2016 marketing media planner

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1 2016 marketing media planner» advertise to grow your business» exhibit to reach a captive audience» sponsor to build trust and loyalty

2 About AHDI and Our Members The Association for Healthcare Documentation Integrity (AHDI), comprised of individual, corporate, and educational members, is the not-for-profit association representing the healthcare documentation industry. Since 1978, AHDI has supported the development of the workforce and industry partners to lead and protect the integrity of all patients healthcare documentation. AHDI s individual members are healthcare documentation specialists who have broad and extensive responsibilities in the creation of accurate and comprehensive patient care records. Organizational members of AHDI include medical transcription/healthcare documentation services, schools, medical providers, and technology vendors. AHDI Vision Champion excellence in healthcare documentation and advance patient safety through precise capture of the patient s health story. AHDI Mission Protect the integrity of patients health information through continuous workforce development and the support of practitioners and industry partners. AHDI Goals Workforce Development AHDI supports students, practitioners, and educators in their current and future roles by leading the workforce in education, professional development, and best practices in healthcare documentation. Credentialing AHDI endorses a fully credentialed healthcare documentation workforce, provides the tools to facilitate the transition, and expands the recognized value of a credentialed workforce. Community AHDI unites healthcare documentation professionals and industry partners as members of a collaborative professional community to achieve our mission. Advocacy & Alliance Building AHDI advocates for standards in education and practice in healthcare documentation to ensure the highest level of accuracy, privacy, and security in order to protect public health, increase patient safety, and improve quality of care for healthcare consumers. Healthcare documentation specialists expanded roles in the EHR: Design, test and implement best practices 14.2% Create EHR templates 12.3% Train EHR users 12.3% Provide user support 9.9% Enter information regarding a given clinical encounter 38.3% Monitor EHR information to ensure accuracy and completeness 32.1% Performs or involved in quality assessment reviews of EHR documents 25.9% Data from EHR Future Roles Survey, conducted by AHDI/Bentley University, 2011 AHDI member communities/target audiences Transcription/Health Information Managers/Supervisors Service Owners/Executives Educators New Professionals Visually Impaired Local Chapters State/Regional Associations CONTACT AHDI p f ahdi@ahdionline.org 1

3 Plexus Magazine Plexus is AHDI s bi monthly electronic magazine. Plexus delivers professional development, certification, and other relevant issues that impact the dynamic roles of all professionals in the healthcare documentation industry. Plexus is read by healthcare documentation specialists, educators, supervisors/managers, students, medical records managers, and clinical documentation service owners. Plexus archives are available to AHDI members on the AHDI website and frequently accessed for continuing education purposes. The publication has lasting relevance, allowing readers the ability to view it time and time again. January/February Publication date: February 3, 2016 Issue Theme: A New Year, A New You! (Career Outlook) Clinical Medicine Theme: Plastic Surgery Deadlines Articles Due: 12/28/15 Component Events Due: 1/4/16 Space Closes and Materials Due: 1/8/16 March/April Publication date: April 4, 2016 Issue Theme: The Buck Stops Here (Continuing Education) Clinical Medicine Theme: Neurology Deadlines Articles Due: 2/2/16 Component Events Due: 3/7/16 Space Closes and Materials Due: 3/7/16 May/June Publication date: June 2, 2016 Issue Theme: The Fast and the Furious (Productivity) Clinical Medicine Theme: Endocrinology Deadlines Articles Due: 4/1/16 Component Events Due: 5/9/16 Space Closes and Materials Due: 5/9/16 July/August Publication date: August 2, 2016 Issue Theme: Bouncing Back After Burning Out (Burnout, Stress Management) Clinical Medicine Theme: Mental Health Deadlines Articles Due: 6/1/16 Component Events Due: 7/7/16 Space Closes and Materials Due: 7/7/16 September/October Publication date: October 3, 2016 Issue Theme: From Tin Cans and String to Motherboards (Communication) Clinical Medicine Theme: ENT Deadlines Articles Due: 8/1/16 Component Events Due: 9/7/16 Space Closes and Materials Due: 9/7/16 November/December Publication date: December 1, 2016 Issue Theme: Finding Common Ground (Business Issues) Clinical Medicine Theme: Gastroenterology Deadlines Articles Due: 10/3/16 Component Events Due: 11/7/16 Space Closes and Materials Due: 11/7/16 CONTACT AHDI p f ahdi@ahdionline.org 2

