The Over 50s Rip Off Nick Reilly, Royal London Hamish Wilson, Hymans Robertson
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1 The Over 50s Rip Off Nick Reilly, Royal London Hamish Wilson, Hymans Robertson 0 Guaranteed Acceptance Plans 0 1
2 Over 50s plans are a Rip Off!!! Payout can be substantially less than premiums paid Some plans make you pay until death Lack of flexibility possibility of losing everything if you stop paying in, inability to reduce premiums Promoted using celebrities and free gifts What do you think? 3 3 THE DECONSTRUCTION OF THE WHOLE OF LIFE INSURANCE PRODUCT OVER TIME THE CORE PROPOSITION SIMPLIFIED WITH INCREASED SUCCESS, BUT TO CUSTOMER DETRIMENT? Traditional whole of life Underwriting process Decision time Cover Mori benefit Pricing Payment term Default benefits Gifts 12 page app, MAR,ME Weeks On acceptance N/A Per life Until death NF, PUP, SV None 4 2
3 THE DECONSTRUCTION OF THE WHOLE OF LIFE INSURANCE PRODUCT OVER TIME THE CORE PROPOSITION SIMPLIFIED WITH INCREASED SUCCESS, BUT TO CUSTOMER DETRIMENT? Traditional whole of life Direct response u/w whole of life Underwriting process 12 page app, MAR,ME 4 or 5 u/w questions Decision time Cover Mori benefit Pricing Weeks On acceptance N/A Per life Days On acceptance N/A Age based, Then in 1989 Payment term Until death Until death Default benefits NF, PUP, SV NF, PUP, SV Gifts None Enquiry gift, Carriage Clock 5 THE DECONSTRUCTION OF THE WHOLE OF LIFE INSURANCE PRODUCT OVER TIME THE CORE PROPOSITION SIMPLIFIED WITH INCREASED SUCCESS, BUT TO CUSTOMER DETRIMENT? Traditional whole of life Direct response u/w whole of life G teed acceptance whole of life Underwriting process 12 page app, MAR,ME 4 or 5 u/w questions Guaranteed Acceptance Decision time Weeks Days Instant Cover On acceptance On acceptance 2 years Mori benefit N/A N/A 1.5x prems, AD Pricing Per life Age based, Age based, Payment term Until death Until death Until death Default benefits NF, PUP, SV NF, PUP, SV NF or less Gifts None Enquiry gift, Carriage Clock Enquiry gift, Flat screen TV,
4 THE OVER 50 MARKET GROWTH TO 2011 WITH SUCCESS, OPINION FORMERS NEGATIVE COMMENTS GREW Up to 2011, a huge sales success story Marketing spend c 70m a year Over 50 Plan sales 000s Source: Swiss Re y2004 y2005 y2006 y2007 y2008 y2009 y2010 y2011 Which? were amongst the fiercest critics of the product Among opinion formers, criticism rests on poor customer outcomes. 7 Customer Audience and Need FUNERAL COSTS ARE THE PRIMARY DRIVER Funeral costs are the primary consumer need Since the Over 50s launch in 1979 funeral costs have risen from 475 to 3551 Bread has risen from 0.33 to 1.15, a house 20K to 188k 7.0% 6.0% 5.0% 4.0% 3.0% 2.0% 1.0% 0.0% Annual inflation rates ( ) 6.6% 6.6% 5.9% 5.3% 3.4% 3.6% Pint of milk Loaf of bread Litre of petrol Funeral House Pint of beer 8 4
5 Clarifying Consumer Need HOW WE PAY FOR A FUNERAL Simplicity - of setting up Savings Flexibility - use in emergency Funeral Plans Over 50s life cover Debt Certainty - fixing funeral costs Discipline - can t be tempted to use money for other things Affordability - monthly payments Discipline - can t be tempted to use for other things 1 in 5 Average Funeral poverty record levels 9 Funeral poverty FUNERAL POVERTY SET TO SOAR Funeral Poverty at record levels 19% struggle with funeral costs average shortfall 1, ,000 UK deaths, funeral poverty up to 142m
6 OVER 50 MARKET decline FOLLOWING BANCASSURERS WITHDRAWAL, SALES HAVE FALLEN BUT THE MARKET IS SHOWING SIGNS OF LIFE Media attention following the Which? report in early 2012 co-incides with a significant contraction in the market However since then new entrants have entered the market Marketing spend levels remain significant Propositions entering the market offer more value 0 Over 50 Plan sales 000s Source: Swiss Re RECONSTRUCTION OF THE WHOLE OF LIFE INSURANCE PRODUCT INNOVATION AND VALUE Innovation of The Over 50 market is increasing Improvements are coming in the form of Better pricing for consumers Features which augment the need Features which mitigate poor customer outcomes Some features which provoke market criticism remains 12 6
7 Mitigating Market Criticisms INCLUDING SAFETY FEATURES: Market Issue Payout can be substantially less than premiums paid Some plans make you pay until death Lack of flexibility possibility of losing everything if you stop paying in, inability to reduce premiums Use of celebrities and free gifts Added value features Market response Increased benefit level to consumers Almost all now have premium cap or a maximum term. What do you think? Some plans still make you pay forever Modern twist on paid up value Flexibility to reduce premiums Market still operates this way Terminal Illness Benefit Funeral Benefit Option Bereavement counselling 13 Equity Release 0 7
