Social media, , mobile How to effectively engage with students in an evolving world
|
|
|
- Tyler Beasley
- 8 years ago
- Views:
Transcription
1 Social media, , mobile How to effectively engage with students in an evolving world Presented by Ali Lindsay and Oliver Sidwell Co-founders of RMP Enterprise #NUEAwards
2 Which is the most effective channel for receiving information about recruitment opportunities? 55% Recruitment websites 33% Social Media 7%
3 Agenda Introduction to Research Salary Analysis Mobile Browsing Social Media The Evolution
4 Agenda Introduction to Research Salary Analysis Mobile Browsing Social Media The Evolution
5 Student Insights - Undergraduate Survey 1,648 responses Year of Respondents First year Second year Third year Fourth year Other 23% 8% 8% 17% Gender of Respondents Male Female Prefer not to say 59% 1% 40% 44%
6 RMP Enterprise Products Online and statistics from: 1.1 million visitors 3 million s sent ,000 reviews Data capture, database communication and engagement tracking system
7 Industry Research Top 100 Employers Top 25 Medium-sized Employers Top 5 Small to Medium-sized Employers
8 Agenda Introduction to Research Salary Analysis Mobile Browsing Social Media The Evolution
9 Reviews on RateMyPlacement.co.uk Year # of reviews Average salary % change YOY ,855 18,266-1% ,973 18,437 4% ,362 17,719 8%
10 Average Salaries from Reviews - Regional Rank Name Average Salary 1 Central London and City 20,600 2 Greater London 18,735 3 Scotland 17,118 4 East Anglia 16,806 5 Wales 16,746 6 North West 16,740 7 North East 16,648 8 South East 16,605 9 East Midlands 16, South West 16, West Midlands 15, Yorkshire and Humberside 15, Northern Ireland 14,786
11 Average Salaries from Reviews - Duration Classification Average Salary Insight / Vacation Scheme (1 day - 3 weeks) 20,084 Internship (1-4 months) 16,938 Placement (5-9 months) 17,989 Placement (10+ months) 14,100
12 Average Salaries from Reviews - Sector Rank Sector Average Salary 1 Finance, Banking & Economics 22,610 2 Accountancy & Tax 18,361 3 Information Technology 17,457 4 HR & Recruitment 17,263 5 Business 17,183 6 Languages 17,042 7 Humanities 16,814 8 Media & Arts 16,651 9 Sciences 16, Travel & Tourism 16, Construction, Engineering & Design 16, Public Sector 16, Legal/Law 15, Third Sector 15,422
13 Agenda Introduction to Research Salary Analysis Mobile Browsing Social Media The Evolution
14 Survey Results - Student Use Of Mobile Do you have a smartphone? 2014 Yes No 9% 2013 Yes No 2012 Yes No 17% 33% 67% 91% 83%
15 Survey Results - Student Use Of Mobile How regularly do you use your smart-phone to look at recruitment sites / search for graduate and undergraduate opportunities? Percentage Very often Quite often Not very often Not at all
16 RateMyPlacement.co.uk Website Stats ( ) Total Website Views 1,063,111 1,130,563 Total on Desktop (90%) (80%) Total on Mobile (7%) (14%) Total on Tablet (3%) (6%)
17 Responsive or Mobile Optimised?
18 Responsive vs Mobile Optimised Responsive Mobile friendly Mobile optimised Non Mobile Friendly What? One flexible website Two websites One inflexible website Benefits Better for SEO Renders on all devices Display only the content you want to display No additional expenditure No benefit of not moving with technology Drawbacks May require a full redesign and code structure (Initial time, money) Creating another website User experience will completely vary with every device
19 Responsive or Mobile Optimised?
20 Responsive or Mobile Optimised? BBC News = Mobile optimised
21 Responsive or Mobile Optimised?
22 Responsive or Mobile Optimised? Credit Suisse = Responsive
23 Responsive or Mobile Optimised?
24 Responsive or Mobile Optimised? Standard Life = Not mobile friendly
25 How many of our Top 130 Undergraduate Employers have mobile friendly sites? Total (130 Employers) Responsive? 33% Mobile optimised? 14% Not mobile friendly 53%
26 How many of our Top 130 Undergraduate Employers have mobile friendly sites? Industry Percentage mobile friendly sites Accounting / Actuarial 100% Construction / Property / Real Estate 75% Energy / Utilities 75% Engineering / Manufacturing 62% IT / Consultancy 55% Banking / Finance 50% Other 50% Law / Solicitors 47% Insurance, Asset & Investment Management 33% Science / Pharmaceutical 33% FMCG / Retail 30% Fashion 0%
