Augmented Reality in Gaming and Entertainment

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1 Brochure More information from Augmented Reality in Gaming and Entertainment Description: Augmented Reality (AR) represents a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input, that enrich the user's perception of the real world. AR has great potential of many industry verticals including: - Education - Healthcare - Public Safety - Manufacturing - Energy Management - Gaming and Entertainment This research analyzes emerging AR applications in gaming and the general entertainment industry as a whole. The first section of this report evaluates the development of the AR applications as a whole. The second section focuses on the use of AR in the entertainment industry. It includes case studies and analysis on the use of AR applications gaming and the entertainment products and services vertical as a whole. The third section of the report provides analysis of the market for the AR applications in gaming with forecasting from 2013 through Target Audience: - Mobile application developers - Wireless infrastructure suppliers - OTT application and service providers - Wireless carriers and other service providers - Augmented Reality (AR) application developers - Online, mobile, casual, and console game companies Report Benefits: - Identify the drivers for AR as a whole - Identify key growth opportunities in mobile augmented reality - Understand the potential for AR in advertising and entertainment - Recognize the advertising and marketing potential of AR applications - Understand business models that will predominate as AR gains traction Contents: 1.0 Executive Summary 2.0 Introduction 2.1 Augmented Reality Evolution 2.2 Ar Applications Development 2.3 Ar In Industry Verticals Gaming Ar Applications In The Entertainment Arena Augmented Reality Challenges 3.0 Ar In Gaming And Entertainment 3.1 Case Study: Ingress Game

2 3.1.1 Ingress Analysis Ingress Disadvantages 3.2 Ar Gaming For Playstation Wonderbook Ar Device From Sony Ar And Second Life Avatar 3.3 Opportunities The Use Of Ar Applications In Entertainment 3.4 Google Glasses Potential Applications In Gaming Ingress With Google Glasses 3.5 Statistics And Comparisons For Ar Applications In Entertainment Nokia And Orange Ar Advertising Campaign Macdonald's Trackmymacca's Ar App Hyundai Virtual Test Drive BBC Frozen Plant Ar Event Acceptance 4.0 Market Forecast For Ar In Gaming And Entertainment Market Forecast 2013 To 2018 Ar In Gaming Key Indicators Market Growth Indicators 4.2 Market Forecast By Region Western Europe Eastern Europe Middle East & Africa Latin & Central America 5.0 Ar Games Forecasts Ar Games In Asia & Oceana 5.2 Ar Games Market In Australia Ar Games In China The Ar Games Market In Europe Conclusions Figures

3 Figure 1 Ingress Game Figure 2 Social Networking Interaction Figure 3 Samsung Smart Window Technology Figure 4 Side Windshields Ar Applications Figure 5 Ar Information On Side Windshield Figure 6 Nokia And Orange Ar Advertising Figure 7 Trackmymacca's Ar App Figure 8 Frozen Plant Ar Event Figure 9: Global Augmented Reality Devices Revenue Forecast Figure 10 Ar Market Revenues (Usd Billions) By Region: Figure 11 Market Potential For Ar Games In Europe Ordering: Order Online - Order by Fax - using the form below Order by Post - print the order form below and send to Research and Markets, Guinness Centre, Taylors Lane, Dublin 8,

4 Page 1 of 2 Fax Order Form To place an order via fax simply print this form, fill in the information below and fax the completed form to (from USA) or (from Rest of World). If you have any questions please visit Order Information Please verify that the product information is correct and select the format(s) you require. Product Name: Web Address: Office Code: Augmented Reality in Gaming and Entertainment SC Product Formats Please select the product formats and quantity you require: Single User: Enterprisewide: 1-5 Users: Quantity USD 995 USD 2995 USD 1865 Contact Information Please enter all the information below in BLOCK CAPITALS Title: Mr Mrs Dr Miss Ms Prof First Name: Last Name: Address: * Job Title: Organisation: Address: City: Postal / Zip Code: Country: Phone Number: Fax Number: * Please refrain from using free accounts when ordering (e.g. Yahoo, Hotmail, AOL)

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