8 The Equity Release Rip Off? What do you think? A brief history 1965 The first Equity release plan in the UK 1970s First home income products. Fixed rate interest only mortgage used to purchase annuity. Interest payments made from annuity proceeds. Killed by 1991 tax changes. Then came trouble. Early 1990s Newer variable interest rate home income products hit trouble under falling house prices and high interest rates. Left many with annuity income not high enough to pay interest AND in negative equity, with no way to pay off arears or get out of the debt. Mid 1990s Share Appreciation Mortgages. Equity released via an interest free loan with a % share of appreciation in value paid back to lender. They were typically priced assuming a 4.5% annual rise and when property boomed in the mid to late 90s many ended up owing many multiples of the original loan
9 Where are we now? Now dominated by lifetime mortgages (c 99% of market) Lump sum advance paid in return for charge on home, lump sum rolls up with fixed interest Policyholder still owns home and lives in it until death or entry to care home Lump sum plus interest paid to provider on sale of home. No negative equity guarantee a feature of most products ( and all Equity Release council approved). This guarantee can be set at a lower % to protect some inheritance Drawdown facility products now most common Interest servicing and / or interest only products becoming common Home reversion plans less common Provider purchases all (or part) of house for lump sum or income stream Borrower retains right to live in the house until death 17 Typical features of lifetime mortgages Typical features LTV 55 year old: 10-20% 65 year old: 20-30% 75 year old: 30-40% 85 year old: 40-45% Health underwriting offered by many providers to enhance LTV Interest rate 5-6% fixed (in current market) Completion fees to 3% of sum released Early repayment charge Yield dependent up to 25% of value of loan 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% LTV 5% LTV 6% Typical loan repayment due as a % of property value. Assumes 25% LTV at outset for 65 year old. House price inflation 3% p.a. 5% or 6% fixed interest fee added to loan. Source: Hymans Robertson Research and discussion with IFA 18 9
10 Market Criticisms Summary of Market Criticism Unregulated Market Vulnerable elderly hoodwinked by hidden costs and unknown charges High uncertain variable interest loan repayments or high build up of loan through excessive shared appreciation Risk of negative equity as the loan to be repaid outstrips the value of the home A big one off decision Excessive withdrawal penalties Entire house value wiped out for longest lived Market Response Industry body SHIPs formed ( now the Equity Release Council) and full FSA regulation Only fully qualified financial advisers can recommend schemes. All costs and charges must be transparent. Solicitor mandatory. Majority insist on family involvement Fixed interest loans dominate the market, not linked to house value appreciation. No regular payments required to service loan All Equity Release Council approved plans have a no negative equity guarantee Plans allow regular withdrawals Potential remaining criticism as often linked to market yields and can appear excessive in falling yields Potential remaining criticism, but many now offer an inheritance guarantee say 20% of house value 0 19 Market demand.. and market supply 1.3 Trillion in over 65s housing equity 1 Freedom and choice may introduces holistic at retirement advice and income shortfalls At retirement incomes further squeezed, and later life care needs The interest only time bomb. CAB predicts close to a million retiring without a repayment vehicle Record low yields mean insurers and pension schemes are in search of higher yields Supply under threat from fall in individual annuity sales and solvency II matching adjustment issues. But - Matching adjustment solutions in place - The rise of the bulk annuity market should increase supply - Pension schemes may be next to get involved 0 1. Source: L&G presentation at Westminster and City Annuities and Drawdown Conference
11 The outlook The sales speak for themselves 2 FCA to examine equity release amid reputation concerns a dirty word reputation has led to an under-functioning market i.e. the regulator is not saying this is a poor product, but rather that it suffers from reputational issues Source:. Victory for Equity Release? What do you think?