27 Mobile vs Desktop Browsing 61% of people have a better opinion of brands when they offer a good mobile experience.
28 Case Study: UPS Trialled Mobile Friendly = 4 hires % of 55,000 total hires
29 Case Study: UPS Effective mobile recruitment 1. New channel 2. Wider talent pool 3. Good conversion 4. $27 per hire
30 Mobile Browsing Summary Already have a mobile friendly website... Improve results? Haven t a mobile friendly website How can you? Mobile browsing increasingly important
31 Agenda Introduction to Research Salary Analysis Mobile Browsing Social Media The Evolution
32 Social Media - Analysis of Platforms Investment in Social Media in Recruitment Source: UK HR Survey
33 Survey Results - Social Media Registrations How many students are registered to each platform? Percentage Facebook Twitter LinkedIn
34 Survey Results - Social Media Registrations How many students are registered to each platform? Percentage Snapchat Instagram Google+ Pinterest Vine
35 Survey Results - Social Media On average per day, how long did the respondents spend on Facebook? On average per day, how long did the respondents spend on Twitter? Percentage Percentage 0 hours 0-1 hours 1-2 hours hours 3 hours hours 0-1 hours 1-2 hours 2-3 hours 3 hours +
36 Research - Industry Research How many of the Top 130 Undergraduate Employers have a student careers-specific social media presence?
37 Research - Top 130 Undergraduate Employers How many of the Top 130 Undergraduate Employers have a student careers-specific Facebook page? Top 25 Employers Top 5 Small to Top 100 Employers (Medium-sized Medium-sized Total (130 Employers) Schemes) Employers 40% 12% 20% 34%
38 Research - Top 130 Undergraduate Employers Student Career-specific Facebook Page Average Likes per company = 1,938 Highest Likes = Centrica with 8,515 All careers or company-wide page ASOS, Tesco and Unilever = Millions of Likes!
39 Case Studies - Facebook Measuring the success of your Facebook page 90% active Impressions Shareability Referrals
40 Research - Top 130 Undergraduate Employers Student Career-specific Twitter Page Top 25 Employers Top 5 Small to Top 100 Employers (Medium-sized Medium-sized Total (130 Employers) Schemes) Employers 32% 8% 40% 28%
41 Research - Top 130 Undergraduate Employers Student Career-specific Twitter Pages Average Followers per company = 2,056 Highest Followers with 14,500 90% active (posted within the last week) All careers or company-wide page ASOS, Tesco and Unilever = Millions of Followers!
42 Research - Top 130 Undergraduate Employers Student Career-specific Twitter Pages
43 Research - Top 130 Undergraduate Employers Student Career-specific Twitter Pages average followers per company = 1,503 90% active Non student careers-specific, with all careers or company-wide page Tesco and Unilever = Millions of Followers!
44 Case Studies - Twitter
45 Research - Top 130 Undergraduate Employers Student Career-specific LinkedIn Page Top 25 Employers Top 5 Small to Top 100 Employers (Medium-sized Medium-sized Total (130 Employers) Schemes) Employers
46 Research - Top 130 Undergraduate Employers Student Career-specific LinkedIn Page Top 25 Employers Top 5 Small to Top 100 Employers (Medium-sized Medium-sized Total (130 Employers) Schemes) Employers 0% 0% 0% 0%
47 Research - Top 130 Undergraduate Employers Company-wide LinkedIn Page Top 25 Employers Top 5 Small to Top 100 Employers (Medium-sized Medium-sized Total (130 Employers) Schemes) Employers 98% 92% 100% 97%
48 Research - Top 130 Undergraduate Employers Company-wide LinkedIn Page 14% Active (90% Facebook / 99% Twitter) Logo on Careers websites directing to Groups and discussions
49 Research - Top 130 Undergraduate Employers Student Career-specific LinkedIn Pages
50 Research - Top 130 Undergraduate Employers Google+ Pages
51 Research - Top 130 Undergraduate Employers Google+ Pages
52 Research - Top 130 Undergraduate Employers Company-wide Google+ Page Top 25 Employers Top 5 Small to Top 100 Employers (Medium-sized Medium-sized Total (130 Employers) Schemes) Employers 72% 68% 60% 71%
53 Research - Top 130 Undergraduate Employers Company-wide Google+ Page Google+ SEO 48% active USA leading the way Gmail - 425m users
54 Research - Top 130 Undergraduate Employers Company-wide Instagram Page Top 25 Employers Top 5 Small to Top 100 Employers (Medium-sized Medium-sized Total (130 Employers) Schemes) Employers 36% 20% 0% 32%
55 Research - Top 130 Undergraduate Employers Top Hashtags on Instagram Company Number of Hashtags (as of ) 1,202, , , , , ,064
56 Steps to a successful social media campaign Clarity. Communication. Branding. Engagement.
57 Steps to a successful social media campaign Engaging and brand-building, with passive jobseekers
58 Steps to a successful social media campaign 1. WIIFM - What s in it for me? Strong candidates are looking for jobs with career opportunities. Advertise what people can do and become, and tell a story about your company to attract them to your brand - Business Insider 2014
