THE BURTCH WORKS STUDY
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1 THE BURTCH WORKS STUDY Salaries of Predictive Analytics Professionals LINDA BURTCH Managing Director SANDY MARMITT Partner & Executive Recruiter BURTCH WORKS EXECUTIVE RECRUITING SEPTEMBER 2015
2 THE BURTCH WORKS STUDIES
3 THIRD ANNUAL PREDICTIVE ANALYTICS SALARY STUDY Full of compensation and demographic data Salaries & Bonuses Level of Experience Managers vs Individual Contributors Industry & Region Residency Status Gender & Education 2015 final sample 1,757 PAPs with complete information 800+ companies
4 WHAT TO EXPECT TODAY Identifying Predictive Analytics Professionals Demographic Profile How have salaries changed? Noteworthy Findings What s Next & Q&A
5 IDENTIFYING PREDICTIVE ANALYTICS PROFESSIONALS
6 PREDICTIVE ANALYTICS PROFESSIONALS ARE Working with vast quantities of data Gleaning insights via model development Prescribing action
7 PREDICTIVE ANALYTICS PROFESSIONALS HAVE Formal training in a traditional program Statistics Operations Research Economics Experience with new programs MS in Predictive Analytics MS in Business Analytics Training through MOOCs or bootcamps Coursera Udacity Metis
8 PREDICTIVE ANALYTICS PROFESSIONALS ARE Using a variety of tools SAS R SQL Experimenting with emerging tools Python Hive Hadoop Spark Data visualization
9 PREDICTIVE ANALYTICS PROFESSIONALS DON T INCLUDE Survey and Marketing Researchers Web Analytics Traditional MBAs Business Intelligence Excel, PowerPoint, Omniture, Google Analytics, Tableau Information Technology Data Scientists
10 DATA SCIENTISTS ARE Working with unstructured or streaming data Using data management skills to obtain, clean, structure, & organize massive data Gleaning insights through model development Prescribing action Equipped to work on entire analytics life-cycle More likely to have Comp. Science background
11 DEMOGRAPHIC PROFILE
12 PROFILES WERE MATCHED TO A JOB CATEGORY LEVEL 1 Early career, learning the job, analytics/modeling 1-3 LEVEL 2 Hands on with data, more advanced problems and models, may help train analysts 4-8 LEVEL 3 Analytics SME, mentors and trains analysts 9+ LEVEL 1 Supervises a small team within a function (direct, offshore or matrix), tactical focus 1-3 LEVEL 2 Leads a function and executes strategy 4-9 LEVEL 3 Determines strategy, leads at an executive level 10+
13 PREDICTIVE ANALYTICS EDUCATION PROFILE Ph.D. 17% Bachelor's 14% Ph.D. ABD 1% Master's 68%
14 PREDICTIVE ANALYTICS GAINING MOMENTUM WITH GRADUATES Years of Experience
15 MANY ENTERING THE MARKET ARE FOREIGN-BORN MG-3 MG-2 MG-1 IC-3 IC-2 IC-1 Citizen Perm. Res. H-1B F1/Other 0% 20% 40% 60% 80% 100%
16 MAJORITY OF PREDICTIVE ANALYTICS PROFESSIONALS ARE MALE Female 25% Male 75%
17 MAJORITY OF PREDICTIVE ANALYTICS PROFESSIONALS ARE MALE MG-3 MG-2 MG-1 IC-3 IC-2 IC-1 MALE FEMALE 0% 20% 40% 60% 80% 100%
