All the networking. All the sales leads. All the presentations. All from your desktop. Virtual Conference Exhibitor Prospectus.

Transcription

1 November 3-4, 2009 Generate qualified sales leads at this year s most unique online events, brought to you by HIMSS in partnership with Healthcare IT News. Virtual Conference Exhibitor Prospectus Join us online with other leading industry vendors at one of the most cost-effective sales lead generation opportunities available. All the networking. All the sales leads. All the presentations. All from your desktop. transforming healthcare through IT

2 Attendee Profile ATTENDEE JOB TITLES Attendee work sites of attendees hold IT or other 67% senior management titles of attendees work at hospitals, ambulatory care or ancillary 82% clinical provider facilities CIO, CTO, CSO, VP IT/MIS/Network Dir/Mgr IT Systems Analyst, Specialist, Other IT CEO, COO, CFO, Pres, VP/Dir/Mgr Gen Admin CMO, CNO, Chief/Dir/ Other Clinical Mgmt Other Titles Physician/Nurse Students Other Clinical Management 13% 11% 8% 3% 13% 12% 32% Hospitals, Multi-Hospital Systems, IDNs Ambulatory, Home Health Ancillary Clinical Vendors Payers Consultants Other Other, including Government and Academic 10% 1% 5% 3% 2% 71% ATTENDEE PURCHASE POWER of attendees make or influence purchasing 85% decisions in areas such as: o Clinical Documentation Systems o EMR/EHR o Hospital/Healthcare Information Systems o Wireless Networking/ Wireless & Mobile Technologies o CPOE o Systems Integration/Networking/Connectivity o Information Security...and many more

3 Why Participate? Unlike any other event in the industry, the HIMSS Virtual Conference & Expo brings together influential healthcare IT decision-makers and leading industry vendors for two days online and in real time. HIMSS Virtual Conference & Expo NOVEMBER 2008 Statistics of attendees DID NOT 77% attend HIMSS08 2,404 attendees at the November 2008 Virtual Conference & Expo 365 average qualified leads per booth 2 hours 55 minutes average time spent in show 93%* of attendees rated their overall satisfaction as good to excellent Exhibiting at this two-day interactive event enables you to: o Generate highly qualified sales leads via live online interaction at your booth and throughout the show o Share your industry knowledge and interact directly with qualified executives via a live Web seminar o Gain extensive brand exposure before, during and after the show As an exhibitor, you ll have access to a complete data portal, making sales follow-ups easier: o Full contact information, in addition to title, worksite, purchase intent and more all in a downloadable, easy-to-use list o Complete record of all of your conversations, whether via chat or o Information on activity within your booth, including who visited which area o Comparative data on show activity *Source: HIMSS Survey of Virtual Conference Attendees, November 2008 Only Qualified Individuals Can Attend at No Cost It s our goal to bring the right individuals, your prospects, to the HIMSS Virtual Conference & Expo. That s why we ve instituted a registration system that only allows qualified individuals to attend for free. All other attendees will be required to pay for access. HIMSS and Healthcare IT News have collectively created an extensive marketing program to drive traffic to the event, including: Integrated Marketing Program The HIMSS Virtual Conference & Expo will be marketed via , print advertising, online advertising, direct mail and other methods. Our target audiences include: HIMSS members who are qualified based on title and worksite Healthcare IT News print and online subscribers Executives who have attended HIMSS conferences Select lists of senior-level executives at hospitals and payers Marketing to Your Clients We will provide you tools to market your presence to clients and prospects, from banner ads to copy. No time to market? We can include your clients and prospects in our overall marketing program just ask us!