59 Steps to a successful social media campaign 2. Challenge them!
60 Steps to a successful social media campaign 3. Personality
61 Steps to a successful social media campaign 3. Personality
62 Steps to a successful social media campaign 4. Job Board
63 Steps to a successful social media campaign 4. Job Board
64 Steps to a successful social media campaign 4. Job Board Engaging content, competitions and brand-building advice
65 Steps to a successful social media campaign 5. Imagery / Video Posts with a photo receive 39% more interaction Source: Buffer 2014
66 Steps to a successful social media campaign 5. Imagery / Video
67 Steps to a successful social media campaign 6. Wording Certain words and types of questions receive better rates of comments Source: Hubspot 2013 Engagement-provoking
68 Steps to a successful social media campaign 1. WIIFM 2. Challenge them 3. Personality 4. Job board 5. Imagery / Video 6. Wording
69 Social Media Summary Technology is a facilitator Buffer Create, build and nurture a pipeline of engaged talent
70 Agenda Introduction to Research Salary Analysis Mobile Browsing Social Media The Evolution
71 - Industry Performance
72 - RateMyPlacement Statistics YOY change s sent % decrease Opened 19% 28% 47% increase Clicked 10% 7% 30% decrease Opened on mobile 26% 60% 131% increase
73 - RMP Connect Case Study s sent 148,945 Opened 47% Clicked 9%
74 Which is the most effective channel for receiving information about recruitment opportunities? 55% Recruitment websites 33% Social Media 7%
75 - Best Practice HTML - Desktop v Mobile
76 - Best Practice 1. Be responsive In 2013/ click through rates on HTML s were 31% lower than s with responsive templates
77 - Best Practice 2. Be concise In 2013/ click through rates on more concise copy were 52% more effective
78 Coming soon... Industry-Targeted Business Trio E-shot
79 - Best Practice 3. The ideal time to send out an Time of day Average open rate 8am - 10am 10am - 12 midday 12 midday - 2pm 2pm - 4pm 4pm - 6pm 6pm - 8pm
80 - Best Practice 3. The ideal time to send out an Time of day Average open rate 8am - 10am 27% 10am - 12 midday 29% 12 midday - 2pm 30% 2pm - 4pm 28% 4pm - 6pm 32% 6pm - 8pm 33%
81 - Best Practice 4. Successful subject lines Strong brand? Roles first Concise Personal
82 - Best Practice 4. Successful subject lines Placement Opportunities with Johnson & Johnson in Marketing, HR, Engineering - 42% Open rate Engineering, IT, Business, Finance & Marketing roles with Cummins - 54% Open rate You are invited to the IBM careers exploration virtual event! - 60% Open rate
83 Summary Application driving + Branding recognition Awareness Reminders
84 Conclusion Mobile Browsing - Key parts of site mobile friendly Social Media - Use multimedia - Make sure it s effective
85 Networking game Sponsored by ASET Prize for the first 20 teams
86
Dice Job Market Report 2016
Dice Job Market Report 2016 Dice, January 2016 Introduction We surveyed over 1,200 UK tech professionals and 200 recruitment professionals to create a comprehensive Dice Job Market Report containing salary
Key Social Networking Strategies for Talent Acquisition
Key Social Networking Strategies for Talent Acquisition Key Social Networking Strategies for Talent Acquisition INTRODUCTION LinkedIn recently published a survey that stated 80 90% of talent acquisition
Grow Your Business With Digital Marketing
Grow Your Business With Digital Marketing The Team Jeff Gordon Creative Director + Agency Principal Kim Gordon Account Director + Digital Strategist Jim Braunschweig Business Development + Social Strategist
Executive Summary. Process or Communicate? Agency or Direct? Efficiency or Effectiveness?
01-01 02-02 03-03 04-04 05-07 08-10 11-15 16-17 18-18 Introduction Background Methodology Executive Summary Demographics Process or Communicate? Agency or Direct? Efficiency or Effectiveness? Summary CANDIDATE
www.theitjobboard.co.uk T: 020 7307 6300 The IT Job Board Salary Survey 2009
www.theitjobboard.co.uk T: 020 7307 6300 The IT Job Board Salary Survey 2009 Salary Survey 2009 The IT Job Board s 2009 salary survey has been created to assist IT professionals and hiring managers to
Top Talent is Mobile. Are You?