12 Funeral Plans 0 A brief history Pre 2002 Unregulated sales of Funeral Plans allowed Funeral Providers could accept payments for funeral plans, with no need to reserve or allow for a future liability.. Then came FCSM (2000), which excluded Funeral Providers from wider regulation, so long as they used one of the following the back the Pre Funded Funeral Plan: WoL plans Trust the provider undertakes to secure that sums paid by the customer under the contract will be applied towards a contract of whole life insurance on the life of the customer (or other person for whom the funeral is to be provided), effected and carried out by an authorised person who has permission to effect and carry out such contracts of insurance, for the purpose of providing the funeral the provider undertakes to secure that sums paid by the customer under the contract will be held on trust for the purpose of providing the funeral, subject to requirements that are or will be met with respect to the trust
13 Market Criticisms Summary of Market Criticism No guarantee of getting the funeral you bought due to possible FP insolvency High commissions paid to external agents or large administrative charges taken prior to investment Poor sales practices Lack of understanding of what has been bought Confusion due to the complexity and choice between providers and within the plans each provide Industry concern on some providers if they are meeting the requirements of FSMA, or incorrectly interpreting them Market Response FPA is the self regulating industry body, which also attempts to find an alternative FP in case of insolvency. Potential remaining criticism as this is still done by some organisations and providers. However, what level is fair to attract business? Unfortunately too many instances of companies that perform hard sells in customers homes, its legal but is it morally acceptable. If bought at a FP, then this is usually not an issue. However, if sold at home via a third party, then this often remains an issue Potential remaining criticism as, by definition, funerals are very personal, so more options are needed to provide the service required Potential remaining criticism as this may lead to customer funds not being protected 0 25 Mitigating Market Criticisms INCLUDING SAFETY FEATURES: Market Issue Payout can be substantially less than premiums paid Some plans make you pay until death Lack of flexibility possibility of losing everything if you stop paying in, inability to reduce premiums Use of celebrities and free gifts Added value features Market response Increased benefit level to consumers Almost all now have premium cap or a maximum term. What do you think? Some plans still make you pay forever Modern twist on paid up value Flexibility to reduce premiums Market still operates this way Terminal Illness Benefit Funeral Benefit Option Bereavement counselling 26 13
14 Questions Comments The views expressed in this [publication/presentation] are those of invited contributors and not necessarily those of the IFoA. The IFoA do not endorse any of the views stated, nor any claims or representations made in this [publication/presentation] and accept no responsibility or liability to any person for loss or damage suffered as a consequence of their placing reliance upon any view, claim or representation made in this [publication/presentation]. The information and expressions of opinion contained in this publication are not intended to be a comprehensive study, nor to provide actuarial advice or advice of any nature and should not be treated as a substitute for specific advice concerning individual situations. On no account may any part of this [publication/presentation] be reproduced without the written permission of the IFoA [or authors, in the case of non-ifoa research]
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