18 HOW HAVE SALARIES CHANGED?
19 NO SURPRISE, SALARIES CONTINUE TO RISE Base salaries have increased at every level
20 LEVEL 3 INDIVIDUAL CONTRIBUTORS REALIZED THE LARGEST INCREASE IC $125,000 $115,250 +9% IC-2 $90,000 $88,400 +2% IC-1 $76,000 $74,000 +3% $50k $100k $150k $200k
21 MANAGEMENT SALARIES CONTINUE TO INCREASE MG $235,000 $225,000 +4% MG-2 $170,000 $160,000 +6% MG-1 $125,500 $122,000 +3% $50k $100k $150k $200k
22 THE 3-YEAR TREND LOOKS PROMISING $125,000 IC-3 $100,000 $75,000 IC-2 IC-1 $50,
23 THE 3-YEAR TREND LOOKS PROMISING $220,000 MG-3 $170,000 MG-2 $120,000 MG
24 MORE GENEROUS BONUSES SUGGEST STRONGER BUSINESS PERFORMANCE 100% Bonus Eligibility 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% IC-1 IC-2 IC-3 MG-1 MG-2 MG
25 MORE GENEROUS BONUSES SUGGEST STRONGER BUSINESS PERFORMANCE Median Bonus Received $70,000 $60,000 $50,000 $40,000 $30,000 $20,000 $10,000 $0 IC-1 IC-2 IC-3 MG-1 MG-2 MG
26 NOTEWORTHY FINDINGS
27 GRADUATES ARE FLOCKING TO THE FIELD 2014 Report 2015 Report 11.5 average years of experience 10.5 average years of experience
28 GRADUATES ARE FLOCKING TO THE FIELD Years of Experience
29 MANY OF THOSE ENTERING THE MARKET ARE MEN Level 1 Individual Contributors 2015 Male, 71% Female, 29% 2014 Male, 67% Female, 33% 0% 20% 40% 60% 80% 100%
30 MEN CONTINUE TO OUTEARN WOMEN $160,000 96% of Men $140,000 $120,000 $100,000 $80,000 92% of Men $60,000 $40,000 $20,000 Male Female $0 IC-2 MG-2
31 AT THE JUNIOR LEVEL, FOREIGN-BORN OUTEARN CITIZENS Level 1 Individual Contributors $80,000 $75K $90K $78.5K $60,000 $40,000 $20,000 $0 Citizen Perm. Res. H-1B
32 FINANCIAL SVCS & MARKETING/ADV CONTINUE TO EMPLOY MOST PAP S Financial Services 33% Advertising/Mktg Services 24% Other Corporate Consulting Tech/Telecom/Gaming 9% 8% 8% Retail Healthcare/Pharma Outsourcing CPG 6% 5% 3% 3%
33 SALARIES VARY BY INDUSTRY $100,000 Level 2 Individual Contributors $80,000 $60,000 $40,000 $20,000 $0 Adv/Mktg Svcs Consulting Financial Svcs Healthcare/ Pharma Retail Tech/ Telecom
34 PAP S ON THE COASTS EARN HIGHER SALARIES $81.5K WEST COAST $75K MID-U.S. $80K NORTHEAST Level 1 Individual Contributors
35 ADDITIONAL FINDINGS & DETAILS AVAILABLE IN OUR FULL REPORT Job Level Individual Contributor, Level 1 Individual Contributor, Level 2 Individual Contributor, Level 3 Region Base Salary N 25% Median Mean 75% Northeast 114 $66,125 $80,000 $83,710 $94,750 Southeast 59 $65,000 $75,000 $82,797 $90,000 Midwest 122 $60,375 $75,000 $77,660 $90,000 Mountain 18 $65,000 $72,000 $77,722 $89,000 West Coast 50 $70,500 $81,500 $87,820 $100,000 Northeast 110 $77,750 $95,000 $99,595 $114,500 Southeast 33 $77,500 $86,940 $92,974 $100,000 Midwest 132 $73,000 $85,000 $87,020 $100,000 Mountain 35 $76,500 $90,000 $88,804 $100,000 West Coast 48 $80,000 $100,000 $104,246 $122,750 Northeast 106 $117,000 $138,500 $136,953 $154,500 Southeast 58 $100,625 $125,000 $128,805 $143,600 Midwest 101 $100,000 $118,500 $121,016 $140,000 Mountain 36 $93,750 $115,000 $113,347 $124,250 West Coast 44 $110,000 $128,500 $133,011 $150,875
36 WHAT DOES THE FUTURE HOLD?
37 WANT TO BE CEO? Broad understanding of the business Must possess leadership attributes Are you able to attract talent? Are you willing to take chances? Make your ambitions known
38 GOOD NEWS! YOUR FUTURE IS BRIGHT Senior leaders will come up through the analytics track Your work will be elevated Leadership will know what questions to ask
39 WANT MORE INFORMATION?
40 DOWNLOAD OUR FULL REPORT AT pages of data & insights Free download now available on our website
41 QUESTIONS? [SUBMIT THROUGH CHAT WINDOW ON THE LEFT SIDE OF YOUR SCREEN]
42 FOLLOW BURTCH WORKS! Burtch Burtch Works
43 THANK YOU [VISIT TO DOWNLOAD THE REPORT NOW!]
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