The Advantages of Using Mobile Solutions

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1 SERVING MOBILE TRAVELERS Keeping it simple for people on the go NCR delivers a better travel experience For more information visit

2 Whether your passengers are planning a longanticipated beach vacation or booking a lastminute business trip, the prospect of flying doesn t have to be synonymous with stress, long lines and a mad dash to the boarding gate. Most travelers today, are increasingly online and mobile looking for ways to shave time off the travel process while making the most of the hours spent in a terminal or cabin. More and more people are booking travel online with mobile devices. Atmosphere Research Group predicts half of all online direct bookings by 2017 will be made this way. And once at the airport, more than seven in 10 travelers would book an alternate flight using their smartphone or kiosk if a flight is cancelled.* *2013 NCR Traveler Experience Survey NCR gets it. We were one of the first to offer mobile barcoded boarding passes, and have continued to introduce solutions that make everyday travel easier, taking the guesswork of where you re going and how you ll get there. Through NCR, you can count on speedier service, more control over your travel experience, and above all, peace of mind. Each day, we process more than 450 million consumer transactions a growing number of them mobile. Many of the world s leading airlines rely on NCR Mobile to capture more revenue while better serving their passengers.

3 NCR Mobile Solutions include: Mobile Pass: A secure, IATA compliant, fully optimized, branded, barcoded boarding pass that can be dynamically updated so the passengers have all the latest travel information on their device. Mobile Pass can be delivered via SMS WAP-Link, WAP-Link, HTML , Mobile Wallet and Passbook. Mobile Web: a mobile-optimized version of the airline s existing website that allows you to access critical travel information anywhere, anytime. Mobile App: a branded mobile application that offers all the functionality of your airline website as well as the ability to store and retrieve mobile boarding passes offline. Mobile Wallet: a branded mobile application that resides within your airline s mobile application - allowing you to store, organize and retrieve mobile boarding passes, coupons and vouchers. Mobile Coupon/Voucher: a fully-branded, optimized, secure barcoded coupon/voucher that you can send directly to your customer s mobile device anyway you want -- SMS web-link, web-link, or embedded image. As an airline or travel service provider, you gain a consistent brand experience across all your channels with a fully optimized mobile website or application that your customers can access at any time.

4 We re opening up the experience window beyond just scanning of a barcode at an entry turnstile or a checkpoint; we re enabling travel service providers to really stay in communication with customers throughout their entire travel experience.

5 Key benefits #1 in Mobile Boarding Pass Delivery: We provide mobile solutions to 11 airlines globally, delivering almost 4 million mobile boarding passes each month, and growing. Enhanced Functionality: We can deliver all of the functionality of your website through the convenience of a mobile device, letting passengers check-in; retrieve their boarding pass, coupons or vouchers; view important day-of-travel information and more. Increased Mobile Sales: Right-time, right-place mobile offers via our digital marketing platform can help drive profitable ancillary purchases. Placing an ad within the boarding pass means your passengers are likely to see it and even more likely to use it. A Seamless Experience: We help you deliver a consistent user experience- regardless of touch point by ensuring your mobile website or app delivers that same familiar interface. Global Availability: Our Mobile Solutions are cloud-based, meaning wherever the internet is, we re there too. We also have existing aggregator relationships and mobile network certification so we can deliver mobile messages to your customers wherever they are in the world. Easier Management & Deployment: Whether you purchase our complete solution or a particular component, having a single provider for mobile makes deployment and management within your existing infrastructure easier, saving you time and money. Reliability and Support: Every mobile transaction is handled from our highly secure data center. With over 99% availability and 24/7 oversight by NCR s highly trained operations and support staff, you can rest easy. Right-time, right-place mobile offers via our digital marketing platform can help drive profitable ancillary purchases.

6 Which of the following would make you more likely to purchase something at the airport? 38%-Receiving a coupon/discount attached to your mobile boarding pass 49%-Receiving a coupon/discount on the back of your paper boarding pass 29%-Seeing a coupon/discount promoted through airport digital signage

7 Mobile Web Enhances Travel Experience: Copa Airlines Copa Airlines won the 2012 Award of Excellence from the Digital Screenmedia Association for its deployment of NCR Mobile, offering customers the convenience of mobile check-in and mobile boarding pass delivery through a mobile-optimized website. The launch of m.copaair.com puts Copa Airlines in the forefront of airline mobile web services in Latin America. This technology contributes to our goal of continuous enhancement of the customer travel experience, giving passengers practical tools to make their travel more convenient and hassle-free. Based on positive customer feedback and higher than expected initial usage, we are well on our way to reaching that goal. --Diana Mizrachi-Kopel, Director of Customer Experience for Copa Airlines.

8 Why NCR? NCR Corporation (NYSE: NCR) is the global leader in consumer transaction technologies, turning everyday interactions with businesses into exceptional experiences. With its software, hardware, and portfolio of services, NCR enables more than 450 million transactions daily across the retail, financial, travel, hospitality, telecom and technology industries. NCR solutions run the everyday transactions that make your life easier. NCR is headquartered in Duluth, Georgia with over 26,000 employees and does business in 180 countries. NCR is a trademark of NCR Corporation in the United States and other countries. For more information about NCR Mobile, visit or follow our blog: NCR Corporation 3097 Satellite BLVD 700 blg Duluth GA EB