4 Plexus Ad Rates Premiums 1x 3x 6x Inside Cover $1275 (10% off) (20% off) $1148 $1020 Inside Back $1250 $1125 $1000 Back Cover $1525 $1373 $1220 OTOC $1200 $1080 $960 4-Color or b/w 1x 3x 6x 2 pg spread $1795 (10% off) (20% off) $1616 $1436 Full Page $995 $896 $796 1/2 Page $595 $536 $476 1/3 Page $495 $446 $396 1/4 Page $395 $356 $316 Corporate & Educational members receive 10% discount on all prices listed above. Pre-payment is required for 3X and 6X placements in order to receive the discount. Additional benefits of advertising in Plexus: Advertisers listed in notification to subscribers Direct link to your website from your advertisement Job Postings on AHDI s Career Connection Reach high-quality candidates through AHDI s Career Connection and our alliance with the National Healthcare Career Network (NHCN). The NHCN links job boards of leading healthcare associations the preferred resource for healthcare talent. You now have two job posting options available: 1. Choose to post just to the AHDI Career Connection. 2. Choose to post to the NHCN and your job will be automatically distributed to all relevant association job boards in the network. Rates start at $250 for a 30-day posting for AHDI Members (list price is $350) and includes access to the resume database. Get Tangible Leads with New and Unique Advertising Opportunities Looking for a new way to get your company recognized by potential clients? Sponsored White papers offer you the opportunity to craft your message in a innovative way to set you apart from the competition, use research findings to support your goal, and, most importantly, generate tangible leads for your company. Each individual who downloads your white paper will be asked for their contact information, which will be provided to you for follow up. For more information about Sponsored White Papers, see page 8. CONTACT AHDI p f ahdi@ahdionline.org 3

5 Plexus Requirements + Specs specifications for Plexus display ads ad size width depth Full Page* 8.25 x *NOTE: We now require all full-page ads to be set up to 8.25 x with a bleed area added whether the ad is meant to bleed or not. (If NOT meant to bleed: center the ad on the page and leave bleed area empty.) For bleed, please extend artwork.0125 beyond all four edges to fill bleed area. Keep all text elements at least 1/2 inside trim edge. Spread** 16.5 x **NOTE: Trim size for spread is 15-3/4 x 10-7/8. For bleed, please extend artwork an additional.0125 beyond all four edges. Keep all text elements at least 1/2 inside trim edge. 1/2 Page Vertical x /2 Page Horizontal x /3 Page Vertical 2.25 x /3 Page Horizontal 4.5 x /4 Page x Format: 4C throughout Disposition of materials: Materials will be held for 1 year from the date of insertion and then destroyed unless specifically instructed otherwise. Advertising Acceptance: AHDI reserves the right to decline or reject any advertisement for any reason at any time without liability even if previously acknowledged and accepted, and/or if for any reason it becomes necessary to omit the ad. Acceptance of an ad does not mean endorsement by AHDI of the products and/or services advertised, the advertising parties, or the claims made in said ad. The advertising party accepts full and sole responsibility for the accuracy and truthfulness of statements made in their advertisement. All monies received will be refunded if your ad is declined by AHDI. Minimum 600 dpi laser output for b/w ads. AHDI reserves the right to refuse any advertising that does not meet our minimum requirements. Liability: AHDI assumes no responsibility for any liability arising from the content of any advertisement. AHDI reserves the right to reject advertising in its publications for any reason at any time. electronic file requirements For Plexus, we accept PDF files only; ads can be ed to advertising@ahdionline.org. Please supply only print-ready PDF file. We cannot accept any native application file formats (no MS Word, InDesign, Publisher, etc.) or any other file format. PDF must be a hi-res, print-ready file. All raster images should be 300 dpi. All fonts and color profiles must be embedded. Do NOT include printer s marks (crop marks, registration marks, etc) in the file submission. Do NOT include a bleed with fractional ads unless specified. PDF file requirements: Must be hi-res, print-ready PDF. All images must be 300 dpi or better. All fonts and color profiles must be embedded. Color: Color ads must use CMYK color only. RGB color or spot colors (such as Pantone colors) are NOT acceptable. Black & white ads should use black only (not 4-color); images should be grayscale. We use an on-screen soft-proofing process. You are not required to send a printed proof. Submitting files: Files should be ed to advertising@ahdionline.org. For questions about submitting artwork, contact: AHDI 4230 Kiernan Ave. Suite 120 Modesto, CA Phone: Fax: advertising@ahdionline.org CONTACT AHDI p f ahdi@ahdionline.org 4