Top Talent is Mobile. Are You? The Rise of Mobile Technology in Talent Acquisition JOB an ebook by: We turn to our smartphones and tablets for almost everything, and these mobile devices are well on their
Tools for High Performance Recruitment: Carl Freelove Marketing Manager
Tools for High Performance Recruitment: Building a Better Workforce Carl Freelove Marketing Manager Agenda: what you will takeaway About jobs.ac.uk Recruitment market overview The recruitment tools: creating
Best Practices Next Practices Online Marketing. Bart Caylor, Caylor Solutions
+ Best Practices Next Practices Online Marketing Bart Caylor, Caylor Solutions +You Need More Than Just a Website Caylor-Solutions.com 317-985-7375 2 + 1994 Caylor-Solutions.com 317-985-7375 3 4 + Your
Fig. 2 - Active Company Presence on Social Media by Industry. % Value. Netherlands, 2014. 89,888,1 88,1 76,7 68,2 69,3 57,4 26,1 0,6 0,6 0 0,6 0,6
1 in Netherlands. Recruiting is increasingly social and Adecco wants to know how it evolves. An international survey, that involved over 17.000 candidates and 1.502 Human Resources managers between March
Introduction to e-marketing
Introduction to e-marketing Agenda Destination NSW overview The impact of technology and digital marketing on travel Email marketing Search engine marketing Social Media for Tourism Facebook advertising
The Evolution of Social Media Marketing: 9 trends to know now.
The Evolution of Social Media Marketing: 9 trends to know now. It s hard to think of a time when social media didn t exist when people of all ages weren t snapping photos of their food, sharing selfies
Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business. February 19 th, 2015
Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business February 19 th, 2015 About the Speaker Steve Weaver CEO, GrowthWeaver Steve Weaver is a successful entrepreneur,
PPC For Staffing: How to generate sales leads and recruit niche talent with Pay-Per-Click Advertising
PPC For Staffing: How to generate sales leads and recruit niche talent with Pay-Per-Click Advertising Presented by Jenny Keller ( @JennyAtHaley) Agenda Today What is Pay-Per-Click (PPC) advertising? Why
Marketing for Small Businesses on LinkedIn
Marketing for Small Businesses on LinkedIn HIRING BUILD YOUR PIPELINE 1 OF 5 Products covered in this playbook: Company Pages MARKETING Get your company s name out there, loud and clear. LinkedIn Groups
HOW THE BEST RECRUITMENT AGENCIES SUCCEED ONLINE A STUDY OF HOW LEADING AGENCIES PROMOTE THEMSELVES ONLINE TO ATTRACT QUALITY CANDIDATES
HOW THE BEST RECRUITMENT AGENCIES SUCCEED ONLINE A STUDY OF HOW LEADING AGENCIES PROMOTE THEMSELVES ONLINE TO ATTRACT QUALITY CANDIDATES 1 MAKE MOBILE EASY With around 15% of visits now coming via mobile
WHAT IS SOCIAL RECRUITING? A Starter Guide Powered by
WHAT IS SOCIAL RECRUITING? A Starter Guide Powered by What is Social Recruiting? The term "social recruiting" can simply be defined as the process of attracting, finding, and hiring talent through the
Avature Employee Referrals Solution
Get Engaged to Talent version nº V9.1 Avature helps you tap into employees' social networks and increase their engagement in your ERP so that you can maximize the results of this powerful talent sourcing
The Greatest Strategy. For Social Media Marketing
The Greatest Strategy For Social Media Marketing Table of Contents The Greatest Strategy for Social Media Marketing 03 Introduction: Why Social Media Marketing? 07 Part 1: Attracting Target Audience 12
25 ways to boost your social media recruitment campaign: a hiring manager s guide
25 ways to boost your social media recruitment campaign: a hiring manager s guide #Hiring #Jobs Let s get started People buy from people Go where your customers (or in this case, candidates) are Re-visit
The Careers Website of 2015. from attraction to conversion
The Careers Website of 2015 from attraction to conversion Agenda Search Engine Optimisation (SEO) Common problems and pitfalls Best practice for 2015 Conversion Rate Optimisation (CRO) What is it and why
International Social Media: Best Practices
International Social Media: Best Practices Chris Adams Director of Research and Online Marketing Miles SOCIAL MEDIA & UGC BEST PRACTICES social 5 With you today Chris Adams Director of Research & Online
in Switzerland. 1 The total values reported in the tables and
1 in Switzerland. Recruiting is increasingly social and Adecco wants to know how it evolves. An international survey, that involved over 17.000 candidates and 1.502 Human Resources managers between March
Introduction to Social Media Marketing. Using social media to promote your events.
Introduction to Social Media Marketing Using social media to promote your events. What is Social Media Marketing? Social media marketing is the process of gaining awareness, driving traffic and engaging
Social Intelligence Report Adobe Digital Index Q2 2015
Social Intelligence Report Adobe Digital Index Q2 2015 Key Insights Paid Social Cost per click (CPC) rates for Facebook are flat YoY while impressions fell by half and click through rates doubled 51% of
Marketing. Fire Up Your. Work with WDL s expert team for three months and discover how developing your digital marketing will benefit your business.
Fire Up Your Marketing Work with WDL s expert team for three months and discover how developing your digital marketing will benefit your business. www.websitedesign.co.uk hello@websitedesign.co.uk 01206
REPORT 2014 Eastern Europe and MENA
Find out how companies and jobseekers use social media in the job market. REPORT 2014 Eastern Europe and MENA 1 The Use of Social Media in the Matching Between Supply and Demand within the Labor Market.