4 Participation Packages Ultimate Lead Generation & Visibility Package Deluxe Booth $12,800 Deluxe Booth receives contact information for all attendees of the Virtual Conference, generating four times as many leads for your organization. You ll also get logo exposure on all offline and online promotional materials, communications and s. Web Seminar in Education Center $4,000 You ll receive all leads who view your session JumboTron Ad in Exhibit Hall $3,100 Ads in Show Daily sent to 70,000 (3x) $4,500 Total Package $28,600 PACKAGE RATE: Less 20% $23,040 Deluxe Lead Generation Package Deluxe Booth $12,800 Deluxe Booth receives contact information for all attendees of the Virtual Conference, generating four times as many leads for your organization. You ll also get logo exposure on all offline and online promotional materials, communications and s. Exhibit Hall Banner (clicks to your booth) $2,900 Ads in Show Daily sent to 70,000 (3x) $4,500 Total Package $24,600 PACKAGE RATE: Less 20% $19,680 Premium Lead Generation & Visibility Package Premium Booth $4,800 Web Seminar in Education Center $4,000 You ll receive all leads who view your session Exhibit Hall Banner (clicks to your booth) $2,900 Ad in Show Daily sent to 70,000 (3x) $4,500 Total Package $20,600 PACKAGE RATE: Less 20% $16,480 Premium Visibility Package Premium Booth $4,800 Exhibit Hall Banner (clicks to your booth) $2,900 Ad in Show Daily sent to 70,000 (3x) $4,500 Total Package $15,100 PACKAGE RATE: Less 20% $12,080 Premium Package Premium Booth $4,800 Total Package $9,200 PACKAGE RATE: Less 15% $7,820 Standard Package Standard Booth $2,800 Total Package $7,200 PACKAGE RATE: Less 15% $6,120 Comments from the HIMSS Virtual Conference & Expo Satisfaction Survey Would like to see many more vendors. Great networking opportunity. I found this conference to be extremely informational and an excellent use of my time. The exhibit hall was great. I enjoyed the convenience of jumping on and off as my schedule permitted. The conference was an exceptional way to learn about new products and business intelligence.

5 Exhibitor Benefits Limited Availability Deluxe Exhibit Booth Only 8 available $12,800 per show Premium Exhibit Booth $4,800 per show Standard Exhibit Booth $2,800 per show : Front and center presence of booth located in center of Main Exhibit Hall Seven areas of content in booth where you can include presentations, downloads, links, white papers, video, surveys and other content Lead capture of all booth visitors with contact information and detailed qualifying information Full conference attendee list with contact information and detailed qualifying information Online booth set up with choice of virtual booth configurations Live interaction with participants via chat, and Vcard Opportunity to include your own Points for Prizes program to drive traffic to your booth Live group chat room in booth Fully active booth presence for one full month, lead capture included Logo on all promotional materials created to promote the Virtual Conference & Expo - Promotional to over 150,000 potential participants - Reminder s - Log in s - Thank you s - Portal s - Print advertising - On - On Virtual Conference & Expo login page : Visible presence of booth located in choice of East or West sections of Main Exhibit Hall Five areas of content in booth where you can include presentations, downloads, links, white papers, video, surveys and other content Lead capture of all booth visitors with detailed qualifying information Online booth set up with choice of virtual booth configurations Live interaction with participants via chat, and Vcard Opportunity to include your own Points for Prizes program to drive traffic to your booth Live group chat room in booth Fully active booth presence for one full month, lead capture included Special opportunity to purchase pre-show and post-show attendee physical mailing list for $1,900 : Separate exhibit hall floor Four areas of content in booth where you can include presentations, downloads, links, white papers, video, surveys and other content Lead capture of all booth visitors with detailed qualifying information Online booth set up with choice of virtual booth configurations Live interaction with participants via chat, and Vcard Opportunity to include your own Points for Prizes program to drive traffic to your booth Live chat room in booth Fully active booth presence for one full month, lead capture included

6 For HIMSS Virtual Conference & Expo updates, visit To truly experience the impact of the HIMSS Virtual Conference & Expo, contact us for a brief demonstration and additional information: Vincent Biunno Northeast, Healthcare IT News (201) vincent.biunno@medtechpublishing.com Darcy Giovingo Midwest, Healthcare IT News (847) x3010 darcy.giovingo@medtechpublishing.com Steve Loerch Midwest, Healthcare IT News (847) x3006 steve.loerch@medtechpublishing.com Cathleen Martindale Southeast, Healthcare IT News (727) cathleen.martindale@medtechpublishing.com Gordon Hunt West, Healthcare IT News (949) gordon.hunt@medtechpublishing.com