6 Plexus Company Interviews Corporate Perspectives features one company interview in each issue of Plexus to provide readers with insight into the company s philosophy, perspectives on the industry and profession, and insight into their business. This opportunity is an exclusive benefit for AHDI s Corporate and Educational Members. The interview questions are provided by AHDI and submitted to the designated corporate liaison by for written responses. Interviews are approximately 850 words covering two pages in the e-magazine. The company logo and a short biography for the corporate liaison are included. There are six issues scheduled in Please see the Editorial Calendar on page 2 for the publishing dates, themes, and deadlines. Interview responses will need to be received by AHDI by the article due dates. Plexus is distributed to AHDI individual, student, post-graduate, sustaining, corporate, and educational members as a downloadable.pdf and print-on-demand. All past issues of Plexus are archived on the AHDI website and are accessed by members for continuing education time-and-time again. rate & reservations $500 per interview. Reserve your interview by completing the advertising contract. payment Pre-payment is required. Interview prices are net and non-commissionable. Payments can be made by credit card (Visa, MasterCard, American Express, Discover), or by check made payable to AHDI. deadlines See the editorial calendar on page 2. Interviews are due by the article due date. Building Futures Sponsorship AHDI is taking a bold step by investing heavily in the future healthcare documentation workforce. AHDI is waiving Student membership dues to give students open access to the association beginning February Joining a professional association such as AHDI can catapult a student s career for a lifetime of success in healthcare documentation. Your company has the unique opportunity to join AHDI as a charter sponsor of our Building Futures program. Through your financial support, your company will be positioned as an advocate for workforce development with a passion for students pursuing a career in healthcare documentation. Your company s philanthropic support will be publicly recognized via AHDI s communication channels that reach thousands of students, healthcare documentation specialists, healthcare organizations, and business owners. Visit to choose your sponsorship level and join AHDI in shaping a successful future for healthcare documentation students. CONTACT AHDI p f ahdi@ahdionline.org 5

7 Online Advertising AHDI s website is heavily trafficked every day by thousands of healthcare documentation and health information management professionals. We have limited web banner opportunities that allows you to capture traffic and drive a qualified audience to your website. Boost your company s promotional impact with a web banner on Website banners ads are temporarily unavailable; however, online buyers guide listings are available (details listed to the right). online buyers guide Boost your exposure and traffic to your website with a 12-month run in AHDI s Online Buyers Guide. Listings include: Company logo (AHDI will resize for the guide) Full contact info 25-word description 12-month exposure Listings: Add l categories: $285 each $225 each Categories: Application Service Provider Books/Publishers Business Services Dictation Products/Services Education/Certification Funding Sources Legal Services Medical Transcription/Healthcare Documentation Services Technology Provider/Services Software ad requirements Submit banner ad as either GIF or JPEG files in RGB color. Ads and URL link should be ed to: advertising@ahdionline.org. payment All web advertising is done on a pre-payment basis only. Ad prices are net and noncommissionable. Payments can be made by credit card (Visa, MasterCard, American Express, Discover), or by check made payable to AHDI. No ads will be posted until payment is received. deadlines Banner ads and buyers guide listings are uploaded on the 1st of every month. ed banners and buyers guide listings are due by the 25th of the month prior. Banners run on equal rotation between 100 second- and third-level pages. For a complete list of pages, please contact AHDI. CONTACT AHDI p f ahdi@ahdionline.org 6

8 Advertising Resource Central e-newsletter is sent every month to 20,000 transcription service owners, managers/supervisors, healthcare documentation specialists, educators, students, and medical records professionals, as well as other key allied healthcare professionals. AHDI members and supporters depend on every issue of Resource Central for the latest information on tools and resources in healthcare documentation! Your Ad Here Your Ad Here Your Ad Here distribution Circulation: 39,000 s out the 1st of every month rates and positions TOP SPONSOR POSITION Button in the upper right hand corner of the e-newsletter 160 pixels x 200 pixels No animated buttons accepted $550 per insertion Banner POSITION Banner in the middle of the e-newsletter 416 pixels x 60 pixels No animated banners accepted $350 per insertion deadlines + requirements Space and materials deadline: 15th of previous month. Call for more information and available issue dates. button/banner and URL link to advertising@ahdionline.org Submit banner ad as either GIF or JPEG file in RGB color. No animated files accepted. payment All sponsor positions require pre-payment. Credit cards (Visa, MasterCard, American Express, and Discover) are accepted. See forms in the back of the media planner to place your order. list rental Target medical transcriptionists/ healthcare documentation specialists, managers, business owners, and member prospects with your special offers via direct mail or . Coordinate your efforts with other AHDI advertising to effectively market to a variety healthcare segments. For list rental, contact: Micaela Olivier True North Advertising micaela.olivier@truenorthlist.com x303 AHDI corporate and educational members receive one free direct mail list rental each year. To request this list, log in and click on the link in the members only section of this page. CONTACT AHDI p f ahdi@ahdionline.org 7

