent months). (1-2 hours) SECOND STRATEGY SESSION (MEETING) - In our second meeting we will review the strategy we have developed for you and discuss implementation of that strategy (1 hour) SUBSEQUENT MEETINGS/WORK: The remaining 1-3 hours are used in a variety of ways depending on your teams needs and our initial discussion but may include items such as: Social Media Landing Page editing Information on Blog/Original Content Creation and best practices Hootsuite Setup Help and Training to automate your social media posting Learning how to use the analytics that Twitter, Facebook and Linkedin provide to monitor your engagement and activity on each platform Strategies on how to increase your followers/connections and connect with the pro spective clients you are trying to reach Learning how to analyze Google Analytics to determine what activity is driving the most traffic back to your website
4 Technical elements - how to change photos attached to posts, how to turn on business features/analytics for personal pages, hashtag best practices, etc. Social Media Landing Page editing Information on Blog/Original Content Creation and best practices Hootsuite Setup Help and Training to automate your social media posting Learning how to use the analytics that Twitter, Facebook and Linkedin provide to monitor your engagement and activity on each platform Strategies on how to increase your followers/connections and connect with the prospective clients you are trying to reach Learning how to analyze Google Analytics to determine what activity is driving the most traffic back to your website Technical elements - how to change photos attached to posts, how to turn on business features/analytics for personal pages, hashtag best practices, etc. LOGO DESIGN BUNDLE $800 Our Logo design bundle includes an initial discovery meeting with the client, after which our designers will create 3 logo solutions for you to review. There are 2 additional rounds of revisions to ensure you get a logo that captures the spirit of your organization. This is in addition to the basic website build, which is detailed above. Your logo design is integrated into your website to ensure your online presence is consistent and seamless. You can add additional rounds of review for your website for $250 per round. Once your logo has been approved, you will be provided with deliverables that include.eps,.jpeg,.png files w/ brand guidelines. OF COURSE WE CAN CUSTOMIZE ANY BUNDLE TO MEET YOUR SPECIFIC NEEDS. CONTACT US TO DISCUSS
5 ADDITIONAL SERVICES Any of the following services can be added to your basic website setup or a bundle package. ICON DESIGN $200 for 6 Icons or $300 for 10 Icons TEMPORARY LANDING PAGE $200 Identify your specific services through unique, custom icon designs. lncludes landing page with your Logo, contact information and message. MAILCHIMP OR CONSTANT CONTACT INTEGRATION $100 ADDITIONAL ROUNDS OF WEBSITE REVISIONS $100 / per additional website review Integrate 3rd party services to better engage current and potential clients. Need to make more updates to your website, but don t have any revisions left? SCHEDULE ONCE OR TIMETRADE WIDGET EMBED $100 ADDITIONAL LOGO DESIGN REVIEW ROUNDS $250 per additional round of review Add one-click scheduling to your website with any 3rd party service. Need to make more updates to your logo, but don t have any revisions left? RISKALYZE WIDGET EMBED $100 MULTIPLE OR CUSTOM FORM(S) $50 for multiple forms and/or custom form fields, Integrate 3rd party risk assessment tools to your website Include additional single or multiline form fields, radio buttons, file uploads, and more
6 ADDITIONAL SERVICES GOOGLE ANALYTICS REVIEW & CONSULTATION $200 EXTERNAL BLOG INTEGRATION $300 to integrate an external blog Spend one hour with our experts to asses your analytics to learn what it all means. Are you using wordpress or blogger for a blog? Integrate it into your Twenty Over Ten website. EXTERNAL BLOG MIGRATION $100/hour CUSTOM PHOTOS $10-$30/per photo. Migrate old blog posts to our platform (we will move the latest 5 for free). Choose specific photos from istock or shutterstock to be integrate into your website. TWITTER FEED $100 one time fee SOCIAL MEDIA PAGE SETUP $100/per page Integrate a twitter feed to highlight your most recent twitter posts. Engaging, consistent pages for Facebook, Twitter linkedin, Google+, and/or Instagram pages.
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