How Much Time Do You Have Before Leads Go Cold?

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1 How Much Time Do You Have Before Leads Go Cold?

2 How much time does it take to get back to a Lead? minutes hour hours day days

3 Did you know you are 100 times more likely to connect with a lead if you call within 5 minutes rather than 30 minutes? If you feel like you are not getting any business from the leads you are generating, or you are concerned about the quality, here are 5 tips that might help you refine your follow-up program.

4 tipone Act Quickly Your prospects are busy and will move on quickly When prospects call, or submit an online form, they are actively asking you to engage with them. As mentioned, even a 5 minute delay drastically reduces the chance you ll turn that lead into a client. In fact, for the vast majority, if you wait more than a day they ll probably have forgotten they even contacted you. And I know we can always answer our phone, but keep this tidbit in mind: our internal research at Top Producer shows that 70% of people who get an agent s voic don t leave a message. They simply move on to the next agent. It s vital to pick up the phone whenever possible (of course, not when you re with a client!). If you re worried that you don t find out about incoming leads in time, automate your notification with text message alerts (let me know if you re looking from more help with that).

5 tiptwo Do Your Research Before Responding We work in a busy, fast paced world, so look for solutions that let you provide personalized information - quickly and easily. Hopefully your lead generation forms give you a good cross-section of information so you can begin a follow up call on the right foot.

6 tipthree Appreciate the Lead Not every lead is created equal, and not everyone is ready to transact today. Be patient, and tailor your follow up, and you ll find you ll have more opportunities to connect with those internet buyers. Some early stage buyers & sellers take up to 12 months to transact. That is future business, if your follow up is consistent.

7 tipfour Use the Same Method of Contact This one is pretty simple. If they ed you, them back. Same goes for calls. Some people just don t do and want to talk to a live person. These individuals usually have more specific questions, and have often done more research on the neighborhood. Just remember: get back to them ASAP.

8 tipfive Leave Them with Something Useful They ve reached out to you, isn t there something you can send them? This shouldn t be promotional, but information. A listing detail sheet, a great article about the neighborhood, market trends are all great ideas. When we follow up well it is a service to our prospects - service they will thank us for through future transactions and referrals.

9 elcome, Sales Agent 5 Tips for Better Lead Follow-up Step-by-Step guide that shows how Top Producer 8i helps you respond instantly to hot leads. Buyer or seller fills out a lead form online Lead goes into Top Producer 8i Instant notification via SMS on your mobile phone and Follow-up Immediately! ome me FULL SCREEN QUICK ACCESS Contact Us Self-Help Topics Preferences My Account Sign Out Home Calendar Marketing Contacts Listings Mobility Y BUSINESS Financial /49 Last refreshed 22 hours ago NAME CONTACT METHOD REASON LAST CONTACT Colbert, Michael! Woods, (B) (H) Last contact was 3 months ago Nick! McAllroy, (H) Last contact was 4 months ago Rory! Lead was last contacted Gargoyle, Greg! (H) months ago New Lead (H) Never Contacted Never Contacted Never Contacted ttings Show All Create Report Mass Exclude Mass Remove Leads for Today (0) Last 7 Days Last 30 Days Lead Quality Number of Leads by Quality CTIVE) 18% 18% Hot 2 Warm 0 Cold 2 Exclude 0 Not Set 7 EXPIRY DATE N, Ranch Mine Rd A B C D E F Contact Status Ready to Transact Active Inactive Never Contacted Exclude Not Set 16% 34% 13% 37% Last system update :30 PM Contacts Last Name Go Dahl, Alesia DahlAlesia@abc.com Daigle, Ryan (H) Dalton, Susana sdalton@bcd.com Daly, Hugh Have you seen the new Top Producer 8i? Receive instant lead alerts right to your phone by text and . Respond within minutes. Quick response to leads equals a higher lead conversion. To Learn how you can receive instant lead alerts, and for more tips, call Top Producer at 1(866) Click here to watch video on how to refine your follow-up program.