CHANGE MANAGEMENT SPONSORSHIP & EXHIBIT PROSPECTUS CAESARS PALACE LAS VEGAS, NEVADA USA APRIL 12-15, 2015
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1 FACILITATING IN BUSINESS, IN GOVERNMENT AND IN PROFESSIONAL LIVES 2015 Professionals CAESARS PALACE LAS VEGAS, NEVADA USA APRIL 12-15, 2015 SPONSORSHIP & EXHIBIT PROSPECTUS MAKE THE CONNECTION and position your organization in the forefront of the Profession. PROVIDE OUR MEMBERS INSIGHT products, and services to forward their growth. INFLUENCE DECISION MAKERS who will carry your brand back to several of the world s largest corporations.
2 The ACMP Conference is one of the best places we ve found to connect, share and learn as colleagues with other change leaders Sponsor GROWING WITH THE PROFESSION REACH A DYNAMIC COMMUNITY OF GLOBAL PRACTITIONERS Partnering with ACMP to reach over 2,300 practitioners in more than 50 countries makes good business sense. Meeting nearly 900 members and attendees face-to-face during Change Management conference adds to your synergy with prospects and provides you with instant product and service feedback. Sponsor partners are able to achieve their desired business results to support their organizational strategies by aligning with Association of Change Management Professionals (ACMP) at Change Management KEY INDUSTRIES* REPRESENTED BY ATTENDING PRACTITIONERS Consulting 36% Technology 12% Healthcare 7% Energy 6% Finance/banking 5% Development & manufacturing 5% Insurance 5% Retail 4% Education 3% Government 3% Pharmaceutical 3% Utilities 2% Service industry 1% Hospitality/travel 1% Research 1% * the top 15 industries represented by 95%of all attendees at change management Change Management Professionals can also deliver your message to their corporate stakeholders increasing the reach of your marketing. Some change managers are independent consultants who are successfully guiding organizations through the morass of regulation and processes necessary to maintain the competitive edge in business. PRODUCTS AND SERVICES ATTENDEES MOST WANT TO LEARN Business tools & solution providers Universities & online learning solutions Training solution providers Software/technology Solution providers Mobile, virtual & collaborative Solution providers Corporate recruiters Change Management 2015, the premier educational and networking event for professionals, brings together practitioners who need to meet with suppliers and interact with industry thought leaders. Change Management 2015 will provide educational exchange both in sessions and with industry in the exhibit hall both are key to ACMP s efforts to offer a high quality conference experience to the global change management community. 2 Association Of Change Management Professionals
3 The Change Management 2014 event provided the opportunity to interact with clients, partners and industry professionals. Our company will reap rewards all year long Sponsor DELIVERING YOUR TARGET AUDIENCE Change Management 2014 included more than 65 dynamic speakers from around the world who shared their understanding and perspective on a wide variety of change management topics. In-depth programming attracted more than 800 attendees from over 419 companies and 23 countries. 85% OF ATTENDEES ARE FROM NORTH AMERICA THE TOP FIVE COUNTRIES REPRESENTED OUTSIDE NORTH AMERICA WERE: Australia United Kingdom Brazil United Arab Emirates South Africa MAJOR ACTIVITIES PERFORMED BY THE PRACTITIONER Defining and shaping organizational structure (vision/mission/goals) Identifying and diagnosing change Planning, executing and monitoring goals Assessing outcomes (metrics) Shaping standards for quality and operating procedures Building relationships, teams, and cultures Driving communications Training and development Managing resistance Accounting for external factors politics/community/economy When asked to select the titles/roles that best suit their current position, change management professionals attending Change Management 2014 in Orlando, Florida indicated: CEO/President 6% Vice president 6% Director 20% Manager 30% Entry Level Change Practitioner 10% Internal Consultant within a company 17% Independent consultant 12% 2015 Exhibit & Sponsorship Prospectus Change Management Conference 3
4 PARTNERING THROUGH SPONSORSHIP PLATINUM SPONSORSHIP $25,000 ($36,050 value) Apply by October 31st and Save $1,500* 2015 SPONSORSHIP AND EXHIBITION PACKAGES Sponsorships put the focus on your organization and highlight your commitment to the profession NEW! EARLY-BIRD SAVINGS GUARANTEE ON PLATINUM, GOLD & SILVER SPONSORSHIPS Apply with a 25% deposit by October 31, 2014 and receive up to $1,500 in savings! Look for NEW added-value benefits in ORANGE on the next pages for 2015 PLATINUM AND GOLD LEVEL SPONSORS Host a private reception or an exciting activity outside conference hours to encourage attendee engagement! We will help you to provide targeted invites to your event. You may select the attendees by demographics (locations, companies, etc) and we will sort the list and the invite for you. Sponsor to provide the formatted template. Two-page spread, full color advertisement in the Conference Program Four Full-Conference registrations Four Exhibit-Hall only registrations Pre-Conference Workshop (2-3 hours). Sponsor provides all materials, A/V and refreshments. Sponsor may also charge