Strategies for Managing Disparate Devices in Your Mobile Fleet

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1 Strategies for Managing Disparate Devices in Your Mobile Fleet MRW1 - August 24, 2010 Kris Snyder Brian Donato Christopher Hunt

2 Agenda MANAGEMENT APPROACH MOBILE DEVICE POLICY DEVICES / TRENDS MANAGEMENT TOOLS

3 Enterprises have been reluctant to embrace the newest mobile devices because of concerns about security, not to mention the increased management burdens that the new devices would place on already strapped IT departments. Philippe Winthrop, Research Director, Strategy Analytics

4 Consumerization of Enterprise Mobility In a recent survey, nearly 80% of companies have seen increases in the number of employees wanting to use their own mobile devices to access enterprise data, due in large part to the iphone, and more recently, Android devices. Source: Vanson Bourne, The Device Dilemma, Sept. 2009

5 Approaches to Mobile Device Management Big Brother Standardize on one, and only one, platform most likely Blackberry Firm owns and controls all devices ** Users want more freedom, more choice Free-for-all Allow any device Users responsible for purchasing and maintaining ** How to manage? Hybrid Multiple devices supported, within set limitations Users or firm can purchase ** IT controls certain aspects, users retain control over device choice, everyone is happy. Or are they?

6 Determine the Right Approach WHO? End User Segmentation Executives/Management IT vs. Non IT Lines of Business: Partner vs. Non-Partner; Timekeeper vs. Staff IL vs. CL WHAT? PIM, Extended Application or Mobilized Task Mobile Operating Systems Device or form factor selection WHERE? Cellular, Wi-Fi HOW? Device, Application, Service, Security, Expense, and Asset Management MRW1 8/24/2010

7 Mobile Device Policy Device Selection Standardize on one platform, or allow variety? Form / Function (QWERTY vs. Touch Screen) Who owns the device? All about the apps Support and Inventory Implications Carriers / Plans Who pays?

8 Mobile Device Policy Security Policy Compliance Passwords Data Encryption What to do when employee leaves? Wipe whole device vs. wipe enterprise data? Office Cultural and Political Considerations Finding common ground without causing a mutiny

9 Live Example - Vorys Vorys, Sater, Seymour and Pease LLP 7 offices, 375 attorneys, 850 users About 450 mobile devices supported Management Model Hybrid Firm manages a loaner pool of blackberry Managed with BES Firm supports personal RIM, Windows and iphone devices We use Exchange Active Sync and Good User buys devices, Reimbursed for service MRW1 8/24/2010

10 Live Example - Vorys The Good Users can choose from many devices Firm not tied into a single device Attorney feel more relevant with latest devices. The Bad Much more setup and support work Cannot leverage all devices to run firm standard software.

11 Live Example - Vorys The Ugly Managing devices requires compromises Example - Good for iphone makes device much less adept at . Can be difficult to say no to a popular device Lost control of data itunes, BB Desktop backups?

12 Live Example - Vorys Lessons Learned Treat security and manageability as the primary requirements. If you view these devices as a platform, treat them as such Long term, supporting multiple devices likely isn t a win for the firm.

13 Live Example - Tarlow Tarlow, Breed, Hart & Rodgers, P.C. 1 office, 21 attorneys, 47 users 26 mobile devices 57% iphone; 31% Symbian; 8% Android; 4% Windows Mobile Management Model Hybrid Good for Enterprise Currently supports 120 devices over the 4 major OS platforms Users may select from either a Firm-provided device or buy their own APPROVED device; Firm pays for data. MRW1 8/24/2010

14 Live Example - Tarlow The Good Users are happy with device selection IT is happy with uniform delivery service Easy management of mobile device fleet Compliance with data security laws The Bad Users not always happy with limitations of the Good client IT is assumed to know everything about every phone AND app on the market When something breaks, users want IT to deal with it, even if they bought their own phone

15 Live Example - Tarlow Lessons Learned Security of data is paramount Find balance between keeping users happy and keeping IT sane Letting go of some control also requires users to assume some control if they won t, this strategy may not work

16 Future Management Considerations Evolution of Privacy laws Encryption to a higher standard. Evolution of devices as platforms How do you handle O/S upgrades for PC? Consumer v. Business devices Where to draw the line Hybrid Devices? How significant is the phone part of SmartPhone? Evolution of policy Data is mingled

17 Mobile Device Trends Global Trends US Smartphone Market Share Legal Industry

18 Millions of Units MRW1 8/24/2010 Global Smartphone Sales Source: Gartner; Forecast: Smartphones by Operating System and End User Segment, Worldwide, ; Sept. 2009

19 Smartphone Platform Market Share Share (%) of Smartphone Subscribers Feb-10 May-10 % Change RIM 42.1% 41.7% -0.4% Apple* 25.4% 24.4% -1.0% Microsoft 15.1% 13.2% -1.9% Google 9.0% 13.0% 4.0% Palm 5.4% 4.8% -0.6% Other 3.0% 2.9% -0.1% Source: comscore May 2010 U.S. Mobile Subscriber Market Share

20 Legal Industry RIM is still the King in Legal 89% of law firms in 2009 ILTA tech survey indicate RIM devices in use in their firms, an upward trend over the past three years. iphone beginning to infiltrate 50% of firms indicated the presence of the iphone Support for multiple platforms increasing 35% of firms indicate support for multiple platforms (up from 26% in 2008), with another 8% moving toward multiple platform support the year of Android? Great concern surrounding Android devices, centering on lack of policy enforcement and weak native enterprise support. Source: ILTA s 2009 Technology Survey

21 Device and Platform Standardization has been replaced by Device and Platform Heterogeneous control, security and management as the key initiative for corporate IT organizations. This, combined with the individual liable trend, is forcing cross platform acceptance. iphone Has Changed the Game BlackBerry is a Mainstay Android is Here Windows Mobile is Still Around

22 Social Engineering; Policy & People Exchange Active sync (EAS) BES via BAS Apple Tools Third Party Tools (Good, Mobile Iron, & Trust Digital)

23 BES / BES Express

24 Microsoft Exchange ActiveSync

25 Microsoft Mobile Device Manager

26 iphone Configuration Utility

27 Good for Enterprise

28 Zenprise

29 Boxtone

30 Questions?

31 Thank You! Kris Snyder, President and CEO Vox Mobile Brian Donato, IT Director Vorys, Sater, Seymour and Pease LLP Christopher Hunt, IT Director Tarlow, Breed, Hart & Rodgers, P.C.

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