Management Summary 3. Role within the organization 4. For what purposes do you use social media? 5. What social channels does the company use?
1 Index Subject Page Management Summary 3 Role within the organization 4 For what purposes do you use social media? 5 What social channels does the company use? 5 Does your organization use a blog? 6 How
Online Branding Proposal
Online Branding Proposal Introduction About Us: Nisco Systems is an accomplished enterprise that has excelled in carving substantial web properties for clients all over the world. With holistic approach
ICT-Based Tourism Marketing: Turkish Case. MINISTRY OF CULTURE AND TOURISM Directorate General of Promotion
ICT-Based Tourism Marketing: Turkish Case MINISTRY OF CULTURE AND TOURISM Directorate General of Promotion 2015 Directorate General of Promotion 44 Culture and Information Offices in 39 countries, New
Planning Your Digital Marketing Campaign Keith Feighery
Digital Marketing Institute.ie Planning Your Digital Marketing Campaign Keith Feighery http://bit.ly/equineconference Session Outline Understanding the Digital Marketing Landscape Components of a Digital
2.9.7 Other... 37 3.0 Summary... 38 4.0 About CCP... 39
Table of Contents 1.0 Executive Summary... 1 2.0 Survey Results... 3 2.1 Respondents... 3 2.2 Social Media and Recruitment... 6 2.2.1 Role of Social Media... 8 2.2.2 Brand Awareness... 8 2.2.3 Benefits
Benefits of Implementing a B2B Social Media Strategy. Gianna Galle Top Shelf Digital & Social Media Marketing
Benefits of Implementing a B2B Social Media Strategy Gianna Galle Top Shelf Digital & Social Media Marketing Today s Social Media Landscape Social Media Statistics Social Media Examiner s 2014 Social Media
How Free Newspapers Can Monetize Social Media
How Free Newspapers Can Monetize Social Media Presented at the 2014 Wisconsin Publishers Summit Presented by: Genia Stevens, MBA Genia Stevens & Associates www.geniastevens.com 608.466.5230 gks@geniastevens.com
Online Marketing Training
Online Marketing Training Level: 1 Duration: 3 Days Time: 9:30 AM - 4:30 PM Cost: 697 Overview Online Marketing is all about ensuring your business, product or service is maximising the potential of the
BRIGHTER FUTURES. Prospects Graduate Recruitment Media Pack
BRIGHTER FUTURES Prospects Graduate Recruitment Media Pack WORK WITH THE EXPERTS Access real data Want to know what graduates do? Our dedicated research team analyse the career paths, behaviours and destinations
Top Talent is Mobile. Are You?
Top Talent is Mobile. Are You? The Rise of Mobile Technology in Talent Acquisition an ebook by: We turn to our smartphones and tablets for almost everything, and these mobile devices are well on their
Using Social Media as a Recruiting Tool. Sasha Louati Adecco Staffing
Using Social Media as a Recruiting Tool Sasha Louati Adecco Staffing Webinar Overview Current employment landscape Recruiting challenges in 2015 What does this shift mean for companies? Importance of employer
BRIGHTER FUTURES. Prospects Graduate Recruitment Media Pack
BRIGHTER FUTURES Prospects Graduate Recruitment Media Pack WORK WITH THE EXPERTS Access real data Want to know what graduates do? Our dedicated research team analyse the career paths, behaviours and destinations
Introduction to Social, Mobile, and Local Marketing
Introduction to Social, Mobile, and Local Marketing New marketing concepts Conversations Engagement Impact of smartphones and tablets Social-mobile-local nexus Strong ties between consumer use of social
Guide Boosting sales through online marketing
Guide Boosting sales through online marketing Boosting sales through online marketing E-commerce has never been more important for UK business. Online sales now account for 10% of all retail spending in
How To Complete A Professional Diploma In Digital Marketing
Waterford Chamber Skillnet Training Course Title: Diploma in Digital Marketing Duration: 10 Evenings over 10 weeks Trainer: Digital Marketing Institute For the Trainee: Who should attend: The Professional
2014 Salary Guide & Survey. Sponsored By
2014 Salary Guide & Survey Sponsored By Introduction Welcome to the 2014 Creativepool Salary Guide In partnership with our sponsors; Moo (our favorite printers) Little Black Book Agency and Cogs Agency
Adwords & Online Marketing
Adwords & Online Marketing #LexisSeminar Join in the discussion LexisClick s vision The digital marketing experts for ambitious SMEs on their journey to becoming market leaders Introduction to LexisClick
Online Media Kit 2014-FCC_OnlineMediaKit 12/4/2014 8:56 AM Page 1 nline Odvertising A
Online Advertising The Network Forum Communications Company online advertising network includes 46 websites across Minnesota, Wisconsin, North Dakota, and South Dakota. Our entire network reaches 2+ Million
5 CREATIVE MARKETING & SEO TRENDS FOR 2016