registration fees. Workshop application submission deadline is November 11, x 20 exhibit space in premium location alongside the ACMP Headquarters Booth Lead Retrieval through the Conference Mobile App One pre- and one post-conference to attendees with an Association deployed blast to targeted attendees Logo on sponsor signage Website listing with link to sponsor website Exhibitor description with logo in the Conference Program Reserved/premium seating at keynote session Option to host special activities and/or reception for additional fee Verbal recognition during keynote introduction with logo slide Inclusion in all advance marketing for the 2014 Conference (logo and links)* One six-foot table and two chairs Signage for backdrop Carpeting and wastebasket Only four available on a first-come, first-served basis Electric and wireless internet available for an additional charge * Early commitment delivers the greatest amount of pre-conference recognition 4 Association Of Change Management Professionals
5 PARTNERING THROUGH SPONSORSHIP GOLD SPONSORSHIP $15,000 ($22,400 value) Apply by October 31st and Save $1,000* Full page, full color advertisement in the Conference Program Two Full-Conference registrations Two Exhibit-Hall only registrations 10 x 10 exhibit space premium location immediately across from and adjacent to the ACMP Headquarters Booth Lead Retrieval through the Conference Mobile App One post-conference to attendees with an Association deployed blast to targeted attendees Logo on sponsor signage Website listing with link to sponsor website Exhibitor description with logo in the Conference Program Inclusion in all advance marketing for the 2014 Conference (logo and links)* Opportunity to host special activities or reception (for an additional fee) with Association deployed invites to your targeted group One six-foot table and two chairs Signage for backdrop Carpeting and wastebasket Electric and wireless internet available for an additional charge * Early commitment delivers the greatest amount of pre-conference recognition SILVER SPONSORSHIP $7,000 ($10,200 value) Apply by October 31st and Save $500* Half page, full color advertisement in the Conference Program 10 x 10 exhibit space Lead Retrieval Discount only $250 Two Exhibit-Hall only registrations Website listing with link to sponsor website Exhibitor description with logo in the Conference Program One six-foot table and two chairs Signage for backdrop Carpeting and wastebasket Electric and wireless internet available for an additional charge * Early commitment delivers the greatest amount of pre-conference recognition BRONZE SPONSORSHIP $5, x 10 exhibit space Lead Retrieval now available only $500 Two Exhibit-Hall only registrations Website listing with link to sponsor website Exhibitor description with logo in the Conference Program One six-foot table and two chairs Signage for backdrop Carpeting and wastebasket Electric and wireless internet available for an additional charge COPPER SPONSORSHIP $2,500 Half page, full color advertisement in the Conference Program 2015 Exhibit & Sponsorship Prospectus Change Management Conference 5
6 Change Management 2014 attendees were a great mix of expert practitioners and corporate change officers. We were able to get very positive exposure and strong partnering interest. Parker Lee, XPLANE Sponsor MOBILE APP SPONSORSHIPS BROADEN YOUR REACH - SPONSOR THE CONFERENCE APP The results speak for themselves! Change Management Practitioners are on Social Media! Take advantage of unique opportunities to reach an audience that uses social media to recommend the best products, services and ideas to their professional networks. Review packages created to deliver your message and maximize your reach into their professional circles at price points that deliver expanding value across multiple affordable budgets. Three packaged option are listed below that allow you the flexibility of budget based on the level of marketing you would like the receive and the avenues with which you would utilize to reach your audience. Please refer to the following page for complete benefit item descriptions Unique opportunities to reach an audience that use social media for selecting products, services and ideas in their professional network Deliver your message and maximize your reach Affordable options to fit any budget MOBILE APP SPONSORSHIPS Splash Screen Page Presenting Sponsorship $15,000 EXCLUSIVE EXCLUSIVE Premium Sponsorship $8,000 EXCLUSIVE Partner Sponsorship $3,000 3 AVAILABLE Advance Marketing logo & URL Website listing X X X Promotional Recognition X Product Marketing Website link Video Link 1 1 Mobile Interaction Custom Badge / Lead Retrieval Number of Custom Badges in the Mobile App Contact information of attendees who earn your badge including address provided post-conference (unless attendee opts out) X X X Promoted Posts pinned to the top of the Mobile App activity feed for 30 minutes Number of messages pinned Conference Signage Logo included on Mobile App Signage X Logo included on all appropriate conference signage and sponsor recognition X X X Conference Program Recognition Mobile App Promotional Advertisement with company logo X Sponsor description with company logo X X X 6 Association Of Change Management Professionals