9 Content Advertising Sponsored White Papers provide your company the opportunity to present itself in a unique way, backed by research findings and innovatively crafted messages to set you apart from your competition. Each view of your white paper will generate a solid lead for you, since each viewer will be required to provide contact information prior to downloading the content. This rare opportunity gives you tangible contacts to add to your marketing efforts and gets your company direction in front of industry professionals and decision makers. POSITION YOURSELF AS AN INDUSTRY THOUGHT LEADER Every industry is looking for companies to emerge as innovators in products, trends, and topics influencing the industry. benefits Leads generated with each view of your white paper Company included in Online Buyers Guide (see page 6) Link to white paper in Resource Central enewsletter (see page 7) White papers provide your company the opportunity to present itself in a unique way, backed by research findings and innovatively crafted messages to set you apart from your competition. MARKET YOUR LEADERSHIP TO YOUR TARGET AUDIENCE AHDI has a database of over 40,000 healthcare professionals including healthcare documentation practitioners, educators, trainers, business owners, supervisors, managers, and coders. A link to your white paper will be included in AHDI s e-newsletter, Resource Central, and your company will receive a complimentary listing in AHDI s Online Buyers Guide. You may also add a dedicated to enhance the visibility of your white paper. By partnering with AHDI to distribute your white paper, you will be exponentially extending your outreach and building your customer base. RETAIN TANGIBLE LEADS TO GROW YOUR BUSINESS Each view of your white paper will generate a solid lead for you, since each viewer is required to provide contact information prior to downloading the content. pricing CORPORATE/EDUCATIONAL MEMBER PRICING White Paper (includes up to 6 pages of content): $2000 Additional pages (price is per page): $220 Dedicated to AHDI members (approx. 8,000): $1025 LIST PRICE White Paper (includes up to 6 pages of content): $3000 Additional pages (price is per page): $320 Dedicated to AHDI members (approx. 8,000): $1525 details: Sponsor supplied white papers are subject to review by AHDI prior to distribution. White papers will be housed on the AHDI website in a dedicated area for 6 months. Viewers will be required to provide contact information prior to downloading and will be notified that the information they are supplying will be supplied to the sponsor for marketing purposes. Leads will be sent to the sponsoring company contact one time per month. CONTACT AHDI p f ahdi@ahdionline.org 8

10 2016 Healthcare Documentation Integrity Conference August 4-6, 2016 Hyatt Regency Milwaukee, Milwaukee, WI At the Healthcare Documentation Integrity Conference you can: Introduce and demonstrate your software, equipment, and new technologies. Reach healthcare documentation & HIM professionals at the same event. Make quality connections in a niche market. Align your company with the needs and goals of the entire industry. Extend your reach with additional sponsorship opportunities. Keep an eye on critical industry trends. Present yourself as an industry and technology leader. Attend networking events that lead to meaningful and lasting relationships. Marketing & Sales Opportunities: Tabletop exhibits Signature event sponsorships A la carte sponsorships Electronic and print advertising Audience Profile Healthcare documentation specialists Medical transcriptionists/editors Data integrity auditors Educators Health information management professionals Managers/supervisors Healthcare documentation service owners and executives Students For more information, contact: Association for Healthcare Documentation Integrity Tel: or ahdi@ahdionline.org CONTACT AHDI p f ahdi@ahdionline.org 9

