SAP PartnerEdge program for Application Development Building Business Success for the Future

Transcription

1 SAP PartnerEdge program for Application Development Building Business Success for the Future

2 Today s empowered consumers force enterprises to transform Consumer behavior Transformation need Demand customized products Fast reaction to consumer demand Shop globally 24x7 Immediate insights based on Big Data Give feedback instantly via social networks Empowered consumers Enterprise customers Increased business agility Expect fast response Better consumer experience 2013 SAP AG or an SAP affiliate company. All rights reserved. 2

3 Enterprises need to embrace key technologies to cope with new consumer needs Explosion of data Rise of social networking Consumer-like applications Big Data Predictive Analytics Mobile Cloud Software is the key transformation enabler 2013 SAP AG or an SAP affiliate company. All rights reserved. 3

4 SAP has refocused to provide leading technology to enable enterprises to stay ahead Today s SAP Technology focus Massive investments Front-runner in the market No. 1 in in-memory technology Market-leading in analytics Leading in cloud solutions Visionary in mobile technology for ultimate process speed for better-informed decisions for more agile and efficient businesses for faster information anytime, any device 2013 SAP AG or an SAP affiliate company. All rights reserved. 4

5 Winning solution providers will take advantage of this huge opportunity Accelerate Deliver smaller projects faster Provide rapid time-to-value Cloud first strategy will double to 70% over the next four years among CIOs 1 Innovate Leverage advanced technologies Productize custom best practices At least one-third of companies will adopt in-memory computing in Adapt Offer ready-to-consume apps Support try-and-buy, on demand Sell and buy in new ways 58% of new investments in 2013 will involve direct participation by line of business 1 1 IDC predictions 2013, 2 Gartner predictions SAP AG or an SAP affiliate company. All rights reserved. 5

6 Partner types no longer exist 2013 SAP AG or an SAP affiliate company. All rights reserved. 6

7 SAP and its large ecosystem will offer many attractive applications on SAP platforms everybody benefits Adoption of platform (SAP win) Attractiveness of platform (partner win) Availability of solutions (customer win) Partnering is not a choice for SAP. The choice has been made. Bill McDermott, Co-CEO, SAP AG 2013 SAP AG or an SAP affiliate company. All rights reserved. 7

8 Requirements to turn challenges into opportunities with SAP Partners need Comprehensive enablement services Differentiation in the marketplace Ability to expand markets and scope SAP delivers Self-service and remote enablement and coaching Marketing and sales via the SAP Store, so partners can become self-sufficient solution providers New partner program to enable innovative development Access to latest platform technologies Platforms open to all partners 2013 SAP AG or an SAP affiliate company. All rights reserved. 8

9 SAP PartnerEdge for Application Development The all-encompassing volume program for software partners DISCOVER INNOVATE MONETIZE Annual fees: 2.5k/3.5k incl. first pack k per add l innovation pack FREE 1 year only FREE SAP Store 15% rev share Application integration Development licenses Global agreement Innovation pack for SAP HANA and databases Enterprise support Cloud resources SAP partner status SAP HANA Cloud Platform Enablement Application reviews Mobile Remote partner management SAP PartnerEdge for Application Dev. Exploration member Exploration packs Go-to-market services Partner Application-Specific Runtime Licensing % of partner app value (by techn.) E-commerce best practices SAP Virtual Agency Partner directory Base enablement Developers (community) Embedded licensing (planned) SAP PartnerEdge for Application Development Partner Community support 2013 SAP AG or an SAP affiliate company. All rights reserved. 9

10 Six reasons to join SAP PartnerEdge for Application Development One global contract - all-inclusive, easy sign-up, partner owns intellectual property (IP), custom development included Effective enablement across all technologies All information and interaction in one place the Application Development Partner Center All partner apps available to customers in the SAP Store Self-sufficient selling via Partner Application-Specific Runtime Licensing Low fees SAP earns when partner sells 2013 SAP AG or an SAP affiliate company. All rights reserved. 10

11 Platform application development cooperation agreement Full-scope, easy-to-sign global contract 1 One global contract Development licenses* Ownership of IP* Custom development - rights Enterprise support Cloud service and resources Application review Trademark licenses and branding Test, demo, and evaluation rights Listing/selling on SAP Store Partner Application-Specific Runtime Licensing incl. back-to-back support Commercial terms* General and legal terms* Duration: 2 years (exploration: 1 yr) I accept Comfortable e-signing Global contracting and operations hub in Ireland * included in exploration membership 2013 SAP AG or an SAP affiliate company. All rights reserved. 11

12 Partner services portfolio Consistent and high-quality across technologies 2 Included services Premium services DISCOVER INNOVATE MONETIZE Partner Service Advisor Application Development Partner Center SAP Store listing Partner directory Co-marketing Partner coaching sessions Rapid-deployment solution enablement Technical enablement sessions Application reviews SAP Enterprise Support Online enablement Open online courses (opensap) Hosted developer sandbox Access to SAP Developer Community PASR*-Support SAP-hosted customer trial SAP Store content services Solution certification Hosted development environment Migration services (planned) Development consulting SAP Education Services * Partner Application-Specific Runtime License 2013 SAP AG or an SAP affiliate company. All rights reserved. 12

13 Application Development Partner Center One gateway to SAP 3 Full lifecycle coverage Hot topics and news Onboarding tools Quality-assured enablement assets Access to self-service and remote services Process wizards Community access SAP AG or an SAP affiliate company. All rights reserved. 13

14 SAP Store Expand your market reach Full self-service via "My Account" functionality Ability to sell as agent PayPal option for collection Available in 23 countries Listing of all partner apps Federated search across SAP and partner apps Success sharing (15% share on transactions closed) 2,200+ Solutions on e-channels/ SAP Store from SAP and partners 32,000 App downloads (SAP and partner apps) The SAP Store 4 Status: July ,500 Online transactions YTD 515,000 Online visits YTD 2013 SAP AG or an SAP affiliate company. All rights reserved. 14

15 Partner Application-Specific Runtime Licensing Be a full solution provider to your customers 5 License Partner application Technology runtime license Service Maintenance and support ** % uplift on app value * % per year of runtime Appl.-Specific Runtime License % SAP Mobile Platform 10 SAP HANA 15 SAP Sybase ASE***, enterprise edition (core + security and directory services option) SAP Sybase IQ, enterprise edition 8 SAP Sybase SQL Anywhere, standard edition 8 5 * Basis: price published on SAP Store or mutually agreed settlement price ** Back-to-back support for all partner apps sold with support *** SAP Sybase Adaptive Server Enterprise 2013 SAP AG or an SAP affiliate company. All rights reserved. 15

16 Act now! Turn business trends and innovative technologies into new sales opportunities Ready to take off? Visit the Application Development Partner Center and sign up now! SAP AG or an SAP affiliate company. All rights reserved. 16

17 SAP PartnerEdge program for Application Development Building Business Success for the Future

18 2013 SAP AG or an SAP affiliate company. All rights reserved. No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice. Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. National product specifications may vary. These materials are provided by SAP AG and its affiliated companies ("SAP Group") for informational purposes only, without representation or warranty of any kind, and SAP Group shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP Group products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries. Please see for additional trademark information and notices SAP AG or an SAP affiliate company. All rights reserved. 18