# A new year brings about new opportunities for digital marketing strategies. More specifically, Search Engine Optimization and a well-thought-out Social Media presence are of increasing significance for
Utilizing Social Media Effectively. Basic Techniques to Promote Your Business Online
Utilizing Social Media Effectively Basic Techniques to Promote Your Business Online The Importance of having an Online Presence Technological advances have changed the way people communicate. Businesses
How to Win More Customers with LinkedIn Marketing. 2015 Edition
How to Win More Customers with LinkedIn Marketing 2015 Edition Introduction Beginning in the fall of 2012, LinkedIn began experimenting with influencer content and micro-blogging. This move led to the
Invitation to tender for social media monitoring agencies
Invitation to tender for social media monitoring agencies January 2014 1 1. Introduction Media Trust and Community Channel s flagship campaign, funded by the Big Lottery Fund, sets out to celebrate all
GET OPTIMIZED! HOW TO OPTIMIZE YOUR SHOPPING CENTER IN THE ONLINE ENVIRONMENT
GET OPTIMIZED! HOW TO OPTIMIZE YOUR SHOPPING CENTER IN THE ONLINE ENVIRONMENT THINK DIFFERENTLY BUSINESS OBJECTIVE: GET MORE SHOPPERS TRADITIONAL STRATEGY EVENT OR PROMOTION RADIO PRINT DIRECT MAIL ONLINE
THE POWER OF MOBILE FOR RECRUITMENT. Barb Osier Breeser February 19, 2015
THE POWER OF MOBILE FOR RECRUITMENT Barb Osier Breeser February 19, 2015 Celebrating 25 Years in Business Our Services SMS & MMS Texting DIY Texting Platform 84444.com Mobile Advertising Mobile Websites
Better profile Better prospects The value of a positive social media presence in career planning. hays.be/socialmedia
Better profile Better prospects The value of a positive social media presence in career planning the world is watching BE seen in your best light More than a billion people use social media and the number
How Local Businesses Can Use Mobile Applications to Attract and Retain More Customers
How Local Businesses Can Use Mobile Applications to Attract and Retain More Customers Contents 1. Why not going mobile is unthinkable, for any business 2. How mobile apps can attract more customers 3.
Business Services in 2015
Business Services in 2015 We can help you reach job seekers with disabilities Think Beyond the Label connects businesses, especially those working to comply with federal contract requirements, to qualified
Social Media Marketing Master Class. 20th - 21st Nov 2013, Dubai, UAE
Social Media Marketing Master Class 20th - 21st Nov 2013, Dubai, UAE Social Media Marketing Master Class OVERVIEW: Learn to Maximize Your Business and Sales Potential through Twitter, Facebook, Youtube,
Online Marketing Strategies
Online Marketing Strategies SHOOT2SELL PHOTOGRAPHY D/FW: 214.272.3200 SA / AUSTIN: 210.200.8984 CONTACT@SHOOT2SELL.NET WWW.SHOOT2SELL.NET Essentials Mobile-Friendly Website Professional Design Professional
THE RECRUITMENT INDUSTRY ONLINE
THE RECRUITMENT INDUSTRY ONLINE AS A LEADING DIGITAL MARKETING AGENCY WITHIN THE RECRUITMENT INDUSTRY ENCENDO UNDERTOOK A STUDY IN MAY 2015 INTO THE ATTITUDES AND SPEND OF RECRUITMENT COMPANIES IN IRELAND
An introduction to social media marketing for small businesses
An introduction to social media marketing for small businesses By Caroline Spence PR Director of Anicca Digital Contents Introduction Social statistics Getting started Understanding the resources needed
hottest MARKETING SUMMARY 6 & 7 November 2015 NEC, Birmingham Reaching the graduates www.gradjobs.co.uk 9 & 10 October 2015 London Olympia
Reaching the hottest graduates 9 & 10 October 2015 London Olympia NEC, Birmingham MARKETING SUMMARY Headline sponsor: Sponsor: In association with the careers In association services with: of: www.gradjobs.co.uk
How-To Guide: Facebook Marketing. Content Provided By
How-To Guide: Facebook Marketing Content Provided By About Facebook Facebook is the world s largest social network, with more than 900 million users Facebook is a place where you can share photos, videos
& & & & & HR 2015 MEDIA KIT
Accounting & Finance Admin & Clerical Engineering Executive Creative Health Care Info Tech Insurance Internet & New Media Legal Logistics Light Industrial Management Marketing Retail Sales & Service Recruiting
#TrendingNow: How to Bridge the Gap Between E-Commerce and Social Media
#TrendingNow: How to Bridge the Gap Between E-Commerce and Social Media ALLISON ENRIGHT Editor Internet Retailer MODERATOR MICHAEL KANE Director of Marketing Karen Kane EVAN CARROLL Product Manager, Digital
Supercharge Your Recruitment Efforts Through Social Media
Supercharge Your Recruitment Efforts Through Social Media Presented December 1, 2011 to: www.clearedgemarketing.com Agenda Have questions during the webinar? No problem! Submit them via Twitter use hashtag
Social Media & Recruitment How can Social Media be used to attract and recruit the right talent for your organisation?