11 Advertising Contract Reserve your display ad now! Note: Ad prices are the same for 4-color or black and white. Premium spaces are 4-color only. Same-size ads run 3 times are eligible for 10% discount; ads run 6 times are eligible for 20% discount. Company Name: Date: PLEXUS ADVERTISING Inside cover ($1275) Inside back cover ($1250) Back cover ($1525) Opposite TOC ($1200) 2-page spread ($1795) Full page ($995) Half page ($595) Third page ($495) Quarter page ($395) PLEXUS COMPANY INTERVIEWS WEBSITE BANNER ADVERTISING 12 months ($3540) 6 months ($1950) 3 months ($1050) For the following (consecutive) months: January July February August March September April October May November June December In the following issue(s): Please mark all issues you wish to place this ad in. January/February Issue March/April Issue May/June Issue July/August Issue September/October Issue November/December Issue $500 (Available to AHDI Corporate and Educational Members only) In the following issue: Please mark the issue in which you wish to have the interview appear. Available on a first-come, first-served basis. Only one interview will appear in each issue. January/February Issue March/April Issue May/June Issue July/August Issue September/October Issue November/December Issue ONLINE BUYERS GUIDE 12 months ($285) Category (1 included): Application Service Provider Books/Publishers Business Services Dictation Products/Services Education/Certification Funding Sources Legal Services Medical Transcription/Healthcare Documentation Services Technology/Provider Services Software RESOURCE CENTRAL ADVERTISING Top Sponsor button ad ($550) Banner ad ($350) SPONSORED WHITE PAPER Corp./Educ. member ($2000) List ($3000) Additional $220 e. (Corp./Educ. $320 e. (List) Additional Categories: Please mark additional categories. Application Service Provider ($225) Books/Publishers ($225) Business Services ($225) Dictation Products/Services ($225) Education/Certification ($225) Funding Sources ($225) Legal Services ($225) Medical Transcription/Healthcare Documentation Services ($225) Technology/Provider Services ($225) Software ($225) For the following months: January February March April May June July August September October November December Dedicated AHDI member Corp./Educ. member ($1025) List ($1525) CONTACT AHDI p f ahdi@ahdionline.org 10

12 Advertising Contract continued TOTAL CALCULATIONS FROM PAGE 10: Plexus Advertising 10% discount (3 ads) less 20% discount (6 ads) less 10% discount (corp./educ. member) less Plexus Company Interview Website Banner Online Buyers Guide additional categories Resource Central Sponsored White Paper additional pages blast FINAL TOTAL: CONTACT INFORMATION: Company Name: Contact: Street Address: City, State, Zip Phone/Fax: PAYMENT INFORMATION: Enclosed is my check or money order, payable to AHDI (US dollars) or: Visa Mastercard American Express Discover Credit Card #: Exp: Cardholder Name: Authorized Signature: Invoice my company. I understand payment is due upon receipt of invoice. Other AGREEMENT Fax form to: to: advertising@ahdionline.org Or send payment to: AHDI 4230 Kiernan Ave. Suite 120 Modesto, CA p I hereby acknowledge that I am authorized on behalf of the Company to enter into this Agreement. I have read, understand, and agree to the terms, conditions, and procedures on all pages of this agreement, including the fine print attached hereto, which are expressly acknowledged as being received. Acceptance of this Agreement by AHDI does not waive the right of AHDI to reject any Agreement for space or Creative. This agreement is non-cancelable. Signature: Print Name and Title: Date: CONTACT AHDI p f ahdi@ahdionline.org 11