7 The ACMP Conference helps bring a broad range of professional organizational change practitioners together to learn, share and collaborate. We are proud to be associated with the ACMP Community and look forward to Las Vegas in Patricia Hunt, TPTribe 2014 Sponsor MOBILE APP SPONSORSHIPS Below is a brief description of the benefits provided as part of the packages shown in the grid on the previous page for Mobile App Sponsorships SPLASH SCREEN company recognition and logo on Mobile App Splash Screen WEBSITE LISTING with link to sponsor website WEBSITE LINK added to your exhibitor description on the Mobile App EXHIBITOR / SPONSOR TAB VIDEO LINK added to your exhibitor description on the Mobile App Exhibitor / Sponsor Tab PROMOTIONAL RECOGNITION promotional advertisement of the Mobile App with company logo included CUSTOM BADGE PROGRAM / LEAD RETRIEVAL Your onsite staff will be able to capture every lead by scanning the attendee s badge using the app on their mobile device (ios and Android platforms only). The mobile app badge program gets attendees involved as they unlock the custom badges in the Mobile App and come in direct contact with your onsite staff. The Custom Badges will drive attendees to your booth, content track, or any other location you decide. Data will be provided post-conference. PROMOTED POSTS $2,500 LIMITED AVAILABILTY 4 ADVERTISERS Highlight your message by purchasing a Promoted Post that is pinned to the top of the Official Change Management 2015 Mobile App Activity Feed the most accessed section of the app. One (1) message of your choice pinned to the top of the mobile app activity feed for 30 minutes. Promoted Post may include up to 140 characters of text, an image (600x200 pixels,.png), and a link (e.g., company website, survey within Mobile App, etc.) promoting: Conference activity/agenda item Booth location information Product information A giveaway at your booth An online special offer, driving traffic to your website PROMOTED POSTS include up to 140 characters of text, an image (600x200 pixels,.png), and a link (e.g., company website, survey within Mobile App, etc.) Promote Conference activity / agenda item, booth location, product information. Post Event Engagement Report CONFERENCE SIGNAGE & PROGRAM RECOGNITION your logo will be included on all sponsorship acknowledgement and mobile app signage 2015 Exhibit & Sponsorship Prospectus Change Management Conference 7
8 BROADEN YOUR SCOPE - SPONSOR EDUCATION! ADDITIONAL SPONSORSHIPS OPTIONS CONFERENCE CONTENT TRACK $4,500 Choose one or more tracks from the any of the following subject/content areas for $4,500 per track: Track Topics are in progress and will be updated as soon as the Committees determine the most important and relevant topics to change managers today. PROFESSIONAL DEVELOPMENT IT'S ALL ABOUT THE PEOPLE ENTERPRISE WIDE CAPABILITIES TRENDSETTING WHAT'S CULTURE GOT TO DO WITH IT? INTEGRATED DISCIPLINES & COLLABORATION Sponsor recognition by the moderator/speaker during the introduction of each educational session ACMP representative to introduce sessions and provide sponsor biopic Sponsor logo and signage in each track session Sponsor may provide educational content/ handouts that align with track content (case studies/ research), which must be approved in advance by ACMP Table-top exhibit in sponsored session EVERY YEAR GETS MORE COMPETITIVE ADDITIONAL SPONSORSHIPS ENHANCE YOUR PRESENCE! Customized sponsorship packages that deliver onsite, online and ongoing recognition can be crafted to align with your marketing focus and remain within budget limits. Recognition for your organization includes: Logo on sponsor signage Logo and listing in conference program Website listing with link to your organization s website Verbal acknowledgement at the conference ATTENDEE EXPERIENCE Charging Stations $8,500 First Timers Orientation $7,500 ENTERTAINMENT / FOOD AND BEVERAGE Tuesday Night Party $9,000 Coffee Sponsorship $7,000 Breakfast Sponsorship $7,000 Afternoon Break Sponsorship $7,000 LOGO AND BRANDING Conference Carry Bags $9,000 Badge Holders $7,000 Hotel Room Key Cards $7,000 Bookstore Bags $5,000 8 Association Of Change Management Professionals
9 GAIN INFLUENCE GAIN INFLUENCE AMONG HARD-TO-REACH EXECUTIVE DECISION MAKERS ACMP MEMBERS AND ATTENDEES REPRESENT MANY FORTUNE 500 COMPANIES INCLUDING: Abbott Laboratories Allstate Insurance AmerisourceBergen Archer Daniels Midland Company Bank of America Best Buy Boeing Commercial Airplanes Caterpillar Inc. Chevron Cisco Systems, Inc. Citi ConocoPhillips Costco Dell Inc Dupont Express Scripts Exxon Mobil Fannie Mae FedEx Humana IBM John Deere Johnson Controls/ Building Efficiency Division Liberty Mutual Insurance Lowe s Massmart-Walmart McKesson Merck & Co., Inc. Metlife Microsoft Nationwide Oracle Pepsico Prudential Financial State Farm Insurance The Boeing Company TIAA-CREF Wellpoint Wells Fargo 2015 Exhibit & Sponsorship Prospectus Change Management Conference 9
10 Great event! A chance to meet other Change Management professionals who share a passion to learn and improve. jtask believes continuing learning is key to success in our profession. Roger Watson, jtask, Inc Sponsor ACMP 2014 EXHIBITORS AND SPONSORS PLATINUM Manage, MAXIMIZETM Performance GOLD SILVER BRONZE ADDITIONAL 10 Association Of Change Management Professionals
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