Inventory Rate Card 2012
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1 PROFILE ADVERT & STANDARD NEWS & OFFERS VAT for 12 months PROFILE ADVERT Advertisement displayed when the user enters your profile on whatmedia.co.uk. Direct links to your Post-a-Job page, Facebook, Twitter and Linked-in profiles. STANDARD NEWS & OFFERS Post your own news items in real time via our easy-to-use CMS. Update/replace your offers at any point and receive traffic reports detailing click-throughs to your news and offers tab with company breakdowns. 1
2 SPONSORED RANKING - by market sector, location or keywords 1 X Market Sector VAT for 12 months 5 X Locations VAT for 12 months 5 X Keywords from VAT for 12 months (further volume prices available on request) Google-style optimisation guarantees your record appears randomly within the top 10 titles displayed under a specific search. Your listing will also be highlighted in blue. Maximum of 10 sponsored rankings per market sector, location or keyword. TOP BANNER OR RIGHT HAND BUTTON UNDER MARKET SECTOR/LOCATION VAT each for 12 months Shared slot: minimum 20% of page impressions per advertiser 2
3 SITE WIDE BUTTON (Appears under every search AND on search page) 2,000 + VAT for 12 months Market sector/geographic location = minimum of 20% page impressions per advertiser Search Page = minimum of 6.66% page impressions per advertiser Search Results Pages = minimum of 20% page impressions per advertiser 3
4 EXCLUSIVE TOP RIGHT BANNER (Home Page or Search Page) VAT per month EXCLUSIVE PROMOTION MPU (Home Page or Search Page) VAT per month FEATURED MEDIA PROMOTION VAT per day 2-day campaign, consisting of an exclusive green text box appearing above the media news & offers notice board on both the home and search page. Messages link directly to your News & Offers tab. See below for examples of Exclusive Top Right Banner, MPU and Featured Media Promotion. 4
5 SPLASH LANDING PAGE CAMPAIGN VAT per day Inventory Rate Card 2012 Every user logging in is greeted by a landing page where we host your exclusive advertisement. This is ideal for achieving blanket coverage of our user base. LEADER MESSAGE CREDIT VAT per month Upgrade a Standard News & Offer so that it is trailed on our log-in page and search page message boards. This drives traffic directly to the News & Offers tab featured on your record. Up to 30 Messages are on a randomised loop so each advertiser gets equal exposure. 5
6 MARKETING Recruitment Media News (Third Party Alert) VAT per slot Every week whatmedia.co.uk broadcasts a round-up of recruitment media news to 500+ media buyer contacts from our agency database. There are up to 3 slots available for different recruitment media per - includes HTML production, your own hosted click-through page, a lead-gen data capture form, and reporting of company names, which have opened the and clicked on your news item. 6
7 MARKETING Exclusive Recruitment Media News (Third Party Alert) VAT per slot Occasionally whatmedia.co.uk broadcasts additional s (up to 2 per month) for exclusive breaking news from one media advertiser. Includes HTML production, your own hosted click-through page, a lead-gen data capture form, and reporting on the names of companies which have opened the and clicked. You can also supply your own HTML file. 7
8 MARKETING Sponsorship of Agency Update VAT per Our monthly update is sent to a different database of over 500 agency account handling personnel, and features HR News, invaluable information on whatmedia s functionality, and forecasting from our resident economist, Bryan Finn. Sponsorship consists of:- Exclusive banner and editorial, mention in the subject line and welcome section Detailed reporting 8
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