Founded in 2001, CHA protects consumers rights to choose affordable and practical non-insurance healthcare programs.

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1 About CHA Consumer Health Alliance (CHA), the national trade association of the discount healthcare industry, serves more than 28 million consumers in the U.S. through its member companies. Member companies enable consumers to purchase, at discounted retail rates, a wide array of healthcare services and products, among them: Pharmacy Vision Dental Hearing Chiropractic Physician and Hospital Founded in 2001, CHA protects consumers rights to choose affordable and practical non-insurance healthcare programs. Through CHA s advocacy work at the state level, CHA seeks to bring awareness and a voice to the national healthcare arena that focuses on recognizing and promoting fair and ethical business practices within the discount healthcare industry. CHA s motto is Protecting consumer access to discount healthcare programs. CHA s Founding Board Members: Access Plans USA AmeriPlan USA CAREINGTON International Corporation Coverdell & Company, Inc. New Benefits, Ltd. Don t delay. Join CHA today! Log on to our website at: for a membership application or contact us at: 5050 Quorum Drive, Suite 700 PMB 113 Dallas, TX Ph: Fax:

2 Code of Conduct Members of CHA agree to abide by the Code of Conduct. In fact, compliance with CHA s Code of Conduct is both a qualifying requirement for new membership and an ongoing requirement to remain a member in good standing. CHA s Code of Conduct establishes standards for discount healthcare companies to operate with integrity, fairness and accountability. For consumers, our Code of Conduct provides a guide for choosing a reputable discount healthcare program. The key provisions of the Code of Conduct include: Definitions of discount healthcare programs, marketers, members and providers Application of the code to companies that operate in a freestanding capacity, including private label, or through or in connection with a health insurance plan Provider agreements and requirements Disclosure materials that prominently state that a discount program is NOT insurance and that otherwise comply with state law disclosure requirements Appropriate use of marketing materials and practices Mandatory minimum refund policies Operational requirements regarding toll-free numbers, websites and membership cards, among other requirements Complaint resolution and compliance with any and all state or federal regulations With the national growth and consumer interest in discount healthcare programs, CHA s members understand the importance and value of adopting standards that establish appropriate levels of consumer protection and program integrity. As a result of our leadership, CHA membership has become the mark of integrity among discount healthcare programs nationwide. Members in good standing may use the CHA logo on member websites and marketing materials. For the complete Code of Conduct, please visit our website at:

3 Regulatory CHA is the voice of the discount healthcare industry with legislative bodies and administrative agencies at both the state and Federal level. CHA strives to work collaboratively with state and federal legislative bodies to ensure that fairness and balance are applied to the discount healthcare industry. Many states have used the CHA s Code of Conduct to help guide them in framing appropriate and fair legislation and compliance guidelines for the industry. As a member of CHA, your company will have access to critical, confidential information about CHA s regulatory work, among these care: Active Monitoring of State Legislative Activity CHA s lobbyists and lawyers continuously monitor new and emerging legislation and present CHA s views and leadership position on important bills to ensure our members voices are heard and understood. Access to State-by-State Issues and Initiatives CHA believes that access to vital information and open communication gives members the opportunity to reflect on key CHA initiatives and to provide valuable insight and feedback about CHA s work.

4 Networking CHA member companies bring best practices and set high standards that demonstrate the leadership and vision of CEOs and Executives in the discount healthcare industry. CHA provides several venues for networking among member companies: Annual Discount Healthcare Symposium Among the most popular venues is CHA s Annual Discount Healthcare Symposium. This annual event provides a forum for the leadership of the industry to discuss best practices, interact and network together, as well as to be briefed on trends within the industry, including regulatory and compliance issues. Monthly All Member Conference Calls Each month, members participate in an all-member conference call that presents an overview of national regulatory activity and upcoming events. Monthly Compliance Committee Calls Each month compliance personnel and legal counsel of CHA member companies have an opportunity to participate in a conference call with CHA legal counsel to discuss current state regulatory and compliance issues. CHA Website The CHA website provides a central communications hub for member companies. On the site, members can locate: Current legislative alerts to share with industry associates CHA Code of Conduct CHA s Consumer Guide to Choosing a Discount Health Card Provider FAQs about discount healthcare programs Online press room with current press releases CHA membership referral form help us spread the word! Networking through CHA is one of the top benefits of membership!

5 Membership Membership in the CHA is your opportunity to stay informed on key legislative issues and state-by-state regulatory requirements facing the discount healthcare industry today. Additionally, through compliance with the CHA Code of Conduct, our member companies are recognized within the industry as operating well-run, consumer-friendly programs of the highest standards. When you join the CHA, you lead the way in supporting the efforts of the national trade association of the discount healthcare industry. Membership Levels Board Member $10,000 per month plus assessments Who benefits most from this level of membership? Discount healthcare-related companies that want to lead the direction of the industry through serving on the CHA board. Full voting privileges Bi-weekly board conference calls Plus all Executive Member benefits Executive Member $10,000 per year or $900/month Who benefits most from this level of membership? Companies that are operating or marketing discount healthcare programs that want to be recognized as CHA members and that need to be kept current on all state legislative, regulatory, and licensing requirements. State-by-state guide to state regulation containing comprehensive compilation of laws, regulations and forms Summary chart of state discount healthcare laws Summary chart of state licensing and registration requirements Summary of state laws by topic Periodic updates of the documents listed above Regular written updates on state legislative and regulatory developments Access to information on current state law compliance issues, including the ability to discuss industry-wide compliance issues with CHA attorneys on monthly compliance committee calls Monthly all member conference calls to discuss new legislative, regulatory, and enforcement developments Access to member contact information Use of the CHA logo Listing on the CHA website with link to your company s website Discounted conference fee for the annual CHA symposium Invitation to annual CHA member meeting Non-Member Participation Affiliates $2,500 per year Who benefits most from this level of participation? Discount healthcare-related companies, partners or individuals who need to know the current regulatory requirements for each state or who simply want to support the CHA s efforts. Summary chart of state discount healthcare laws Summary chart of state licensing and registration requirements Summary of state laws by topic Periodic updates of the documents listed above Access to member contact information Discounted conference fee for the annual CHA symposium Join CHA today! For more information, contact: Ms. Dani Spangler, Executive Director Office: Consumer Health Alliance Fax: Quorum Drive, Suite 700 PMB Dallas, TX 75254