Social Media & Recruitment How can Social Media be used to attract and recruit the right talent for your organisation? Presented by: Thamara Naicker, Telkom SA November 2013 https://www.youtube.com/watch?v=pslgvgkq9go
Social Media Marketing for Local Businesses
Social Media Marketing for Local Businesses The average number of hours a U.S. consumer spends on social media per week. - PQ Media, 2013 Social is the Norm A lot has changed in the 10 years since Facebook
Provided as a courtesy by CPA Trendlines (www.cpatrendlines.com)
Social Media Recruiting for CPA Firms The use of social media for recruiting in CPA firms is growing, especially with the need for accountants who are tech savvy. By using popular social media sites, firms
Online Marketing Channels
Connect with us. Online Marketing Channels FLOW20.C0M Contact us Streatham Business Center1 Empire Mews, London, SW16 6AG 0208 1500 294 create@flow20.com Getting started The world of online marketing includes
POSITIONING STATEMENT
www.click.co.uk HELLO@click.co.uk POSITIONING STATEMENT CLICK CONSULT LTD WILLOW HOUSE, HOOTON ROAD, HOOTON, CHESHIRE, CH66 7NZ www.click.co.uk 0845 205 0292 @clickconsultltd facebook.com/clickconsult
INTERNATIONAL STUDENT MARKETING. Global Digital Advertising Agency for Universities and Colleges
INTERNATIONAL STUDENT MARKETING Global Digital Advertising Agency for Universities and Colleges Net Natives work with over 200 global universities to recruit students from 150 countries. Our outcome focused
An Introduction to Digital, Traditional and Interactive Marketing Trends for 2014
An Introduction to Digital, Traditional and Interactive Marketing Trends for 2014 "Business has only two functions - marketing and innovation." This quote by Peter Drucker, a worldrenowned expert in business
Em@il Marketing integration and automation tactics that lift conversions and boost ROI.
Em@il Marketing integration and automation tactics that lift conversions and boost ROI. How to successfully incorporate social, video, remarketing and marketing automation into your Email Marketing strategy.
CUSTOMER SERVICE PATHWAY
CUSTOMER SERVICE PATHWAY Introduction Welcome to your Pathway booklet. This is a guide to the customer service training and development opportunities within Savills Property Management. Savills training
Pinterest has to be one of my favourite Social Media platforms and I m not alone!
Pinterest has to be one of my favourite Social Media platforms and I m not alone! With 79.3 million users, 50 billion pins and 1 billion boards it is host to an enormous amount of content. But many of
The six key marketing challenges facing recruitment firms today
The six key marketing challenges facing recruitment firms today September job opportunities across the UK were up by 16% year-on-year according to research statistics from Reed, and while the British economy
Professional Diploma. in Digital Marketing. www.digitalmarketinginstitute.ie
2013 Professional Diploma in Digital Marketing www.digitalmarketinginstitute.ie Contents 2013 Professional Diploma in Digital Marketing 1. Introduction 2. Who is This Course For? 3. What Will You Learn?
SOCIALNETWORKSOLUTIONS Social Media Management Services
OUR SERVICES Social Media Strategy Our in-house social media strategist team can put together an in-depth strategy to help you reach your online objectives. After answering a few simple questions we can
2013 Interactive Marketing Strategy
1 Interactive & Digital Marketing Start and facilitate conversations and interaction in the digital realm Enhance and support public relations and media efforts Broadcast value-added use for great content
Social Media 101. The Basics of Social Media
Social Media 101 The Basics of Social Media Constant Contact 2014 Constant Contact 2014 2 Why are we here today? Constant Contact 2014 3 You are not alone 54% 57% of small businesses of nonprofits need
The Five Trends That Will Impact Marketing in 2015
The Five Trends That Will Impact Marketing in 2015 PRESENTED BY Sylvia Montgomery, CPSM Chat Live on Twitter! Today s Hashtag: SMPS CEUs Hinge is an SMPS Approved Provider of continuing education units
YouTube optimisation best practice guide
YouTube optimisation best practice guide 23 rd April 2015 Alex Ovsianikov, Senior Natural Search Analyst Oliver Robertson, Senior Natural Search Analyst Dan Spry, Digital Promotions Analyst James Allen,
Find, track, pipeline, and manage your highly-skilled talent.
