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1 Thank you for joining: The Bottom Line of Green is Black: Sustainability Practices for Every Business to Profit The webinar will begin shortly. If you are experiencing technical difficulties with Adobe Connect, please call

2 The Bottom Line of Green is Black: Sustainability Practices for Every Business to Profit Presented by: Rob Watson, LEED Fellow and Steven Friedlander, CCAS BA '91 April 2, pm 1pm EDT

3 About ECON/SKF Group Global Leaders in Green Building Movement LeenOps: ECON Group s Unique One-Stop Lifecycle Building Optimization Platform Experience Software Technology Management 3

4 About ECON Group LeenOps: Lifecycle LeenOps: Strategic LeenOps: EIS LeenOps: Built LeenOps: Performance Operationally calibrated optimization model LeenOps: EIS The Energy Investment System Building Investment Optimizer (BIO) for financial returns on energy investments Building System Assessment Data auditing & normalization LeenOps: Performance Automated fault detection System diagnostics Operational optimization LeenOps: Built The LeenOps Elite performance team ensures that construction is properly planned and executed 4

5 Convergence: The Meta- Trend of the 21 st Century

6 Resource Constraints By 2025 >50% global population water stressed

7 Urbanization

8 VERGE and the Built Environment Report (2012) Convergence Trends in the Built Environment 012/10/30/verge-built-environment

9 9 Buildings: The Fantasy

10 10 Buildings: The Reality

11 Green Buildings: Perception 11

12

13 Green Buildings reality 13

14 LEED & Green Building Markets 14

15 Leadership in Energy & Environmental Design (LEED) A leading-edge system for designing, constructing, and certifying the world s greenest buildings. 15

16 Green Buildings Growth Internationally 2000 USGBC Launches LEED 2008 Tipping Point for LEED, World Wide Brand Recognition Certification is 55% of Grade A office space opening in 2010 in Beijing & Shanghai about 80% of Grade A office space opening in 2009 in Beijing CBD Brand Value 4,000,000,000 sf Registered for LEED 3,500,000 sf LEED Certified Green Globes / Energy Star / Green Star LEED IS Launched in the USA USGBC is Founded BREEAM is launched in UK 1 st Green Rating System.. LEED.BREEAM UK & EU.. Other Green Building Rating Systems

17 17

18 Cumulative Growth of LEED Floor Area + 18 *Millions of Square Feet; Through December 2012

19 Green Construction Market Opportunity $1,150 $ Sources: McGraw-Hill; EnvironmentalLeader.com

20 Watson s Five Keys to Green Success 1. Start Early 2. Discard Old Thinking 3. Set a firm Green Goal 4. Set a Reasonable Budget 5. Don t compromise on 3 & 4 20

21 Green Building Costs 21

22 Green does not cost more NEW costs more! 22

23 Lifecycle Cost of Office Building Occupant Salaries 23 Source: BOMA

24 24 People spend up to 90% of their time indoors

25 Green Building Benefits 25

26 Which one is more valuable? $82 Time: Local & world (48 cities) digital compass thermometer moon data feature countdown timer alarm full auto-calendar 1/100-second stopwatch charged by daylight water-resistance: 20 bar $7,000 Time COSC Chronometer Waterproof 1,000 feet Self-winding Sapphire Crystal 26

27 27 Which one is more valuable?

28 Business Case for Green Buildings Developer: Why Build Green? Higher Sale Price Health and Well-being Tenant: Why Lease Green? Quicker Sales & Leasing Increased Occupancy Build Brand Value Lower Operating Costs Increased Productivity Increased Market Value Lower Cap Rate Owner: Why Own Green? Adapted from Business Case for Green Buildings World Green Building Council, April 2013

29 Green Building Productivity Benefits 29 Adapted from Business Case for Green Buildings World Green Building Council, April 2013

30 Occupancy Rates LEED 30 Source: CoStar, May 2009

31 31 Rental Rate Premium: 5-10% avg.

32 If You Are Not Green, You Are Not City Class A % New Class A Office LEED (ft2) San Francisco 85% New York 80% Chicago 75% Los Angeles 60% Beijing CBD 60% Shanghai Pudong 60% 32 Source: Jones Lang LaSalle

33 Green Building Case Studies 33

34 Texas Instruments RFAB LEED Gold % lower construction cost Added 1% to const. budget ($1.5 million) 25% less energy $4 million/year at capacity Re-imagined process to reduce footprint and save energy 34

35 35 Case Study Toyota 2

36 Promising Technologies 36

37 Typical Atmospheric Dust Count Weight/ volume Sample 0.18% 80% Effective range of most filters in HVAC systems (40% filtration) 0.25% 11% 5.0µm 3.0µm 1.07% 6.78% 91.72% 6.0% 2.0% 1.0% 1.0µm 0.5µm

38 Comparison of Dynamic Air Cleaners vs % Bag Filters

39

40

41

42 Belco Pipe Restoration Repair and Preventative maintenance approach Best in class technology & project management Improves resiliency, safety, and efficiency of pipe networks Enhances sustainability by reducing long-term maintenance reducing corrosion Reducing energy consumption by improving transmission flow eliminating water quality problems

43 43 Be green, everyone profits.

44 Contact Information Rob Watson CEO & Chief Scientist ECON Group 900 Park Ave. Suite 18E New York, NY (917) Steven Friedlander Sustainability Consultant SKF Global Consulting 51 E. 42 nd Street Suite 300 New York, NY (917)

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