13 THE FINE PRINT The following standard terms and conditions apply to the Advertising Contract attached hereto (the Advertising Contract and these standard terms and conditions are hereinafter referred to as the Agreement ) between the Association for Healthcare Documentation Integrity ( AHDI ), the person or entity identified as Company in the Agreement, and the person or entity signing the Agreement. 1. CREATIVE SUBMITTED TO BE PUBLISHED (a) Creative Furnished by Company. It is agreed and understood that all artwork, copy, materials, drawings, and cuts to be included in any advertisement(s), whether delivered in paper or electronic format or in any other medium (collectively, Creative ), shall be furnished by Company (or its representative) to AHDI and Company assumes all responsibility for the content and design of Creative submitted for publication. All Creative prepared by Company is subject to the final approval of AHDI. Files will be in acceptable format and conform to the exact specifications as show on the Spec Sheet. Files or proofs will not be returned to Company. (b) Failure to Timely Deliver Creative for Publication or Changes Received After Deadline. In the event that AHDI does not receive the Creative or changes aren t received by the date set by AHDI (the Deadline ), AHDI reserves the right, but is not obligated, to insert any recent Creative of Company or prepare Creative for Company at an additional charge, or shall not be obligated to publish the corrected Creative. AHDI s insertion of recent Creative, preparation of new Creative or decision not to publish any Creative due to the failure of Company to meet the Deadline shall in no way relieve Company of any of its obligations and duties under the Agreement, including the obligation to pay the Total Agreement Amount in full. Any Creative received after the Deadline is subject to rush charge to be determined by AHDI. (c) Positions or Timing of Creative. Any requested position or timing of Creative is not guaranteed unless noted and specifically charged for in the Agreement. a Loss ) resulting from any claim for defamation, liable, slander, plagiarism, illegal competition or trade practice, false or misleading advertising, infringement of trademark, service mark, trade name, infringement of copyright or proprietary rights, violation of the right of privacy or any other claim of any nature resulting from the advertising herein provided in the form furnished by Company to AHDI or based on material or information furnished by Company to AHDI. (b) Indemnification by Publisher. AHDI agrees to indemnify, severally and not jointly, and hold Company harmless from and against AHDI s gross negligence or willful misconduct where the Creative is prepared and produced by AHDI, accepting any Loss that may result directly or indirectly from material or information furnished by Company. (c) Survival. The provisions of this paragraph 2 shall survive any cancelation or termination of this Agreement. 3. ADVERTISING AGENCIES Any person or entity signing this Agreement as an advertising agency on behalf of Company (the Agency ) represents and warrants that such person or entity has full power and authority as an agent of Company to bind Company to all of the terms and conditions of the Agreement, including the obligation for payment in the event of the Agency s failure to do so. In the event that the Agency does not have such power and authority, the Agency hereby agrees to pay AHDI, and guarantee the payment of, the Total Agreement Amount in full. 4. EFFECT OF BREACH (a) By Company. AHDI reserves the right to cancel this Agreement at any time upon the default or delay by Company or Agency in the payment of any amount due, or other material breach on the part of Company of any of the conditions herein, and upon such cancelation: (i) all fees for publishing not previously paid shall become immediately due and payable; and (ii) Company shall lose all discounts from Total Gross Rate stated in the Agreement. error occurred in the issue(s) of the publication in which the Creative was or was to have been printed. No allowance will be made for errors which do not materially affect the value of advertising. 5. INABILITY TO PUBLISH Should AHDI be unable to publish at the time specified in the Agreement due to any cause of any kind beyond the reasonable control of AHDI, such as, but not limited to, acts of God, strikes or other labor difficulties, war, riots, changes in laws and regulations and other acts of governmental authorities, inclement weather, fire, flood, unavoidable casualties, or inability to obtain timely delivery of materials from suppliers, AHDI will not be liable to Company. In the event of any such delay, AHDI will notify Company within a reasonable time and it is agreed that the time for publication shall be extended for a period of time at least equal to the time lost by reason of the delay. 6. TERMS, PAYMENT AND BILLING This agreement is non-cancelable unless otherwise stated in an addendum. Invoices not paid within 30 days are subject to a 1½% per month service charge until paid in full. If the account is referred to a collection attorney for any reason, Company and the undersigned hereby agree to pay an attorney fee in the amount of 25% of the amount due plus lost discounts, and any other costs associated with collections. Any adjustments to Total Gross Rate are contingent upon receipt of payment within 30 days of the invoice date. 7. GENERAL Choice of Law and Venue. All disputes concerning the validity, interpretation, or performance of this agreement and any of its terms or provisions, or of any rights or obligations of the parties hereto, shall be governed by and resolved in accordance with the laws of the State of California. The parties hereby (i) agree and consent to (and waive any challenge or objection to) personal jurisdiction in the State of California, (ii) agree that any action or proceeding arising out of or brought to enforce the provisions of this Agreement may be brought in any Federal or state court in the State of California, and irrevocable consent to the jurisdiction of each such court, and (iii) consent to service of legal process in accordance with the provisions of the Annotated Code of (b) By AHDI. Contracts and insertions are non-cancelable 2. PUBICATION LIABILITIES except by reason of a material breach by AHDI of the (a) Indemnification by Company. Except as otherwise conditions herein. AHDI s liability to Company on account hereinafter expressly provided, Company shall indemnify of AHDI s gross negligence or willful misconduct shall in and hold AHDI harmless from and against any loss, expense no event exceed the amount of AHDI s regular charges for (including attorney s fees) or other liability (collectively, insertion of the Creative which was omitted or in which the CONTACT AHDI p f ahdi@ahdionline.org California and the California Rules of Procedure. 12