Jobvite Engage: High Tech Find, track, pipeline, and manage your highly-skilled talent. As competition heats up for hard-to-find skills across the tech industry everything from precious engineering and
Social Recruiting Survey Results
20 10 Social Recruiting Survey Results EXECUTIVE SUMMARY Social networks lead all other recruiting channels for planned investment by employers as the economy recovers Social media has been an engine for
The Best and Most Innovative Ways to Onboard Students Using Social Media. Holly Rich Higher Education Client Partner @ Net Natives
The Best and Most Innovative Ways to Onboard Students Using Social Media Holly Rich Higher Education Client Partner @ Net Natives Contents Why is it important? The Loyalty Loop Content Types Social Media
Expanding the Conversation Leveraging Social Media for Brand Interaction. April 2013. Copyright 2013
Expanding the Conversation Leveraging Social Media for Brand Interaction April 2013 Copyright 2013 Overview Turn on the television or open up your local newspaper. Chances are you will see brands highlighting
Your guide to using new media
Your guide to using new media A comprehensive guide for the charity and voluntary sector with tips on how to make the most of new, low cost communication tools such as social media and email marketing.
Autumn 2015. Job advertising CV matching and search Employer branding
Autumn 2015 Job advertising CV matching and search Employer branding ABOUT US Take a fresh new approach to your recruitment advertising What began as an anagram for employment has today become the UK s
Small Business Marketing Via Social Media
Small Business Marketing Via Social Media About Your Presenters Jared Smith Co-Founder, CEO 14+ Years Business Development and Account Management Web-based Applications, Software, Technology John Walker
SHORT GUIDEBOOK TO UNDERSTANDING. Email Marketing and Social Media
SHORT GUIDEBOOK TO UNDERSTANDING Email Marketing and Social Media Table of Contents Email Marketing is proven to be effective 1 Email marketing helps you achieve your goals 1 Social Media has HUGE Potential
Cambridge Judge Business School Further particulars
Cambridge Judge Business School Further particulars JOB TITLE: REPORTS TO: ONLINE COMMUNICATIONS ASSISTANT ONLINE COMMUNICATIONS MANAGER Background The Online Communications Assistant sits within the External
Website Order Form. Create the strategy and framework to meet your vision
Create the strategy and framework to meet your vision Contents: 1. Your Personal Details p 3 2. Your Business Details p 3 3. Your Proffered Work Contact Details p 4 4. Website Package p 5 5. Website Content
The AGR Graduate Recruitment Survey 2015
The AGR Graduate Recruitment Survey 2015 Winter Review Produced for AGR by The AGR Graduate Recruitment Survey 2015 Winter Review Association of Graduate Recruiters 6 Bath Place Rivington Street London
Using Google Analytics to Become a Better Marketer
Using Google Analytics to Become a Better Marketer Agenda The Five Stages of Travel (The Buying Process) Importance of Google Analytics Audience Reports Acquisition Reports Behavior Reports Analytics in
www.gradrecruit.com.au We Love Graduate & Social Recruitment www.gradrecruit.com.au
www.gradrecruit.com.au How can Gradrecruit help you? Gradrecruit can help your organisation build an engaging employer brand online. We do this by providing training, social media and online support to
Solving the Unique Challenges of IT Recruiting
Solving the Unique Challenges of IT Recruiting pg 1 101 Eishenhower Parkway, Suite 300 Roseland, NJ 07068 800.797.6160 recruitingdivision.com 800.797.6160 recruitingdivision.com Although IT recruiters
Promoting your presence at the show
5/6 Promoting your presence at the show Market your way to exhibition success Exhibiting at a show is both a serious commitment and a major opportunity. It can be a very effective part of your marketing
THE COMMUNITY MANAGER PROGRAMME BROCHURE
digital mums THE COMMUNITY MANAGER PROGRAMME BROCHURE About Digital Mums Digital Mums are a new kind of social media solution. We take the natural talents and skills of mothers, add some innovative social
HARNHAM DATA & ANALYTICS SALARY GUIDE 2013 The definitive source of salary information for the UK Data & Analytics market
HARNHAM DATA & ANALYTICS SALARY GUIDE 2013 The definitive source of salary information for the UK Data & Analytics market HARNHAM SALARY GUIDE 2013 - PAGE 2 SEEKING ROLES THIS YEAR SALARY GUIDE INTRODUCTION
Certified Digital Marketing Professional VS-1217
Certified Digital Marketing Professional VS-1217 Certified Digital Marketing Professional Certified Digital Marketing Professional Certification Code VS-1217 Vskills certification for Digital Marketing
Creating a Social Media Strategy
Creating a Social Media Strategy SCMD 150 Courseware Social Media Strategy Template To create a social media strategy is to bridge the gap between where you currently are in social media and where you
2014 SAMPLE SOCIAL MEDIA TACTICAL PLAN
2014 SAMPLE SOCIAL MEDIA TACTICAL PLAN TABLE OF CONTENTS 3 4 7 8 9 BLOG SOCIAL NETWORKS ONLINE VIDEO PHOTO SHARING SITES PRESENTATION SHARING First Things First Before you get started on your social media
Social Media Guidelines and Best Practices January 2016
Social Media Guidelines and Best Practices January 2016 Social media has changed the way the world communicates. As an institution of higher education, Youngstown State University embraces new technologies